Making  profits  by  cu2ng  people  is…  

by  developing  talent!  

Ask  your  CEO:  “In  tough  <mes,  are  employees    costs  to  be  cut,    or  assets  to  be  developed?  

(insert  CEO  answer  here)  

Downsizers  see  employees  as  commodi<es,  like  paper  clips  or  light  bulbs.  

Renewers  strive  to  use  more  effec<vely  the  employees  they  already  have.  

Source:  Strategies  for  Responsible  Restructuring  by  Wayne  F.  Cascio  

Most  firms  fall  into  one  of  two  groups…  

Don’t  wait  un<l  these  hit!          Ask  now.  

In  tough  <mes,  most  companies  are  downsizers,  not  renewers.          Which  will  your  CEO  choose?  

Unlike  light  bulbs  and  paper  clips,  people  have  ideas.  People  can  grow,  adapt  and  make  giant  leaps  forward.  

“Teamwork”  rings  hollow  at  downsizers  

does  NOT  mean  run  as  fast  as  you  can…  

…or  else  you  will  be  sacrificed!  

These  firms  deserve  the  loyalty  of  

employees,  customers  and  investors.  

 They  deserve  your  loyalty.  

Renewers  

Research  shows  you  cannot  shrink  your  way  to  prosperity.  

Source:  Strategies  for  Responsible  Restructuring  by  Wayne  F.  Cascio  

Treat  people  as  people   Treat  people  as  costs  

Walk  away  from  cold,  impersonal  business  

strategies  

Grow  through  creaIvity,  passion,  loyalty  and  iniIaIve.  

Value  human  relaIonships  

Help  others  

Never  stop  learning  

Seek  long-­‐term  (not  short-­‐term)  profits  

What  did  your  CEO  say?  

Credits      Inspired  by  Strategies  for  Responsible  Restructuring  by  Wayne  F.  Cascio.    Thanks  to  Adam  Grant  for  sharing  this  research  with  me.    Except  where  otherwise  noted,  images  by  IdeaStepConceptStock/ShuUerstock.    Created  by  Bruce  Kasanoff.    Visit  Kasanoff.com.