GCSE Media Action Adventure Lesson 5 -Audience
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• To develop an understanding of a range of different audience terms • To id entify the audience of action-adventure films Learning Objective:
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GCSE Media Studies, Action Adventure, SOW, Yr 11, OCR
Transcript of GCSE Media Action Adventure Lesson 5 -Audience
• To develop an understanding
of a range of different audience terms
• To identify the audience of
action-adventure films
Learning Objective:
How can audiences be broken down?
AUDIENCEAUDIENCE
Who are action-adventure films usually aimed at?
• What makes you think this?
UK cinema - Audience by age and gender
Information from www.cinemauk.org.uk
Age
% 7-14 15-24 25-34 35-44 45-54 55+ overall
male 10 15 10 9 4 3 51
female 9 13 7 9 6 5 49
overall 19 29 17 18 10 9 100
Activity• Watch the following clips taken from a range of
action-adventure films.
• See if you can identify the target audience – gender, age, interests?
• Support your answer with specific examples.
Reviewing Answers
• What did you find out?
• Who do you think is the main target audience for action-adventure films?
• Do they fall into the 29% of cinema goers between the ages of 15–24?
Going Against the Grain
• Watch the next clip.
• Do you think the target audience for this film is someone other than men?
• What about the film’s secondary audience?
Homework• Write a presentation outlining your film idea.
• You must cover the following points - so use them as subheadings to structure your presentation:– Narrative – What is the film going to be about?– Iconography – How will we know it is an action-adventure film?– Characters – What type will you use? Which celebrities will star
in it?– Setting – How will this connote action?– USP – What is your unique selling point?– Audience – Who is the target audience?
