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Global Education Bestsellers Global Education Bestsellers

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Global Education Bestsellers

Global Education

Bestsellers

Global Education Bestsellers

We are delighted to present some of our current bestselling Global Education titles. If you would like to review any of the titles in this catalogue please contact Julie Attrill – [email protected] We look forward to receiving your requests.

Global Education Bestsellers

Corporate Governance and Accountability/Solomon ....................................................................... 4 Managing Innovation: Integrating Technological, Market and Organizational Change/Tidd ........ 5 Research Methods for Business: A Skill Building Approach/Sekaran ........................................... 6 Innovation and Entrepreneurship/Bessant ........................................................................................ 7 Essential Mathematics for Economics and Business/Bradley ........................................................ 8 Strategic Market Management: Global Perspectives/Aaker............................................................. 9 Contemporary Strategy Analysis: Text Only/Grant ........................................................................ 10

Global Education Bestsellers

Corporate Governance and Accountability Jill Solomon 978-1-118-44910-3 / 111-8-44910-X 480 pp. Pub: 12/03/10 Accounting Special Topics The ongoing financial crisis has resulted in an increased emphasis on corporate governance within businesses. It has also led to a rapid increase in the number of courses taught at universities and business schools around the world on corporate governance. New courses are springing up on corporate governance-related issues, with corporate governance as a subject in its own right becoming central to many business-related degree courses.

• This new 4th edition provides a full discussion of corporate governance issues taking the broadest view of the corporate governance agenda.

• Draws on the extensive and original research carried out by the author and demonstrates the close relationship between academic research and professional practice.

• Contains numerous contemporary illustrations and case studies, including a chapter dedicated to cases of corporate governance failure.

• Focuses on the relevance of corporate governance reform throughout the world and the need for global convergence.

• Highlights the importance of corporate social responsibility to companies, institutional investors and society as a whole.

• Questions for reflection and discussion.

• Chapters moulded around a one semester specialist module in corporate governance for students on any business-related undergraduate or postgraduate programme.

• Short case studies for discussion and debate.

Jill Solomon is Professor of Accounting and Financial Management, BISA, Henley Business School, University of Reading, and previously at King’s College, London, Cardiff University and Sheffield University.

Over 7,000 copies sold Previous editions licensed: Simplified Chinese

Global Education Bestsellers

Managing Innovation: Integrating Technological, Market and Organizational Change Joe Tidd, John Bessant 978-0-470-99810-6 / 047-0-99810-5 622 pp. Pub: 08/03/2009 Business & Management Managing Innovation is the market leading textbook for advanced undergraduate and post graduate courses in innovation. In this new 5th edition, alongside planned content updates, the authors plan to focus on the needs of academic faculty, helping to minimise the time and effort involved in the preparation, delivery and assessment of a course on innovation.

This will be done by developing the existing bespoke website to include seminar and tutorial plans for key themes, along with written case study, video and guide Q&A with learning outcomes. Integral case studies will also be included. Content updates include:

• Overview of the history and development of concepts and research on innovation management, from Schumpeter to Chesbrough.

• More explicit review of Open Innovation concepts and research, in addition to current material on collaboration and networks.

• Greater coverage of innovative business models and intellectual property.

• Innovation in BRIC economies, challenges and new models.

Joe Tidd is Professor of Technology and Information Management at SPRU (Science and Technology Policy Research) and visiting Professor at University College London, Cass Business School, Copenhagen Business School, and Rotterdam School of Management. Dr Tidd was previously Head of the Management of Innovation Specialisation and Director of the Executive MBA Programme at Imperial College. John Bessant holds the Chair in Innovation and Entrepreneurship at Exeter University where he is also Research Director. In 2003, he was awarded a Fellowship with the Advanced Institute for Management Research and was also elected a Fellow of the British Academy of Management.

Over 70,000 copies sold Previous editions licensed: Czech, Estonian, French, Italian, Japanese, Polish, Portuguese, Russian, Serbian, Simplified Chinese, Turkish

Global Education Bestsellers

Research Methods for Business: A Skill Building Approach Uma Sekaran, Roger Bougie 978-1-119-94225-2 / 1-119-94225-X 544 pp. Pub: 01/02/13 Business & Management This new 6th edition of Research Methods for Business provides a concise and straightforward introduction for students to the world of business research. The skill building approach provides students with practical perspectives on how research can be applied in real business situations.

