graphic design concepts: business cards · business cards graphicdesignconceptsking.wordpress.com....
Transcript of graphic design concepts: business cards · business cards graphicdesignconceptsking.wordpress.com....
graphic design concepts:business cards
graphicdesignconceptsking.wordpress.com
Print business cards are still relevant in the digital age
A business card is:+ essential+ inexpensive+ disposable+ universal+ customizable+ instantly readable
A business card conveys:+ information+ credibility+ trust+ personality
You will design a business card for someone else.
More details later...
Function & Novelty
Function: Can you easily find and read the information? Think about actual size, bad lighting, poor vision.
Novelty: Is it cool? Does is make you go “wow”? Is it attractive?
function: ★★★★★
novelty: ✩✩✩✩✩
function: ★✩✩✩✩
novelty: ★★★★★
Jane DoeGraphic Designer
Jane DoeJane Doe
Function is more important than novelty, but a good design balances function with novelty.
inspiration
function: ★★★★✩
novelty: ★★★✩✩
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function: ★★★✩✩
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novelty: ★★✩✩✩
function: ★★★★✩
novelty: ★★★✩✩
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novelty: ★★✩✩✩
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novelty: ★★★★★
function: ★✩✩✩✩
novelty: ★★★★★
function: ★★★★✩
novelty: ★★★★★
function: ★★★✩✩
novelty: ★★★★★
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Creative pros’ cards
function: ★★★★★
novelty: ★★✩✩✩
function: ★★★✩✩
novelty: ★★✩✩✩
function: ★★★✩✩
novelty: ★★★✩✩
function: ★★✩✩✩
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function: ★★★★✩
novelty: ★★★✩✩
function: ★★★★✩
novelty: ★★★★✩
function: ★★★★✩
novelty: ★★★✩✩
function: ★★★★✩ novelty: ★★★★★
function: ★★✩✩✩
novelty: ★★★★✩
function: ★★★★✩
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function: ★★✩✩✩
novelty: ★★★★✩
and the coolest business cards ever...
function: ★★✩✩✩
novelty: ★★★★★
Your assignment:Create a business card for a client in the class.
RequirementsYour design must:
+ include client’s name & job title+ include at least 1 means of contact+ advertise your client as a creative pro+ meet client’s approval
OptionsYour design may:+ be any size+ be any shape+ be 1-sided or 2-sided+ use any colors+ display your client’s work
A. Client interviewweek one week two
B. Initial ideas(sketched, at least 6)
C. Initial concepts(digital, about 3)
D. Client chooses 1 concept
(steps C & D presented in class)
E. Refinement
F. Client feedback/approval
G. Final deliverables
1-sided horizontal
horizontalfront
horizontalback
horizontalfront
horizontalback
1-sided vertical
verticalfront
verticalback
Questions?