FROM THE PRESIDENT'S DESK · 2 all Jharkhand Capital Market Quiz was conductednd at ICFAI...

eNewsletterAIMS e-Newsletter is the official organ of Association of Indian Management Schools. (For private circulation only)

Vol.3, No.3, March-April 2018

FROM THE PRESIDENT'S DESK

Dear Members,

Greetings from Association of Indian Management Schools (AIMS)!!!.

I am pleased to announce the release of the AIMS eNewsletter, Vol.3, No. 3, covering the events that have takenplace in March and April 2018 at AIMS and Member institutions.

Concerning AIMS events, I wish to inform you that the following Theme has been finalised for the forthcomingflagship programme of AIMS: 30th AIMS Annual Management Education Convention 2018 during 30th, 31stAugust and 1st September, 2018, at Infosys Convention Center, Bengaluru: "Management Education:Connecting the Dots"

I would like to cordially invite you, your faculty and students to actively participate as delegates, paper presenters,competitors for various Awards and so on. The announcements on various events -- some of them are quite newand interesting -- will follow shortly on AIMS website: aims.org.in and through emailing.

Some of the important AIMS meetings are reflected in the photographs provided in the next few pages on"Highlights of AIMS Events". The Meeting of the Chapter Chairs from all over India is a first-of-its kind event wherethe Chapter Chairs and the Management Committee Members of AIMS interacted and discussed very intensely ondevelopment of Chapters, AIMS and ATMApromotion, and the like.

Reverting to the Newsletter, a good number of Members are contributing to this eNewsletter through highly richand thought-provoking suggestions from speakers on how to cope up with various challenges of managementeducation in this ever-changing global socio-economic and technical scenario. With a view to further enrich thiseNewsletter,

I would request more and more Members to send their entries, related directly to management education. Theentries should touch upon the contribution being made to management education by the programmes conducted.

Looking forward to your co-operation in bringing out a useful eNewsletter.

Happy Reading!

With fraternal regards,

Dr Anil Rao PailaPresident, AIMSmob:9341240724

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S No Name of the Institution Page No

North Zone

1) Highlights of Events 2

East Zone

2 ICFAI University, Jharkhand 7)

3) Srusti Academy of Management, Bhubaneswar 9

4) Gandhi Institute for Technology, Bhubaneswar 9

5) Asian School of Business Management, Bhubaneswar 10

6) AIMS Jharkhand Chapter Meeting (Jharkhand-Bihar-Chhattisgarh Chapter) 12

7) Minutes of the 3rd Meeting of AIMS Bengal Chapter 14

8) Bhavan’s Centre for Communication and Management, Bhubaneswar 15

West Zone

9) Shri Vaishnav Vidyapeeth Vishwavidyalaya, Indore 19

10) Shri Vaishnav Institute of Information Technology, Indore 26

11) Navshyadri Group of Institutes, Pune 30

12) Lala Lajpatrai Institute of Management, Mumbai 33

13) Viva Institute of Management & Research, Thane 35

14) VM Patel Institute of Management, Ganpat University, Mehsana, Gujarat 36

South Zone

15) R V Institute of Management, Bangalore 38

16) PSG Institute of Management, Coimbatore 39

Contents

Vol.3, No.3, Mar-Apr 2018

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HIGHLIGHTS OF AIMS EVENTS

Sl. Date Name of the Event Pg No.

No.

1. 25/03/2018 3AIMS Special Meeting of Management Committee and

eChapter Chairmen on 25 March, 2018 at Hotel The Plaza, Hyderabadth

2. 11/04/2018 4AIMS Pune Chapter Meeting at MITCON Institute of Management, Pune

3. 13/04/2018 5AIMS 5th Executive Board Meeting at The Hotel Sinclairs, Darjeeling

4. 17/04/2018 6AIMS Jharkhand Chapter Meeting at The Hotel Chanakya BNR, Ranchi

5. 27/04/2018 6AIMS 3 Bengal Chapter Meeting at Salt Lake Campus ofrd

ICFAI Business School, Kolkata


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HIGHLIGHTS OF AIMS EVENTS

AIMS Special Mee�ng of Management Commi� ee and

Chapter Chairmen on 25 March, 2018 at Hotel The Plaza, Hyderabadth

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4


AIMS Pune Chapter Mee�ng on 11 April 2018 at MITCON Ins�tute ofth

Management, Pune

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AIMS 5th Execu�ve Board Mee�ng on 13 April 2018th

at The Hotel Sinclairs Darjeeling,

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AIMS Jharkhand Chapter Mee�ng on 17 April 2018th

at The Hotel Chanakya BNR, Ranchi

Prof N P Singh felicitating Prof (Dr) L N BhagatFormer President, AIMS

AIMS 3 Bengal Chapter Mee�ng on 27 April 2018 at Salt Lake Campus ofrd th

ICFAI Business School, Kolkata

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EASTERN REGION

ICFAI UNIVERSITYJharkhand

National Youth Week celebrated at ICFAI University

A function was organized at ICFAI University on 17th

Jan 2018, on the eve of 155 Birth Anniversary ofth

Swami Vivekananda. Over 160 school students fromlocations across Jharkhand participated in a numberof competitions like Rangoli, Painting, Speeches,Quiz Program etc on the life and messages of SwamiVivekananda and they were given awards ofrecognition. Swami Antaranandaji from RamaKrishna Mission Ashram, Swami Omkaranandajifrom Art of Living Foundation and Dr SanjeevChaturvedi, Deputy Director, Higher and TechnicalEducation, Govt of Jharkhand were the Guests ofHonour.

Welcoming the audience to the function, Prof ORSRao, Vice-Chancellor of ICFAI University said, “In linewith the views of Swami Vivekananda, our Universityprovides Values-based Education, with focus onCharacter Building, besides Knowledge and Hands-on Skills.”

Addressing the audience, Swami Antaranandaji said,“Education must help in solving day-to-day problemsfaced by us and help us lead a happy life”. SwamiOmkaranandaji advised the students that Shakti(Energy), Buddhi (Intelligence and discrimination)and Yukti (Tactfulness) are critical to lead a happy life.Dr Chaturvedi asked the students to follow thePrinciples of Religion of Humanity laid down bySwami Vivekananda and “serve others”.

First and second prize for the quiz competition wentto the students from R K High School, Latehar andYogda Satsang Maha Vidyala, Ranchi.

Alumni Day Celebrated at ICFAI University

Alumni Day was celebrated at ICFAI University,Jharkhand Campus on 24 Jan 2018, wherein a numberth

of Alumni of the University from various parts of thecountry congregated. Welcoming the Alumni to themeet, Prof ORS Rao, Vice-Chancellor said, “All of ourAlumni continue to be part of our family and nurturingclose and continuous relationship between the Alumniand the University is mutually beneficial and also helpfulto our current students”. “I am delighted to note that alarge number of our Alumni have become successfulEntrepreneurs, creating employment for others”, addedProf Rao. Addressing the audience as Chief Guest, CARakesh Sharma, Director of Osam Dairy, narrated hisown experience, as an Entrepreneur and advised theprospective entrepreneurs to stay focused, be confidentand perseverant so that they can face challenges andcome out successful. A number of alumni rememberedtheir old student-days and how their learnings at theUniversity were the foundation for their career growth.Some of them also narrated their success journey frombeing a “back-bencher” in the class. They advised thestudents to take internships more seriously, as they

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provide good learning opportunities. Their advice tothe graduating students was “Select your First Job notjust on the basis of “salary” but looking at the LearningPotential”. The students as well as the alumniparticipated in a number of cultural activities likesinging, dancing, acting etc.

