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2012
media profile
WHOS WHOIN THE AVIATION INDUSTRY
The first and only
Aviation & Airline resource
for the Emerging Market
www.aviationguideem.com
Everything about aviation industryof the emerging markets
M i d d l e E a s t A f r i c a S o u t h A s i a
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An AmbitiousEndeavour
Backgroud
The path taken by Aviation Guide since 1999 reflects
major accomplishments
Launched as a bi-annual business directory containing the database of the industry
players in the UAE, Bahrain and Oman, the Aviation Guide & Year Book has evolved
with considerable strength and style with each edition to become an annual resourcefor those who are professionally involved with the aviation industry in the Emerging
Markets. Today, it is positioned as the premier source of aviation industry contacts in
the Emerging Markets to from the Emerging Markets. This is no mean feat.
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The Big Picture for Business
The corporate world always vhas the quest for the latestword. Their motivation is driven by only one factor theinstinct to maintain a competitive edge. It demandsconstant monitoring of the continual change. It alsorequires an eye for detail and quest for relevantknowledge. The story is the same for the corporate worldin the Arabian aviation landscape as well. The regionsmost comprehensive aviation industry annual publicationAviation Guide delivers the information and the inspirationits readers seek.
Emerging Markets RegionThe potential of the emerging markets is 3 times that of thedevelop markets. Emerging Markets mainly comprises ofAfrica, Middle East and South & central Asian countries. TheEmerging Markets region, spread over an area ofapproximately 4.4 million square kilometres, comprises sixnations Kingdom of Saudi Arabia, the United ArabEmirates, Kuwait, Oman, Qatar and Bahrain. Thesecountries together possess the worlds largest oil and gasreserves. They are also credited with the largest production
and export of petroleum and petroleum-based products inthe world. With a population of 27.5 million and a GDP inexcess of US$ 275 billion, the Emerging Markets region isone of the most affluent regions in the world.
Economic progressThe remarkable achievements and exponential growth ofmajority of the airlines headquartered in the EmergingMarkets offer tremendous opportunities for manufacturers,technology firms, engineering companies, serviceproviders, contractors and suppliers related to the airlineindustry. The boom in the airline industry is also creatinghuge employment opportunities in the region. Airlineindustry in the Emerging Markets is all set to become a
major beneficiary of and contributor to the economicprogress of the region.
New directionsThe civil aviation infrastructure in the Emerging Marketshas undergone dramatic development during the last twodecades. This is due to mainly three factors thephenomenal increase in the passenger throughput; the
extraordinary jump in the number of flights; and theincrease in the size of the aircraft used. With internationalarrivals in the Emerging Markets reflecting the fastestgrowth rates in the world, civil aviation authorities areembarking on massive expansion programmes andairlines are strengthening their fleets to ease congestion,to enhance efficiency and to improve profitability. TheEmerging Markets is emerging as one of the most desireddestinations for investment in the aviation sector.
Emerging opportunitiesThe worlds highest rate of growth witnessed in passengertraffic, freight traffic and aircraft movements in theEmerging Markets stands as a testimony to the
importance of the region in the development of worldwidecivil aviation infrastructure. Most of the countries in theregion are spending millions of dollars to satisfy thedemands of the increased air traffic. They are facingunprecedented levels of demand for airport facilitydevelopment, impacting every area of operation, includingairfield lighting, baggage and cargo handling, luggagetrolleys, passenger seating, security equipment, airbridges and ground support equipment, to mention a few.Opportunities are galore in this market for world's airportand aviation suppliers, contractors, consultants andbuilders. Currently, this vibrant marketplace is definitelyone of the most desired destinations for investment in thecivil aviation infrastructure development business.
Introduction
The Arabian Aviation Landscape InspiresEntrepreneurship
Aviation Guide the first and only aviation and airline resource for the Emerging Marketsmarketplace supports the aviation professionals by providing comprehensive, contemporary
and relevant information.
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Whos who
in the aviation industryThe Thirteenth Edition of Aviation Guide will have an enlarged Whos Who of the Aviation Industry. Whos Who isa unique and innovative endeavour. It chronicles biographical information on leaders, stalwarts and visionaries
who have made contemporary aviation industry a reality through their spectacular contribution. It will focus on
visionaries who have made contemporary aviation industry a reality through their spectacular contribution.
