Global Smart-Phone Market 2015 Released By The Business Research Company
Transcript of Global Smart-Phone Market 2015 Released By The Business Research Company
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Global Smart-Phone Market 2015
Released By The Business Research Company
Smart-Phone Global Market Report provides strategists, marketers and senior management with the
critical information they need to assess the global smart-phone sector.
A smart-phone is a mobile device with enhanced computing ability and connectivity as compared to
other featured phones. Smart-phones generally take in the features of a computer similar to other
consumer devices, such as a media player, a personal digital assistant, GPS navigation unit and a
digital camera.
Increasing usage of mobile internet and services in emerging regions such as Asia-Pacific and Latin
America is driving the growth of global smart-phone market. In addition, fall in average selling price
of smart-phones is expected to fuel the growth of the market over the forecast period. However,
decreasing demand for smart-phones in matured regions such as North America and Europe are
expected to hinder the growth of smart-phone market to some extent from 2014 through 2020.
Smart-phone providers have been following price differentiation as their key market strategy to
outperform their competitors. Some of the major players in global smart-phone market include
Samsung Electronics Company Ltd., Apple Inc., Sony Corporation, Nokia Oyj, Micromax Informatics
Ltd., LG Electronics Inc., Huawei Technologies Co. Ltd., OPPO Electronics Corp., Beijing Xiaomi
Technology Co. Ltd. and Lenovo Group Ltd among others. Among all the key players, Samsung
Electronics, Apple Inc., Xiaomi, LG Electronics Inc. and Lenovo collectively accounted for more than
50% of overall market share in 2014.
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Market Growth Drivers And Restraints
Market Drivers
Decreasing Average selling price (ASP) of smart-phones is making customers switch to smart-
phones from feature phones Demand for low-end smart-phones is major driving factor
Branded smart-phones are getting sold through operator retail channels is the major trend
in smart-phone market
An operator subsidy is playing a vital role in the adoption of smart-phones. Subsidized
devices sold at lower prices is a common strategy used by makers
Growing demand for 4G LTE smart-phones
Availability of effective data centric services and tariffs across globe
Increasing mobile broadband connections is fueling the adoption of smart-phones
Smart-phones are improving the quality of life of Individual in global market as the
communication and collaboration is facilitated
Market Restraints
High-end smart-phone makers are facing trouble as the governments in the developing
countries are stressing on subsidizations
Cutting subsidies for high-end phones is negatively impacting the business model and profit
of the company
Higher marketing cost and continuous pricing pressure is hampering the growth of smart-
phone makers
Entry of new players is making market more price sensitive and more specifications oriented
Market Size And Forecast By Revenue
In 2013, global smart-phone market stood at USD XX billion and is expected to reach USD XX billion
by 2020, growing at a CAGR of XX% over the forecast period, from 2014 to 2020.
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Competitive Landscape
The smart-phone market is dominated by a few players such as Samsung, Apple, Xiaomi, Lenovo and
LG.
Global Smart Phone Market, Key Competitor Market Shares, 2014, $ Billion
Description
Global Smart Phone Market from the Business Research Company covers market
characteristics, size and growth, segmentation, regional breakdowns, competitive
landscape, market shares, trends and strategies for this market.
The market characteristics section of the report defines and explains the market.
The market size section gives the global smart phone market revenues, covering both
the historic growth of the market and forecasting the future.
Drivers and restraints looks at the external factors supporting and controlling the growth
of the market.
Market segmentations break down the key sub sectors which make up the market. The
regional breakdowns section gives the size of the market geographically.
Competitive landscape gives a description of the competitive nature of the market,
market shares, and a description of the leading companies. Key financial deals whichhave shaped the market in the last three years are identified.
Reasons to Purchase
Get up to date information available on the smart-phones market globally.
Identify growth segments and opportunities.
Facilitate decision making on the basis of historic and forecast data and understand the
drivers and restraints on the market.
Develop strategies based on likely future developments.
Gain a global perspective on the development of the market
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Scope
Markets Covered: Smart Phones
Companies Mentioned: Samsung, Apple, Xiaomi, Lenovo, LG and Others.
Geographic scope: North America, Europe, Asia-Pacific, Middle East & Africa, and Latin America.
Time series: Forecast 2013 to 2020.
Data: Market value in $ billions.
Data segmentations: Regional breakdowns, market share of competitors, key sub segments.
Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
Table of Contents
Global Smart-Phone Market 1 Abstract 7
o Executive Summary 7
o Scope Of The Report 7
o Market Research Methodology 8
Market Landscape 8
o Market Overview 8
o Market Growth Drivers And Restraints 8
Market Drivers 8
o Market Trends 9
Market Size And Forecast By Revenue 10
o
Market Size And Forecast By Volume 11o Porter’s Five Forces Analysis 12
Competitive Landscape 14
o Value Chain Analysis 15
Market Size And Forecast 17
o Global Smart-Phone Market By Operating System 17
o Android Global Smart-phone Market 17
o Ios Global Smart-Phone Market 18
o Windows Global Smart-Phone Market 19
o Others Global Smart-Phone Market 20
Global Smart-Phone Market By Screen Size 21
o
“Less Than 4 Inches” Smart-Phone 22o “4 To 5 Inches” Smart-Phone 22
o “Above 5 Inches” Smart-Phone 23
Global Smart-Phone Market By Display Technology 24
o LCD Technology 24
o OLED Display 25
o Other Display Technologies 26
Global Smart-Phone Market By Regions 28
o North America Smart-Phone Market 29
o Europe Smart-Phone Market 31
o Asia-Pacific Smart-Phone Market 32
o
Middle-East And Africa Smart-Phone Market 33
o Latin America Smart-Phone Market 34
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2. Company Profiles 36
2.1. Samsung Electronics Company Ltd. 36
2.2. Apple Inc. 37
2.3. Sony Corporation 39
2.4. Nokia Oyj 40
2.5. Micromax Informatics Ltd 42 2.6. LG Electronics Inc. 43
2.7. Huawei Technologies Co. Ltd. 45
2.8. OPPO Electronics Corp. 46
2.9. Lenovo Group Ltd. 48
Research Inquiries 50
The Business Research Company 50
List of tables
Table 1: Global Smart-phone Market Size and Forecast by Revenue By Type, $ Billion 6 Table 2: Global Smart Phone Market, Forecast Market Size, 2013 – 2020, $ Billion 9
Table 3: Global Smart Phone Market, Forecast Market Volume, 2013 – 2020, $ Million 10
Table 4: Global Retail Market, Key Competitor Market Shares, 2014, Percentage (%) 13
Table of figures
Figure 1: Global Smart Phone Market, Forecast Market Size, 2013 – 2020, $ Billion 10
Figure 2: Global Smart Phone Market, Forecast Market By Volume, 2013 – 2020, $ Million 11
Figure 3: Global Smart Phone Market, Key Competitor Market Shares, 2014, $ Billion 14
Figure 4- Total Shipments Volume, 2018, $ Million 15 Figure 5- Global Smart-Phone Market Value Chain Analysis 15
Figure 6: Global Smartphone, Market Share (%), By Operating System, 2013 & 2020 17
Figure 7: Android Global Smartphone Market Forecast Market Size, 2013 – 2020, $ Billion 18
Figure 8: Ios Global Smartphone Market Forecast Market Size, 2013 – 2020, $ Billion 18
Figure 9: Windows Global Smartphone Market Forecast Market Size, 2013 – 2020, $ Billion
19
Figure 10 Other Operating Systems Global Smartphone Market Forecast Market Size, 2013 –
2020, $ Million 20
Figure 11 Global Smartphone, Market Share (%), By Screen Size, 2013 & 2020, (Percentage)
% 21
Figure 12 Less Than 4 Inches Smart-Phone, Forecast Market Size, 2013-2020, $ Billion 22 Figure 13 4 - 5 Inches Smart-Phone, Forecast Market Size, 2013-2020, $ Billion 22
Figure 14 Above5 Inches Smart-Phone, Forecast Market Size, 2013-2020, $ Billion 23
Figure 15 Asian Smartphone, Market Share (%), By Display Technology, 2013 & 2020 24
Figure 16 Lcd Display Market, Forecast Market Size, 2013 – 2020, $ Billion 25
Figure 17 OLED Display Market, Forecast Market Size, 2013 – 2020, $ Billion 26
Figure 18 Other Display Market, Forecast Market Size, 2013 – 2020, $ Billion 27
Figure 19, Global Market Revenue, Split By Region 2013 – 2020, Percentage (%) 28
Figure 20, Global Smart-Phone Shipment, Share By Region 2013 & 2020, Percentage (%) 29
Figure 21, North America Smart-Phone Market, Forecast Market Size, 2013 – 2020, $ Billion
30
Figure 22, North America Smart-Phone Shipment Market, Forecast Market Size, 2013 – 2020,$ Million 30
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Figure 23, Europe Smart-Phone Market, Forecast Market Size, 2013 – 2020, $ Billion 31
Figure 24, Europe Smart-Phone Shipment Market, Forecast Market Size, 2013 – 2020, $
Million 31
figure 25, Asia Pacific Smart-Phone Market, Forecast Market Size, 2013 – 2020, $ Billion 32
Figure 26, Asia-Pacific Smart-Phone Shipment Market, Forecast Market Size, 2013 – 2020, $
Million 32 Figure 27, Middle-East And Africa Smart-Phone Market, Forecast Market Size, 2013 – 2020, $
Billion 33
Figure 28, Middle East & Africa Smart-Phone Shipment Market, Forecast Market Size, 2013 –
2020, $ Million 34
Figure 29, Latin America Smart-Phone Market, Forecast Market Size, 2013 – 2020, $ Billion
35
Figure 30, Latin America Smart-Phone Shipment Market, Forecast Market Size, 2013 – 2020,
$ Million 35
Figure 31 Samsung Electronics Company Ltd., Information Technology & Mobile
Communications Segment, Annual Revenue, 2014 & 2015, $ Billion 36
Figure 32 Apple Inc., Iphone Segment, Annual Revenue, 2014 & 2015, $ Billion 38 Figure 33 Sony Corporation, Personal & Mobile Product Segment, Annual Revenue, 2014 &
2015, $ Billion 39
Figure 34 Nokia Oyj, Annual, Revenue, 2012 & 2013, $ Billion 41
Figure 35 Micromax Informatics Ltd Annual, Revenue, 2012 & 2013, $ Billion 42
Figure 36 LG Electronics Inc., Mobile Communications division, Annual Revenue, 2014 &
2015, $ Billion 44
Figure 37 Huawei Technologies Co. Ltd. Annual, Revenue, 2014 & 2015, $ Billion 45
Figure 38 Lenovo Group Limited Annual, Revenue, 2014 & 2015, $ Billion 48
Buy Now
Global Smart Phones Market is a detailed report giving a unique insight into this market. The
report is priced at $4000 for an individual user. To use across your office the price is $6000
and $8000 if you wish to use across a multinational company.
Clients are able to input on the design of the report and highlight points of special interest.
About The Business Research Company
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