2 All-Jharkhand Capital Market Quiz conducted atnd

ICFAI University, Jharkhand

2 all Jharkhand Capital Market Quiz was conductednd

at ICFAI University Jharkhand Campus on 16 Febth

2018 by Bombay Stock Exchange (BSE), wherein anumber universities and colleges like ICFAIUniversity, IIM Ranchi, XISS, BIT Meshra, CentralUniversity, Amity, Rai, etc from Jharkhandparticipated in this Quiz Competition. The quiz wasconduct by Mr Prashant Jha from BSE. On thisoccasion, Mr Purushotam Saraf, Regional Head BSE,Mr S Manjesh Ray, DGM, SEBI, Mr Gyanendra Niraj,AGM, SEBI, Dr BM Singh, Registrar and Dean (FMS) ofthe University addressed the audience and gave awayprizes to the winners. IIM Ranchi teams secured thefirst and second positions, whereas XISS obtainedthird position and ICFAI University, Jharkhand got thefourth position.

National Seminar on Opportunities and Challenges inIndian Mining Industry

A National Seminar on “Mining Industry: Opportunitiesand Challenges” with the theme on “Managing for BetterProductivity and Safety” was held at ICFAI University on22 Feb 2018. A number of industry professionals fromnd

companies like CCL, MCL, IICM, DGMS, MECON, SAIL,NTPC, IDL Explosives, students, academicians,researchers, etc., participated in the seminar andpresented papers on various aspects of Mining Industry.Welcoming the participants to the seminar, Prof ORSRao, Vice-Chancellor of the University said, “CurrentlyMining Indust ry contr ibutes s igni f icant ly tomanufacturing output and provides employment toabout 20 Lakh people directly or indirectly. Recentpolicy change by Government of India to allow privateplayers to commercially mine coal and sell it in themarket without restrictions on price or end use will pavethe way for investments by Multi National Companiesand create more employment opportunities”. “It is onlythrough better deployment of technology and modernmanagement tools that the Indian Mining Industry canbecome more competitive and sustainable” added ProfRao.

Addressing the seminar as Chief Guest, Mr AboobackerSiddique, Mines Commissioner-cum-Special Secretary,Dept of Mines and Geology, Govt of Jharkhandcomplimented the University for being the first

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University to conduct seminar on Mining. Hehighlighted the policies of the Jharkhand Govt to makethe auctions for mining blocks more transparent andexpected that contribution of Mining industry to GDPto scale up to thrice the current levels in the next 10years. Mr RS Mahapatra, Director (Personnel), CentralCoalfields ltd (CCL), highlighted the way, technology isbeing deployed at CCL to improve productivity andsafety and also the large scale recruitments being doneto increase the mining capacity. Mr Arun KumarSharma, Director, Geological Survey of Indiahighlighted the contribution of GSI in exploration of avariety of minerals in Jharkhand. Prof UK Sharma ,HOD, Mining, ICFAI University explained the careeropportunities for the graduating students in Mining andAllied Industries like Mining Machinery, Consultancyetc.

First Prize for the student poster competition went toMs Sweta Vishwakarma, BTech (2016 batch), Bestpaper awards were given to Mr PSL Das, GM, CCL forhis paper on IT's active role in Mining Industry and toMr US Jaiswal, IDL Explosives for his paper onElectronic Initiation System.

Srusti Academy of ManagementBhubaneswar

Srusti Startup Conclave 2018

Srusti Academy of Management organized Srusti StartupConclave on 24 March 2018. On the dais during theth

Inaugural Session(L-R) Ms Jayashree Mohanty, Founder& CEO, Luminous infoways, Mr Sakyasingha Mohapatra,Founder CEO, Sakrobotics, Prof Mahadeo Jaiswal,Director, IIM, sambalpur, Mr Samarendra Sahoo,Director, IED and Dr G D Mishra, Director, SrustiAcademy of Management

Gandhi Institute For TechnologyBhubaneswar

About GIFT College

Gandhi Institute for Technology (GIFT), Bhubaneswar isa premier institution of the revered Gandhi Group ofInstitutions offering B.Tech, M.Tech, MBA & MCAcourses approved by AICTE and affiliated to Biju PatnaikUniversity of Technology, Rourkela and also accreditedby NAAC and NBA. We welcome you to visit our urlwww.gift.edu.in.

About BIZZFESTRIX-2K18

Dept of MBA, GIFT has organized its annualmanagement fest on 29 March, BiZZFESTRIX-2K18 toth

provide an appropriate platform for interaction amongstudents of various B-schools, by organizing a plethoraof entertaining games and events. BiZZFESTRIX-2K18provided an opportunity for future professionals to ignitetheir latent talent and face the challenges of thecompetitive business world with passion and creativity.Around 120 students of different B-Schools participatedin the fest and show-cased their talent and made itsuccessful.

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Asian School of Business ManagementBhubaneswar

'WOMEN ENTREPRENEURSHIP WORKSHOP' ATASBM

'Women Entrepreneurship Workshop-2018' wasorganized on the 8th March, 2018 in Asian School ofBusiness Management (ASBM), on the auspiciousoccasion of International Women's day. ThisWorkshop was inaugurated by the Chief Guest, MsMonica Nayyar Patnaik, Managing Director, EasternMedia Limited, by lighting the 'Lamp of Wisdom'. Shewas much impressed by the motivational power ofbudding talents and also appreciated the innovativeideas projected by the young management graduates.In her address to the audience she said that, 'It is ofutmost importance for a woman entrepreneur to strikea balance between her personal and professional life.'She also emphasized upon the importance ofKnowledge, Endeavour and Devotion, in order tobecome a successful entrepreneur.

On this occasion, the Guest of Honour, Dr (Mrs) LinuChayani, Founder Director, LISA'S IAS said that 'Everydecision needs a cost to be paid. Startup companiesneed much more attention of the entrepreneur.' Theother Guest of Honour, Mrs Susmita Das, Founder,Mitu's Music & Mitu's Health Club said that 'Now-a-days women are empowered and free enough tocherish their own dreams as entrepreneurs.'

In his presidential address, Prof (Dr) BiswajeetPattanayak, Founder and Group Director, ASBMexplained that 'the very concept of this Workshop is toencourage the young women minds to become self-reliant and join the mainstream of the society. Further,he exhorted the participants to inculcate out-of-the-box thinking and innovation to match today's businessscenario. Entrepreneurs are different from others; inthe sense that, apart from the profit consideration, theyalways drive their passion. Against all odds whichcome their way, they don't get distracted from theirpath, he added.

More than 200 women students from variousmanagement colleges actively and enthusiasticallyparticipated in this Workshop. The Workshop was alsograced by Mr Nirakar Mishra, General Manager,District Industries Centre, Govt. of Odisha and MsDebashree Padhi, CEO, DD Bio-solution Technology.This programme was coordinated by EDCCoordinator, Prof (Dr) Prakash Chandra Dash and Voteof Thanks was given by EDC Co-Cordinator Prof

Swasti Suvasweta Satapathy. Further, mementos werepresented to all the distinguished guests by the GroupDirector ASBM to acknowledge their kind presence.

ASBM 11 Convocationth

Bhubaneswar: ASBM conducted its 11 Convocation inth

its campus at Chandaka on the 7 of April. Dr Guruth

Prasad Mohapatra, IAS, Chairman, Airports Authority ofIndia graced the occasion as the Chief Guest.

In his convocation address, he talked about thechallenging role that has to be played by the youths in theface of the rapid changes that the planet is witnessingevery day. He stated that India would see a new horizonby 2025 as 100,000 startups are expected to be set upcreating a million opportunities for youths. Whilecongratulating the graduating students, he advised themto comprehend the contributions being made bysuccessful business and enterprise to civil society. Hemotivated the students not only to take responsibleactions in shaping the society by providing true value,but also to strive to achieve impact in the long run.

The Chief Guest extolled Prof (Dr) Biswajeet Pattanayak,the Founder and Group Director of ASBM for hissplendid and gallant endeavor in creating this world-class institution. Admiring the institute for its relentlessexcellence, he said that ASBM has distinguished itself asa pre-eminent institution for Business Managementstudies. The institute's hard work and vision has resultedin bringing out many bright students.

Dr E Sankara Rao, MD & CEO of IFCI Ltd., who gracedthe occasion as the Guest of Honour, advised thegraduating students to acquire multi-skill sets and towelcome the professional world with great vigor and apassionate heart. You minds are empowered to changethe course of life, he added.

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The Chairman of the Board of Governors of ASBM andchairman of Infinity Group, Shri Ravindra Chamaria,presided over the event. Sharing his words of wisdom,he emphasized the hidden significance of challenges inlife as they hold tremendous opportunities withinthemselves. With the quote “No gut, no glory”, headvised the students to become strong enough to facethose challenges. He also encouraged them to stayupdated with the latest developments and to utilize theinfinite potentialities they have been blessed with.

Prof (Dr) Biswajeet Pattanayak, Founder and Directorof ASBM, presented the annual report of the institute.While sharing his valuable words with the graduatingstudents, he gave many real life inspirations like JackMa and Stephen Hawking to advice them to nurtureoptimism, confidence, determination and to rise wiser,stronger and with bigger goals. With the live exampleof brands, he stressed the condition of being 'relevant'in this fast changing scenario.

Ankita Parida, the student of PGDM 2016-18 batchwas awarded the Infinity Gold medal as the 'BestStudent' in academics and also bagged the Director'sGold Medal (sponsored by State Bank of India) as thebest all-rounder student.

The Chairman of P G Council, Prof Udayan Dascoordinated the programme. The session wasanchored by students Swati Priyambada Nanda andAkankshya Pani. Corporate leaders, media, parents,alumni attended the event.

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On 17 April 2018 at 1130 hours at Hotel Chanakyath

BNR, Ranchi

Attendees:

Prof Dr N P SinghChapter ChairpersonChairman, S N Sinha Institute ofBusiness Management, Ranchi

Prof (Dr) L N BhagatPast President, AIMSFormer Vice ChancellorRanchi University, Ranchi

Shri Binay SarwagiSpecial InviteeManaging DirectorHigh Point Rendel, Ranchi

Dr B P ShrivastavaRepresentative (Member Institution)Registrar, XISS, Ranchi

Prof S R PrasadRepresentative (Member Institution)Sr Faculty Member and Chief Project ManagerS N Sinha Institute of Business Management, Ranchi

Dr Mukund Chandra MehtaRepresentative (Member Institution)Director-in-Charge, Institute ofManagement Studies, Ranchi University, Ranchi

Shri Chinmoy KumarRepresentative (Member Institution)Faculty Member, Institute ofManagement Studies, Ranchi University, Ranchi

The following are the brief highlights of the Meeting:

1 The programme commenced with a formalwelcome of all the members by the ChapterChairperson, Prof (Dr) N P Singh, who briefed theattendees with the broad agenda of the programmeand invited them to share their views for thegrowth and development of the Chapter. The Chairintermittently elicited opinions from the attendeesduring the discussions and expressed hisconclusive views with suggested plans of action atthe end of the meeting.

2 In his opening address, Prof Dr L N Bhagat, PastPresident, AIMS briefed the members about theillustrious history of AIMS and how the organization,as the second largest association after ACBSP in theworld, has been spearheading the cause ofmanagement education through various initiativessuch as seminars, conferences, conventions,executive committee meetings, research grants,ATMA tests, awards, competitions etc. all acrossIndia. He specifically mentioned about AIMSFoundation Day being celebrated every year on 27th

August by several member institutions and imploredall the members present to actively celebrate theAIMS Foundation Day in their institutions as wellthrough invi ted lec tures , seminars , quizcompetitions, etc. He also informed the attendeesabout AIMS holding Regional Conferences from thisyear where the local and regional issues arepredominantly discussed by the member institutions.During the course of the discussions, he alsosuggested that member institutions should organizeinduction-cum-orientation programmes for all newMBA entrants. He also stressed on the need toorganize training programmes for students andteachers in collaboration with MSME and other suchgovernment and private bodies.

3 Dr B P Shrivastava suggested improvement in theoverall curriculum of the institutions. He opined thatthe b-school curriculum should be more application-oriented and aligned towards the needs of thebusiness and industry. He suggested that thecurriculum should be framed by academicians inconsultation with experts from various industryverticals. He expressed anxiety over the fact thatmany students do not understand the industry welland there is always an expectation and skills gapbetween what the businesses need and what thestudents have to offer. He highlighted the importanceof business case studies and suggested that casestudies be more frequently and effectively used by b-schools in facilitating the practical understanding ofthe different subjects through real-life examples. Hefurther suggested that more stress be given inbuilding skills on emerging areas such as HRAnalytics, Logistics management, etc. He assuredfull support of XISS to AIMS in general and the AIMSlocal chapter in particular.

AIMS Jharkhand Chapter Meeting(Jharkhand-Bihar-Chhattisgarh Chapter)

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4 Shri Binay Sarawagi stressed on the fact that lot ofchanges have been witnessed in the economy andthe industry and most of the students are totallyunaware about the ongoing labour legislations,corporate laws and the basic needs of the business.He called upon the members to promoteentrepreneurship and suggested a collective targetof 20% for entrepreneurship and the remaining forjobs. He further said that there are regionaldisparities in the economy which directly affectsthe overall job and placements scenario.Challenges and opportunities in south could notbe compared with those in east as there aredifferent parameters, resources, industrystructures, academic structures, social outlooks,etc. He gave his own example wherein he, apartfrom offering jobs to deserving students, also offersto the enterprising few, distributorships andfranchisees in his various businesses.

5 Prof S R Prasad said that most of the students todayfrom the so-called B and C grade colleges could becompared to ordinary graduates in as far asemployability is considered. Giving instancesfrom his own experience in industry for severalyears, he suggested that the students should bebrought closer to the industry. The pedagogyshould be less theory based and shouldincorporate more practical and applied elementswith focus on case studies. He talked about flippedclassrooms and suggested the members to thinkabout restructuring the old models of education forthe benefit of the students and the industry.

6 Dr Mukund Chandra Mehta stressed on theimportance of communication and soft skills andrued that it remains one of the more seriouschallenges before b-schools.

7 Shri Chinmoy Kumar requested the Chair and thePast President to scale up the activities of the localchapter and seek intervention from theheadquarters to permit faculty members from localbusiness schools to take membership of the AIMSlocal chapter.

8 The Chair (Prof (Dr) N P Singh) during the variousintermittent discussions and during the conclusionround requested the members to contribute moretowards the growth of the local chapter. He talkedabout indust ry- ins t i tu t ion par tnerships ,compliance norms of AICTE and UGC,contemporary business curriculum and ways forits improvement, research grants and funding fromAIMS and other apex bodies and the various rolesthat member institutions and the teaching and the

industry fraternity could play (though conferences,FDPs, workshops, seminars, etc.) in strengtheningAIMS and the local chapter. He specifically assignedtime-bound responsibilities (preferably before 1st

week of June 2018) to the following members.

Dr B P Shrivastava· To prepare a proposa l fo r a one-day

Seminar/Conference at XISS in collaborationwith AIMS

· To suggest ways to improve the contemporarycurriculum of business schools in Ranchi.

Shri Binay Sarwagi

· To o rgan i se a one -day work shop onEntrepreneurship

Dr Mukund Chandra Mehta· To organise a one-day Communication

Workshop at IMS, Ranchi University for thebenefit of management students

It was decided that the next meeting shall be held in themonth of June 2018.

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1 Venue - Salt Lake Campus of ICFAI Business School

2 Participants Present

Prof R C Bhattacharya, Chairman of AIMS BengalRegion and Vice-Chairman, Globsyn BusinessSchool, Kolkata

Dr Amitava Mukherjee as the Speaker of theKnowledge-Sharing session and Principal GlobsynBusines School, Kolkata

Dr Ajay Pathak, Director, ICFAI Business School,Kolkata as host

Dr Tapas Saha, Director, IBS, Kolkata as Member

Dr Ramakanta Patra, Principal, Bharatiya VidyaBhavan, Kolkata as Member of ER

Mr Pradeep Bandyopadhyay, as Member of AIMSBengal Region and Head-HR, G4s Security, Kolkata

Dr (Prof) Swapna Datta Khan, representative fromArmy Institute of Management, Kolkata

Prof Surojit Malakar, represetative from Army Instituteof Mangement, Kolkata

Dr (Prof) Debaprasad Chattopadhyay, SeniorProfessor & HOD-HR, Globsyn Business School asSpecial Invitee.

3 The meeting flow was as follows:

Welcome address was delivered by Dr Ajay Pathakwho gave a detailed overview of ICFAI and said thereis a need for educational institutions to work togetherfor the improvement of Quality of Education.

Prof R C Bhattacharya started by thanking Dr Pathakfor his hospitality and elaborated on AIMS -- itshistory, vision, mission and activities and requestedall present to support the AIMS cause as this is the onlybody representing Indian Business Schools. No otherinstitution such as AIMA or MBA Universe cater to theneed and aspiration of Business Schools specifically.Others do give a platform to business schools fromtime to time but does not offer a platform only forBusiness Schools so that they can get a forum tointeract and improve their curriculum and delivery.All present agreed and assured to take the message ofAIMS forward.

Prof RCB asked Dr Debaprasad Chattopadhyay toapprise the house of the proceedings of the lastMeeting which DPC complied with. Minutes of the 2nd

meeting held at Bharatiya Bidya Bhawan was dicussedand adopted.

Prof RCB said that a meeting of Chapter Chairmen washeld recently at Hyderabad. He gave details. Main pointswere

1 Increasing the number of members

2 Increase engagement amongst existing members

3 Accept ATMAas a test for MBA/PGDM entrance

4 Give thrust on Faculty Development

Prof RCB emphasized the uniqueness and importance ofATMA and requested members to adopt ATMA score asthis is the fifth test method recognized by AICTE afterCAT, MAT etc. ICFAI and IBS said that they would notmind to accept the ATMA test along with other tests.ATMACouncil to take up with ICFAI and IBS.

Dr Ramakanta Patra informed the house about theproceedings of Darjeeling meeting of AIMS heldrecently.

In the last Chapter meeting, some members suggestedthat we should meet the Honourable Minister of HigherEducation of West Bengal, Dr Partho Chatterjee toapprise him about AIMS and request him to allowmembers following WBUT course to accept ATMA as atest score along with other tests. It was agreed that DrPatra and Prof RCB will meet him at the earliestopportunity. Dr Patra to make an appointment.

Dr Amitava Mukherjee gave a comprehensivepresentation on "Internet of Things" with a power-pointand audio-video presentation, effectively answering allquestions emanating on this knowledge sharing sessionfrom the participants present.

Dr Debaprasad Chattopadhyay delivered the vote ofthanks.

The next meeting has been planned at around July, 2018in IBS, Kolkata or Army Institute of Management,Kolkata.

The facilities and hospitality provided by ICFAIauthorities was of very high order and all appreciatedthis gesture of ICFAI, Kolkata.

Minutes of the 3 meeting of AIMS Bengal Regionrd

held on 27 April, 2018th

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Bhavan's Centre for Communication and ManagementBhubaneswar

Bhavan 's Cen t r e fo r Communica t ion andManagement, Bhubaneswar (BCCM), a premierBusiness School of Eastern India, celebrated its sixthconvocation on 3 March 2018 in its Kharvelnagarrd

campus. The graduating batches of 2014-16 and 2015-17 received PGDM degrees and gold medals wereawarded to the meritorious students. The Hon'bleGovernor of Odisha Dr. S C Jamir graced the ceremonyas Chief Guest and delivered the convocation address.In his address, the Governor appreciated the noblecontributions of BCCM in spreading quality educationand preserving the cultural heritage of the country. Dr.Jamir also appreciated the efforts made by themanagement and the staff of BCCM for having provedthemselves amongst the top Business Schools inEastern India and effectively transforming the younggraduates to be successful business leaders. Headvised the graduating students to be good humanbeings, responsible citizens and help in nationbuilding. He further advised the students to beinnovative and creative and convert failure intoopportunity by utilizing their creative potential.

The Chairman of BCCM General B K Mahapatra,AVSM, presided over the Convocation ceremony. Dr.Sujata Mangaraj, Director cum Dean (Academics)presented the Director's report and administered thepledge to the graduating students.BCCM's SeniorDirector Lt Col PK Sahu proposed the vote of thanks.During the convocation ceremony “Bhavan's Samman– Odisha” were conferred on distinguishedpersonalities of Odisha who have excelled in theirrespective field and carved a niche for themselves inthe field of Science, Academics, Dance, ClassicalMusic, Literature, Industry and Education.

Bhavan's Emerging Leader Contest 2018

Bhavan's Emerging Leader Contest 2018 was held atBhavan's Centre for Communication and Management(BCCM), Bhubaneswar on 28 March 2018. The day longmega event included several competitions like YouthTycoon, Danza, I Expo, Brand Master and Finding Nemothat were meant for discovering latent managerialpotentials in the minds of young students aspiring to befuture managers.

Maj. Gen B K Mahapatra, Chairman, BCCM, Dr S KTamotia, Director General, BCCM, Lt Col P K Sahu, Sr.Director (F&A), Dr. Sujata Mangaraj, Director cumDean(Academics) graced the occasion. Students fromvarious institutions in and around Bhubaneswar hadenthusiastically taken part in the competitions andexhibited their creative and innovative talents inunderstanding, analyzing, evaluating and presentingseveral management issues in the presence ofdistinguished panel of judges.

Besides the lucrative prizes for the winners of variouscompetitions, the programme had a provision for cashprizes and trophies for all the participating students. Theprogramme concluded with great satisfaction andhappiness of all present.

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ISTD Foundation Day Celebrations At BCCM

Bhavan's Inst i tute of Communication andManagement (BCCM), Bhubaneswar a premier B-School inEastern India and Indian Society for Training& Development (ISTD) Bhubaneswar chapter jointlycelebrated the ISTD Foundation Day on 10 of Aprilth

2018.Students from various institutions of the statehad enthusiastically taken part in the debatecompetition on the topic, “Is skill developmentprogramme of India a Success”. The esteemed judgesfor the event were Dr. Ashok Kumar Panda, OdishaHead, Sanmarg and Chairman ISTD BhubaneswarChapter, Dr. ArunPattanaik, Former Registrar,NIT,Rourkela, Mr. R N Pattanaik and Prof. (Dr.) A KPanigrahy. Dr S K Tamotia, Director General, BCCMdelivered his concluding remarks during the prizedistribution ceremony. Dr Sujata Mangaraj, Directorcum Dean (Academics) BCCM and the formerChai rperson, ISTD Bhubaneswar chaptercoordinated the programme. The Winners wereawardedwith cash prizes.

Au'revoir

Bhavan's Centre for Communication and Management(BCCM) celebrates 'Aurevoir' every year to bid farewellto the outgoing batch of students. Aurevoir is a time toremember, relive and bid adieu to the wonderful daysthe passing-outs spent during their two years ofeducation at Bhavan. The Aurevoir-2018 wascelebrated on 11 of April 2018, hosted by the first yearth

students for the passing-outs as they became membersand part of Bhavan's alumni. It was a day to go down thememory lane and revisit the golden days. Mr. RajendraDas and Miss Adyasa Parida were crowned as Mr andMiss Oldie

ACBSP Mentoring visit to United InternationalUniversity (UIU), Dhaka, Bangladesh:

Dr. Sujata Mangaraj, Director cum Dean (Academics) ofBCCM visited United International University, Dhaka,Bangladesh from 21 to 25 April 2018, as Accreditationst th

Council for Business Schools & Programs (ACBSP), USA,Mentor. She interacted with Prof. Dr ChowdharyMofizur Rahman, Vice Chancellor, Dr Abul HMG Azam,Dean, School of Business & Economics, Prof. Dr HasnanAhmed, Pro-Vice Challellor, Prof A S M Salahuddin,Registrar, Ms. Nargis Jahan, Controller of Examinations,Dr. Mohd H R Joarder, Director IBER, School of Business& Economics, Sri Muhammad Munir, AdditionalDirector, Institutional Quality Assurance Cell andvarious other functionaries of UIU. Besides campus tour,she had a detailed discussion with the six teams workingon the preparation of the Self Study Report (SSR).