Whos Who will disseminate achievements of leaders from the airports based in emerging markets, airlines
headquartered in GCC countries, suppliers, service providers and related organisations along with their views
on the future of aviation industry in the Emerging Markets.
Editorial
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Editorial
Airlines in the Emerging MarketsUpbeat on FutureWith the phenomenal increase in the passenger throughput, the extraordinary jump in the number of flights
and the rise in the size of the aircraft used, the airline industry in the Emerging Markets is in a phase of
amazing progress. The remarkable achievements and exponential growth of majority of the airlines
headquartered in the Emerging Markets offer tremendous opportunities for manufacturers, technology firms,
engineering companies, service providers, contractors and suppliers related to the airline industry.
The boom in the airline industry is also creating huge employment opportunities in the region. Airline
industry in the Emerging Markets is all set to become a major beneficiary of and contributor to the economic
progress of the region. This feature will offer a closer look at the recent developments in the airlines
headquartered in the GCC countries.
Executive Airlines & ChartersNEED NEW SOLUTIONSFrom being considered a service for high profile clientele, air charter and leasing has emerged to reflect a
variety of other objectives. Charter and leasing solutions are now used by airlines, governments, NGOs,
corporations, financial institutions, cargo agents, courier companies, medical and aid organisations, media
and freight forwarders. This feature will focus on the emerging opportunities for companies offering aircraft
charter and leasing services in the Emerging Markets.
BUSINESS JETS
Airbus
Antonov
Boeing
Bombardier
Cessna
Challenger
Dassault Falcon
Embraer
Gulfstream
Hawker Horizon
Ilyushin
McDonnell Douglas
Pilatus
Raytheon
Sukhoi
BUSINESS JETS:SIGNIFICANT
GROWTH
The regions business jet
charter fleet is set for
significant growth after a
number of companies
announced arrivals or
placed new orders for
aircraft.
Business jets are focusing
on corporate and private
customers in the Middle
East. The growth in the
market is being driven by
a combination of factorsincluding the high price of
oil and general economic
growth in the region.
INTERNATIONAL
& REGIONAL
CHARTERS
Jazeera Airways
National Air Services
Jet Aviation
Bexair
Royal Jet
International Air Charter
Elite Jet
AVE.COM
CARGO AIRLINES& CARGO
CHARTERS
Emirates Sky Cargo
Safi Airlines
National Air Cargo
DFS - ME
Royal Airlines
Martin Air
Das Air
Swift Group
Volga Dnepr
Chapman Free Born
Rus Aviation
Daallo Airlines
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Editorial
AIRPORTS IN THE EMERGING MARKETSMASSIVE INVESTMENTS UNDERWAY
THE EMERGING MARKETSSTRATEGIC IMPORTANCE OFAVIATION FINANCE AND LEASING
The Gulf is fast emerging as one of the most desired destinations for investment in the civil aviationinfrastructure. Billions of dollars are spent and will be spent in the airport expansion projects in the Emerging
Markets. The main factors behind this development are the dramatic rise in the passenger throughput, a
remarkable jump in the number of flights and the appreciable increase in the size of the aircraft used. Most of
the countries in the region are spending millions of dollars to satisfy the demands of the increased air traffic.
They are facing unprecedented levels of demand for airport facility development, impacting every area of
operation, including airfield lighting, baggage and cargo handling, luggage trolleys, passenger seating, security
equipment, air bridges and ground support equipment, to mention a few. Opportunities are galore in this market
for world's airport and aviation suppliers, contractors, consultants and builders.
This feature will analyse the airport expansion projects in different phases of planning and implementation in the
Emerging Markets.
The Emerging Markets is becoming an increasingly important source of finance and the airlines and airports of
the region are essential elements in this growth. The Gulf banks are showing increased appetite for aviation
finance, with the region becoming an important source of capital for both local and international airlines.
The aviation finance market is expected to grow strongly over the next few years and the involvement of the
financial markets in this business is forecast to rise in the long-term. Aviation finance is a very vibrant business.
This feature offers insights on the finance and investment issues relevant for the airline- and airport-based
industries in the Emerging Markets.
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Editorial
WHAT MARKET?WHICH SECTION?Aviation Guide is the first and only comprehensive resource for the rapidly growing aviation marketplace in
the Emerging Markets, offering vital information on companies in different segments of aviation and allied
world, and Whos Who elaborates on leaders who have made contemporary Gulf aviation industry a reality
through their spectacular contribution.
