Funding for Innovation for Creative Enterprises
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Transcript of Funding for Innovation for Creative Enterprises
Welcome
Paul Bason, DirectorDigital Innovation• [email protected]• 07909 906773
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• Preparing graduates for jobs that don’t exist yet• Culture, not subject area• Digital isn’t just about computer science• Teaching what we don’t know• Experiences and live projects are key• Bringing together business, teaching and research
Meanwhile, Manchester Metropolitan’s new digital hub, the Shed, offers space for graduates to test their technology.
Who we are
• An innovation agency - not just consultants, we advise and bring whatever extra resources are needed alongside organisations to make things happen
• For creative businesses and cultural organisations and the parts of the public, education and not-for-profit sector that work with them
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Agenda10:30 Registration/coffee11:00 Welcome11:05 Overview: public/private/hybrid models, business models, intangible assets 11:10 Intellectual Property as a driver of high growth11:35 GrowthAccelerator and the Business Growth Service12:05 Creative England and the future of funding12.25 Innovate UK highlights12.35 Creative Europe12.45 Private finance (Manchester Growth Company)13.05 Questions to panel13.25 Lunch14.00 Case study: Cinegi14.20 R&D tax credits14.40 Working session15.30 Feedback from groups15.50 Summing up and thanks
Funding landscape
• UK & EU
• Public & private
• R&D, enterprise support, equity investment, debt finance…
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What innovation funding needs
• Compelling market opportunity– Market dynamics, focus, segmentation– Sizing, growth justification– Competitor analysis and positioning
• Clear portfolio of products, services, experiences…• Identifiable and defensible IP (and other intangibles)• Business models
– Revenue models, pricing, profitability– Delivery models, partnering, costs– Channel/distribution strategy
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Brian DormandOn behalf of GrowthAccelerator Now part of the Business Growth Service
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A quick overview..
• Flagship, national service launched April 2012 • Over 25,000 participants to date• Potential high growth SMEs in England• Co-investment – clients & government • 100% private sector delivered• Bespoke and intensive coaching
– Build & deploy a sustainable high growth strategy– Overcome constraints– Introduce better management methodologies
• Now an integral part of the Business Growth Service
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Who is it for?
Eligible potential high growth companies• 1 – 249 employees and up to £40m t/o• Registered in England• Any sector, any postcode though not part of a larger
group – including not for profit organisations
Suitable high growth potential companies • With high growth ambition, opportunity and capacity
20%+ p.a.• Recognise their management teams will need help to
overcome the specific barriers that stand in their way• Genuine entrepreneurs – the job creators
What does GrowthAccelerator offer?
One to one bespoke high growth coaching: • Substantial support by a team of 150+ approved high
quality growth coaches in the North of England to address and remove client specific growth barriers
Leadership and Management Training:• Up to £2,000 match funding for senior managers• Tailored training to help leadership teams manage more
effectively and drive high growth• Focused on individual needs beyond those addressed by
coaching• Exclusive to GrowthAccelerator participants
What does GrowthAccelerator offer?
Bespoke coaching in three critical areas:
• Business Development• Access To Finance• Growth Through Innovation
AND
• All delivered by specialist coaches• Focused on outputs – not days
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Easy access to the full Business Growth Service
• Business Development Coaching • Access to Finance• Growth Through Innovation• Leadership and Management• Manufacturing
– Strategy– Innovation– Efficiency– Supply chain
• Design Mentoring• IP Audits
How much will you need to invest?
Size Client Contribution
Medium50 to 249 employees
£3,000 + VAT
Small5 to 49 employees
£1,500 + VAT
Micro1 to 4 employees
£600 + VAT
Start-ups £600 + VAT
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Champion
1
2
ALIGNMENT KEY
* = Strong driver
= Supporting driver
WHAT’S
HOW’S
Increase turnover from £500k to
£900k over next financial year
Increase net profit from £20k to £70k over next financial year
Complete Beta
testing medical product on time
Appoint new field
sales staff
Marketing plan for medical market
Increase proportion
of un-manned
machining
Minimum satisfaction
rating of 90% by March
Two new sales
people by Nov
Increase medical sector
revenues to £225k
Un-manned
from 20% to 30% of capacity
Reduce by 10% by year
end
Lee Sue Sue Bob Bob
* * *
Reduce average lead time
* **
Traffic lights
Single Page Plan
High growth methodologies
Ten ways that GrowthAccelerator really helps
• Grow fast – four times faster!