She also had a mentoring meeting with Prof.Mohammaed Tanvir Zubair Ahmed, Director, Centre forBrand Research (CBR) of World University ofBangladesh. Besides, she interacted with Prof NaheemMahtab, Coordinator, Department of Accounting,School of Business, Independent University, Bangladeshregarding ACBSP accreditation.

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DandaYatra of Ghumsar region is performed duringChaitra month is a very ancient dance form. Variousdance forms of Danda Nata are based on Buddhism andthe dance methods of Buddist era, Agnidanda,KalikaNruitya, Badikhela, Bagha Nata, BrasgavBaghgahave entertained the audience.

On 19th of March 2018 PuspaChandana Pala waspresented by SataBhauniSrusthiMangalaSanstha , BaliD a n g i r i , P a s h i m M a d n a p u r, We s t B e n g a l .PuspaChandana Pala is a very popular art form in the cutof Odia speaking region of West Bengal. The Pala isperformed like a GeetiNatya which consists of song,dance, and recitation/conversation and many artists takepart in such Pala.

On 2 April 2018 AdbasiBandi Nata was presented by Sjnd

Kuna Pradhan & Group, AdibasiBandiLokanrutyaKendra, Angul Odisha. Adivasi Bandhi folk dance is apart and parcel of Radha-Krishna's pleasurablemysterious past-time play and mock quarrel. The story ofhindrances pasad by sister-in-law Bandi in the spirituallove making of RadhaKrishne in the absence ofChandrasena is a very much popular leend foundeverywhere in Odisha. It is known as BandiNritya inwestern Odisha and known as “Bhutakeli” in southernpart of Odisha. The mode of presentation of such a danceby the artists of Adasa village of Angul district carries adifferent taste. In such style of composition though Odialanguage is used, still this is based on Sambalpur folkstyle.

On 16 April 2018 ChaitaGhoda Nata was presented byth

Sangeet Kala Sansada, Chaudwar, Cuttack. The mainattraction of ChaitiGhoda Nata is the charming dance oftwo horse made of bamboo lath. The main actor andactress of this is known as “Rauta and Routani”. Theyperform dance and act on the basis of “KaibatyaGeeta”and lyrical poems of rural poets. Ghodanata is quitefamous in our country as it is furnished with the music oftraditional musical instruments along with dance, songand acting.

After the dance programme the artists were felicitated bythe dignitaries present. Maj Gen B K Mahapatra,Chairman, BVB, Bhubaneswar,Dr S K Tamotia, ViceChairman, BVB, Bhubaneswar, Col P K Sahu, Secretary,BVB, Bhubanewar Maj Anupam Chatterjee, DirectorCulture, BVB&Sri ManmathSatapathy, AssociateDirector Culture, BVB, Bhubaneswar were among theother distinguished guest present to grace this culturalevening. The programme was a grand success with theactive participation of all the Faculty members, Staff andStudents of Bhavan's Centre for Communication andManagement. There was a large gathering includingmembers of media, special invitees, and the public.

Bharatiya Vidya Bhavan - Infosys Foundation

Outreach Cultural Programme 2017-18

A series of folk art evenings have been planned to beorganized on a regular basis under the aegis of InfosysFoundation Benguluru and Bharatiya Vidaya Bhavan(BVB), Bhubaneswar. With the advent of technologicalrevolution and modernization it has been observedthat the art and culture of our country is almost on theverge of extinction. In order to revive the rich culturalheritage of our country Infosys Foundation ofBengaluru, has taken the initiative and madecollaboration with BVB, Bhubaneswar in this novelendeavor. This will go a long way in bringingresurgence to our traditional folk arts and rejuvenate it.

On 5th of March 2018 Sri BijaySmiritiPratisthan,Belguntha, Ganjam has performed DandaYatra.

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WESTERN REGION

Shri Vaishnav Vidyapeeth VishwavidyalayaIndore

SANMANTRANA 2018

A Multi-disciplinary National Congress on:Innovation in Science & Technology of 21 Century-st

National Perspective Challenges and Opportunities

(05 -07 February 2018)th th

In dynamic markets, companies must manage a greatervariety and a higher speed of innovations. In the courseof this effort, different requirements for processes andabilities can quickly overstretch an organization'scapacity. The current understanding of innovationmanagement is characterized by process-orientedapproaches that focus on the establishment ofinnovation processes and the definition of roles as wellas the establishment of key performance indicators.Significant changes in the surrounding environmentfor the benefit of society are necessary. To deliberateupon how to meet specific needs, scholarlyparticipation is required to exchange and share theexperiences and discuss practical challenges andsolutions that can be adopted.

Day 1 (5 Feb 2018)th

Inaugural Session

The inaugural ceremony commenced with thelightning of the lamp by a group of dignitaries -- Dr LalitK Awasthi, Director, NIT, Jalandhar, Dr Ben Baliga,Professor, St Cloud University, Minnesota, USA, ShriPurushottamdas Pasari, Chancellor, SVVV Indore, DrUpinder Dhar, Vice Chancellor, SVVV, Indore, ShriKamal Narayan Bhuradia, Honorary Secretary, DrAnand Rajavat, HoD, CSE, SVIIT. Dr Upinder Dharformally welcomed all the dignitaries and theparticipants from various part of the country. Hehighlighted the need and requirement of innovationsin the current scenario and also enumerated some ofthe innovations where India has taken the lead. He alsopointed to the disruptive innovations for sustainability.Shri Purushottamdas Pasari congratulated theorganizing committee of SANMANTRANA 2018 thathas provided a platform to the students and researchersto present their research work and help them to gainthe knowledge.

Dr Anand Rajavat then introduced SANMANTRANA2018, highlighted the schedule of 3 days of congress,including number of research papers, the plenarysessions, and the multidisciplinary workshops that

were being organized for the students. Dr Ben Baliga, thespecial guest on the occasion, introduced St CloudUniversity, Minnesota, USA, their working culture andopportunities for students for studying in their university.He also discussed about how IOT has facilitated thequality of life in USA, while there are still certain securityissues that need to be addressed to. Dr Lalit K Awasthi,the chief guest, highlighted the importance and use ofInternet of things (IOT) in the life of human beings rightfrom the morning wake-up alarm, till sleep at night. Healso elaborated about the issues regarding protocols andstandards that are used in Internet of things. Finally, ShriKamal Narayan Bhuradia, Honarary Secretary proposedthe vote of thanks.

Plenary Sessions

Session-I

Mr G Ananthapadmanabhan, Practice Leader, IBMAnalytics Solution, IBM India Private Ltd, Bangalore

Dr Chellapilla Bharadwaj, Principal Scientist,Molecular Breeding, Department of Genetics,Indian Agricultural Research Institute (IARI), Pusa

Dr DK Banwet, Former Vice Chancellor, Universityof Engineering & Management Calcutta

� Emerging Technologies around Analytics is to meetthe business requirements. Domain specificdescriptive, predictive and prescriptive Analyticsplay an important role to visualize future businessgrowth prospects and the underlying costs.

� Genomic information can be used for improvementof crops and animals through both transgenic andnon-transgenic approaches.

� Disruptive Innovations and Sustainability needs aholistic perspective, a dynamic vibrant leadership totake bold initiatives and take the nation to higherlevels of excellence for inclusive all-rounddevelopment and achieve a better quality of life.

(I) Session-II

Dr Nawal Kishore Gupta, Ex Deputy Director &Project Director(Cryogenic) LPSC/ISRO Baroda

Dr Purna Chandra Dikshit, Professor & Head, Deptof Forensic Medicine HIMSR, New Delhi

Prof Shailesh R Dave, Emeritus Scientist, School ofScience, Gujarat University Ahmadabad

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� The systemic growth of ISRO activities leading topresent day achievements in the area of satellitelaunch vehicles is due to the remarkable, vibrantleadership in its history.

� The legislative frame with regard to applicabilityof forensic science in criminal justice systemneed to be strengthened.

� Biohydrometallurgical processes for processinge-waste are 17 to 23 percent cost effective thanother processes and are capable of recovering 99percent of metals in an environment friendlymanner.

