Global perception of science and the need for STEM advocacy
Transcript of Global perception of science and the need for STEM advocacy
Global perception of science and the need for STEM advocacy
Jayshree Seth, 3MAug 18th 2020Texas Aviation Virtual Conference
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The role of science is more important now than ever
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Our Vision
3M Technology Advancing Every Company
3M Products Enhancing Every Home
3M Innovation Improving Every Life
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The importance of science?
At 3M we recognize the importance of science and use it every day to improve the lives of people around the world.
But what do others around the world think about science? Do they see, feel and appreciate the impact of science the same way we do?
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Emerging ■
Brazil, China, India, Mexico, Poland, Saudi Arabia, South Africa
Where we surveyed
Developed ■
Canada, France, Germany, Japan, Singapore, UK, US
*Based on the MSCI Market Classification 2017: https://www.msci.com/market-classification
• ~1000 participants per country
• At the 95% confidence level
– 14-country total: +/- 0.83 percentage points
– Each individual country: +/- 3.10 percentage points
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Unaided people see science as the study of understanding the world, nature and life
Science is…
Q3: Please fill in what you think science is in no more than two to three sentences. Science is… Base=Total (14,036*English responses shown only. Roughly n=4,000
WorkStudy
Nature
MakeWorldLive Physic
Discovery
Life
Understand
ObservePhenomena
SpaceSolve
Attempt
GainNecessary
DoctorsSkills
RaceMagic
ToolApply
StructureIdeaThink
PredictReactTermDetailHigh Reason
BasisArtOrigin
SetKeyProgress Full
EvidenceDiseaseSociety
EnergyBugsTrialShowMathHardLogic
Properties
LawBehaviorUnknown
Laboratory ProductAffectBroadHereShape
Que
FigureCombine
Mind
LeadProvenAnalysisKnownContinue
Describe
FunctionStars Scientist
EnjoyAdvanceBig
Flora
Possible Activity
ProveIndividual
Concept
Body
HelpConclusion
Encompasses
Soil Complex
PathSimple
BiologyComplications
Problem ForceExplore
UniverseEarth
Amazes Phone
Modern
ExplainSmall
Medicine
Social
Change
HealthBecome
Breath
Phenomenon
Mechanics
Vast
LearnExperimental
Forward Aid
TestableDescribeDepthDeep
Deep
Gang
FunResearch
Exact SubstanceConcern
CollectOrganicBehavior
Outside
PresentExamine EnvironmentReveal
BothAbilityOrderTakeProduce
ResourceLack
Ourselves
Creative
Clue
AwesomeNow School
Compose
ManReal Evolve
Discipline
SystemBasicFood
General
Draw
Old
KnowGrowAnimal
SenseObjectItems World
Reach Biological Progress
Career Ocean Solar
NeedWithout
ZoologyAlways Cover Fiction
Mineral Simply View Find
EasierTheoryMathematics
Move Capable Mystery
ChemistryAccess Method
BestSmart
LookCurrent
Religion
Found
NewFollow
Beyond AnswerHope Pretty
Design
Certain Evolution Pursuit Support
Fair Particle
Require
Universe Effort
Further Society Self
KnowledgeTruth
TreatApplication
Provide WonderSolution
Educate
InventBad
Vital Easy Break Heal Obtain See
Determine
Result Limits Service
Quality
Tree Operate
Build
PlanetUnseen
Associated Chemical
DiscoverMatter
ParticularCells
Occur
Particle
Relate Form Test
Life’s Verified
Reality Material Human Cool
Past God
God’s Today Search
Principles
Allow Made Good Exist
Precise
Fix Relationship
Atom Mankind
Technology Drive Believe
Connect Inhabit
Factors
Improve Field
Include Kids
Interest Design
TimeSourceDailyAir
Intrigue Factors
Verified
Different
Plant EverythingExpand Global
InvestigateSpecies
MoleculeInnovateCreation
ImportantBetween
HistoryBranch Variety
Modify
EnhanceElementMedicalTheoretical
WaterPolitics
Already
Thought
Question
ProcessPerson Hypothesis
Tangible
IntellectualExplaining
SystematicSeeksActualUncover
Climate Reaction Cure Essential
ActAssistCritical
ComponentControlLoveBringServe
Eye GiveTrueWide
EngineReally Effect Pressure Data
Action Cars Open Impact
Makeup
Fit
Inform
Base Beauty
Develop Hypothesis
Fact Surround
TogetherSame
Land
Edge
Aim
Right
Project
ExperimentInteract
Scientific SometimesIllness
RulesExcitesSpecific
Tick
CareMicro
DifficultSeen
Beyond
Beyond
Obtain Describe
Fix
Species
Bugs
Actual
Serve
Bring
Act Math
Rules
Deep
Tick
PhoneProject
Deep
Hope
View
View
View
Follow Vital
ShapeUnseen
Lab
Lab
Energy
Eye
Forward
View
Obtain
Lab
Project
General
Occur
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Nearly 40% of people say that if science didn’t exist, their everyday lives wouldn’t be that different…
The image of science is complicated
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And about one-third are science skeptics…
32%are science skeptics
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56%
36%
How much do you agree with the following statements?
