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www.ricardo.com © Ricardo plc 2012
Global Powertrain Development at Ricardo Powertrain Strategies for the 21st Century: Designing Global Powertrains
July 2012
2 © Ricardo plc 2012
Agenda
Introduction to Ricardo
Advanced Technology Development and Market Entry
Engine Development Examples
Competitive Cost Management
Driveline and Hybridization
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China Japan
Ricardo is one of the world's leading management & engineering consulting firms
Focused on value-adding services Solving key industry issues Programme delivery as a core competence Investment in people and technology Critical mass with revenues exceeding £190m
and over 1800 people Independent and long established (1915)
Product Engineering
Products/ Production
Strategy Consulting
UK Germany
USA
India
Strategy development
Engines
Vehicles
Software
High performance exhaust systems
Technical support service
Product development Procurement strategy
Product Strategy
Manufacturing & supply chain
Motor sport Transmissions & drivelines
Control & Electronics
R&D, Industry and Technology
Know-How
M&A support Efficiency Improvement
Cost Optimization
Established Success Factors
Value-Adding Capabilities
International Presence
Global Client Base (selection)
Introduction to Ricardo
4 © Ricardo plc 2012
1966 Jensen FF The 4WD system of the Jensen FF, the world’s first 4WD passenger car, was developed by Ferguson Research Ltd (which later became part of Ricardo) launched at British Motor Show
2005 Bugatti Veyron Development and manufacturing of the DCT (dual clutch transmission) for the fastest road going car in the world , the Bugatti Veyron
Ricardo’s contribution to some key developments in the history of transportation
1915 Engine Patents Ltd. Harry Ricardo formed Engine Patents Ltd, the precursor of today’s Ricardo Plc becoming famous for the design of a revolutionary engine which was utilised in tanks, trains and generators
1930 Fundamental Fuel Research Development of a variable compression engine which was used to quantify the performance of different fuels. This was the forerunner of today’s Octane rating scale (RON)
1935 Citroën Rosalie The world’s first diesel production passenger car, the Citroën Rosalie, was introduced featuring a Comet Mk III combustion chamber. Derivatives of this design are still used
1986 Voyager Voyager was the first aircraft to fly around the world non-stop without refuelling. Ricardo redesigned the Teledyne Continental engine, improving fuel economy and reducing drag
1999 Le Mans Successes Advanced technology helped Audi to secure its special place in motorsport history with a novel transmission to win 5 races out of 6 entries at the 24-hour race of Le Mans
2006 Record Breaking Year Development of the world's fastest diesel engine for JCB. The DieselMax set the diesel land speed record at Bonneville with a speed of 350 mph (563 kph)
1951 Fell Locomotive The 2,000bhp Fell Locomotive was the world’s first diesel mechanical locomotive, with a novel transmission invented by Lt. Col Fell. It was powered by four Paxman-Ricardo engines.
2011 NHTSA/CAFÉ Fuel Economy Ricardo helped shape future North American CAFE Fuel Economy Ruling
Introduction to Ricardo
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Ricardo’s world wide footprint allows us to support clients in their local markets
Ricardo Strategic Consulting Offices Main Engineering Facilities Ricardo Corporate Offices
1800+ people based in main automotive centres around the world
Ricardo Representative Offices
Ricardo UK Ltd
Shoreham
Cambridge
Leamington
Ricardo Sweden Ricardo Prague
Prague
Ricardo Japan
Tokyo
Ricardo Korea
Seoul
Ricardo China
Shanghai
Ricardo India
Ricardo Italia Ricardo France
Ricardo Inc.
