GCP about oGIP, AIESEC Spain

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AIESEC in Spain oGIP GCP sharing Or… How to allign internal operations to find external relevance and grow 86% increasing efficiency

description

GCP presented on IPM'13 by AIESEC Spain

Transcript of GCP about oGIP, AIESEC Spain

Page 1: GCP about oGIP, AIESEC Spain

AIESEC in Spain oGIP GCP sharing

Or…

… How to allign internal

operations to find external

relevance and grow 86%

increasing efficiency

Page 2: GCP about oGIP, AIESEC Spain

Why is Spain

here?

(Teo told us)

Page 3: GCP about oGIP, AIESEC Spain

Why is Spain

here?

MC team and Plan in October

86% growth in oGIP

Global allignment and purpose

oriented

Page 4: GCP about oGIP, AIESEC Spain

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2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012

AIESEC in Spain Year Accumulated Exchanges (Jan 2013)

Eps

TNs

Total

2011 2006 2007 2008 2012 2009 2010 2005 2004 2003 2002 2001

Page 5: GCP about oGIP, AIESEC Spain

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2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012

AIESEC in Spain Year Accumulated Exchanges (Jan 2013)

Eps

TNs

Total

2011 2006 2007 2008 2012 2009 2010 2005 2004 2003 2002 2001

Page 6: GCP about oGIP, AIESEC Spain

Re and Ra oGIP EPs/per term

27 26 31 34

63 57 47 52

61 71

181

116

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07/08 08/09 09/10 10/11 11/12 12/13

Re

Ra

Page 7: GCP about oGIP, AIESEC Spain

COOL numbers

30

70

112

18

29

54

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60

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120

JUL10-JAN11 JUL11-JAN12 JUL12-JAN13

RA

RE

oGIP results last 2 terms

86% growth of EP Re since last term

Drop of RaRe when we started

growing

12-13 increase of results and

efficiency

60% RaRe 41% RaRe

48%RaRe

Page 8: GCP about oGIP, AIESEC Spain

3 Key reasons of success

1) External relevance of AIESEC

in Spain

2) External positioning

3) National and LOCAL

allignment with global

direction and processes

optimization

We MATTER

We ARE SEEN

We FOCUS on business

approach

Page 9: GCP about oGIP, AIESEC Spain

1) External relevance

Switch in youth demand since 2010 due to crisis. Huge increase of interest of companies and institutions regarding youth employment support 50+ % Youth unemployment = qualified talent without opportunities Crisis makes AIESEC purpose relevant in members everyday life.

Economical

Crisis +

Overqualified youth

Youth unemployment

(~50%)

Young people are searching for work opportunities abroad

AIESEC offers what youth need

Portugal

Italy

Greece

Spain

Page 10: GCP about oGIP, AIESEC Spain

More than 30 destinations since 2011

Page 11: GCP about oGIP, AIESEC Spain

2) External Positioning We are first option when searching for internships abroad (practicas en el extranjero)

Page 12: GCP about oGIP, AIESEC Spain

~10 people per day are

approaching AIESEC regarding Global Exchange Program Mainly based on Google search

(4 people applying in 1 LC/Day)

1) External relevance because of crisis + 2) External positioning

= Right Product in the right time!

Page 13: GCP about oGIP, AIESEC Spain

1) External relevance because of crisis + 2) External positioning

= Becoming First Choice Partner for youth

employment Opportunities

Page 14: GCP about oGIP, AIESEC Spain

2013

FOCUS

oGIP

3) Allignment with Global Direction (National and local level)

oGIP main deliverable as MC team: 160 oGIP EP Re:

4 MCVP´s and 9 NST´s are delivering Front and Back office

for oGIP development.

Page 15: GCP about oGIP, AIESEC Spain

Back office

Bra

nd

Tale

nt

Ca

pa

city

(TM

P/T

LP/L

CD

)

Cu

sto

me

rs &

Pa

rtn

ers

AIESEC 2015

Peace and fulfilment of

humankind’s potential

Talent Capacity + Customers & Partners + Branding

HR Investment Talent Capacity: MCVPTM

Brand: MCVPOD

Customers&Partners: MCVPBD

2NST TM

2 NST Customer Experience

2NST Communications

RESULTS (NOVEMBER-JANUARY)

Talent Capacity Brand Customers&Partners

Ensure understanding of LC´s of

investing more HR in oGIP (TM)

Increase from 17% to 25% of OGX

members

Structures allignment

RCTM package allinged with new

structures

LEC as tool to develop member´s

knowledge in OGX processes

Social Media strategy alligned with

oGIP positioning

Webpage refreshment by

February to increase EP

application efficiency (ORS

&information mgm)

Bi-weekly Exchange Newsletter

Synergy NST´s

oGIP Communication Wiki for LC´s

Google Partnership

External presence in Youth

Opportunity Fairs at National and

Regional Level

Partnerships for oGIP

development EF- selection

(pending), JobAndTalent

(promotion)

NPS Pilot implemented (not part

of official Pilot)

Market research for service

outsourcing

Page 16: GCP about oGIP, AIESEC Spain

Front office

Numbers 14.155 € X fee

112 EP Ra

54 EP Re

RESULTS (NOVEMBER-JANUARY)

Process Optimization oGIP Product

Development

National EP raises

Online Raising through Dropbox

National Pre-selection tool in Join

Us

Matching Support

OGX Knowledge Hub

Customized OGX coaching

National Tracking tool (in process)

EP contract allignment and

optimization

Exchange License – In process

Supply&Demand Analysis

allignment

Brand design for subproducts

development (BA, IT, Mktg,Finance,

Teaching) – In process

Targeted recruitment based on LC

reality- In process

Instituto de Empresa Partnership

National EP recruitment

PwC Mexico Cooperation

Specialized Units for oGIP

research- In process

HR Investment MCVP OGX

3 NST OGX

Page 17: GCP about oGIP, AIESEC Spain

Quantity vs Quality

Page 18: GCP about oGIP, AIESEC Spain

Quantity AND Quality=

purpose+business

Page 19: GCP about oGIP, AIESEC Spain

LC´s Exchange culture& impact

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“Responsibly delivering the AIESEC impact that Spain needs”

Local Allignment with Global Direction

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GOING TO

Find WHY oGIP is relevant. Spain= solution for youth unemployment.

Be seen based on that relevance.

Link MC team purpose with numbers: we deliver the impact that Spain needs through responsible growth in oGIP.

Make it the team deliverable.

Track and showcase focus monthly and conferences.

Page 22: GCP about oGIP, AIESEC Spain

HUGE workload for MCVPs

Work-life balance

Huge demand for oGIP= increase of risks

LC´s overloaded with EP applications

Lack of flexibility to change strategies

Becoming First Choice Partner while not having all basics in place

No accumulated Knowledge management due to rapid implementation and growth

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