Toby BarnesConvergence and Opportunity.

Toby BarnesConnected worlds and playfulness.

Making the invisible visible

Data Everyware

Data Shadows, Data Clouds, Data Trails.

Alan Westen, 1967

Physical generation of digital assetsThis flow is increasingly coming from physical objects

• Gartner top 10 predications 2009• By the end 2012 physical sensors will create 20

percent of non-video internet traffic

iphone

• Sensors, GPS etc• But network always on

25

Stamen KULER, over time 2008

Social collider

Matt Jones

“Media doesn’t need to interpret use as damage

Our content itself gets smarter as it aggregates its thoughts about it”

“When we play games, we experience relaxation, concentration, cohesion, elation, adventurous thinking, constant challenge, focus, and relief.

We want more of these things in everyday life.”

Jane McGonigal

An urban ‘socialgame’ played in real life.

CHROMAROMAAn Urban Social Game played in real life.

Thank you.

Thank you.

Sorry.

Thank you.

Toby Barneswww.twitter.com/tobybarneswww.wearemudlark.comwww.pixel-lab.co.uk