Google: The Good, The Bad, The Worst, and the Confusing
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Transcript of Google: The Good, The Bad, The Worst, and the Confusing
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Entity Search
Google: The Good, The Bad,
The Worst, and the Confusing
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Who.
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Methodology
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What’s Shakin on Shakedown Street
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Google Image Search 2012
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No Traffic Amigo
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Image search 2012-2015 = Walled Garden
“That [phantom visits] was causing problems for some webmasters, and so we thought we can do away with
that. That’s gone now. This, along with new options to reach publisher sites, is “a net win for webmasters.”
Pierre Far, a webmaster trends analyst with Google.
January 23, 2013
http://searchengineland.com/google-launches-streamlined-image-search-146238
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Whoops
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Wrong
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Yeah but what about the bones?
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Allrecipes says to SHUT UP! (2014)
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Chicken Tacos 2015
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Adapt or…you know.
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Hello?
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2013
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2015
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Schema Rollout 2013 vs 2015
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20,000
40,000
60,000
80,000
100,000
120,000
Feb Mar Apr May
Schema.org Implementation 2013
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