FY08 Competitor Analysis, Malaysia Successful Activities Advertisement during MASHRAE 23 rd Annual...

FY08 Competitor Analysis, Malaysia

Successful ActivitiesSuccessful ActivitiesSuccessful ActivitiesSuccessful Activities

Advertisement during MASHRAE 23rd Annual Dinner

Date : 5th November 2008

Venue: Sime Darby Convention Center

Target: Air conditioner contractor, consultant

Turnout: 600pax


SDC Website Go Live !!

Date : 24th December 2008

Target: all visitors

Details:

BAS on Solar Air Conditioning System is accessible at our office LAN on 10 Dec 2008.

BAS on Solar Air Conditioning System is accessible on the internet on 24 Dec 2008 .

SDC website is officially published on the internet with link to the BAS on Solar Air Conditioning System on 5 Jan 2009. Visit www.sdc.my and see for yourself.




Business Network International

Date : 16 Dec 2008

Target: : Professionals from all kind of industries

Details: BNI is an organization which focus on the philosophy of “Givers Gain”. Their marketing strategy is through referrals (word of mouth) among its members. The

organization is subdivided into several chapters in various locations where all its chapter members is from different industries. Any member who encounter enquiries other than their own expertise, will refer their client to his/her chapter members.

As a conclusion, all the members in your chapter will help you to market your product / services as well as you help them to market theirs through referrals. Marketing through referrals (word of mouth) is far more effective than any other means of marketing strategy.



Show Room Setup

Date : 5th January 2009

Target: all visitors

Details: Control room with LCD TV, display types of solar

panels, and absorption chiller system



IEM Absorption Chiller and Solar Cooling Talk


Target: Consultant, Contractor, Engineers

Presented: Woon TK, Chan JW

Venue: 2nd Floor, IEM PJ

Turnout: 125pax



IEM Absorption Chiller and Solar Cooling Talk


Target: Consultant, Contractor, Engineers

Presented: Edison Kong, Chan JW

Venue: 2nd Floor, IEM PJ

Turnout: 127pax


Technical Visit to Ikhasas Solar Cooling System

Date : 11 April 2009

Target: Consultants, Engineers, Contractors

Presented : Edison Kong, Woon TK

Venue: Ikhasas Office

Turnout : 50 pax



Technical Visit to Ikhasas Solar Cooling System, Seminar at IEM Building

Date : 16 April 2009

Target: Government Works Officials, Consultants

Presented : Edison Kong, Woon TK

Venue: Ikhasas Office, 2nd Floor, IEM PJ

Turnout : 15 pax


FY08 Competitor Analysis, Malaysia Successful Activities Advertisement during MASHRAE 23 rd Annual...

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