DATABASE: 14 Sections; 176 Categories
NEW SECTION:
HelicoptersAccessories & Components
Brokers, Legal Advisors & InsurersCommercial Operators
Custom-design Interiors
Engine Manufacturers
Finance Houses
Fuel
Heliports & Helipads
Media
Private Owners
MROs
Training & Simulation
DEFENSE AVIATIONThe defense aviation sector is considered as essential in modern warfare and is placed right after land and naval
forces services in the armed forces defense structure. Air forces of several states in the region are strategic assets
that are attracting big shares of annual defense budgets. The markets are expected to flourish with most of these
states of this region initiating procurement programs so as to utilize the best airplanes and new generation militaryaircrafts to counter imminent and future threats.
Some of the Industry demands are:
1. Fighter ground attack (FGA)
2. Interceptor air to air aircrafts
3. Light to medium bombers for interdiction
4. Multi role bomber / fighter
5. Reconnaissance armed fighters
6. Electronic warfare planes
7. Airborn early warning command controland communication system
8. Air refueling tankers
9. Rotor wings helicopters
10. Traning
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Readership
Air Charters / Brokers
Aircraft Components Manufacturers / SuppliersAircraft Engineering / Maintenance
Aircraft Leasing
Aircraft Manufacturers
Aircraft Suppliers
Airline Consultants
Airline ContractorsAirline - Passenger & Cargo
Airport Consultants
Airport Contractors / Suppliers / Services
Aviation Colleges / Flying Schools / Teachnical Training Institutes
Aviation Finance / InsuranceAviation Fuel Companies
Aviation Safety & Security Consultants
Aviation Safety & Security Equipment Manufacturers / Suppliers
Aviation Services Companies
Aviation Technology Providers
Civil Aviation Authorities / Government AgenciesFBOs
Freight / Logistics Service Companies
General Sales Agents - Passenger & Cargo
Ground Handeling Support Companies
Major Oil Companies
Major Shippers
MNCs Using Air Charter ServicesNational & International Regulatory Bodies
Third Party Services
Transport MinistiriesOver17,800 copies+bonus circulation in over 15 major aviation
related exhibitions throughout the globe
All in One
A must-have and must-read publication
for the emerging market players
Readers &
Categories Key AviationIndustry Contacts
Aircraft Charter & Leasing - Cargo
Aircraft Charter & Leasing - Passenger
Aircraft Component Manufacturers & Suppliers
Aircraft Maintenance & EngineeringAirlines & Airline GSAs
Airport Contractors
Airport Suppliers & Service Providers
Airports
Aviation Safety & Security
Aviation Services
Freight Forwarding
Ground Handling
International Aviation Companies
UAE
Oman
Uganda
Qatar
Kuwait
Bahrain
Saudi Arabia
NigeriaSudan
Malaysia
Australia
Hong Kong
United Kingdom
African
Continent
Middle
East
South
Asia
Geographical Distribution
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Technical Data &
Advertising RatesRegular Postion/s
Double Page Spread
Full Page
Half Page
Half Page Spread (Double Page)
Anchor Page (Strip Advertisement)
1/3rd Page, Vertical
Quarter Page
Enlarge Panel
Panel
Strip Ad
Banner
Business Listing + Colour Logo
Outside Back Cover
Inside Front Cover
Inside Back Cover
Page 3
Page 4 (Facing Credits Page)
Page 6 (Facing Contents Page)
Page 4 and Page 5 (Double Page Spread)
Page 6 and Page 7 (Double Page Spread)
Centrespread (Double Page)
Gatefold - Inside Section Divider
Section Divider
Gatefold - Inside Front Cover
Gatefold - Inside Back Cover
Bookmark
Spine
Bellyband
Advertorial - Full Page
