GET YOUR BRAND MESSAGE INTORADIO SPORTS BULLETINS AND PODCASTS AROUND THE GRAND NATIONAL

THE 2010 GRAND NATIONAL:

Background:

This package constitutes among the most highly-sought after in our portfolio.

It is viewed as a major driver of new accounts and awareness both for sponsors in horseracing or those seeking a share of voice.

Totesport sponsored us until 2001 and Blue Square ever since. Our clients have first option to renew each year.

On the following pages, we demonstrate how consistent investment in us yields bigger and bigger audiences.

We propose using LIVE bulletin coverage to maintain consistent awareness of all your sponsor messages to follow on seamlessly throughout the campaign.

Distributed through TheThe SportsmediaSportsmedia BulletinBulletin Network and to Network and to stations beyond.stations beyond.

Podcasts also produced & distributed to key websitesPodcasts also produced & distributed to key websites

GRAND NATIONAL:

Year Total Bulletins No. Of Audience Outlets

Total Impacts Total Audience Reached

Advertising Value Equivalent

2009 10,508 185 16,386,000 3,699,000 £111,980

2008 5,964 153 13,893,000 3,442,000 £96,126

2007 5,690 127 13,179,000 3,224,000 £85,036

2006 3,743 117 10,457,000 3,108,000 £72,189

PACKAGES AND FEES: