General Awareness for Bank PO's and Clerks- Marketing Aptitude Quiz 2010 - III

8/6/2019 General Awareness for Bank PO's and Clerks- Marketing Aptitude Quiz 2010 - III

1/9

General Awareness for Bank PO's and Clerks

Home About blog Banking Terms Quizzes GK Papers Marketing/Computer Monthly Current Affairs Reviews

Share Report Abuse Next Blog Create Blog Sign In


2/9

Friday, May 28, 2010

Marketing Aptitude Quiz 2010 - III

1. Marketing is not required for one of the following products ________?

a)Corporate Loans b)Export Business c)Import Business d)Credit Card

Business e)none2. A Buyers Market means _______?

a)buyers are also sellers

b)sellers are also buyers

c)there are no sellers

d)demand exceeds supply

e)supply exceeds demand

3. Market share analysis helps the track _________?

a)Share price movements b) percentage share of business c)pricing strategy

for share values d)All of these e)none

4. Diversification means __________?

a)marketing in different countries

b)marketing diverse companies

c)making new, diverse products

d)marketing by diverse sales team

e)none

5. Study of marketing environment means ______________?

a)study of companys markets, customers and competitors

b)study of economic environment

c)study of current trends

d)All of these

e)none

6. A Market plan includes __________?

a)market objectives b)market research c)pricing strategy d)situation

analysis e) All of these

7. Customization is useful for ______?

a)motivating the sales force b) to add variety in marketing c)value added

service d)pleasing target customers e)none

8. Telemarketing campaigns are resorted to ________?

a)avoid cold calls b)avoid buyer resistance c)avoid seller inhibitions

d)reaching a wider audience e)All the above

9. Customer Retention means ___________?

a) retaining the customers at the Bank for the full day

1640 Clerical Posts in Union Bank Of India.1050 PO's in Uco Bank 82 P O's Corporation Bank

Recruitm ent 2010-11

with Google Fr iend Connect

Followers (1026) More

Already a member? Sign in

Follow

Blog Member s

Search

powered by

Search This Blog

Name Post +

: P ledge to thwart their nefarious

plots ...this will happen nevermore. : The 26 /11 has been etched onour hearts hard as anything .

: The sad as pects,A ll the pettythings are being done in the name of god ,the hybrid bastards of politic sand religion in the terror camps inPO K must be aware that we are hereready to s pill our every drop of bloodfor the motherland and to ruin them.

: I reject the religious definitions of the fanatic s which justifies theheinous bloodshed or divideshumanity into di fferent religiousspecies.

: rightly sai d naren...the sac rifices

of the martyrs cant be forgottenu u : ...

Chat

2010 (129) November 2010 (4)

September 2010 (3)

August 2010 (3)

July 20 10 (8)

Blog Archive


3/9

b)quick disposal

c)customers dealing with the same bank for long time

d)better standards

e)All the above

10. The Traditional Marketing s tyle involves __________?

a)Telemarketing b)Direct Marketing c) Indirect Marketing d)Digital

Marketing e)All the above

11. Which is the technique used for effective marketing planning?

a)psychological tools for marketing

b)goal oriented

c)marketing res earch

d)physical distribution

e)All the above

12. Niche Market means __________?

a) a free market b)a social market c)equity market d)capital market e) a

specified market for the target group

13. Internal Marketing means _________?

a) Selling to ones elf b) Selling to the employees c) Selling of samples d)

Selling to foreign markets e)none

14. Marketing in Banks is required for _________?

a)Getting new cus tomers

b)Retaining existing customers

c)Lending

d)Accepting of deposits

e)All of these

15. Advertisements are required for __________?

a)Boost ing the production levels

b)Motivating the employees

c)Boost ing the s ales

d)All of these

e)none

16.

A Call means ___________?a)calling on friends b)calling on bank employees c) calling on prospective

customers d)calling on insurance employees e)none

17. For effective selling, salesman should be which of the following ______?

a)pushy b) aggressive c)timid d)calmness e)talkative

18. Customer Loyalty means _________?

a)shifting of cus tomers from one bank to another

b)customers banking with one bank exclusively

June 201 0 (19)

General Socio-Economic an d

Banking Awareness Quiz ...Marketin g Aptitude Quiz II -

2010

General Awareness Quiz 2010- 67

Bank of Baroda PO examPattern - 2010

Quiz on Marketing Apt itudefor bank exams - 2010

April Current Affairs 2010 -II

Punjab an d Sind Bank GK Paper - 2010

Current Affairs Quiz 2010 -66

Quiz on Comp uter Awarenessfor Bank Exams - 2010

Quiz on Current Affairs 2010- 65

Corporation Bank PO GK Paper 2010

April Current Affairs 2010

Punjab and Sind Bank POExam Pattern 2010

SBI Clerk I nt erviewExperience II - 2010

April 2010 (18)

March 2010 (19)

February 201 0 (16)

January 2010 (22)

2009 (121)

Anyon e interested in sending your knowledge or experience or p revious

papers or material o r suggestion , query's

etc can send to [email protected].

Share your knowledge

622,076

Total Pageview s

Unq Vs its(15-07-09)

Online


4/9

c)customers returning lost items

d)customers giving gifts to banks

e)none of these

19. Rural Marketing involves ________?

a)selling to farmers and agriculturalists

b)selling to rural households

c)selling to rural industries

d)All the above

e)none

20. Which is the Four Cs of marketing?

a)customer, cost, communication, convenience

b)corporate, cost, communication, convenience

c)consumer, cost, communication, convenience

d)competition, cost, communication, convenience

e)none

Note:

4 Ps vs 4 Cs vs 4Vs:

i)Product vs. Consumer vs. Validity

ii)Price vs. Cost vs . Value

iii)Promotion vs . Communication vs . Vogue

iv)Place vs . Convenience vs. Venue

4 As of marketing:

i)Availability

ii)Affordability

iii)Acceptability

iv)Awareness

4 Es of Marketing:

i)Experience(Product incase of 4 Ps)

ii)Everyplace(Place)

iii)Exchange(Price)iv)Evangelism(Promotion)

4 Rs of Marketing:

i)Relationships

ii)Retention

iii)Results

iv)Rewards

4 Ms of marketing:

Varun Reddy

Harivanam

Contributors


5/9

Posted by Varun Reddy at 10:07

Labels: Business , Company , Consulting , Customer service , Market share , Marketing , Marketing

and Advertising , Sales

6 Ratings No rating

Reactions:

i)Measurement

ii)Media

iii)Market

iv)Message

16 comments:Ranjana said...

Hi Can you please post the answers too? thank you for your great work

Friday, May 28, 2010 10:35:00 AM

harpreet said...

1. Im port bussiness2. there are no sellers3. (d) all4. Custom er Care

Friday, May 28, 2010 1 2:11:00 PM

rajesh said...

hi varun .. today again i have a query.. t ill when can we expect th e results of SBI... anyidea..and what would be the t entat ive mont h of joining for t hose who clear allrounds....

Friday, May 28, 2010 3 :08:00 PM

puli said...

1.ImportBusiness2.supply exceeds demand9.quick disposal11.all the above12.a specified market for the target group13.Selling to the employees14.all of these15.boosting the sales16.calling on prospective customers17.talkative20.consumer,cost,communication,convenience

Friday, May 28, 2010 5 :06:00 PM

Tanushree Pal sai d...

1 c2 -3 - / e (t wo question s are merged under one )4 c5 d6 -7 c8 -9 c10 b11 e12 e13 b


6/9

14 e15 c16 c17 b18 b19 d20 a

Friday, May 28, 2010 5 :27:00 PM

harpreet said...

1. (c) imp ort business2. (c) there is no seller 3. (d) all4. (d)making new , diverse product5. (d)(all)6. all7. (b)to add variety in marketing8.(d)reaching the wider audience9. (c)cost umers dealing with the same bank fo r long time10.(c) Indirect marketing11.(e) All the above12.(E) a specified market for target group13.(b)Selling to employees or (e)(none)14.(e) All of these

15.(c) Boosting the sale16.(c) calling a prospective customer 17. (c) timid18.(b)custo mers banking with one bank exclusively19 .(d) All of above20. (a) customer,cost,communication, convenience

Friday, May 28, 2010 5 :51:00 PM

Alfred said...

