GEO2 TINE

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    Project LLP nr. 10-EIP-RO BUCURES 09

    The Development of

    the Haeg Country Dinosaurs

    GeoPark

    GEO2

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    Members & backgroundsTine Belmans

    social-cultural work

    preparation master Environmental Science

    Fatima Oliveirapreparation master Geological Heritage

    and Geoconservation

    Willem Lenaertsenvironmental management

    preparation master Environmental Science

    Ron HavenaarIT business

    preparation master Environmental Science

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    Content1. Research questions

    2. Methodology3. Results

    A. Geoconservation

    B. GeotourismC. Education

    D. Marketing

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    1. Research questions

    Main question: how can HCDGP develop in a

    sustainable way?1. Geoconservation and Geotourism

    2. Education in the Geopark

    3. Marketing Instruments for the Development of the

    HCDGP

    4. Accessto the HAEG Country

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    2. Methodology

    Split research into parts, divide parts to individual

    expertise

    Comparison with other geoparks & situations

    (literature study)

    Exchange study results. Upload partial results on EVS

    site

    Join individual parts into one document

    Remark: small collaboration, more individual working

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    3A. GeoconservationGeoconservation aims to preserve the natural diversity of:

    geological features(bedrock)

    geomorphological (landform)

    soil features and processes

    and to maintain natural rates and magnitudes of change in those

    features and processes (source: Sharples, 2002)

    Interrelation biodiversity - geodiversity

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    3A. GeoconservationMethodology

    1. Inventory

    2. Quantification

    3. Classification

    4. Conservation

    5. Valorization

    6. Divulgation

    7. Monitoring

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    3A. GeoconservationIn Romania & Hateg Country:

    -Center of studies on geodiversity and biodiversity

    - National Board of Geoconservation

    National Strategy

    inventory & list

    develop a good geoconservation strategy

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    3B. GeotourismDefinition:

    The provision of interpretive services and facilities

    that promote the value and social benefit of

    geological and geomorphological geosites, ensuring

    their preservation for the use of students and tourists.Source: Hose (2000)

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    3B. Geotourism

    Connection with local skills, handicrafts, techniques

    Recreational activities and sports:

    f.e. Geokayaking, georafting, geohiking, climbing,

    skiing, geocycling,

    There is possibility to implement in HCDGP

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    3C. EducationImportance of education

    in a Geopark

    A geopark achieves its goals through a three-pronged

    approach: conservation, education and geotourism.(in definition UNESCO)

    Holistic!

    Involvement local communities

    Informal vs. formal learning

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    3C. Education

    Education in Haeg Geopark

    There are two main issues:

    Management

    the management for the Geopark is not an

    independent entity

    Budget

    There is no financial plan for the Geopark, so

    neither for education.

    Some existing programs (cooperation with university, local schools

    Some plans not implemented

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    3C. EducationMarble Arch Caves Geopark

    Very clear indicated on the website

    Using school-methods (workbook)

    Involvement of local communities

    Local tour guides

    Collaborations for activities,festivities

    nature activities with Suzie the Squirrel,

    Olivia, Sean, Badge and friends

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    3C. EducationEnglish Riviera Geopark

    Holistic!

    Warren Barn Residential Activity CentreVolunteers & young ambassador group

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    3C. Education

    The 4 Learning Phasesaccording to Kolb

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    3D. Marketing instruments

    Analyzing target group

    In EU:

    1. 50% is getting some rest

    2. 28% is getting some tan on the beach

    3. 18% is enjoying fun in the landscape, mountains or lakes.

    Working in width working in depth

    7 marketing instruments

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    3D. Marketing Instruments

    Instrument 1: The list of winning Europeandestinations of Excellence

    21 Most Attractive Locations in the European Community.

    Romania can aim to be on the list!

    International publicity

    http://ec.europa.eu

    [i]http://ec.europa.eu/enterprise/magazine/articles/competitiveness-energy-environment/article_11017_en.htm

    http://ec.europa.eu/http://ec.europa.eu/enterprise/magazine/articles/competitiveness-energy-environment/article_11017_en.htmhttp://ec.europa.eu/enterprise/magazine/articles/competitiveness-energy-environment/article_11017_en.htmhttp://ec.europa.eu/enterprise/magazine/articles/competitiveness-energy-environment/article_11017_en.htmhttp://ec.europa.eu/enterprise/magazine/articles/competitiveness-energy-environment/article_11017_en.htmhttp://ec.europa.eu/enterprise/magazine/articles/competitiveness-energy-environment/article_11017_en.htmhttp://ec.europa.eu/enterprise/magazine/articles/competitiveness-energy-environment/article_11017_en.htmhttp://ec.europa.eu/
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    3D. Marketing Instruments

    Instrument 2: The Function of an attractive set ofmuseums

    A collection of museums and attractions will extend the stay of thevisitors.

    Proposals HCDGP:

    Museums with dinosaur fossils

    Art museums, historical arts, contemporary arts

    Geological Museums Zoo

    Botanical gardens

    Temporary festivities, weekend art markets

    Local folklore

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    3D. Marketing Instruments

    Instrument 3: Public interest around Dinosaurs

    Imagination!

    Proposal: educational zoo with artificial skeletons and maquettes.

    = physical awareness

    Berlin Museum of Natural

    History

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    3D. Marketing Instruments

    Instrument 4: Trend for activity and exclusivenessin holidays

    Tourism market is changing

    Excavating fossils in Haeg ?

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    3D. Marketing Instruments

    Instrument 5: The attitude of visitors about the Romanianpeople and

    the Romanians on visitors

    Negative prejudices + negative experiences (internet + fora)

    - Publishing opposite

    - Easy-to-reach informationdesk

    - Government efforts

    - Evaluation forms by visitors

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    3D. Marketing InstrumentsInstrument 6: Increased Use of Information

    Technology

    -Online information, websites, booking

    -Creating Apps

    Instrument 7:

    extra tourism options in combination with

    HCDGP

    Other nature parks, wellness, castles & fortresses, bird-

    watching,

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    Conclusion

    Lot of opportunities for HCDGP!

    Budget is generally the main issue

    Can (mass)tourism fit with geoconservation &

    sustainable development?

    Remark: holistic view on three pillars is difficult to

    keep

    Pros contras - actors?

    Definitely incomplete