• The coverage of qualitative research methods will be strengthened through the inclusion of new case studies and content on observation, interviews and focus groups.

• A new chapter will be added on qualitative data collection methods.

• The quantitative research part of the book will be further improved by the inclusion of a chapter on survey research.

• New case studies will be included at the end of each chapter.

• Examples will be updated and pedagogical features will be improved.

• Provides a concise and straightforward introduction for students to the world of business research which is easily understandable.

• Offers an expertly crafted overview of the research methodology process without oversimplifying it.

• The skill building approach provides students with practical perspectives on how research can be applied to real business situations.

Uma Sekaran (deceased) was Professor Emerita at Southern Illinois University at Carbondale in the USA. During her long career Professor Sekaran authored or co-authored 6 books and over 40 articles in leading journals. Dr Roger Bougie currently lectures in Business Research Methods and Marketing at Tilburg University in the Netherlands. In September 2011 Dr Bougie will take on a new role as an Associate Professor at TiasNimbas which is the business school of Tilburg University and Eindhoven University of Technology. Dr Bougie will be the coordinator of Research Methods at TiasNimbas.

Previous editions licensed: Arabic, Bahasa Indonesian, Korean, Orthodox Chinese, Simplified Chinese

Global Education Bestsellers

Innovation and Entrepreneurship John Bessant, Joe Tidd 978-0-470-71144-6 / 0-470-71144-2 604 pp. Pub: 22/04/11 Business & Management A new edition of a highly accessible text for undergraduate courses in innovation and entrepreneurship written by the authors of the market-leading textbook Managing Innovation.

This new edition fully integrates contemporary themes in innovation, such as sustainability, social entrepreneurship and creating new ventures and also includes a focus on the role of individual entrepreneurship and organisational innovation in private and public services

• It offers contemporary cases from areas including new media, computer gaming, internet services, and public and social innovation cases

Professor John Bessant has been active in research and consultancy in technology and innovation management for over 25 years. He currently holds the Chair in Innovation and Entrepreneurship at Exeter University where he is also Research Director. In 2003 he was awarded a Fellowship with the Advanced Institute for Management Research and was also elected a Fellow of the British Academy of Management. He served on the Business and Management Panel of both the 2001 and 2008 Research Assessment Exercises. Joe Tidd is a physicist with subsequent degrees in technology policy and business administration. He is Professor of Technology and Innovation Management and Deputy Director of SPRU and visiting Professor at University College London, Copenhagen Business School, and Rotterdam School of Management. Dr Tidd was previously Head of the Management of Innovation Specialisation and Director of the Executive MBA Programme at Imperial College.

Licensed: Portuguese, Simplified Chinese

Global Education Bestsellers

Essential Mathematics for Economics and Business Teresa Bradley 978-1-118-35829-0 / 111-8-35829-5 704 pp. Pub: 25/01/13 Economics This revised and updated successful textbook, now in its 4th edition, has been adopted on a wide range of courses in different countries.

Now established as one of the leading introductory texts for students studying these subjects, this new edition combines a non-rigorous approach to the subject with applications in economics and business. Fundamental mathematical concepts are explained as simply and briefly as possible, using a wide selection of worked examples, graphs and real-world applications.

• A new edition of a highly successful text adopted on a wide range of courses in different countries

• Assumes minimal mathematical background

• Now in 2 colour with improved page design

• Features a new section on manipulating equations and formulae

• Includes an introduction to the use of financial tables - mainly web based

• All methods are illustrated by well-chosen examples and exercises

Intended for undergraduate students who are studying mathematics as a subject on economics, business or management courses. The text assumes minimal mathematical background.

Teresa Bradley lectures in mathematics and statistics at Limerick Institute of Technology in Ireland and has also been involved with the University of London’s external Diploma in Economics as well the BSc in Economics, Business and Management for many years.

Over 55,000 copies sold Previous editions licensed: Portuguese

Global Education Bestsellers

Strategic Market Management: Global Perspectives David A. Aaker, Damien McLoughlin 978-0-470-68975-2 / 0-470-68975-7 368 pp. Pub: 26/03/2010 Strategic Management A European adaptation of a well-respected book by a leading academic in the field.

Strategic Market Management: Global Perspectives is motivated by the strategic challenges created by the dynamic nature of markets. The premise is that all traditional strategic management tools either do not apply or need to be adapted to a more dynamic context.

A global perspective is an essential aspect of this new edition. This reflects the lived experience of the student reader but also their likely professional challenges. This is achieved by the extensive use of new gobal examples and vignettes.

David A. Aaker is the E.T. Grether Professor of Marketing and Public Policy at the Haas School of Business, University of California at Berkeley. He has published over 100 articles and is the author of 13 books. Professor Aaker is part of the editorial boards of Journal of Strategic Marketing, Marketing Management, The Journal of Brand Management, Strategy & Leadership, and The Russian Management Journal. He received the MIT Buck Weaver Award in 2004 for contributions to the advancement of theory and practice in marketing science. Professor Damien McLoughlin is Senior Lecturer and Director of Academic Centre for Marketing Studies at the UCD Michael Smurfit Graduate Business School. In 2004 he was a visiting Professor in Marketing at the S.C. Johnson Graduate School of Management, Cornell University. His teaching is highly regarded and has been recognised with teaching awards from both the Smurfit and Quinn Schools of Business. He is also a member of the 4.5 Club for Teaching Excellence at Cornell.

A European edition of a bestselling US title currently in its 9th edition; across all editions this title has licensed in: Albanian, Dutch, French, Indonesian, Italian, Korean, Macedonian, Orthodox Chinese, Portuguese, Russian, Simplified Chinese Licensed: Arabic, Portuguese

Global Education Bestsellers

Contemporary Strategy Analysis Robert M. Grant 978-1-119-94188-0 / 1-119-94188-1 488 pp. Pub: 16/11/12 Strategic Management Over half a million across all editions.

Now in its 8th edition, this most accessible strategy text combines clarity of exposition with concentration on the fundamentals of value creation and an emphasis on practicality. In this eighth edition, a greater focus on strategy implementation reflects the needs of firms to reconcile scale economies with entrepreneurial flexibility, innovation with cost efficiency, and globalisation with local responsiveness. It also incorporates some of the key strategic issues of the past three years including: post-financial crisis adjustment, continuing rise of China/India/Brazil, increased emphasis on ethics, and sustainability. Coverage is also provided on strategy in not-for-profit organisations.

Rob Grant eloquently combines theory with current real world examples and practice using a clearly written, logical and comprehensive approach creating a title which is suitable for both MBA and advanced undergraduate students.

• More emphasis on strategy implementation. As before, many chapters offer an integrated treatment of strategy formulation and strategy implementation, however, now three chapters are concerned primarily with strategy implementation: Chap. 6 on organization structure and management systems, Chap. 8 on which puts bigger emphasis on managing strategic change and on developing the organisational capabilities needed to implement change, Chap. 14 which deals with implementing corporate strategy within multi-business firms, and Chap. 16 which looks ahead to the future of strategic management.

Robert M. Grant is the Eni Professor of Strategic Management at Bocconi University in Milan and a Visiting Professor at Georgetown University. He is British and has taught for many years in North America at Georgetown, UCLA, California Polytechnic and University of British Columbia. He has worked with leading companies such as Nortel, American Express, Zurich Financial Services and Lockheed Martin. He is on the editorial boards of the following journals: Strategic Management Journal, Long Range Planning and Strategy and Leadership.

Previous editions - Licensed: Basque, German, Italian, Japanese, Korean, Orthodox Chinese, Polish, Russian, Simplified Chinese, Spanish

Also available: Foundations of Strategy 978-0-470-97127-7

A more accessible version of Contemporary Strategy Analysis better suited to the needs of undergrads and those taking various Masters courses who require a less rigorous and more concise

Over half a million

copies sold!