Generating more leads and sales with affiliate marketing by David Warszawski (TradeTracker Belgium)
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22-Oct-2014 -
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Transcript of Generating more leads and sales with affiliate marketing by David Warszawski (TradeTracker Belgium)
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More sales & customers with
affiliate marketing
woensdag 12 oktober 2011
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TradeTracker Belgium:350 Campaigns7500 Affiliates
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What ?
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your website
linkcustomer visits
affiliate website and clicks on your ad
you pay commission for the sale or lead
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based on a no cure, no pay
principle
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cps & cpl
30 days approval
adjustable commissions
according to budget
up to 5 x cheaper than cpc
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cpc vs. cps
Average cost per sale:Retail: ! 16 (+122%)Telecom: ! 129 (+453%)Fashion: ! 36 (+473%) !!!* based on a ! 0,25 cpc
Average cost per sale:Retail: ! 7Telecom: ! 23Fashion: ! 6
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Also works for niches
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Measurable
Detailed reports
Transparent
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Fast growing
Belgian market is still a maturing market
Huge potential (e.g. The Netherlands)
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+ 100% in 2010
+ 100% in 2011
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Using all e-marketing channels
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Client case:
BallChair Shop
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8 ballchairs sold (20% discount)
Total cost : ! 1000
Cost/chair = ! 125
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25 ballchairs sold (no discount)
Total cost : ! 1500Cost/chair = ! 60 Over 50% cheaper
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+32.50.310.150
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