Funded by the Office of Economic Adjustment in the ... · 1. How to Prepare for B2B meetings -...
Transcript of Funded by the Office of Economic Adjustment in the ... · 1. How to Prepare for B2B meetings -...
AMPSoCal2020Summit
Do’s&Don’tsWebinarGetReadyforB2BMeetingswithPrimes
June2020
FundedbytheOfficeofEconomicAdjustmentintheDepartmentofDefense
Capabilities
•Planning•Economic development and policy studies•Feasibility and market analyses•Needs assessments
Outreach arm of the Price School of Public Policy
Supports EDA’s mission by•Providing technical assistance to
economically distressed and underserved communities
•Developing strategies to enhance collaborative regional innovation
• GIS mapping• Consensus building• Technical assistance workshops• Strategy development
About AMPSoCal• Collaborationofgovernment,academia,andindustrypartners• DesignedtostrengthentheSouthernCaliforniaaerospaceanddefensemanufacturing
supplychain• A federallydesignated“ManufacturingCommunity”bytheU.S.Departmentof
Commerce
WhoWeAreAMPSoCalisledbytheUSCCenterforEconomicDevelopment(CED),anappliedresearchcenteroftheUSCSolPriceSchoolofPublicPolicy,inpartnershipwiththeCityofLosAngelesandover135companiesandorganizations.
PartnersInclude:
StrengtheningCompetitivenessProgramProvidesFREEtechnicalassistancetosmallandmediummanufacturingbusinessesinthedefensesupplychain.
ToqualifyafirmmusthavebeennegativelyaffectedbydefensecutsinthepastthreeyearsandlocatedinthecountiesofVentura,LosAngeles,Orange,orSanDiego.
Servicesoffered:
1. CapitalAccess2. GrowthPlanning3. BrandingandMarketing4. Cybersecurity5. SuccessionPlanning
Webinar:HowtoPrepareA&DSuppliersforVirtualB2BMatchmakingAppointmentswith
OEMsandTier-1SuppliersContentCovered:
1. HowtoPrepareforB2Bmeetings- Do’s&Don’ts2. SocialMediaforA&DSuppliers– LinkedIn3. UsingLinkedInforBusinessDevelopment4. ContentMarketingforB2BManufacturing5. TheCharacteristicsofaGreatSupplierPartnership6. SampleSlideDeckforA&DSupplier
www.AMPSoCal.org
HowtoPrepareforMeetingswithOEMsandTier-1Suppliers
MelissaAudainCompliance,GovernmentReporting&RequirementsAnalyst
GlobalSupplierDiversity,Boeing
SocialMediaforA&DSuppliers
JessicaCarlsonSocialMediaExpert
USCAnnenbergSchoolofCommunicationandJournalism
ManufacturingMarketingMattersPodcast“UsingLinkedInforBusinessDevelopment”
BruceMcDuffee,fromManufacturingMarketingGroupInterviewwithBillSterzenbach,partneratUpward
MaingoalfromSterzenbach:GetstartedwithLinkedInbeforeothersocialmediaplatformsStepsforGettingStartedwithLinkedInfromSterzenbach:1) Setafollowersobjective2) Setapostgoal(ideallyonceperweek)3) Promoteinternalbuy-in(employeestosupport/comment
onposts,don’trequirebutincentivize)
Copyright 2020 | Manufacturing Marketing Group
ManufacturingMarketingMattersPodcast“ContentMarketingforB2B
Manufacturing”BruceMcDuffee,FromManufacturingMarketingGroupInterviewwithVinceGiorgi,B2BMarketingStrategistand
Communicator
OverallTakeawayfromGiorgi:“Donotask[primes]togetmarriedbeforeyou
askthemonadate”
Copyright 2020 | Manufacturing Marketing Group
SampleSlideDeckforA&DSuppliers
TomásE.DuránAdministrator,SpecialProjects
USCCenterforEconomicDevelopmentAMPSoCal
DEFENSE CO.
Wemakehighqualityprecisionpartsontime.
3355FigueroaSt.LosAngeles,CA90018
[email protected]:(213)740-4283www.defenseco.com
Logo
*SlideDeckSampleTemplate*
Our Company
Brief Summary History of Your Company (1-2 sentences)
List if Veteran-owned, Minority-owned, Women-owned, and/or HUBZone certified business (1 sentence)
Key Contacts: Name & Title
Company Supplier Number:
Certifications: List All Here
DefenseCo.,LosAngeles,CA
Capabilities & Services
Brief Capability Statement (1 sentence)
Concise Bullet Points of Your Services (5-7 bullets)
q ...
q …
q …
DefenseCo.,LosAngeles,CA
Machines & Equipment
Brief Sentence About Your Equipment (1 sentence)
Concise Bullet Points of Equipment List (7-10 bullets)
q ...
q …
q …
DefenseCo.,LosAngeles,CA
Expertise
Brief Description of your “niche” or specialty (1 sentence)
Concise Bullet Points (7-10 bullets)
q ...
q …
q …
DefenseCo.,LosAngeles,CA
Samples of Our Work
Pictures of Your Work (include 3-4 pictures)
DefenseCo.,LosAngeles,CA
Competitive Edge
One sentence: What Sets You Apart
Brief Description of What Differentiates You From Your Competitors (1-2 sentences)
DefenseCo.,LosAngeles,CA
Connect with us!
For news, updates, and insights, followus on social media.
Website URL
Link to Your LinkedIn
Link to Your Facebook
Links to Any Other Social Media Pages!
DefenseCo.,LosAngeles,CA
AMPSoCalFall2016Bi-AnnualMeeting“TheCharacteristicsofaGreatSupplierPartnership”
VickyHarper-HallSectorManager,
Socio-EconomicBusinessProgramsandGovernmentRelations,NorthropGrummanCorporation
Getintouch!Pleasereachouttomeforassistancewith
StrengtheningCompetitiveness foryourB2Bmeetings.
TomásE.DuránAdministratorofSpecialProjects
USCCenterforEconomicDevelopmentTel:(213)740-4283
Email:[email protected]
1. SocialMediaforA&DSuppliersfromAMPSoCal:https://player.vimeo.com/video/393984367
2. UsingLinkedInforBusinessDevelopmentfromManufacturingMarketingMattersPodcast:https://www.mmmatters.com/content/manufacturing-podcasta. BillSterzenbach,PartneratUpward
https://www.goupward.com/about/leadership.html3. ContentMarketingforB2BManufacturingfromManufacturingMarketingMatters
Podcast:https://www.mmmatters.com/content/manufacturing-podcasta. VinceGiorgi,B2BMarketingStrategistandCommunicator
https://www.linkedin.com/in/vincegiorgi4. TheCharacteristicsofaGreatSupplierPartnershipfromAMPSoCal:
https://youtu.be/nW9GQJwqQEE5. ResourcesforA&DSuppliersfromAMPSoCal:https://ampsocal.usc.edu/resources/6. COVID-19ResourcesfromAMPSoCal:https://ampsocal.usc.edu/covid-19-resources/
HelpfulLinks
Visitampsocal.usc.edu formorewebinarsand
information