Frontline Friday Webinar - Actionable Sales Intelligence
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Transcript of Frontline Friday Webinar - Actionable Sales Intelligence
Learn • Share • NetworkTaking Inside Sales to the next level of professionalism & performance…
Learn • Share • Network
WELCOME!Your Host…
Chad BurmeisterConnectAndSell
Vice President of Sales & Marketing
Learn • Share • Network
Actionable Sales Intelligence
Fred Widarsson RealScenario
Founder & CEO
Actionable Sales Intelligence™Fred Widarsson | Founder & CEO | RealScenario, Inc.
• 25 years of building & implementing
global CRM systems.
• Ran Salesforce for 1,200 users
during $1.8 billion merger.
• Discovered pain point: lack of
GeoData in CRM.
• Built RealZips app.
• Obsession
Empower sales with data
EVER BEEN PUNCHED BY MESSY DATA?
Every department must focus on data. While
extracting insights from data is complex, it is the very
thing that enables powerful digital experiences.
The companies that will become digital leaders are
those able to achieve a holistic view of their
customers and deliver relevant, actionable data from
disparate systems to employees and customers.
- Bluewolf
Empower everyone with Actionable Sales Intelligence
Source: CSO - 2012 Sales Performance Optimization - Sell Cycle Review Analysis
Source: CSO - 2012 Sales Performance Optimization – Sell Cycle Review Analysis
Resource Increase Selling time
Google Quickly research person / company / local market
LinkedIn Sales Navigator
Find leads. Map out decision makers & influencers
Cirrus Insight Automatically push email to your CRM system
Connect and Sell Get people on the phone
RealZips GeoData Structure CRM data. Identify potential. Close deals
Fancy Hands Have assistants research qualified leads and customers
Increase selling time
Use Sales Intel in calls
Sales Intelligence:
Underlying demographics by Zip
Jawbone wristbandsAverage bedtime
Sales Intelligence:Targets by Zip
Emergency Care visitsreimbursed by Medicare.
Download Business Density Maps
www.RealZips.net/FrontlineFriday
Actionable Sales Intelligence™
Connecting with the right customers in the right geographical areas. At the right time.
Learn • Share • NetworkTaking Inside Sales to the next level of professionalism & performance…
THANK YOU!Monthly AA-ISP Members Only Frontline Fridays
3rd Friday @ 1pm EST
www.aa-isp.org