Goals/Struggles 2014Home Cash Guys, Inc.

Goals: Initial contact with owner and Acquisition/Initial Agreement.

• Lower costs for advertising (Currently Lightmark Media is working on my website to help generate traffic in order to move away from purchasing leads from third party)

• Implement new and cost effective advertising to increase the total leads per month to 130+ min (Currently receiving 85 usable leads on Average, which = 4-5 properties sold a month)

• Hire Admin & Acquisitions person to handle day to day operations/Answering service to take calls for leads/afterhours.

• Systemize business in order to help remove myself from the day to day operations.

• Ideas to help capitalize on my knowledge and ideas, e.g. write a book, sell systems, mentor new investors, sell leads to various markets…..

Areas that need attention: Initial contact with owner and Acquisition/Initial Agreement.

• Cost effective lead generation solutions that have a quick return on investment.

• Ideas to help build additional passive income, e.g. notes

• Writing systems• Raising capital for development projects• Ideas to help grow the business.

Marketing Program and Sale to New Buyer

• Things we are doing well:1. Systems building with delegation to others2. Marketing to investors3. Closing difficult deals4. Rapport with sellers

Marketing Program and Sale to New Buyer

• Things we need to improve1. Managing lead flow2. Follow up on leads3. Lead conversion to deals and listings4. Need to build investor list to email deals to5. Follow up with Sellers that are listing

Overall and General Information

1. Problems with assignments: Double transfer tax, title companies and agents that don’t understand.

2. Consulting Agreement / Option to purchase (Bifurcated option to collect fee): How this solves nearly every problem.

3. Dual escrow with title/broker for end agreement and fee release method.

4. Using Release method to build self directed IRA's

NEW THINGS WE ARE STUDYING

1. Negotiation of judgements and liens prior to settlement for sellers for a fee

2. Skip tracing to find sellers of distressed properties

3. Auction website4. REO purchases in bulk from banks and

strategic disposition or reinstatement of debt

5. Seminars and mentoring