(completely or somewhat agree)
I felt more excited about science when I was a kid
than I do now
Only geniuses can have a career in science
Excitement for science is stronger in kids than adults;notable portion say only geniuses can have a science career.Also, women trail in the positive sentiment for science
Q9: How much do you agree with the following statements? Base=Total (14,036)
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Millennials are more likely to see the impact of science
20%
14%
Say they know more about science
(20% vs. global avg. 14%)
Millennials Global Average
47%
42%
Understand that without science there is no
technology
(47% vs. global avg. 42%)
Millennials Global Average
51%
46%
Think science is very important to their
everyday lives
(51% vs. global avg. 46%)
Millennials Global Average
51%
58%
Flying cars (58% vs. global avg 51%)
Are more likely to believe that science can achieve the
following in their lifetime:
41%
48%
Undersea living(48% vs. global avg 41%)
26%
32%
Teleportation(32% vs. global avg 26%)
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Pressure is on the next generation to push science forward
Q9. How much do you agree or disagree with each of the following statements? Base=Total [14,036] and Base=Parents only (n=4,774)Very important: Q11. Thinking about the present-day, how important do you feel science is… [Very Important for all four], n=4,149Future impact positive: Q19. In the future, what kind of impact do you believe science will have on each of the following? [Positive (net) all four], n=8,870; KBDI n=345
of parents want their kids to know more about science
92%
of adults would encourage kids to pursue a career in science
82%
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State of Science: global themes
By making the data accessible to everyone, 3M wants
to provoke a conversation about science—how it is
viewed and the role it plays in society and everyday life.
3M.com/scienceindex
Image of science
Around the world, people are fascinated with science, but a clear and powerful skepticism exists.
Impact of science
People appreciate science from a distance, but it is taken for granted in everyday life
Expectations of science
People have high hopes for what science can achieve, but there are barriers to overcome.
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Science needs advocates
• We need to provoke a global conversation about science
• If people don’t appreciate science it can have some serious consequences
And• We need to connect the dots
between science and the impact it has on people’s everyday life
• Inspire people to be more conscious of the science around them 14© 3M 2018. All Rights Reserved.
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Science Advocacy: Themes
AAwareness & Appreciation for science and the role it plays –in our daily lives
BBreaking down Barriers – not just for geniuses or a gender, also, one can have satisfying science careers
CContext, Communication & Championing –what scientists do, and how science solves problems
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Jayshree Seth @jseth2 SethJayshree
3M State of Science Index:3M.com/scienceindex
Follow me. Appreciate your feedback.
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We are optimistic about the future of science and its potential to solve global problems
Q5_1. When you think about the role of science over the next 20 years does it make you feel more… Optimistic OR Pessimistic.; Q29. How much do you agree or disagree with each of the following statements? Base=Total (14,025)
87%
We need science to solve the world’s biggest problems
Only 20% stand up for science when debating its merit with others.
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Consequence of [un]conscious bias: a third of parents may impact their kids’ interest in science, intentionally or not
Q24. Which, if any, of the following have you ever said to your kids? Base=Parents (4,649)
“I am not a science or math person”
(15%)
“Science/math won’t be
important for your career in the long
run” (13%)
1 in 3 (34%)
parents admit to having shared at least one of the following discouraging ideas about science to their kids:
“You don’t need to be good in science
or math” (11%)
Nearly one in three (28%) think they don’t need to understand science as an adult.
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Communication is critical to making science more relatable(Those who say they know more about science view it more positively)
Q28. How much do you agree or disagree with each of the following statements? Base=Total Respondents (14,025)
Over 8 in 10…88%
feel that scientists should be sharing results in easy to understand language
85% feel that scientists should be sharing results more often
84%feel that scientists should be working to make science more relatable to people’s everyday life
More likely to believe information that comes from a scientist than be skeptical of it. But over half (58%) believe that scientists are elitists.
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• 3M scientists performing simple, at
home experiments with everyday
materials
• Reach 1 million school kids
• New content each week
• Aligned to Next Generation Science
Standards
• Partnership with Discovery Education
and the Bakken Museum in MN
3M.com/scienceathome
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• Clearly highlight the connections to everyday life and make science relatable
• Put the spotlight on the humans behind everyday innovations
• Keep STEM initiatives in the limelight to encourage exposure and education
S hattering of stereotypes
T elling the whole(some) story
E xposure and environment
A llies and advocates
M etrics and measures
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STEM^
Belief in science is conditional.
45% will only believe
science that aligns with
their personal beliefs.