Further development

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Further Development Henry Paul

Transcript of Further development

Page 1: Further development

Further Development

Henry Paul

Page 2: Further development
Page 3: Further development
Page 4: Further development
Page 5: Further development

Bebas neue

Bebas neue

Bebas neue

Bebas neue

Bebas neue

Bebas neue

Bebas neue

Bebas neue

Bebas neue

Bebas neue

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Bebas neue

I will be using a orange similar to this because its quite close to the one that IRN-BRU use. Its bright, vibrant and stands out amongst other colours. I will use this for the main background of the can. I want to stick to a similar colour scheme that IRN BRU uses but not one that is exactly the same.

I will be using a blue similar to this because it works well with the orange. It also sticks to the theme that IRN-BRU tend to use.

I will be using this silver colourto substitute as metal on the can. It wont have an over exposed proportion in the centre, this is just an example.

I will use this font for a few different things throughout my design. I have used this font in previous projects such as social action and it is quite good for editing. You can make it look quite different from its original state.

It also look very applicable for the IRN-BRU logo because of the thick lettering. I can also use it for body copy depending on how I edit it.

I had the idea of putting words of power behind the main text and engraved into the can. I thought out of the different fonts I looked at this was best suited for portraying power. It looks interesting and should go well with what I have in mind.

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Bebas neueIRN-BRU, It gets you through!

IRN-BRU, It gets you through!

IRN-BRU, It gets you through!

IRN-BRU, It gets you through!

IRN-BRU, It gets you

through!

IRN-BRU, It gets you through!

IRN-BRU, It gets you through!

I will be using this font for the slogan. The text to the left is the slogan I will be using on my can design. When the text is small it is readable but because of the thick black lines it does become a bit difficult. I will be using this font in quite large text on my can design so I shouldn’t have any problems with readability.

This font could also be good to use for the actual IRN-BRU logo itself with a bit of editing.

Land speed record Irn-bru,, it gets you through!!

Irn-bru,, it gets you through!!

Irn-bru,, it gets you

through!!

Irn-bru,, it gets you through!!

Irn-bru,, it gets you through!!

Irn-bru,, it gets you through!!

Irn-bru,, it gets you

through

This font isn't a font that I would use for the slogan. I wouldn’t use this font for the slogan because it doesn’t have that much punctuation included with it when you download it. I could use punctuation from other fonts but it looks a bit out of place. I will use this font for the worlds related to power that are going to be dotted around the can.

This font does get quite difficult to read the smaller you go. The letters are quite close together and merge slightly when small. When using this text on my can design it will all be of a reasonable size and legible.

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IRN-BRU, It gets you

through!

IRN-BRU, It gets you

through!

IRN-BRU, It gets you

through!

IRN-BRU, It gets you

through!

IRN-BRU, It gets you

through!

IRN-BRU, It gets you

through!

Irn-bru,, it gets you through!!

Irn-bru,, it gets you through!!

Irn-bru,, it gets you through!!

Irn-bru,, it gets you through!!

Irn-bru,, it gets you through!!

Irn-bru,, it gets you through!!

The font to the left is the font that I’m going to use for my slogan. I think the most impactful colour and text combination is the black against the silver metallic colour. With that said I also think the white would look good if it wasn’t against that slightly over exposed image. I have already planned to use black text in other places so I would like to use white for the slogan to break it down a bit.

Bebas neue Land speed

record

The font to the right is going to be incorporated into my can design. I am planning to put subtly placed words related to power in the background. I don’t think this text would suit the slogan but it will definitely suit what I need it for. Both black and white are very legible against the orange background but because I want the words to be slightly engraved into the can I’m going to choose a different shade of orange so that its subtle but noticeable.