Concurrent Session

Research papers were presented in three parallelconcurrent sessions on day 1:

(I) Session-I

� Integration of various model transformationswith analysis of multiple diagrams can identifybusiness domain attributes.

� Various techniques for energy efficient routingand trust management can be used for theprediction of selfish node and node with thehigher trust value.

� Multipath TCP can provide better solution thanour conventional TCP. Multipath TCP can beimplemented with the existing infrastructure.

� Advantages, disadvantages and future trends ofGrid Computing, Cluster Computing, GreenComputing, Ubiquitous Computing, CloudComputing, and Fog Computing can identify theresearch gaps.

� Use of queuing theory and mathematical modelscan compute the serving time, waiting time andduration.

� Relation-theoretic Kannan contractions can beused in cone metric spaces over Banach algebrato find out some fixed-point results for suchcontractions.

� A new contraction method can be established toa proof of newly fixed point theorem into fuzzymetric spaces.

� Identification of various sources of waste, wasteminimization, the collection and transfer inproper way have a significant contribution inreducing, recycling and reusing of wastematerials.

� A technique of correlation and regressionanalysis show that leverage had a negativeimpact on the profitability of the consideredfirms.

� Expectation of employer with respect to team work,customer and commercial awareness, technicalknow-how and self-management skills is high asc o m p a r e d t o p r o b l e m s o l v i n g s k i l l s ,communication skills and high-order thinking skills.

� Irrespective of gender the e-tailers qualitydimensions such as informative, responsiveness,quick and convenient, and secure are consideredequally important for judgment of the services.

� Opportunities are available for women in variousoccupations.

� Innovation models emphasize the need toimplement the specific policies and practices inhuman resource management in order to developskills, knowledge and behavior- oriented towardsinnovation.


Plenary Session

(I) Session-III

Dr Aditya Trivedi, Prof Dept of ICT, IIITM Gwalior

Dr Pravin C Patel, Professor, Dept of TextileTechnology, Maharaja Sayajirao University ofBaroda

Prof Sanjay Dwivedi, Registrar, MakhanlalChaturvedi Rashtriya Patrakarita VishwavidyalayaBhopal

� Future wireless network challenges can be met bytechnologies likely to be used in 5G. IoT and D2Dcommunications can also address to thesechallenges to a large extent.

� Advance functional materials have attracted muchattention as next generation of textile fibers.Luminous material is one of the functional materialsin which rare earth minerals with luminescentproperties are added in proper proportion to getdesired luminescence.

� Information and Communication mediumemphasizes group communication but medium ofinternet establishes privacy of an individual whosedeep impact can be seen on society. Information isavailable to everybody through internet and itsusage depends upon the individual.

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Concurrent Session

Research papers were presented in three parallelconcurrent sessions:

� Use of Hidden Markov model as a tool candetect the credit card fraud.

� The shortest remaining burst time and theshortest job with a variable time quantumconcepts to improve the performance over thetraditional approach with respect to averagewaiting time and average turnaround time.

� An enhanced lead based assault discovery withspecific message fields for viably identifying themalevolent scripts.

� Various cost and risk analysis techniques insoftware development industries maximize theproduction and reduction of developmentissues.

� Modern and most popular frequent patternmining techniques enhance the speed offrequent pattern mining use.

� A comprehensive systematic literature review ofpresent techniques can be used for mining highutility item sets from huge data set.

� Occurrence of insects or entomofauna can bestudied with temperature variation.

� Relevance of DNA Fingerprinting Technology inCriminal Justice System can be used foridentification, paternity and immigration.

� Genetic markers have been evolved to concludethat genetic markers are equally applicable forboth human and plant genetics. AFLP and STRsare proved as most reliable and efficient amongall other genetic markers.

� Gender Determination can be done based on LipPrints and its Stability.

� Deterioration of writing characters appears instandard writing during the span of life.

� Significance of various dental evidences and thetechniques can be used in forensic odontologyfor identification and DVI.

� EPS has a strong positive correlation with thestock price and dividend per share, bBook valueand price.

� Divakaruni has portrayed the plight of women inthe male dominated society in her writings.

� Green Human Resource Management (GHRM)has become a key business strategy for theorganizations.

� Dynamics involved in the regulations by SEBI playan important role regarding the structure, trends andits legislation.

� Irregular and scanty flow of e-waste, lack ofprofessional skills, technical and financialconstraint, lack of awareness among consumers andbureaucratic procedures of approvals are the majorchallenges faced by recyclers in organized sector.

� Managerial creativity and job anxiety levels affectmanagerial effectiveness.


Plenary Session

(I) Session-IV

Mrs Anita Dhake, Architect ConstructionCatalysers, Pune

Dr Dinesh Nagar, Professor and Dean, SocialSciences, Barkatullah University, Bhopal

Dr Urjita Thakar, Professor, SGSITS, Indore

� A design build team of architects and engineersunder one roof can collaborate their expertise to bethe best Catalysers to transpire optimumengineering designs into reality. The site specificcustomized design solutions can cater to today'sneed of the construction industry.

� There is a relationship between ArchitecturalDesign and Social Behaviour–Growing high riseComplexes have deprived the people of opengrounds and hence socializing which has impactedtheir behavior.

� New proce s so r s , s t o r age t echno log i e s ,communication protocols are paving way to a worldof novel smart devices. These devices are gettingsmart with increased intelligence being embeddedin them. Virtualization is grappling the newgeneration leading not only to more comfort butalso changing the social behavior.

Concurrent Session

Research papers were presented in two parallelconcurrent sessions:

� Regression and contribution analysis in Air JetTexturing Process.

� To enhance the crop yield and minimize thewastage at different stages of cultivation, a part oftechnical textile, known as agro textile is beingemployed.

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� Hadoop Ecosystem to perform encryption oflarge data that is going to be put into HDFS as safeand secure.

� Vehicle recognition number plate recognitionSystems.

� Cloud Data De-Duplication Using Data MiningApproach.

� Blood flowmetry is Doppler velocimetry; a newo p t i c a l s y s t e m p r o p o s e d b a s e d o ninterferometric method has been designed to getflow rate measurement.

� Analysis of Euphorbia Dracunculoides Seed Coatfor Unusual Nonlipid Constituent.

� Electrolytes on monitoring of the Blood GlucoseInhuman Subjects Using Optical CoherenceTomography.

Two-day workshop on Personal Excellence Grooming

Session on Soft Skills and Personality Development(February 8-9, 2018)

A workshop was organized by Shri Vaishnav Institute ofTextile Technology on "Personal Excellence: groomingsession on soft skills and personality development" forthe textile students of 4th and 3rd year on 8th and 9thFebruary 2018 by Raymond Limited. The renownedexpert from Raymond Limited, Ms Aparna Prabhu Desaihas conducted this workshop and explained the topicsrelated to self management, soft skills, personalitydevelopment. The Welcome speech was delivered byProfessor T K Sinha at starting of the workshop. On 8thFebruary, she covered the details about how to approacha positive answer for the questions in an interview.

On 2 day, event coordinator Prof Ajay Shankar Joshind

addressed the students about the workshop, after that,expert Mrs Aparna focused the topic on dressing sense foran interview, body language and communication skills.She also shared her experience of submitting the Everestin 2017 so as to motivate the students to achieve theirgoals. Her main focus was to groom final year and thirdyear students with self confidence, positive bodylanguage (as it contributes 55% to initial impression), aptand precise way of communication (verbal and email),practice of personal hygiene and purpose specificindividual styling. She covered topics on businessetiquette, behavioral aspects, communication, bodylanguage and tips for interview. She explained also aboutthe corporate culture. Her session was interactive andvery student friendly. Audience was refreshed with thepoints of self-grooming.

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Guest Lecture under Finance Club

(February 12, 2018)

Shri Vaishnav School of Management had organized aGuest Lecture on February 12, 2018 under “Vittharth”club. Guest Lecture was delivered by Dr SumeetMaru. Dr Sumeet Maru is a co-founder of CH Edgemaker and he also runs and manages Skill netSolutions, Indore. In this lecture he discussed aboutthe understanding of Budget. The students learnt thevarious concepts of budget like fiscal deficit, capitalrevenue etc through live stories. He also discussedabout the sources and applications of governmentfund. The lecture was very useful for the managementstudents. Sixty five management students attended thelecture. Ms Pragati Tomar was the Co-coordinator ofthis event.