• Keep the wheels on the wagon
• Clear direction
• Stay focused on your ‘vital few’
• New, better, ways of running your business
• Everyone pulling in the same direction
• Catalyst for change
• Learn from other entrepreneurs
• Fast track to other relevant help
• Develop your team
Serious about growing your company?
Then talk to us afterwards and let us help you to:
Fulfill your potential
Overcome any barriers to growth
Provide specific support and guidance
Yvonne GradyOn behalf of GrowthAccelerator Now part of the Business Growth Service
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‘Think Tank’ on Innovation
They say:
“ Change associated with the creation and adaptation of ideas that are new to world, new to nation/region, new to industry or new to firm”
NESTA Report Everyday Innovation: Dec 2009
Growth through innovation journey….
• Customised innovation coaching assignment• Innovation Masterclasses• Leadership & Management development funding• Access to funded £3k IP Audit• Bespoke ‘design mentoring’ • Design workshop and masterclass
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Customised Innovation Coaching
Bespoke ‘Scope of Innovative Support’ for the Company, including deliverables, timescales, roles and responsibilities
• Transfers skills and knowledge from the coach into the company – in order to change behaviours and improve company performance. Safe pair of hands
• Focus on:• Developing and commercialising innovation• Creating and building a culture of innovation• Building organisational capacity for innovation
Innovation Masterclasses
1. Creating Competitive Products & Services
2. Understanding unmet Customer Needs
3. How to Generate New Ideas
4. Collaboration & Partnering for Innovation
5. Developing an Innovative Organisation
6. Understanding, Protecting & Exploiting my IP
7. Finding & Winning Grants for Innovation
Growth Accelerator Customers can access up to 2 Masterclasses per Company
Intellectual Property Audit
• Accessed only via ‘Growth Through Innovation’• Objective – SME to gain a clear picture of their intellectual
property assets• Evidence that IP strategy and audit would add value to
growth ambitions of the business• £3000 IP audit with small contribution from business £400• Carried out by IP Attorney or Practitioner – client choice• IP audits - monthly competition
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IP Audit Report
Includes action points for how to best leverage value out of and how to manage IP and is tailored to the specific needs of the business/project. Audit covers some of the following;• Patents - identify pending applications, granted patents, potential
patentable technology and potential patent infringements • Trade Marks - identify registered and unregistered trade marks,
searching procedures prior to introduction of trade mark• Designs - identify registered and unregistered rights, possible
protection through Design Right/Community Design Right, possible infringements
• Copyright – identify copyright (databases, websites, photography, film marketing/promotional material) and ownership/assignment of copyright
• IP Management - to include confidentiality (or non-disclosure) agreements, trade secrets, technical know-how, employee agreements and dissemination of IP policy throughout the company
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Design Mentoring Offer…
• Accessed only via ‘Growth Through Innovation’• Bespoke design coaching for SMEs• Design mentoring supports the transfer of skills
and knowledge e.g. project management, outsourcing, project brief/specification (key SME weakness)
• 50% grant funded support for ‘Design Coach’ not implementation
• Grants range from £800 minimum to £3000 maximum
Design Mentoring/Coaching
• Experienced Coach facilitating transfer of knowledge/skills to support SMEs with; Branding designProduct designProcess designService design
• Access to design workshop and masterclass
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How do we support SMEs?
Setting a plan for growth and developing scalable innovative solutions
Identifying new market opportunities/new routes to market
Developing competitive products/services Understanding customers needs Identifying IP and understanding how to protect it Developing leadership capability, building a future team,
attracting and retaining talent… Design Mentoring Developing the organisational culture
Case Study: Specialist Coatings
Ambition: Continue to grow the business in a sustainable way and retain the family feel to both staff and clients. 2013 turnover £2.6M and aiming for growth of 20% pa for the next 3years.
Challenges: Finding a ‘differentiator- understanding how to set themselves apart from their competition, Taking a proactive approach to the market, Improving productivity and Gaining deeper market penetration
Coaching: (Tailored Growth Plan) Define objectives and targets to feed into the Growth Plan Develop strong design differentiator Implementation Plan and Go-to Market Strategy
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Case Study: Issues
Family run ‘traditional’ business Growing without a plan No succession Geographically dispersed contracts Operating in a sector with strong negative market image Lack of understanding of how to differentiate
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What did we do…
• Pattern Breaking• Tools & Techniques• Structured Brainstorming• Six Hats• Mind Maps• Value Profiling• Used design as strategic
differentiator
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Business Impact….
Established 1st growth plan ever! Mapped processes/business model Developed new market proposition to face the market for
old & new customers Re-designed strong creative image to negate ‘stigma’ Opened 2nd office in Sheffield 2014 Plans to open 3rd office in Birmingham 2015 Pre ‘Growth Through Innovation’ Turnover £2.6M, growth
aspirations to £4M
Hyper Growth Company – Dec 2014 £4.4M!!!
Why innovation is important to growth….
New product/process/service development Attraction and retention of new customers Standing out from the competition Using design as a strategic tool is powerful
differentiator Improving quality Reducing costs Conserving the environment
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Thank You
Yvonne Grady
M: 07920 563817
www.greatbusiness.gov.uk/ga
Funding for innovation for creative enterprises
England
Creative
Introducing
Johanna Bolhoven Senior Strategy ExecutiveCreative England, Manchester [email protected]
Thursday 9 July 2015
Creative England is dedicated
to the growth of the creative industries.
We invest in talented people and their creative ideas, nurturing our richly diverse games, TV, film and digital
media industries. From direct investment and soft loans to business mentoring; we champion the best
ideas of talented people and their businesses.{
• Gameso Hardware, software & service grants – openo Gameslab Campus o GDC Delegationo Gameslab West Midlands – open o Gameslab SouthWesto Greenshootso Queen of Code
Current funding
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• Filmo West Midlands Production Fund – openo Creative England Production Fund – openo iFeatureso iShorts – Autumn 2015o Film Enterprise Fund – openo Compasso Market Tradero Film & Creative Content Investment
Programme
Current funding
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• Business Supporto Creative Business Loans – Summer 2015o Interactive Healthcare Programme – Summer
2015o Creative Business Cup 2015o Creative England Digital Acceleratoro Innovation Voucherso Access to Finance
• Regional events• Expert Video Clips• Creative Finance Network
Current funding
Creative, Digital & Design Business Briefing
A digest of useful information for UK businesses seeking funding and support, updated monthly
July 2015
@KTN_Creative
Contents
• Upcoming events• KTN events• Public funding calls• Other public funding• Public investment• Private financing • Other financing mechanisms• Launching a new business?• Non-financial support for your business • Training & skills• Useful reports
Upcoming Events contd.
Virtual and Augmented Reality Innovation Contest Briefing – Manchester, 15 July
The Future of Fashion Tech – London, 21 July
Game Developers Conference Europe 2015 – Cologne, 3-4 August
ICT 2015 Innovate, Connect, Transform (H2020) – Lisbon 20-22 October
Innovate 2015 – London 9-10 November (early bird tickets now on sale)
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Public funding calls
Key feature: This Centre for Defence Enterprise (CDE) themed competition seeks research proposals to develop a prototype solution to provide an unstructured and open-source data analytics platform for defence. Scale: £250,000 of funding is available for this Phase 1 competition, with a further £2 million potentially available for Phase 2.
Briefing: This competition will be briefed at a CDE Innovation Network webinar on the 16 July.
Closes: 13 August 2015 More info on: innovateuk.org
Open source big data insight
Public funding calls
Key feature: This Centre for Defence Enterprise (CDE) themed competition seeks to address the challenge of providing information about the layout and situation inside a building using novel techniques, remotely.Scale: £650,000 of funding is available for this Phase 1 competition.
Briefing: This competition will be briefed at a CDE Innovation Network event on 9 July 2015 in London and at a webinar on the 16 July.Closes: 10 September 2015 More info on: innovateuk.org
What’s inside that building?
Public funding calls
Key feature: This CDE themed competition seeks research proposals for innovative approaches to improve the way humans interact with data to allow them to understand what’s going on in cyberspace.Scale: £500,000 of funding is available for Phase 1 of this competition.