Detroit
Chicago
Ricardo GmbH
Schwäbisch Gmünd
+ Aachen + Wolfsburg
Munich
Delhi
Introduction to Ricardo
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Ricardo’s advanced propulsion technology market strategy development process
Define Opportunity Growth Option 1: Bus market Entry
2015
2020
2015
2020
1,9589%
Target two market entry points:– Bus Integrators; no BMS required
as integrators have development capability
–Bus VMs; likely to require BMS and integrated battery pack
Commence market activity with prototype pack by end 2010 and target market entry by 2012/13
–Relatively short programme lead times due to integrator role in development of drive systems
Develop battery suitable for mild and full bus applications
– Mild Hybrid: ~1kWh energy; 7 kW power
–Full Hybrid: ~37 kWh energy; 170 kW power
Primary targets: Yuchai, Weichai as integrators; Xiamen Jinlong, Yutong and Suzhou Jinlong as bus VMs
2,93613%
4775%
Baseline
87410%
Optimistic
High Level StrategySales
Volume
Share of Total
SegmentScenarios
2015
2020
2015
2020
1,9589%
Target two market entry points:– Bus Integrators; no BMS required
as integrators have development capability
–Bus VMs; likely to require BMS and integrated battery pack
Commence market activity with prototype pack by end 2010 and target market entry by 2012/13
–Relatively short programme lead times due to integrator role in development of drive systems
Develop battery suitable for mild and full bus applications
– Mild Hybrid: ~1kWh energy; 7 kW power
–Full Hybrid: ~37 kWh energy; 170 kW power
Primary targets: Yuchai, Weichai as integrators; Xiamen Jinlong, Yutong and Suzhou Jinlong as bus VMs
2,93613%
4775%
Baseline
87410%
Optimistic
High Level StrategySales
Volume
Share of Total
SegmentScenarios
2015 2020
US
D (M
) Pow
erG
enix
Opp
ortu
nity
Define Strategy Growth Option Overview
Market Definition
Sales Channel
Dual approach:– Drive-train integrators, who integrate and sell solutions to bus VMs; sell
the same drive-train to multiple bus VMs– Bus VMs, who integrate the drive-train into a chassis and may also
build the bus body Bus drive-train are used across multiple bus chassis, creating a strong
market entry opportunity for PowerGenix with a single product
Product Definition
Bus power-train integrators not likely to require BMS capability; giving PowerGenix the opportunity to target the segment while developing internal competence
Bus VMs are likely to require a fully integrated pack– Likely secondary target, to enable PowerGenix time to develop suitable
BMS
Value Proposition Lower cost alternative to Li-Ion Higher specific power than NiMH should reduce pack weight, creating
more opportunity for passenger pay-load, critical for operator TCO
Target Chinese Domestic Bus VMs and drive-train integrators (eg: Yuchai, Weichai)
Key battery competitors include Chunlan, Forever, Shenzhou (NiMH); ANX, ATL, Lishen (LiFePo4) MGL (LiMN04)
Filter Target Customer
21 VMs and integrators
Long List of Potential Bus VM & Integrator Customers
Selection Criterion
Product Fit Non-captive battery supply Vehicle/ HEV volume Openness to Ni-Zn Etc
Target Customers
5 Target VMs and integrators
Bus Powertrain Yuchai DFM Cummins Cummins FAW Weichai
BAIC Zhongtong Ankai FAW Bus GAIG Bus CSR Times Shenzhen
Wuzhoulong
Bus VM Xiamen Jinlong Yutong Chongqing Hengtong Dandong Huanghai Suzhou Jinlong Jiangsu Youyi Shanghai Sunwin DFM Bus Yangzhou Yaxing
Bus Powertrain Yuchai DFM Cummins Cummins FAW Weichai
BAIC Zhongtong Ankai FAW Bus GAIG Bus CSR Times Shenzhen
Wuzhoulong
Bus VM Xiamen Jinlong Yutong Chongqing Hengtong Dandong Huanghai Suzhou Jinlong Jiangsu Youyi Shanghai Sunwin DFM Bus Yangzhou Yaxing
1
Bus Powertrain Yuchai Weichai
Bus VM Xiamen Jinlong Yutong DFM Bus
Bus Powertrain Yuchai Weichai
Bus VM Xiamen Jinlong Yutong DFM Bus
Identify Target Program
