Greenquest Presentation
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Transcript of Greenquest Presentation
Mission
GreenQuest.ie promotes personal sustainability and showcases sustainable living options through a unique on-line quiz and information programme.
Value:Demonstrate the benefits of
adopting a more sustainable
lifestyle and the excitement and
value of emerging new
opportunities for sustainable
living in the home.
How:Create awareness and
understanding of the need for
change.
Showcase technology products
and services which enable
individuals and families to adapt
and change in a new and more
sustainable world.
1. Engage
The first goal is to engage with people on sustainable living. This
is achieved through incentives in the form attractive prizes
and the fun of an on line interactive quiz.
2. Inform
GreenQuest.ie links participants to sponsor websites and other
authoritative on-line sources where we showcase environmental
issues and they find answers to important sustainability questions
affecting their homes and lives.
3. Inspire
The ultimate goal is to immerse the participant in the subject
where they can figure out the benefits and opportunities for new
sustainable living measures and how they can save money and
save the environment.
Engage, Inform, Inspire
Play the game:
Participants can register and enter a
weekly competition.
Reinforce the message:
Participants are presented with questions
on Green topics. Special links lead to
websites that provide the answers and
showcase technologies through
documents, images, videos and games.
Win great prizes:
All participants who gain a minimum score
are placed in a draw for environmental
prizes e.g. solar panels, bikes, energy
efficient home appliances, laptops, with a
grand prize of a low emission, fuel efficient
car and much more.
Weekly Competition
The programme will run for 5 weeks in Spring 2010.
Prize winners will be announced and presented each week.
Prizes:Participants are eligible for a
selection of very attractive prizes
with Green themes. E.g. Energy
saving appliances, bikes, solar
panels and grand prize of a low
emission/fuel efficient car.
Winners:Prizes will be presented at local
or national events in association
with sponsors to maximise the
promotion of the programme and
recognition of sponsors.
Spring 2010 Programme
Partnerships
Organisations and
businesses whose mission
is to inform and promote
sustainable living with new
products and services
Main Themes• Energy and the home
• On the move
• Food for thought
• That changing climate
• Renewable energy
• Water, water everywhere
• Waste not, want not
• Fresh air for free
• We are not alone
• Chemicals and radiation
• Health is wealth
• Keeping control
• Getting involved
Sample Question
• Multiple Choice Answers
• Sponsor Logo
• Link to sponsor website for information
• Different themed backgrounds
Marketing GreenQuest
We will market GreenQuest
programme through a number
of key channels both on-line
and off-line
On-Line• Facebook (900k + in Ireland)
• SEO
• Partner websites
• www.graduate.ie
Off-Line• Distribute leaflets to approx
500k home via recycling
companies
• Promotion in each county via
Environmental Awareness
officers
• PR in local and national press
• Local and National radio
interviews
• Partner employees, suppliers
and customers
• Prize presentations in local
newspapers
History
Graduate.ie was launched 6 years ago. It is a free on-line educational quiz
for primary and post primary students and over the years it has continued
to successfully engage, inform and inspire students in civic awareness.
USAGraduate.com is currently in its third phase. The success of the Phase
1 & 2 programs conducted in Central New York in April-June 2008, and
January-March 2009, indicates that young people will participate in
informal STEM learning if given the opportunity. More than 25,000
students participated in these two phases.
CanadaGraudate.com is launching in January 2010 due to the successful
participation and engagement in the US.
GreenQuest uses a proven model of effective eLearning and
interactivity which has been a success in Ireland, the US and
Canada.
For more information
For more information please visit
www.GreenQuest.ie
For partnership opportunities or to receive
a programme overview pack:
Contact:
Martin Heneghan
Director
086-2304991