Briefing: This competition will be briefed at a CDE Innovation Network event on 9 July 2015 in London and at a webinar on the 16 July. Closes: 10 September 2015
More info on: innovateuk.org
Understand and interact with cyberspace
Public funding calls
Key feature: Investment to stimulate the development of innovative new products, services and systems that disrupt the institutional long-term care model. This SBRI competition is open to large enterprises, SMEs, micro businesses, entrepreneurs, third sector, public and private sector.
Scale:
• Up to £4m
Closes: 26 August 2015
More info on: innovateuk.org
The long-term care revolution national challenge
Public funding calls
Key feature: Innovate UK is to invest up to £10 million in collaborative research and development and feasibility studies to accelerate the commercialisation of highly innovative technologies for civil aerospace.
Scale: Up to £10m
Briefing: There will be a webinar briefing event for potential applicants on 15 July 2015.
Closes: 9 September 2015
More info on: innovateuk.org
Game-changing technologies for aerospace
Public funding calls
Key feature: Innovation voucher scheme funding for start-up, micro, small and medium-sized enterprises to work with an external expert to gain the knowledge to innovate and grow.
Scale:
• Up to £5k voucher for SMEs
Closes: 22 July 2015
More info on: innovateuk.org
Innovation Vouchers
Public funding calls
"Smart" grants for start-ups and small businesses
Key feature: A grant scheme which offers funding to small and medium-sized enterprises (SMEs) to engage in R&D projects in the strategically important areas of science, engineering and technology.
Scale:• Proof of market - up to £25k - 60% of project cost• Proof of concept - up to £100k - 60% of project cost• Prototype development - up to £250k - up to 45% of
project cost
Closes: 16 July 2015
More info on: innovateuk.org
Other public funding
• Creative Europe - here you can find relevant information concerning funding opportunities within the Creative Europe programme.
• Arts Council of Wales – offer a selection of arts grants for creative professionals and organisations.
• Wellcome Trust Arts Awards – offer two levels of funding to encourage collaboration between arts and science.
• Screen Yorkshire – Yorkshire Content Fund – production finance available; can invest £1m+ in individual film or TV dramas that will be in production by December 2015.
Other public funding
• Creative Industry Finance - Delivered by Creative United and funded by Arts Council England, this programme is designed to assist creative and cultural enterprises in securing access to loan finance from £2,500 upwards.
• Funding Central and Finance Funder - Online guide to over 4,000 grants, contracts and other forms of finance: fully searchable based on finance type, scale and your geographical location; especially good for businesses seeking charitable or grant funding.
• Creative Scotland Open Project Funding - This fund supports the arts, screen and creative industries, with projects that help them explore, realise and develop their creative potential.
• Creative Skillset - Creative Skillset directs collective investment through the Skills Investment Fund to create new and innovative training in priority skills and in-demand roles to ensure growth in the UK’s Creative Industries.
Public Investment
Nesta Impact Investment Fund
Key feature: An equity investment fund investing in social ventures with innovative products or services that are addressing some of the UK’s most pressing challenges. Investments are made in areas that tackle:
• the health and wellbeing of an ageing population• the educational attainment and employability of children and
young people• the social and environmental sustainability of communities.
Scale: between £150k - £1m
Closes: on-going
More info on: Nesta Investments
Private financing
Balderton has a track record of helping entrepreneurs build substantial businesses – with more $250m+ exits in the past five years than any other European venture firm
Connect Ventures, London – invest in mobile, internet and digital media businesses; invest at the early stage and focus on seed investments; investment size ranges from £200K-£600k
Index Ventures, London, San Francisco & Geneva – venture capital firm making investments in information technology and life sciences companies, since 1996 they have teamed up with technology entrepreneurs in more than 30 countries
Private financing
Notion Capital, London – invest in B2B Cloud & SaaS companies who have sustained 100% Year-over-Year growth; investment areas include adtech, communications and collaboration tools, ecommerce, enterprise software, fintech and security; portfolio raised over £200m in 2014
Hoxton Ventures, partners with founders seeking to invent new market categories or transform large, existing industries; their sweet spot is internet, mobile and software startup investing - up to $2m
The Business Finance Guide, expertise from over a million members in businesses, finance providers and advisory firms and organisations
Private financing
• Better Business Finance is an excellent tool for identifying the right type of finance at all stages of a business as well as identifying providers who can help. This section provides a searchable directory of information about the members of the UK Business Angels Association, what services they provide and how to contact them.