1. Imp ort Business2. Supply exceed demand3. P ercentage share of business4. Mak ing new, diverse pro ducts5. All of these

6. Situation an alysis7. T o add variety in marketing8. All of the above9. Custom er dealing with the same bank fo r long time10. Direct marketing11. All the above12. A specific market for the target group13. Selling to the employees14. All of these15. Boosting the sales16. Calling on prospective customers17. Aggressive18. Customer banking with on e bank exclusive19. All the above20. Consumer, cost, communication, convenience

Friday, May 28, 2010 9 :09:00 PM

Anonymous said...

2 (e) ie supply exceeds demand.refer t his htt p://www.investor words.com/641/buyers_market .htm l

Friday, May 28, 2010 1 0:39:00 PM

rajesh said...

hi varun sorry t o t rouble u again and again....can u p lease me earlier question..

Saturday, May 29, 2010 8:31:00 AM


7/9

Anonymous said...

varun dis is 2nd ty m dat sum non sense people write sum crap o n shout box, using myname in front of me, please do sumthing

Saturday, May 29, 2010 10:35:00 AM

Anonymous said...

varun..thnx f or th s information on all 4's of mkt g...

Saturday, May 29, 2010 12:49:00 PM

Varun Reddy said...Anonymous:can you ment ion yo ur name?How can i kno w that y our name is misused?If yo u dont want to reveal here send mail to [email protected] in detail.

Saturday, May 29, 2010 12:50:00 PM

Narender said...

hi.. Varun.. good evng...

Some ques.. from BANK of BARODA Socio-GK Awareness paper held on 30.5.2010

1. The Nobel Prize 2009 in Literature goes to - Herta Muller

2. Manmo han Singh visit Bhutan t o att end - 16t h SAARC SUMMIT

3. European Footballer of the Year 2010 - Barcelona's Lionel Messi

4. New (26t h) ch ief of th e Indian Army is - Gen. Vijay Kumar Singh (V.K.Singh)

5. Dadha Shaeb Falke Ratan Award goes to - Dev anand (Actor /director )

6. International World Water Day is held annually on 22 March

7. Winner of Under-19 Cricket World Cup - Australia

8. Wh ich movie's music not composed by A.R. Rehman - Fashion (Music Directo r:Salim-Sulaiman)

9. China's Player Lin Dan relate to the game - Badminton

10 Jawaharlal Nehru Award for In tern ational Un derstanding is an intern ational award presented by

the Government of India founded in 1965

11. Man y Lives, Many Mast ers is writen by - Dr. Brian W eiss

12. Green Revolution II relate to - Eastern & North Eastern Areas

13. Benchmark Prime Len ding Rates (BPLR) replace with Base Iterest Rat es policy.

14. The agriculture sector contributed 18% to GDP 2009 but 17.2% in 2008

15. Winner of 58th Senior National Volleyball Championship 2009-10 - ?

16. Term not related to Football game - Outswinger

17. Sodium Sulphat e(Na2So4) is not a chemical fert ilizer

18. Bank with highest international branches(15 countries) - Bank Of Baroda

19. Man who n ot receive Padmashree Awards - Abhishek Bachchan

20. Tata Power to generate 5 MW from geothermal, solar plants in Gujarat

21. Out o f every rupee spent in t he budget, 2 9 paise is coming from borrowing


8/9

22. IMF Recommends G-20 Impose Taxes on Bank Liabilities, Profits

23. SLR stands for Statut ory Liquidity Ratio

24. The Jansankhya Sthirata Kosh (the National Population Stabilisation Fund) willfocus on

involving the civil society in responsible parenthood strategy, called Prerna.