Six Sigma Workshop

(February 12, 2018)

Club “Kaizen” was inaugurated at Shri VaishnavSchool of Management. Under the umbrella of theclub one day workshop on “Six Sigma” in associationwith St Cloud State University, USA was organized onFebruary 06, 2018, Tech-Vaishnav-2018. TheResource person of the workshop was Dr Ben Beliga,Dean , Gradua te Di rec to r o f Eng inee r ingManagement, St Cloud State University, USA. He is acertified lean Six Sigma trainer and conducts kaizenevents at manufacturing companies in Minnesota.

In the workshop, he discussed about the importanceof Six Sigma in various industries, process that has tobe followed for Six Sigma and the basic understandingabout the types of wastes followed by a small quiz.The students learnt the basics of Lean Six Sigmathrough real and practical examples of variouscompanies like Mac Donald's, also the ways to reducethe wastes were shown through various videos andlive examples. The workshop was very useful for thestudents and faculty members. Eighty Sevenmanagement students had participated in theworkshop. Dr Monica Sainy and Ms Pragati Tomar ofSVSM, SVVV were the Coordinator and Co-coordinator of the workshop.

Spandan-2018

Techno Cultural Management Fest

(22 to 24 February 2018)nd th

The most awaited Techno Cultural Management Fest“Spandan 2018” organized by Shri VaishnavVidyapeeth Vishwavidyalaya Indore from 22 to 24nd th

February 2018 proved a grand success. Known toprovide the best experience to the participants and

attract student talent from colleges and universities, thethird edition of Spandan took the things to a greater levelthis year. The three-day fest was attended by more thanfive thousand students from across the country whoparticipated in more than 64 different events,competitions and workshops.

The program commenced with the lighting of the lampby Chief Guest, Ms Aryama Sanyal, Airport Director,Devi Ahilya Bai Holkar Airport, Indore. Coordinator ofSpandan 2018, Dr Rajeev Shukla introduced theSpandan 2018 and informed about the various events tobe organized in this three-day fest. He informed that thepromotion of Spandan was conducted through socialmedia and it had its reach over a Lakh of studentsnationwide. In her address, advisedMs Aryama Sanyalthe students to choose the career of their interest so thatthey would love to work for 24 hours. On this occasion,Prof Upinder Dhar, Vice Chancellor, Shri VaishnavVidyapeeth Vishwavidyalaya, addressed the audienceand said that every moment we get an opportunity tolearn and Spandan is the opportunity to learn with funand unleash the potential. On this occasion folk singerPadmashree Mr Prahlad Das Tipania was also present asa special guest. The inauguration ceremony ended withthe vote of thanks by Ms Isha Chopra.

The whole day proved to be engaging with various funevents along with technical and management events.The competitions like Navyata-Design a dress usingnewspaper, Card Making, Blogging/Vlogging, Doodleand Graffiti and The Editor - Make your own Magazinealso attracted creative students. Workshops onBlogging/Vlogging and Fine Arts were also organized.

The main attraction of the evening was the Silent Disco.For the first time in Central India, the event 'Silent Disco'was organized in Spandan 2018. In 'Humour Fest' thecomedians, Mr Aakash Mehta and Mr Kautuk Shrivastavarolled the audience with their laughing strokes. Awonderful fashion show was organized in which theparticipants attracted the audience through their attire ondifferent themes such as traditional, high school, etc. Thestudents participated enthusiastically in these events.

The zeal and enthusiasm continued on the second day ofSpandan 2018. Various competitions were alsoorganized for the students and they exhibited their skills.The culinary skills and creativity was exhibited in theFireless Cooking by teachers and students whereas thetraditional Rangoli spread the vibrant colours and socialmessages. The ideas are also portrayed through coloursin Ukti, Face Painting competition. The students showedtheir concern towards social evils such as drug abuse,smoking etc. and suggested solutions through theirdramatic skills in Nukkad Natak. Workshops on

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photography, Skateboarding and play writing werealso organized. Fun games remained the center ofattraction for all the participants. The events gatheredmomentum as the day passed by. The poetry recitationcompetition Kavyanjali provided the platform to thenumber of young poets. More than 25 participantspresented their own creations in a very impressivemanner.

The dancing talent was showcased by the participantsin different genres in the dance competition -Taal.Twenty six participants representing variousinstitutions showed their dancing talent in Indianclassical, western dance forms on bollywoodnumbers. During this competition, the judges, MrLavish Devra (Co-founder, TDY), Dr PoojaBhattacharya (DID qualifier), Mr Akash Chouhan andMr Rohit Ameriya (Choreographers) also gave theirperformances. The enthusiasm of the audience was onits peak during the Rock Band Concert. The rock bandgroups Dhaivat and Rooh Unplugged enticed theaudience throughout the evening.

Creativity of the students found its place in thecompetitions such as Fine Art Marathon, and CollageMaking. The Fine Art Marathon was focused oncreativity and message. The colors, energy andcreativity were reflected in these competitions. TheShort Film and Documentary Making also attracted thestudents. The students enthusiastically participated inTreasure Hunt. They showed their talent, presence ofmind, sense of humor, knowledge in Radio JockeyingCompetition. The various emotions were expressedthrough Mime in which social message on womenempowerment was conveyed. A workshop onFilm/TV/Play writing was also organized. The fungames continued to enthrall the students.

The third day at Spandan unfolded the colours ofsinging in Swaranjali: A Singing competition. Thestudents performed on classical, semi classical andbollywood songs. The students showed greatenthusiasm and zeal for healthy competition. The lastday came to an end with an amazing DJ night withXenial Secret and Ritviz's captivating performances.Dr Rajeev Shukla, Coordinator - Spandan 2018 saidthat these types of events provide the platform tostudents to showcase their talent and sharpen theirskills. The event Spandan 2018 was diligentlyorganized. There was a soul to it. A soul that waslively, contagious and exuberant.

International Women's Day Celebration(8 March 2018)

On the occasion of International Women's Day, WomenGrievance Cell, SVVV has organized a Panel Discussionon the topic' “Behind Every Successful Woman, there isPatience, Perseverance and Persistence”. The invitedspeakers for the discussion were:

1 Dr Aasha Pandit, ENT surgeon, Indore2 Dr Maya Ingle, Professor, UTD, Indore3 Mrs Rukhsana Mirza, Journalist, Patrika4 Dr Sonali Nargunde, Professor, UTD, Indore5 Ms Ankita Joshi, Journalist, Dainik Bhaskar

The program started with the welcoming of Guests. Afterthe welcoming ceremony, the invited speakers took overthe session. All the speakers threw light upon the themeand shared their field experiences that women areepitome of consistent Patience, Perseverance andPersistence in their personal and professional life. Thediscussion proved to be very much informative,productive, enlightening and useful for the faculties andstudents.

The program concluded with the memento presentationto Guests by Dr Santosh Dhar, Dean, Faculty of DoctoralStudies & Research. Prof Pamila Neema proposed thewords of Thanks.

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National Conference Texcon-2018

Multi-facet Paradigm of Textile Industry andResearch(March 09-10, 2018)

SVITT had organized a National Conference on 9 -th

10 , March 2018. The theme of the conference wasth

Multi-facet Paradigm of Textile Industry and Research.The conference theme was categorized under 7 areaslike Advances in Textile Engineering, Advances inChemical Processing, Advances in Fiber science,Technical Textile & Textile Management, Garment &Fashion Technology, Inter-disciplinary Approaches inTextile, Textile Management. The conference washaving oral as well as poster presentation.