• British Private Equity and Venture Capital Association provides an explanation of different types of financing and other resources for entrepreneurs.
• The UK Business Angels Association is the national trade association representing angel and early-stage investment in the UK.
Other financing mechanismsCrowdfunder.co.uk – UK’s largest crowdfunding network having launched 1000’s of projects and raised over £2m, platform launched by KEO digital and partners include Nesta and Creative England
Funding Circle – an online marketplace which allows savers to lend money directly to SMEs; the first site to use peer-to-peer lending for business funding in the UK; as of February 2014 Funding Circle has facilitated £223 in loans to SMEs
Crowd2Fund – a crowdfunding platform designed to enable a range of funding options, from loans to equity
SyndicateRoom – equity crowdfunding platform for investing in UK startups backed by experience business angels
Launching a new business?• The Open Data Institute runs a start-up programme that
helps start-ups build business models around open data
• Tech City UK offers advice and support to start-ups looking for guidance in and around London. It has launched its Digital Business Academy. Tech City UK can also endorse visa applications to help recruit talent to Britain.
• Innovate UK - IC tomorrow connects start-ups and SMEs with leading commercial partners and investors, through funded contests, events, and strategic matchmaking opportunities.
• Transmit Start Ups provide financial support and mentoring to creative and digital entrepreneurs that would not normally be available via traditional banking relationships.
Launching a new business?• School for Creative Start-ups - delivers programmes that
teach people how to start and run better businesses.
• AIM Start Up Loans - Government supported start-up loans for the Creative Industries.
• Seedcamp is a London based accelerator that provides startups with seed money, mentorship, office space, support over a year long programme.
• The British Business Angels Association can help put you in touch with relevant business angel investors
Are you an existing business seeking non-financial advice or support?
• Nesta’s creative business mentor network offers ambitious businesses looking to grow one-one mentoring with some of the creative digital sector’s most successful leaders
• The UKTI offers advice to help with exporting
• Tech City UK can help advise on inward investment
• The Digital Catapult can help you showcase your business
Are you an existing business seeking advice or support?
• Subsidised costs to work with a specialist to build and deliver business growth – GrowthAccelerator
• Use the IP Health check to identify commercial IP in your business
• AngelList – helps source angel investors
• Interactive Scotland is a Scottish Enterprises project providing specialist expert advice to all Digital and Creative Businesses across Scotland
• Grant Thornton provide a specialist service for R&D tax relief/ credits claims
Personal Data and Trust Network
A digital business network to build and nurture a community that brings together industry, the public sector, funders, research organisations and innovators to support the UK in becoming the global leader in trust and responsible innovation with personal data.
For more information and to join, visit the Digital Catapult website
Training and skills
• Training in Open Data from the Open Data Institute
• Digital Project Management – via @IABUK
• Digital Acceleration – via @hyperisland_uk
• Digital training – via @Econsultancy – e-marketing courses
Develop your skills with these world-class courses:
Useful reports/ market research• The Open Data Institute’s - Roadmap for the UK
• World Economic Forum - Technology 2015 report
• Nesta – Creativity vs Robots
• UK Gov - cyber-security and the insurance sector
• ICO’s - guide to good data protection practice
• AoP’s - Digital Landscape 2015 report
• Apple’s platform for digital healthcare - article via Techcrunch
Useful reports/ market research
• Ernst & Young - Landscape of UK Fin-tech report
• TubeMogul – A UK Advertiser’s Guide to Programmatic TV
• KTN - Design and Data Visualisation
• Digital High Street Advisory Board – Digital High Street 2020
• ICAEW – Corporate Financier June 2015
CREATIVE EUROPE
Claire Sharples
Creative Europe Desk UK
www.creativeeuropeuk.eu@CEDUK_Culture #creativeeurope
Creative Europe Desk UK is led by
In partnership with Arts Council England, Creative Scotland, Welsh Government and Arts Council of Northern Ireland. With support from the UK Department for Culture, Media and Sport and the European Commission
www.creativeeuropeuk.eu@CEDUK_Culture #creativeeurope
Akshay Bhatnagar, Investment DirectorCo-Angel InvestmentManchester Growth Company
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Who are we?
