Grantwriting for All of Us!Ariel Weintraub

Institutional Giving Manager, Oakland Museum of California and

Frances Phillips, Arts Program Officer, Walter and Elise Haas Fund

GRANT APPLICATION ELEMENTSI. Organization Description

WHO? And WHERE? (Mission, Attendance, Audience, Collection, History, Geography)II. Statement of Need

WHY?III. Program Goals and Objectives

WHAT?IV. Project Description and Workplan

HOW?V. EvaluationHOW WILL YOU PROVE YOUR SUCCESS?

Mission: The Oakland Museum of California inspires all Californians to create a more vibrant future for themselves and their communities.

Needs, Goals, Objectives, Evaluation

Need Statement

Goals-BroadAspirations

Objectives--Measurable Intentions--How many? How much?

Evaluation/Measurement(Directly related to Objectives)

Our city has seen rapid growth in a younger (age 18-35) population from India.

Serve a broad cross-section of the local population.

Museum audience data will reflect a 10% increase in audience members (18-35 year range).

The museum collects audience data based on age group at the ticketing desk.

New community members are not part of our current audience.

Develop lasting relationships with new audience members.

Audience data will show at least 10% increases in members of Indian heritage.

The museum conducts in-person surveys quarterly with optional questions about ethnicity.

Time to write! Choose a chair and desk that are comfortable for you.

Goal:

• Objective: • Objective:

Nancy Hom. A Journey of Transformation. 2014

A PROJECT DESCRIPTION gives the FUNDER an idea of how their money will be spent.

Pacific Worlds will be presented in OMCA’s primary temporary exhibit space, the Great Hall, with an introductory section and six themed areas, all drawing upon the Museum’s significant Oceania collections. These objects are remarkable examples of indigenous design and craftsmanship. The exhibition will feature, among many other artifacts, tapa cloths from different Pacific Islander communities as well as Maori ceremonial feather cloaks from the Museum’s Pacific collections. Visitors will also see a Tobi Island (Palau) tortoise shell top hat that combines a Western style of clothing with native materials and creative traditions.

Necklace (waseisei), made by Tongan or Samoan crafters in Fiji, Melanesia, collected 1880s.

Days of the Dead Celebration

Ariel’s 10 Writing Tips(HANDOUT)

1. Vary your sentence length2. Say your sentences to yourself out loud—if you wouldn’t say it, you

probably wouldn’t write it.3. Vary the first words of your sentences.4. Use active verbs5. Count your prepositional phrases—cut them out as much as possible.6. Choose a compelling thesis statement and move it to either the beginning

or the end of the paragraph.7. Circle all the 2 and 3 letter words—make sure you aren’t over-using one or

two of them. Try cutting them out if you can.8. Use interesting words.9. Find a Style Manual you like and use it when you have grammar questions.10. Read award-winning fiction.

Evaluation

• Measurement of Objective

• Measurement of Objective

www.museumca.org

Please Visit Us!