GRAND KERALA SHOPPING FESTIVAL

SEASON 5

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46 DAYS LONG!

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38,863 SQ. KM. MALL

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101 KG GOLD &SEVERAL GIFT OPPORTUNITIES

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SUPPORT FROM MORE THAN

1 LAKH GOVT OFFICERS

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A PLUSH MEDIA BUDGET

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POWERFUL RETAIL PARTICIPATION

MORE & MORE

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ME PARTICIPATION…

HAND IN HAND WITH THE GOVERNMENT

GKSF 1 GKSF 2 GKSF 3 GKSF 4

2195 2432

50086305

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COUPONS CONSUMPTION…

SNOWBALLING WITH EACH YEAR!!!

GKSF 1 GKSF 2 GKSF 3 GKSF 4

8950001470000

3000000

3700000

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SCRATCH N WIN GIFT VOUCHERS

V/S

SCRATCH N WIN GIFTS

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2 GM GOLD COINS

GKSF 4 GKSF 5

30 KG

50 KG

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VAT REFUND SCHEME

2010-2011

60% VAT REFUND

OR

Rs 5,000

2011-2012

90% VAT REFUND

OR

Rs 1,00,000

CO-OP AD SCHEME

2010-2011

25%

OR

1 LAKH

2011-2012

50%

Or

5 LAKH

EXHAUSTIVE USE OF MEDIA

• PRINT

• MOBILE

• TV

• FM

• INTERNET

• OUTDOOR

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FUN & FESTIVITIES

• MALAPPURAM CRAFT MELA

• GLOBAL VILLAGE

• IRINGAL CRAFT MELA.

• OPENING & CLOSING CEREMONIES

• WEEKLY DRAW EVENTS

• FAIRS & EXHIBITIONS

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MORE EXCITING CONTESTS

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CROSS BORDER PROMOTIONS

50% of the total publicity budget to be

spent outside Kerala.

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EXCLUSIVE OPPORTUNITY

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• To leverage the brand to the hearts of millions of educated, brand conscious Keralites.

• To be a part of the biggest shopping festival organized by a government

• To join hands with the Govt. to transform Kerala into an International Shopping Destination.

IS THAT GRAND ENOUGH FOR YOU?

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What Do We Want from

YOU?

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• GREAT Discounts….

• Special GIFTS…

• AMAZING Offers…

AND

• Sponsorship & Partnership

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REMEMBER

If you are with us we can make

GRAND KERALA SHOPPING FESTIVAL

the largest in the world..

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LET US GET INTO ACTION !!!

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