Gift of Hope & Hispanic Community Outreach

Raiza Mendoza, JD Hispanic Outreach Coordinator

rmendoza@giftofhope.org630/758-2744

Have you heard about… ?

Diversity

Ethnicity/Race

Cultural Competence

Cultural Differences

Cultural Sensitivity

Cross-Cultural Skills

Population by Ethnicity/Race 1940-2013

Asian & PI*

Black*

Hispanic

-

10,000,000

20,000,000

30,000,000

40,000,000

50,000,000

60,000,000

1940 1970 1980 1990 2000 2008 2013

The Latino Boom

• From 2000 to 2008– Nearly 12 million additional Hispanics– 34% growth during period– 50% of the total population growth

• From 2008 to 2013– 1,440,087 new Hispanic Americans per year

◦ 120,073 per month– 3,943 per day

» 164 per hour

Source: Latin Force Group LLC; American Marketscape.

Demographic Profile of Hispanics in Illinois, 2007

Population and National Origin U.S. Rank1

• Total Hispanic Population in Illinois 1,923,000 5

• Hispanics as Percent of State Population 15% 10

• Hispanics as Percent of U.S. Hispanic Population 4.3%

•  Native-Born Hispanics (Percent of Hispanics) 57% 33

• Foreign-Born Hispanics (Percent of Hispanics) 43% 19

• Mexican Origin (Percent of Hispanics) 78% 4

• Non-Mexican Origin (Percent of Hispanics) 22% 8

Copyright © 2009 Pew Hispanic Center

The Changing Hispanic Density 1990

2000

2012

Understanding Diversity

At Gift of Hope we understand diversity and the need to reach out to the Hispanic community in a culturally sensitive way.

We have:• Hispanic Outreach Coordinator• Hispanic Requestors • Hispanic Hospital Development Staff• Hispanic Tissue Requestors working at the DRC

Unique Challenges for Hispanics

1. Language & Communication Barriers

2. Undocumented Citizens

3. Uninsured

4. Beliefs and Myths

Our Outreach/Programs

• Hispanic Hospitals & Community Council

• Health Fairs• Univision• Telemundo• Radio• Lunch Wagons• Hospitals Donor Drives

• Presentations • Churches Donor

Drives• Mexican Consulate• Un Buen Doctor

Magazine• Supermarket

Advertising Campaign

Hispanic Hospital & Community Council

Goals of the Hispanic Council:

• Provide a global vision and direction for addressing issues in the Hispanic community and encouraging support for organ and tissue donation

• Identify efficient ways to educate the Hispanic community about organ and tissue donation

• Increase the number of Hispanic registrations as well as the donation rate

 

Health Fairs

Univision

• Weekly television segments

• Community Events

• Sporting Events

• Seminars/Town Hall Meetings

• Advertising Campaign

Telemundo Celebrating Mexico Independence

15

Radio La Que Buena with El Pistolero 105.1

16

Lunch Wagons

Hospitals Donor Drives

18

Presentations

Waukegan: Two Masses1600 parishioners

Other Outreach Initiatives

• Mexican Consulate

• Un Buen Doctor Magazine

• Supermarket Advertising Campaign

Our Success

• First-Person Consent Registry: 659

• Cards for Undocumented Citizens: 3,250

• Hispanic Consent Rate:

2006 – 59.8%

2009 - 71.4% YTD

Gracias!