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PROMOTION

The basic Promotion route will be Television Advertisement

The other sources of Promotional activities will be done

through colorful pamphlets, Banners and advertisement in theNewspapers.

The company will also be Promoting the Product through

Internet advertising

The company also has the plan of associating itself with save

water campaign and creating awareness for water saving and

green technologies.

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PLACE

The company wants to tap the Metros and 2-Tier cities hence

it will be distributing the washing machines through its

distributor in Delhi, Kolkata , Bangalore and from its plants in

Pune.

Company will be having its Plant in Pune and corporate office

at Mumbai

PLANT ADDRESS OFFICE ADDRESSPlot No. A-1/16000 Greenoid Technologies Pvt. Ltd.

III Phase MIDC B-1305 Gulmohar Villa

Baramati Dist Pune . Bandra Kurla Complex

Maharashtra Bandra (E) Mumbai

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PROCESS

MANUFACTURER

DISTRIBUTOR

CROMA e-Zone NextVijay

Sales

Big

Bazaar

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PHYSICAL EVIDENCE

The company has the following Physical Evidences

1.THE LOGO

The Logo of the company is showing the formation ofletterG with a leaf and an curved arrow which symbolizes of

the blend of technology with the environment care and the

arrow symbolizes of moving ahead continuously.

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2.PLANT LAYOUT

Assem

blyline1

Assem

blyline2

Assemblyline3

Plant Office

Warehouse

gate

WM

cabin

gate

Painting and

Packaging

Entrance

Exit

PHYSICAL EVIDENCE

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PHYSICAL EVIDENCE

3.THE OFFICEGreenoid Technologies Pvt. Ltd

B-1305 Gulmohar Villa

Bandra Kurla Complex

Bandra (E) Mumbai

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The realize Prices will be same for the three years.

Achieve an average growth in sales about 25% per year.

Achieve Break-Even Sales of 2761.19 lakhs in 9th quarter (3rd year).

There should be no inflation or natural disaster.

Achieve the image of the most- preferred supplier in the minds of

the buyer by delivering superior value through quality, price and

reliability.

ASSUMPTIONS

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YEAR SALES(UNITS) SALES TURNOVER

2012 4000 8,00,00,000

2013 5100 10,20,00,000

2014 8150 17,02,00,000

SALES FORECAST

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PARTICULARS 31-3-2012 31-3-2013 31-3-2014

SOURCES OF FINANCE Rs.(in lakhs) Rs.(In Lakhs) Rs.(In Lakhs)

Owners Funds 300.00 300.00 300.00

Reserves and surplus 00.00 00.00 274.10

Borrowed Funds

Secured Loans 200.00 107.00 23.90

Unsecured Loans 102.52 100.52 00.00

TOTAL 602.52 507.52 598.00

APPLICATION OF FUNDS

Fixed Assets

Gross Block 406.00 424.00 651.00

Less: depreciation 26.04 55.12 89.34

Net Block 379.96 368.88 461.66

Investments 0 1.04 5.00

Net Current Asset

Current Assets , Loans & Advances 151.00 190.20 251.01

Less: Current Liabilities 93.00 110.40 120.00

Net Current Asset 58.00 79.80 71.01

Miscellaneous Expenses 164.56 57.80 00.33

Projected Balance Sheet of

Greenoid Technologies Pvt. Ltd

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PARTICULARS 31-3-2012 31-3-2013 31-3-2014

INCOME Rs.(in lakhs) Rs.(In Lakhs) Rs.(In Lakhs)

Sales 800.00 1,020.00 1,702.00

Other Income 00.00 1.10 2.40

TOTAL INCOME 800.00 1,021.10 1,704.40

EXPENDITURE

Raw Materials Consumed 585.10 700.63 932.42

Manufacturing Expenses 59.34 60.00 74.00

PayRoll Expenses 60.68 65.00 69.00

Administrative Expenses 51.84 45.33 55.35

Selling And Distribution Expenses 153.02 162.22 137.50

Depreciation 26.04 29.08 34.22

Finance Expenses 28.54 16.64 10.34

TOTAL EXPENSES 964.56 1,078.90 1,312.83

PROFIT BEFORE TAX (164.56) (57.80) 391.57

LESS: TAX 0 0 117.52Net Profit/Loss (164.56) (57.80) 274.10

Projected P&L A/C of

Greenoid Technologies Pvt. Ltd

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Fixed Cost 231.94

Variable Cost 732.98

Total Cost 964.56

Sales 800

Contribution(Sales-Variable Cost) 67.2

Break-Even Sales

= Fixed CostP/V Ratio

= 231.94

0.084

= Rs 2761.19 lakhs or 27, 64, 19,000

BREAK EVEN ANALYSIS

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BREAK EVEN CHART