Gallup Panel Military Perceptions StudyNovember-December 2008

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Methodology

2008 data displays results of 45,331 adult members of the Gallup Panel– Data were collected in November-December 2008 via mail & web– Data were weighted to reflect US Census estimates

2007 data is based on a study of 38,812 adult members of the Gallup Panel– Data were collected in November-December 2007 via mail & web– Data were weighted to reflect US Census estimates

Branches of the Military: Most Prestigious

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Which branch of the military is most prestigious?

Branches of the Military: Most Prestigious, by Gender

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Which branch of the military is most prestigious?

Branches of the Military: Most Prestigious, by Veteran Status

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Which branch of the military is most prestigious?

Branches of the Military: Most Prestigious, by Race/Ethnicity

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Which branch of the military is most prestigious?

Branches of the Military: Most Prestigious, by Age

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Which branch of the military is most prestigious?

Branches of the Military: Most Prestigious, by Age of Kids

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Which branch of the military is most prestigious?

Branches of the Military: Most Prestigious, by Region

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Which branch of the military is most prestigious?

Branches of the Military: Most Important to National Defense

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Which branch of the military is most important to national defense?

Branches of the Military: Most Important to National Defense, by Gender

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Which branch of the military is most important to national defense?

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Which branch of the military is most important to national defense?

Branches of the Military: Most Important to National Defense, by Veteran Status

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Which branch of the military is most important to national defense?

Branches of the Military: Most Important to National Defense, by Race/Ethnicity

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Branches of the Military: Most Important to National Defense, by Age

Which branch of the military is most important to national defense?

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Branches of the Military: Most Important to National Defense, by Age of Kids

Which branch of the military is most important to national defense?

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Branches of the Military: Most Important to National Defense, by Region

Which branch of the military is most important to national defense?

Branches of the Military: Would Prefer to Join

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If you were just turning 18 and had to spend two years in the Service, which branch would you prefer to join?

Branches of the Military: Would Prefer to Join, by Gender

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If you were just turning 18 and had to spend two years in the Service, which branch would you prefer to join?

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Branches of the Military: Would Prefer to Join, by Veteran Status

If you were just turning 18 and had to spend two years in the Service, which branch would you prefer to join?

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Branches of the Military: Would Prefer to Join, by Race/Ethnicity

If you were just turning 18 and had to spend two years in the Service, which branch would you prefer to join?

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Branches of the Military: Would Prefer to Join, by Age

If you were just turning 18 and had to spend two years in the Service, which branch would you prefer to join?

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Branches of the Military: Would Prefer to Join, by Age of Kids

If you were just turning 18 and had to spend two years in the Service, which branch would you prefer to join?

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Branches of the Military: Would Prefer to Join, by Region

If you were just turning 18 and had to spend two years in the Service, which branch would you prefer to join?

Likelihood of Recommending Military to Child or Grandchild

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Suppose you had a child or grandchild who was considering his/her career options. How likely would you be to recommend

that they enter the military? (2008 only)

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Likelihood of Recommending Military to Child or Grandchild, by Gender

Suppose you had a child or grandchild who was considering his/her career options. How likely would you be to recommend

that they enter the military? (2008 only)

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Likelihood of Recommending Military to Child or Grandchild, by Veteran Status

Suppose you had a child or grandchild who was considering his/her career options. How likely would you be to recommend

that they enter the military? (2008 only)

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Likelihood of Recommending Military to Child or Grandchild, by Race/Ethnicity

Suppose you had a child or grandchild who was considering his/her career options. How likely would you be to recommend

that they enter the military? (2008 only)

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Likelihood of Recommending Military to Child or Grandchild, by Age

Suppose you had a child or grandchild who was considering his/her career options. How likely would you be to recommend

that they enter the military? (2008 only)

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Likelihood of Recommending Military to Child or Grandchild, by Age of Kids

Suppose you had a child or grandchild who was considering his/her career options. How likely would you be to recommend

that they enter the military? (2008 only)

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Likelihood of Recommending Military to Child or Grandchild, by Region

Suppose you had a child or grandchild who was considering his/her career options. How likely would you be to recommend

that they enter the military? (2008 only)

Region 1=AK, CA, HI Region 6=MS, AL, FL Region 2=WA, OR, ID, NV, UT, AZ Region 7=IN, KY, TN, NC, SC, GA Region 3=MT, ND, SD, WY, CO, NE Region 8=OH, PA, WV, VA, MD, DC, DE Region 4=NM, TX, OK, KS Region 9=NJ, NY, CT, RI, MA, NH, VT,

MERegion 5=MN, WI, IL, MI, IA, MO, AR, LA

Likelihood of Recommending Military Branch if Child/Grandchild Interested in Military

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Suppose you had a child or grandchild who was considering entering the military. How likely would you be to recommend each of the

following branches of the U.S. military? (2008 only)

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Likelihood of Recommending Military Branch if Child/Grandchild Interested in Military, by Gender

Suppose you had a child or grandchild who was considering entering the military. How likely would you be to recommend each of the

following branches of the U.S. military? (% likely)

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Likelihood of Recommending Military Branch if Child/Grandchild Interested in Military, by Veteran Status

Suppose you had a child or grandchild who was considering entering the military. How likely would you be to recommend each of the

following branches of the U.S. military? (% likely)

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Likelihood of Recommending Military Branch if Child/Grandchild Interested in Military, by Race/Ethnicity

Suppose you had a child or grandchild who was considering entering the military. How likely would you be to recommend each of the

following branches of the U.S. military? (% likely)

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Likelihood of Recommending Military Branch if Child/Grandchild Interested in Military, by Age

Suppose you had a child or grandchild who was considering entering the military. How likely would you be to recommend each of the

following branches of the U.S. military? (% likely)

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Likelihood of Recommending Military Branch if Child/Grandchild Interested in Military, by Age of Kids

Suppose you had a child or grandchild who was considering entering the military. How likely would you be to recommend each of the

following branches of the U.S. military? (% likely)

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Region 1=AK, CA, HI Region 6=MS, AL, FL Region 2=WA, OR, ID, NV, UT, AZ Region 7=IN, KY, TN, NC, SC, GA Region 3=MT, ND, SD, WY, CO, NE Region 8=OH, PA, WV, VA, MD, DC, DE Region 4=NM, TX, OK, KS Region 9=NJ, NY, CT, RI, MA, NH, VT,

MERegion 5=MN, WI, IL, MI, IA, MO, AR, LA

Likelihood of Recommending Military Branch if Child/Grandchild Interested in Military, by Region

Suppose you had a child or grandchild who was considering entering the military. How likely would you be to recommend each of the

following branches of the U.S. military? (% likely)