Get Plugged in to Google Analytics: The New Listening Tool For Social Media ROI
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The new Social Tracking Section of Google Analytics lets you track Your Social Impact. The report now integrates "off-site" activity from Social Data Hub Partners and tracks conversions based on your established goals. You can watch the video version of this presentation here http://www.youtube.com/watch?v=0KYqyD6KClg
Transcript of Get Plugged in to Google Analytics: The New Listening Tool For Social Media ROI
Integration with Social Data Hub Partners lets you analyze "off-site" interactions with YOUR data
First Steps:● Install Yoast Google Analytics Plugin● Install Social Sharing Plugins● Create and Share Your High Value Content● Set Conversion Goals in Google Analytics
Watch the Google Analytics How to Workshop
Once goals are in place go to: Traffic Sources > Social > Overview
Need help with setting up Goals? Check out:Introduction to Google Analytic Goals
On Social Reports go to the "Activity Stream" Tab
Listen to what's said on Google +
Find out who is bookmarking your content
Finally We CanTrack Conversions = Social Media ROI!
PageviewsVisits
Data Hub Activity
Visit Duration
The Social Plugins Report Shows Source and Action
Watch this andSee Your Social Visitors Flow!
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