StatusPage.io Gains a Foothold in the Market by...
Transcript of StatusPage.io Gains a Foothold in the Market by...
© Copyright 2014, New Relic, Inc. All rights reserved. All trademarks, trade names, service marks and logos referenced herein belong to their respective companies.01
Partner Case Study
StatusPage.io Gains a Foothold in the Market by Partnering with New RelicIndustrySoftware as a Service
LocationSan Francisco, CA
Employees5
Use CasePartnering since 2013 to enhance StatusPage’s hosted
service offering
Why New RelicMetrics from front end to back end, all delivered in real time
Highlights• New Relic partnership helped StatusPage customers
minimize inbound support tickets
• Partnership helped StatusPage customers enhance
transparency and reduce churn
• Association with New Relic gave StatusPage considerable
credibility in its early startup days
© Copyright 2014, New Relic, Inc. All rights reserved. All trademarks, trade names, service marks and logos referenced herein belong to their respective companies.02
StatusPage.io Gains a Foothold in the Market by Partnering with New Relic
For many consumers, corporate transparency is a competitive differentiator. StatusPage
is a platform that encourages greater transparency by building and hosting beautiful status
pages that are brand-compliant and hassle-free.
How StatusPage Deploys New Relic Internally
StatusPage customers rely on the company’s service to
keep their users informed in the event of an outage.
So when it comes to application performance, Status-
Page has no room for error—the application simply
must be up and running without exception.
New Relic plays a critical role in maintaining that level
of mission-critical, always-on performance. “We’re a
small team, so everyone relies on New Relic in some
capacity,” says Klein. “Our front-end developer is
constantly looking at New Relic Browser to understand
the real user’s experience. On the back end, we keep
a close eye on New Relic APM. And our sales and mar-
keting folks are very interested in the big data analytics
available through New Relic Insights.”
For Klein, the Transaction Traces feature in New Relic
is especially helpful. “We’re always working to keep
things snappy on the back end,” he says. “Transaction
Traces shows us the source of any bottleneck from
anywhere in the stack, down to the line of code. I haven’t
seen anything like that from any other APM provider.”
Responding to Customer Demand for Integration with New Relic
When StatusPage launched in 2013, the company began looking at
ways to add value by integrating with other technologies. New Relic
immediately emerged as the number-one opportunity for a mutually
beneficial partnership. “Our first customers kept coming to us and
saying, ‘We’ve got this awesome data in New Relic—throughput,
error rate, response times—and we’d love to put it on our status page,’”
says Scott Klein, founder and CEO of StatusPage. “When we took
a closer look at our customer base, we saw that almost 50 percent
of them were already using New Relic. So why not bring the two
solutions together and make an even better experience all around?”
Linking to Real-Time Metrics in Just a Few Clicks
StatusPage participates in New Relic Connect, a partnership program
that brings in-depth APM data directly into the StatusPage user
interface. Klein and his team needed just a few hours to link the two
services with help from New Relic’s well-documented API.
The result is a seamless integration that can be activated in a matter
of minutes. When New Relic customers sign up for the StatusPage
service, they simply enter their API key and select which metrics they
want to include. “You have the option to display metrics like response
time, Apdex score, and error rate on your status page,” says Danny
Olinsky, a co-founder at StatusPage. “In literally four clicks, our
customers can have great-looking sparkline metrics for the previous
30 seconds or the previous 30 days, all updated in real time.”
“When you’re a startup, it’s a major win to collaborate with a well-recognized brand like New Relic. There’s no question that this partnership has helped us gain a foothold in the market.”
Scott KleinCEO and co-founder
StatusPage
© Copyright 2014, New Relic, Inc. All rights reserved. All trademarks, trade names, service marks and logos referenced herein belong to their respective companies.03
StatusPage.io Gains a Foothold in the Market by Partnering with New Relic
Gaining Credibility with Help from a Trusted Partner
For StatusPage customers, the integration with New Relic helps min-
imize inbound support tickets. “If I’m experiencing issues with a
website, my first question is whether it’s just me or if it’s affecting
everyone,” says Olinsky. “Now I can go to the status page, look at
the New Relic metrics, and get the information I need without
contacting support.”
“Going forward, the most successful SaaS companies are going to
be the ones that are transparent with their customers,” adds Klein.
“If I’m transparent and showing my response time, error rates,
and throughput, I’ll have a better shot at gaining and retaining
customers who value that kind of openness.”
In addition, StatusPage gains considerable credibility from its part-
nership with New Relic—a significant advantage for such a new
company. “When you’re a startup, it’s a major win to collaborate with
a well-recognized brand like New Relic,” says Klein. “There’s no
question that this partnership has helped us gain a foothold in
the market.”
About StatusPage.io
StatusPage.io launched in 2013 to give companies a better way to be
more transparent with their customers. Using StatusPage.io, compa-
nies can quickly get setup with a fully featured page and avoid the
hassle of managing a status page outside of their own infrastruc-
ture. Leading software providers including New Relic use StatusPage.io
to communicate with their customers during unplanned outages.
Learn more at statuspage.io.
About New Relic
New Relic is a software analytics company that makes sense of billions
of data points across millions of application instances in real time.
Our comprehensive SaaS- based solution provides one powerful
interface for web and native mobile applications and consolidates
the performance monitoring data for any chosen technology in your
environment. When your brand and customer experience depend
on the performance of modern software, New Relic provides insight
into your overall performance. Learn more at newrelic.com.
“Going forward, the most successful SaaS companies are going to be the ones that are transparent with their customers. If I’m transparent and showing my response time, er-ror rates, and throughput, I’ll have a better shot at gaining and retain-ing customers who value that kind of openness.”
Scott KleinCEO and co-founder
StatusPage