futuris in thailand in thailand...Copyright © Futuris Automotive All Rights Reserved The Futuris...
Transcript of futuris in thailand in thailand...Copyright © Futuris Automotive All Rights Reserved The Futuris...
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futuris in thailand
BOI Seminar May 2012David Chuter, Executive Strategy & Communications
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This document must not be reproduced, transmitted, adapted, distributed,
sold, modified or published in any way, or any of the material used
except with the prior written consent of Futuris Automotive Interiors
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who are futuris?
established
in construction
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through flexibility, agility and partnership models, we will be a leading global innovator of quality design and manufacturing solutions
futuris – our vision
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futuris - total solution design & development
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Ford Ranger Ford Focus GM Trailblazer
Tesla Model S
Interior trim Interior trim Seating
Seating
Various China
Seating
Queensland Rail
Seating
Bombardier
Tram interiors
futuris – 2012 major launches
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Implementation plan
Growth opportunities
Target opportunities
Market assessment
Environment
Strategic purpose
so how do we approach new markets?
Asia Pacific Market Review Thai Market Review
Tier 1 CompetitionEconomy & Environment Local Suppliers
Our Vision Our Strategy
Lessons Learned
Targeted Research
Tier 1 SupplierM & A Opportunities Tier 2 Supplier
JV / WOFE Local Resources Quotation & proposals Supplier / tool resource
Risk management Due Diligence IP Protection Legal & HR Partnerships Detailed Planning
Global Market Review
it’s about finding the right win-win opportunities and relationships
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0
10,000
20,000
30,000
40,000
50,000
60,000
70,000
80,000
90,000
000's vehic les
2007 2008 2009 2010 2011 2012 2013 2014 2015 2016
CSM Light Vehicle Production Forecast - May 2010
Greater China
South Asia (excl Aus)
South America
Middle East & Africa
Total Europe
Japan & Korea
North America
Australia
CSM Light Vehicle Production data
May 20102007 2008 2009 2010 2011 2012 2013 2014 2015 2016
growth2007-2016
growth2009-2016
Australia 327 280 213 243 282 309 396 405 413 421 29% 98%North America 15,101 12,637 8,576 11,582 12,670 13,352 14,439 15,202 15,552 15,598 3% 82%Japan & Korea 14,778 14,401 10,916 12,170 12,597 12,959 13,395 13,256 13,116 12,873 -13% 18%Total Europe 21,713 20,490 16,299 16,890 17,365 18,669 19,950 21,077 22,025 22,703 5% 39%Middle East & Africa 1,734 1,718 1,782 1,892 2,077 2,294 2,426 2,600 2,621 2,658 53% 49%South America 3,567 3,738 3,666 3,995 4,215 4,652 5,066 5,357 5,568 5,750 61% 57%South Asia (excl Aus) 4,195 4,701 4,704 6,047 6,635 7,457 7,997 8,504 8,860 9,240 120% 96%Greater China 7,202 7,492 11,342 13,348 14,504 16,134 17,492 18,480 19,227 20,118 179% 77%SUM 68,617 65,457 57,498 66,167 70,345 75,826 81,161 84,881 87,382 89,361 30% 55%
why china and asia?
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why thailand?
china
australia
no 1 global auto market
in 2010
Thailand - Light Vehicle Production Forecasts (Apr 2012, IHS)
-
500,000
1,000,000
1,500,000
2,000,000
2,500,000
3,000,000
2011CY 2012CY 2013CY 2014CY 2015CY 2016CY 2017CY 2018CY 2019CY
Toyota
Tata Motors
Suzuki
Renault/Nissan
Mitsubishi
Mazda
Isuzu
Honda
General Motors
Ford
Daimler
BMW
Aus
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investing in thailand
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automotive cluster in hemaraj industrial estates
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what made thailand possible for futuris?
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how did we get started?
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welcome to futuris thailand
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new building underway march 2011
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official opening ceremony
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spiritual blessing ceremony
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embracing local culture and practices
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maintain standards - safety first above all else
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build a strong culture (and have fun!)
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seat assembly
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seat frames
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cut and sew seat trim
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interior and acoustic trim
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partnerships or on your own?
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keep building your network
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thailand is attractive for expats
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japanese influence is strong in thailand
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other thailand considerations
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some final thoughts on entering thailand
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t
www.futurisautomotive.com
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for more info please contact: DAVID CHUTER
EXECUTIVE, STRATEGY AND COMMUNICATIONS
Futuris Group of Companies80 Turner Street Port Melbourne Victoria 3207 Australia T +61 3 9644 4267M +61 413 884267F +61 3 8671 0667E [email protected] W futurisautomotive.com