Vehicle Volume
11.43.8TOTAL
0.50.20.05XHEV PowertrainWeichaiIntegrator*
51.50.1XHEV PowertrainYuchaiIntegrator*
0.70.30.1XHEV BusDFMBus
1.50.50.2XHEV BusDFMBus
0.70.30.1XHEV BusYutongBus
1.50.50.1X11m BusYutongBus
Bus
Vehicle Type
2011
Micro
Mild
Full
HEV Bus
Program
1.50.50.2XXiamen Jinlong
Planned Vehicle Program SOP Time
2020
HEV Segment
2015201420132012Target VM
Vehicle Volume
11.43.8TOTAL
0.50.20.05XHEV PowertrainWeichaiIntegrator*
51.50.1XHEV PowertrainYuchaiIntegrator*
0.70.30.1XHEV BusDFMBus
1.50.50.2XHEV BusDFMBus
0.70.30.1XHEV BusYutongBus
1.50.50.1X11m BusYutongBus
Bus
Vehicle Type
2011
Micro
Mild
Full
HEV Bus
Program
1.50.50.2XXiamen Jinlong
Planned Vehicle Program SOP Time
2020
HEV Segment
2015201420132012Target VM
Target Bus VM and Integrator Customer Programs1
INDICATIVEINDICATIVE
Technology Requirements
Typical Vehicle Typical Battery Requirement
Full Hybrid Bus Vehicle Battery Requirements
S
800LTarget battery size:
475-500kgTarget Battery Weight:
1.4 m OhmsCell Internal Resistance:
105AContinuous Charge Current:
210AInstantaneous Charge Current:
40-60%SOC Range:
210APeak Charge Current:
430APeak Discharge Current:
170-200kWPeak Charge Power:
170-200kWPeak Discharge Power:
800VCharge Voltage:
576VSystem Voltage:
400VDischarge Voltage:
6 yearsLife-cycle:
2015: 118,400RMB / $17,000Battery Cell Cost (NiZn, China)
-20 to +55 CelsiusOperating Temperature:
64AhBattery Capacity:
37kWhBattery Energy:
Huanghai, DD6129HES11
11.9 Metres Long Kerb weight 13.2 Tonnes 132kW DFM Cummins Diesel 24-50 Seats, 73 passengers
Growth Options
Source: Ricardo Analysis
Advanced Technology Development and Market Entry
7 © Ricardo plc 2012
Ricardo scientists and engineers continue to develop and improve combustion engine technology
Advanced Combustion Technology for Improved engine-Out NOx
System Optimisation
Code System
Modelling Vehicle
Simulation
Analysis Thermal / FE
Test Data
Advanced Technology Development and Market Entry
8 © Ricardo plc 2012
One of our latest accomplishments is the design and manufacture of the McLaren supercar engine
3.8L Twin Turbo V8 592 Horsepower 443 ft-lbs peak torque 0-60 in 3.1 seconds Redline 7000 RPM 22 MPG EPA Highway
McLaren MP4-12C Avoids Gas Guzzler Tax
Engine Development Examples
9 © Ricardo plc 2011 RD.11/399001.01 Confidential
Our work for a regional OEM is a prime example of Ricardo’s capabilities to support development from beginning to end
Projects Overview
Long-term Power-train Strategy ( 5 months)
Powertrain Seminar
(3 days)
Engine Feasibility Study (6 months)
Product Group conducted a three day seminar at OEM covering future engine and transmission technologies
This triggered a discussion at OEM about their future engine strategy
OEM subsequently asked Ricardo to assist with development of its future long term powertrain strategy
R-UK handed over lead for proposal development to RSC Asia
Ricardo Strategic Consulting developed the long term engine and transmission strategy over five months
Close collaboration between RSC, R-Malaysia and R-UK
Two phased approach with RSC leading Phase 1 but much stronger R-UK participation in Phase 2 (Phase 2)
Key recommendation was to develop own engine programme
Six months concept feasibility study 3 years prior to SOP
Engine concept proven and demonstrated
Source: Ricardo Strategic Consulting
R-UK Procurement and Quality
Support (6 months)
Procurement of first wave of components for new engine
Very operational approach with emphasis on learning to doing
RSC R-UK RSC
Engine Development Examples
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After the architecture is defined, design begins with emissions and fuel economy targets
CAFE (NHTSA)
Tier I Tier II
LEV2
USA
California
Speculative ("real-world" effects)
HVAC effects
PM size spectrum
Off-cycle Emissions?