Manchester aims to:
• Help the business finance market work more effectively and dynamically.
• Increase significantly the supply of finance available to smaller businesses
• Create a more diverse finance market, with greater choice• Simplifying routes to a range of options• Range of debt and equity products from £500 - £5m• Significant GM and JEREMIE funds
What do we do?
Help build syndicates of angel investors around lead angels
Leverage investment from the British Business Bank’s angel co-fund and other co-investors
Give businesses the best chance of successfully completing a funding round
• £450k funding requirement
• Stuart marks already in – sold ITC £27m
• Core syndicate - £150k raised, £50k from Scott Fletcher (ANS)
• £150k each from NWBA and crowdfunding to complete the round
What does our pipeline look like?
• Working with 40 + businesses
• £36m + investment required
• Sectors include digital, life sciences, advanced manufacturing and cleantech
Co & NWBA
• Both services carried out by MGC
• Co Angel – a boutique corporate finance service
• NWBA – an angels network
• Anyone up for being a lead angel ?
• Syndication alongside lead angels and core syndicates
The Investment Team
Akshay Bhatnagar
14 years in VC and Corporate Finance, Merseyside Special Investment Fund, Aureos Capital, CDC Capital Partners
Darren Gowling
20 years in VC and Corporate Finance, Liverpool Seed Fund, Enterprise Ventures, Finance Wales, Innovetec
Ben Partridge
35 years in Industry and commercialisation ofUniversity IP. Set up Surrey 100 Club Angel club.Great network of Angel investors in the SE
WHAT CINEGI DOES
Filmed media rights managementAcquire rights to a range of filmed media Rights management and exploitation that is auditable
Secure content distribution on our own platformIndustrial strength Digital Rights ManagementDownloaded over the public Internet and standard broadband
Marketing for venues Marketing collateral and materials for content marketingGuidance, tools and support for event promotion and audience development
Better than DVDPlayed out from standard computer and ‘prosumer’ projector and sound equipment
Screening in Full HD
CINEGI PLATFORM – B2B WEBSITE
Catalogue – packaging, programming & booking
Paperless box office & admissions reporting
CINEGI PLATFORM – CINEGI PLAYER
Download Manager
In-venue Playout
• As easy to use as a catch-upTV service
• No special training required
CINEGI IPE-
Busi
ness
Secu
re d
igita
l de
liver
y
BrandIP
Web application design & software
IP
CatalogueIP
Customerdatabase
IP
Media, metadata& collateral
IP
Player design& software
IP
DEVELOPMENT & FUNDING JOURNEY
Public funding & corporate support 2011-12
VC Investment April 2014
- Research into audiences and alternative venues
- Business modelling for alternative content
Public funding 2013
- Gap finance- Market analysis, product strategy, business
planning- Management & administration resources
- Platform & player built- Team in place- Initial content secured- Private beta in South West
- Funding from public funders and commercial partners (no equity/rights taken)
- Proof of concept – created technical, commercial & legal blueprint
Innovation support all stages 2010-14
Digital R&D Fund for the Arts
• Keep it simple
• Be open
• Partnerships
• Tenacity
119
KEY SUCCESS FACTORS
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Working session
• Type of enterprise– Film/TV production– Digital production
(games/TV/mobile)– Publishing (books/mags)– Major arts, culture, heritage– Smaller arts, culture, heritage– Ad/marketing agency– Food, fashion, or design– Public body
• Target demographic– Children– Young people– Middle age– Older people
• Market– UK– International
• Type of content/data/technology• Revenue model• Current revenue• Stage of growth
– Concept– Prototype– Early stage– Growth– Expansion
• Funding already acquired
Get in touch!
Building resilience and agility• Innovation and realising opportunities from digital• Making new revenues, reaching new customers• Distribution strategy and organisational change
Designing new products and services• Realising the full value of content & data• Devising new entertainment, cultural & information propositions• Developing creative, technical and business solutions
Getting value from data• Making data a strategic asset• Using data to realise your creative and commercial ambitions
Public funding and private financing• Securing funding from a mix of funders• Being investment ready – proposition & business modelPatrick Towell patrick.towell@golantmediaventures
www.golantmediaventures.com @golantmedia