Get LinkedIn!
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Transcript of Get LinkedIn!
CREATING YOUR
PROFESSIONAL STORY
WITH LINKEDIN
Laura Neidert, University Career Services
Why should I join?
What does LinkedIn say?
What does UCS say?
Latin America
3%
Other
0%
North America
61%
Europe
24%
Asia
8%
Africa
1%
Middle East
1%
Oceania
2%
Who Uses LinkedIn?
• 175 million+ professionals
• Over 150 industries
• Executives from all
Fortune 500 firms
• May 2012: over 20 million students and recent grads on LinkedIn (The FASTEST growing group!)
• 37,000 college and university alumni groups
• People are joining LinkedIn at a rate faster than 2 new members per second!
1st stop: LinkedIn Learning Center
Start with this…
End Up with This!
How to take a good profile photo
Fun, but the sock monkey is
bigger than she is…
Same person,
improved, still room to
tweak. A clearly professional photo
Building quality connections
LinkedIn Alumni
Email importing
Search strategies
As a follow up strategy
Getting IN the right professional groups
Which groups to join?
How to find more groups?
Benefits of group membership
Staying on top of it
Devoting time to cultivate your network
Making it easy to manage via your phone or tablet
Making it a regular habit during your job search
Making your presence even stronger
Using additional sections to tell your story
Managing group interactions
Displaying samples of your work
Research potential opportunities
Add Sections to Enhance Your Profile
Skills, Skills, Skills
Keeping an eye on the competition
Becoming a networking pro
Managing group interactions effectively
Exhibit professional etiquette
Show off professionally
In-site applications: share presentations, written, and
creative work, as well as your intellectual interests.
Linking to Your Future
Research companies
Research people
Apply to jobs focused on students
www.linkedin.com/studentjobs
Becoming known
Create a custom URL for personal branding
Share it far and wide!
Questions and Discussion Time
Next steps
If you have a LinkedIn profile, review and update it.
If you don’t have a profile, start one.
Visit the UCS Library for further resources
Consult our handouts online!