2000 2005 2010
Euro 5 (2010)
140 g/km CO2
Euro 4 (2005) Europe
2015
0
0.02
0.04
0.06
0.08
0.1
0.12
0 0.2 0.4 0.6 0.8 1 1.2 1.4
NOx (g/mile)
PM
(g/m
ile)
Approximate Comparison of EU and US Legislation
T1 - LDV
T2 Bin 10 (Max for HLDT)
T2 Bin 9 (Max for LDV/
LLDT) Euro IV (2005)
Euro V (2010)
(Proposed)
Euro III
~3L Small SUV
~4.5L Mid SUV
~6L Large SUV
Euro legislation represents Diesel passenger car
Predicted NOx vs PM over FTP-75 cycle for various applications with Euro 4 PC technology
T2 Bin 8
T2 Bin 5
Temperature /(K)
Loca
l Equ
ival
ence
Rat
io
1000 1400 1800 2200 2600 3000
1
4
3
2
5
6
7
8
9
10
Soot formation area
NOx formation area
Engine Development Examples
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Concurrent with design, supplier qualification, sourcing, and component costs are established
3
5
5
4
6 2
3
8
2
5
2
27
6
15
6
3 16
32
4
2
7
1
61 18
Competitive Cost Management
12 © Ricardo plc 2011 RD.11/399001.01 Confidential
Powertrain components are sourced in successive waves based on their cost and development lead time
Source: Ricardo Strategic Consulting
Dev
elop
men
t Lea
d Ti
me
Req
uire
men
ts
High
Low
High Low Cost Contribution
Medium
Catalyst
Fuel System
Sensors
Turbo
Throttle Body
ECU
Cyl. Block
Cam Conrod
VVT
Pumps Piston
Pri Drive
Engine Covers
Composites
Turbo
Crankshaft (if outsourced)
Starter A/C Compressor
Alternator
HPAS
Flywheel Flexplate
Sealing excl. Head
Gskt
Valves
Wave 1
Wave 2
Wave 3
Head Gskt
Crit Fasteners
Other
Vac. Pump
Commodity Segmentation
Competitive Cost Management
13 © Ricardo plc 2012
Additional final drive ratios enable downsizing allowing engine to operate in narrower peak power and efficiency bands
Technology Development Market
Automatic
Benefits to Boosted Vehicles
+ Diesel engines with high torque at low engine speeds can capitalize on overdriven gears to reduce engine speed during cruising conditions and benefit from low gearing to improve launch feel
• Increase in the number of speeds offered by conventional planetary-torque converter automatics from the US standard 4 speeds to 6/7 combined with adaptive control strategies
CVT / IVT + Continuously variable ratios can be used to ensure the driveability of downsized / boosted engines by keeping the engine within its optimum operating window
• Automatic transmissions using a variator to offer step-less ratio selection
DCT + Increased ratio spread and control capabilities improve the driveability of downsized / boosted engines with mechanical efficiency approaching that of conventional manual transmissions
• Hydraulically actuated, twin input shaft automated manual transmissions offering gear pre-selection and shifting without torque interrupt to optimize shift speed and quality
78%
7%
5%
MT CVT
DCT
AT
MT CVT
DCT
AT
MT CVT
DCT
AT
Driveline and Hybridization
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Hybridization of heavy vehicles shows substantial opportunities to reduce fuel consumption
Driveline and Hybridization