Agenda Agenda

1. Introduction

2. Features, Advantages & Benefits

3. Revenue Model & Market Segmentation

4. Golf Course Selection

5. Rate Card

6. Value Calculation

‘In the 21st century, branding will ultimately be the only

unique differentiator between companies.

Brands are now a key asset’

Fortune Magazine

IntroductionIntroduction

► Our Our VISIONVISION is to enhance branding and advertising is to enhance branding and advertising opportunities within the golf course environment by focusing opportunities within the golf course environment by focusing on the centre of the game, the key visual target, the Flagstick on the centre of the game, the key visual target, the Flagstick itself.itself.

► Our Our MISSIONMISSION is to be recognized as the most progressive and is to be recognized as the most progressive and dynamic specialists in golf course media. We are solution dynamic specialists in golf course media. We are solution driven and encourage innovative thinking with service driven and encourage innovative thinking with service excellence and dedication to build successful partnerships.excellence and dedication to build successful partnerships.

► Golf Sailflag International supports The Nelson Mandela Golf Sailflag International supports The Nelson Mandela Children's Fund as a registered beneficiary.Children's Fund as a registered beneficiary.

The Golf Sailflag InternationalThe Golf Sailflag International

► The Golf Sailflag is a NEW golf flag replacement product The Golf Sailflag is a NEW golf flag replacement product specifically designed for Advertising and Branding on specifically designed for Advertising and Branding on prestigious, private and public golf courses.prestigious, private and public golf courses.

► Yacht Sail inspired shape and design of the Sailflag creates Yacht Sail inspired shape and design of the Sailflag creates maximum visual exposure to golfers throughout the round.maximum visual exposure to golfers throughout the round.

► Worldwide Patent Application and Complete Registered Worldwide Patent Application and Complete Registered Designs.Designs.

► Royal and Ancient Golf Club of St. Andrews, Scotland and The Royal and Ancient Golf Club of St. Andrews, Scotland and The USGA approved Sailflag with official decision by official Rules USGA approved Sailflag with official decision by official Rules Committee, RA Rules Limited.Committee, RA Rules Limited.

► Objective:Objective: Flying the world’s FIRST CLASS Corporate Brands in Flying the world’s FIRST CLASS Corporate Brands in direct, continuous view of the sought after golfing audience.direct, continuous view of the sought after golfing audience.

From wicker baskets to branded sails, From wicker baskets to branded sails, the traditions of golf and sailing the traditions of golf and sailing converge.converge.

Branded Sails- The America's CupBranded Sails- The America's Cup

““The ultimate golf mini billboard”The ultimate golf mini billboard”

ii

Product FeaturesProduct Features

► Sail shape and rib battens designed to support material and Sail shape and rib battens designed to support material and create perpetual advertising surface visible from all create perpetual advertising surface visible from all directions.directions.

► Rotates freely around golf pin/stick/pole - no hindrance of Rotates freely around golf pin/stick/pole - no hindrance of ball if struck as sail freely rotates on flag pole. Utilizes the ball if struck as sail freely rotates on flag pole. Utilizes the standard Tournament Pole or Pin for official club and standard Tournament Pole or Pin for official club and tournament play.tournament play.

► Waterproof Sail Material - robust and durable.Waterproof Sail Material - robust and durable.

► Flap Zone indicates wind strength to players.Flap Zone indicates wind strength to players.

AdvantagesAdvantages

► Conforms with Tradition and Conforms with Tradition and constitutes a “Flagstick” constitutes a “Flagstick” according to the Rules of according to the Rules of Golf by decision SQ2008-Golf by decision SQ2008-0913 Rules Limited.0913 Rules Limited.

► Superior wind direction Superior wind direction indicator or wind gauge.indicator or wind gauge.

► Large, still advertising zone Large, still advertising zone on Sailflag designed for large on Sailflag designed for large Brand logos and excellent Brand logos and excellent visibility.visibility.

► Mast section enlarged for Mast section enlarged for additional vertical additional vertical advertising display.advertising display.

BenefitsBenefits

► Greater Visibility of target Greater Visibility of target from distance due to from distance due to exposed sail surface.exposed sail surface.

► Greater visual exposure of Greater visual exposure of Premier Branding over 18 Premier Branding over 18 holes on every shot for 4 holes on every shot for 4 hours.hours.

► Impressions duplicated as Impressions duplicated as golfers also watch their golfers also watch their playing partner’s shots.playing partner’s shots.

Revenue ModelRevenue Model

► 18 holes of continuous golf course “billboard” flags for 18 holes of continuous golf course “billboard” flags for Premier Brands.Premier Brands.

► Monthly exposure to the high end demographic clientele with Monthly exposure to the high end demographic clientele with golf.golf.

► Campaign Exposure calculated per golf course per month.Campaign Exposure calculated per golf course per month.

► Golf Club is the Golf Club is the LandlordLandlord..

► Golf Sailflag International is the Golf Sailflag International is the Media ContractorMedia Contractor..

► Out of Home Agency represents the Out of Home Agency represents the ClientClient..

Target Audience SegmentationTarget Audience Segmentation

► Access to the sweet-spot Access to the sweet-spot golfing demographic of the golfing demographic of the LSM 10LSM 10 private club private club members.members.

► The Golfing demographic The Golfing demographic includes high profile includes high profile business leaders and business leaders and professionals with over professionals with over $100 000+ income per year.$100 000+ income per year.

► Selection of Private Clubs, Selection of Private Clubs, semi-private and public golf semi-private and public golf courses.courses.

Value CalculationValue Calculation► The Golf Sailflag demonstrates the FRID Principle.The Golf Sailflag demonstrates the FRID Principle.

► F= Focus - Most Outdoor Media is peripheral in nature, F= Focus - Most Outdoor Media is peripheral in nature, for example, Highway Billboards- the focus is on the for example, Highway Billboards- the focus is on the road with interferences for example, radio, cell-phone, road with interferences for example, radio, cell-phone, kids, stress and traffic. The Golf Sailflag is the target kids, stress and traffic. The Golf Sailflag is the target and focus of the game of golf on every shot.and focus of the game of golf on every shot.

► R= Repetition - 18 holes of exclusive branding over 4 R= Repetition - 18 holes of exclusive branding over 4 hours.hours.

► I= Impressions per player - 75% of golf is within 100 I= Impressions per player - 75% of golf is within 100 yards of the flag. Golfers not only focus on every one of yards of the flag. Golfers not only focus on every one of their shots towards the flag, but also all those of the their shots towards the flag, but also all those of the other 3 players in the 4-ball. The pre-shot practice other 3 players in the 4-ball. The pre-shot practice routine of each player includes numerous, focused routine of each player includes numerous, focused impressions of the target.impressions of the target.

► D= Demographic LSM 10 of golf club members and their D= Demographic LSM 10 of golf club members and their guest.guest.

Thoughts that EndureThoughts that Endure

We are governed by the truism We are governed by the truism that the strongest consumer that the strongest consumer brand connection is at a visual brand connection is at a visual level.level.

It is our duty to ensure the It is our duty to ensure the elevation of your brand.elevation of your brand.

We believe in the power of We believe in the power of delivering on effective visual delivering on effective visual stimulation.stimulation.

Contact DetailsContact Details

Contact:

Golf Belles (Global Distributor)123 N Washington Street, Apt.22Chandler, AZ, 85225Tel: +1 (602) 904 5028info@golfsailflag.com