GetTheReferral.com - JS
Transcript of GetTheReferral.com - JS
Increase Word of
Mouth and Grow Your
Business with Your
Own Referral App!We Give You the Edge in
the Referral Business
Top Issues for Companies
• Lead generation• Cost to get in front of a qualified customer• Cost per acquisition
Why Referrals?
• Best type of leads– Referrals! Or word-of-mouth marketing
92% of respondents trusted referrals from
people they knew- Nielsen
83% of consumers are willing to refer after a positive experience.
Yet only 29% do!- Texas Tech
65% of new business come from referrals
- New York Times
Why Referrals?
• Warm leads• Common ground between rep and referral• Typically not dealing with multiple competitors• Referrals close at a higher rate than any other
lead sources– We have seen 40-50% close ratios in comparison to
15-25% with other lead sources
• Likelihood of getting a referral from a referred customer increases dramatically
The Problem with Referrals
• Waiting for the call• How do you track?• How do you reward someone for the referral
– When do you reward them?
• How you remain top of mind?• How do you let your former customers know
about new products or promotions?• How can you double your referral business?
What’s a Reffiliate?
• We have taken referral marketing and affiliate marketing and combined the two
• We’ve created our own word-of-mouth brand ambassadors
Why GetTheReferral.com?
• GetTheReferral.com is an App based referral program
• Easily incorporate into your existing business model
• The App and dashboard give you the tools you need to manage an effective referral program
Your Reffiliate Team
• We’ll provide you with the tools to develop and support your very own team of Reffiliates to go out and share the good word about your business
Get Started Today• Increase your referral business; Decrease your cost per
acquisition• Manage incoming referrals in one place• Activate dormant customers and motivate new customers to
become Reffiliates• Stay in touch with the Reffiliate team• Reward your Reffiliate through Dwolla, a leading electronic
payment network• Sales reps can build their own Reffiliate team
– Track all Reffiliates and referrals by rep
• Offer up to 5 different products with different reward amounts• Choose up to 3 reward payment triggers
Your Own Company Dashboard
• Check the dashboard for more referrals• Pay a Reffiliate by clicking “Pay Now”
Case StudySolar Universe (Fresno)*
• In 2014, referral business represented 35% of all sales• Launched GetTheReferral.com at the end of 2014• Currently have over 150 reffiliates• Reffiliates submitted over 190 referrals to date• 55% sit ratio• 45% close ratio• 55% of all sales came directly from GetTheReferral.com• Goal for 2015:
– 300+ reffiliates– Increase sit ratio to 60-65%– Increase close ratio to 50%+– Generate 70-75% of sales from GetTheReferral.com*Case Study was performed from December 2014 – March 2015)