Advertorial - Double Page Spread (12 Page)
BLEED SIZE
43.2 cm x 30.3 cm
21.6 cm x 30.3 cm
_
43.2 cm x 15.15 cm
_
_
_
_
_
_
_
_
21.6 cm x 30.3 cm
21.6 cm x 30.3 cm
21.6 cm x 30.3 cm
21.6 cm x 30.3 cm
21.6 cm x 30.3 cm
21.6 cm x 30.3 cm
43.2 cm x 30.3 cm
43.2 cm x 30.3 cm
43.2 cm x 30.3 cm
43.2 cm x 30.3 cm
21.6 cm x 30.3 cm
43.2 cm x 30.3 cm
43.2 cm x 30.3 cm
10.5 cm x 20.5 cm
_
46.0 cm x 10.5 cm
21.6 cm x 30.3 cm
43.2 cm x 30.3 cm
TRIM SIZE
42.0 cm x 29.7 cm
21.0 cm x 29.7 cm
18.5 cm x 13.0 cm
42.0 cm x 14.75 cm
18.0 cm x 8.0 cm
6.0 cm x 27.7 cm
9.0 cm x 13.0 cm
10.0 cm x 18.0 cm
6.0 cm x 18.0 cm
3.5 cm x 18.0 cm
_
2.0 cm x 2.0 cm
21.0 cm x 29.7 cm
21.0 cm x 29.7 cm
21.0 cm x 29.7 cm
21.0 cm x 29.7 cm
21.0 cm x 29.7 cm
21.0 cm x 29.7 cm
42.0 cm x 29.7 cm
42.0 cm x 29.7 cm
42.0 cm x 29.7 cm
42.0 cm x 29.7 cm
21.0 cm x 29.7 cm
42.0 cm x 29.7 cm
42.0 cm x 29.7 cm
10.0 cm x 20.0 cm
_
45.0 cm x 10.0 cm
21.0 cm x 29.7 cm
42.0 cm x 29.7 cm
US$
9,730
5,725
3,720
6,885
2,920
2,420
2,420
2,920
1,570
1,090
725
605
9,730
9,160
7,155
8,015
7,155
6,870
13,165
12,595
10,590
11,160
8,585
12,310
12,310
14,310
8,585
12,880
6,870
11,565
Dhs.
35,810
21,065
13,695
25,335
10,745
8,900
8,900
10,745
5,785
4,005
2,670
2,225
35,810
33,705
26,335
29,495
26,335
25,280
48,450
46,345
38,970
41,075
31,600
45,290
45,290
52,660
31,600
47,395
25,280
42,555
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Technical SpecificationsBanner Header & Footer 728 X 90 pixels
ICM - L Rec 300 x 250 pixelsSkyscraper 160 x 600 pixels
Why advertise online? Wider Coverage Targeted Audiences Affordable Easy to Track and Measure Conversion Informative Better ROI
Cretvie Deadlines:All GIF and JPEG ads, text ads and linking URLs must be delivered seven business days prior to compaign start.Please note: If you choose to have your link tracked, the provided URL will be embedded within a tracking code. Therefore, the tracking URL will notcontain your companys name. You may want to include your URL within the ad copy.
Note below:1. The advertising creative is placed in a rotation with all other online advertisers on an all open advertising position on the site.2. aviationguideem.com reserves the right to reject any or all advertisements submitted.3. aviationguideem.com reserves the right to change its advertising rates. Advertising will be given 30 days notice of any changes.
ONLINERATE CARDwww.aviationguideem.com
Online Advertising Rates
Banner 3,000$ 1,750$
Skyscraper 4,000$ 3,000$
Logo Hot Link / Slugs 1,000$ 750$
IMU - Lrec 2,000$
Database: Directory SectionListing with Hot Link 350$ Annual
Listing with Hot Link + Logo 500$ Annual
Home Page Front Page
Whos Who Section Annual MonthlyHome Page Banner 30,000$ 3,000$
Home Page Saky Scraper 38,000$ 4,000$
Non-Stop Marketing
Direct links from our site to yours will enable your
target customers to have access to your company 24hours a day, 365 days a year. The hotlink empowersyou to strengthen your company brand and drivepotential visitors to your site, Be open for businesseven when your office is shut.
Flexible Advertising Options
Banners & Logo Links
Banner advertising rates are available on monthlyrates and vary, based on sections, from ConstantSponsorship to Banner Advertising on selected pages;we can offer sponsorship to meet your budget.
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FIND | Business Personalities & Profiles Locate Key Decision Makers Locate Whos Who in the Arab Aviation Industry
Tel: +971 6 557 9579, Fax: +971 6 579569, PO Box: 9604, SAIF Zone, Sharjah - UAE
[email protected] www.7dimensionsmedia.com