25.Village Health & Nutrition Days (VHND's) is odd name in group of DPCP/HARIYALI scheme

26. ASHA(Accredited Social Health Act ivist) scheme mak es health fo r all launchedin regard to

Health & Nutrition

27. Government is set to provide Rs.16500 Cr to public sector banks to boost capitals

28. Allocation Package of Rs 1200 Cr. assistance f or drought in Bundelkhand

29. Project Tiger was launched by the Indian Government in 1973-74.

30. Budget allocat es Rs.100 crore t o New Pension Scheme

31. Kawasaki setup plant in india by May 2010 to produce - Motorcycles

32. 1 Que. is on Fundament al rights of a child in regards to current RTE (Right t oEducation)

33. Que. on Duties of SEBI(Securities and Exchange Board of India).

bye..............Narender

Sunday, May 30, 2010 7:32:00 PM

sourabhi said...

Hi varun

i did 60/75 in LR and 40/50 in QA38/50 in engand 30/50 in gk and 30/50 in marketing.

Will i get a call for interview

Sunday, May 30, 2010 11:26:00 PM

graphics said...

[b]Hello Narendra..[/b]You prov ided wonderful informat ion about the questions asked in BOB PO..Thanks for providing valuable information..

Sorry but I would like to comment on [b]question no. 5 [/b]that u posted..In question paper they askedDadha Shaeb Falke Award not Dadha Shaeb Falke Ratan Award..and Dadha Shaeb Falke Award goes to V.K.Morthy so answer is None of These..

Sorry once again to interf ere in wonderful question list u provided..

[b]One more confusion[/b]16. T erm no t r elated to Foo tball game - Outswinger ( I t hink answer is LOVE)Me do not have that much knowledge this is my first attempt maybe I am wrong..

[b] Oth er question in GK [/b]1. In recent news bank gain Non-Performing-Assets What do you mean by this??----


9/9

Newer Post Older PostHome

Subscribe to : Post Comments (Atom)

Post a Comment

Me didn't attend this one..2. Dr. Pranav Sen is related to ??--- Me didn't attend3. One CRR base question.. If RBI increases CRR what does that mean--- Answer isoption A.4. Why India can't Import Uranium from Australia-- Answer is Due to NPT5. How can a bank cut its Operational cost ---- I attended but not sure abt ans.6. One question related to PLRA - Base lending rate7. On which services Bank charges fees... don't know th e ans..8. One question about inf lation.. don't remember exactly.. I f a price of goods increasein market ---- I think ans. is Demand pull inflation9. Per capita Income --- 37,00010. How to control liquidity in Market--- Monetary Policy..11. T hird research center in Ant arctica--- Bharti12. Recently a bank announced that its Profit jumps 35% from previous quarter andtold that this profit increase was due to Cost Control. What are they ?? -- didn't attend13. Main source of In come of Bank-- Issuing ATM and opening bank branches( notsure)14. RBI said that rupee is over valued what does it mean-- Option s are long didn'tremember.15. SEBI wanted FIIs to divulge the structure of t heir Offshore ent ities.. Why?? -- Medidn't attend..

My attempt not so good..LR - 49 ( 100% accuracy)Quant/DI -- 39 ( 100% accuracy)

Eng -- 34 ( 90% accuracy)GK -- 37 ( 96% accuracy)Marketing -- 38 ( not sure abt. accuracy)Total -- 197/275

Not good performance but hope for best..Th anks Varun and ot hers who are pro viding valuable information regarding GK andMarketin g.. Sorry once again Narendera

Regards..

Monday, May 31, 2 010 9:38:00 AM

Varun Reddy said...

Sourabhi:Very good att empt in LR, QA and Eng. Good Att empt in Gk and Mark.But what about

accuracy?If it is around 95%(Especially in Gk and Mark ) definitely you will get a callfor int erview.check your gk answers in the above post.

Monday, May 31, 2 010 9:39:00 AM

General Awareness for Bank PO's and Clerks- Marketing Aptitude Quiz 2010 - III

Documents

Transcript of General Awareness for Bank PO's and Clerks- Marketing Aptitude Quiz 2010 - III