The program was inaugurated on 9 March at 10.30th

am by the Chief Guest, Smt Smita Bharadwaj (IAS), M PFinancial Corporation in the presence of HonorableChancellor, Vice Chancellor and Honorary Secretaryof Shri Vaishnav Vidyapeeth Vishwavidyalaya with thepresence of other dignitaries from academicinstitutions, industry and professional bodies of textilefraternity. A total of 48 papers were selected out of 70papers among which 44 papers were presented. 15Papers form eminent speakers were presented in 4plenary sessions and 29 papers were presented at 4concurrent sessions in these 2 days. 15 invitedspeakers like Dr R Chattopadhyay and Dr ManglaJoshi, from IITD, Dr Subrata Ghosh from NIT Jalandhar,Dr Swapan K Ghosh and Dr Ashis K Samanta fromUniversity of Calcutta, West Bengal, Dr Prabir Janafrom NIFT, New Delhi, Dr Milind Koranne and DrHireni Mankodi from M S University Baroda, DrRavindra V Adivarekar from ICT Mumbai, Dr G K Tyagifrom TITS Bhiwani, Dr Piyali Basak from JadavpurUniversity, Dr Roli Purwar, Delhi TechnologicalUniversity Delhi, Dr N N Mahapatra from ColorantIndia Ltd, Ahmadabad, Mr Awadesh Sharma from ShriKrishna Spinning Mill, Burhanpur, Mr R P Gautam,Textile Consultant Indore presented their papers in theplenary session. 29 papers were also presented in the

concurrent session of the 2 days by various faculty andstudents from the academic institutions like NMIMSSirpur, MLVTEC Bhilwara, DKTE Ichalkaranji etc. Besides,this conference was also graced by the presence ofeminent dignitaries from Textile Association of India, MPUnit, MP Textile Mill Association and some dignitariesfrom Regional Textile Commissioner's Office, Indorewere also present.

16 students participated in poster presentation. On 9th

evening a cultural program was organized, wherestudents of SVITT participated in dance and fashion showprogram. The day 1 was ended with a conference dinner.

The conference was sponsored by 5 Industries like,Asmara Industries, EM Thread, GABA Apparel Limited,Star Constructions and Kushal Varshany. An amount ofapprox. Rs. 1 Lakh was collected through sponsorship.The news of conference was also covered by pre- andpost- press releases.

Valedictory session was conducted on 10 March 2018 atth

4:30 pm with the presence of Chief Guest, Mr HemantAmbekar, Whole Time Director, WEARIT Group, Bhopal,Guest of Honour, Mr Pranav Parashar, Officer In-charge,Regional Textile Commissioner's Office, Indore,Honorable Vice Chancellor of SVVV and other dignitariesfrom SVITT. The brochure of next conference of TEXCON-2019 was also released with conference theme of “TextileIndustry & Research in 2030 – Its Challenges andOpportunities”. The program was ended with Nationalanthem and followed by High Tea.

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HACKMIND-2018

One Day Workshop on Ethical Hacking, Informationand Cyber Security

(15 March 2018)th

Shri Vaishnav Institute of Information Technologysuccessfully organized a one-day workshop onEthical Hacking and Cyber Security “HACK-MIND”the most conspicuous domain in information world -CYBER DEFENCE. The workshop was held atuniversity auditorium on 15 March, 2018. The Eventth

began with euphonious chorus of the National Songfollowed by the welcome speech by Dr JigyasuDubey, Convener – “Hackmind 2018”, and Head -Information Technology Department. The expertswere heartily welcomed by Dr Anand Rajawat bysaplings.

The agendas covered in the workshop were CyberSecurity as a career, Introduction to InformationSecurity, Virus and Malware, Windows and NetworkSecurity, Web Application Security and MobileSecurity. The students were fortunate to attend thesessions conducted by the most renownedpersonalities in Cyber World respectively Mr Shaik JAhmed, Chair Person, NCDRC, who apprised thestudents with wide career opportunities in the field ofcyber security. Mr Satish E, Head, Research andOperations in NCDRC, interacted with the studentsthrough cyber prank videos. Mr C S Venkatesh,Security Engineer, Brisk Infosec Pvt. Ltd. along withpresentation, displayed live demonstration related tophishing. Mr A Vivekanand, Android Security Expert,presented before the students one of the cell phonemalware made by him and how can it swiftly attack anandroid cell phone.

Total 261 students from various Universities andInstitutions across Madhya Pradesh attended thisworkshop. The workshop was coordinated by MrJayesh Surana, Asst Professor (InformationTechnology) and hosted by Mrs Richa Jain, AsstProfessor (Information Technology). SVVV becamethe first university in Central India to witness such awidely informative workshop with knowledge of thecyber crimes happening all around the world in thepresent era and preventions and awareness requiredto save oneself from the same.

SAJAG 2018

A National Conclave on Cyber Defence

(16 March 2018)th

A National Conclave on Cyber Defence SAJAG-2018was organized by Shri Vaishnav Institute of InformationTechnology (SVIIT) on 16 of March 2018 in associationth

with National Cyber Security and Safety Standards(NCSSS). National Conclave Sajag-2018 was intended topromote scientific excellence, to encourage individualand collective action to foster multi sector dialogue andconstructive debate and reinforced accountabilityamongst all stockholders. The National Conclave onCyber Defence-Sajag 2018 sought to change theparadigm of how we look at digital space and security,critically assessing the impact of cyber security onbusiness operations and their security implications. Thisconclave explored the boundaries of cyber security andalso provides the best practices to protect our DigitalCritical Infrastructure where the sensitivity of the dataplays a very vital role. Sessions in Sajag 2018 focused onthe latest issues in cyber science, policy and practice andalso sought to share key research findings, lessonslearned, best practices, as well as identifying gaps inknowledge. Cyber Defence Conclave brought together145 professionals from Corporate, MNCs, Banking,Financial Services and Insurance (BFSI), SecurityAnalysts, Forensic Scientists, Ethical Hackers, Networkand Hardware Engineers, Research Scholars, Academicsand Enforcement Agencies.

The conclave was started with Inaugural sessionfollowed by three plenary sessions. In the inauguralsession, honorable chief guest Shri Ajay Kumar Sharma(ADG of Police, Indore zone) and Guest of honor Dr SAmar Prasad Reddy (Director General, National CyberSafety and Security Standards (NCSSS)) lightened thelamp to mark the inauguration of the conclave. TheCoordinator-SVIIT and Chairperson Sajag-2018 DrAnand Rajavat welcomed all the guests and dignitariesand briefed the motive behind the conclave. TheChancellor of SVVV Shri Purushottamdas Pasari spokethat perceiving the present situation and considering thejob opportunities in the field of cyber security, universityis going to start a new course B. Tech in ComputerScience and Engineering with specialization inInformation and Cyber Security from session 2018-19.The Guest of Honor, Dr S Amar Prasad Reddy oratedabout huge career scope in the field of Cyber Securityand explained how cyber-crime is taking place inbanking system, he also suggested that if banks stopproviding customer information to third party and bank

Shri Vaishnav Institute of Information Technology

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uses unique number to call its customers, bankingfrauds will go down. The Chief Guest, Shri AjayKumar Sharma made audience aware about differentcyber threats and their effect on social and personallife. The Secretary, SVVV Trust, Shri Kamal NarayanBhuradiya thanked all for their valuable participationand spoke about modern era of Internet and expressedhis concern about cyber security.

In the first plenary session, Special Guest Speaker, ShriVarun Kapoor (ADG and Director PRTS) spoke to theaudience about legal provisions, police procedures,IT Act provisions, cyber-crime definition, cyber-crimeimpact and volume, types of cyber-crime and theadvantage of awareness in cyber-crime prevention.Mr Shaik J Ahmed (Chair Member at NCDRC andDirector of Cyber Security Consulting at Virtusa,Bangalore) explained about Cyber Security & SocialMedia - do & don'ts; he spoke about securing citizenidentities on Social media in the era of millennia's andabout the present huge requirement of Cyber SecurityExperts.

In the second plenary session, Mr Raskhit Tandon(Director, Council of Information Security, ChairMember, NCDRC) enlightened the audience byfocusing on Rising Trends in cyber crime, he also saidabout how huge amount of data is sold to foreignclients and how they misuse them, he also suggestedto girls “not to get depressed on being victims, bestrong, inform your parents and take action against thecriminals. Mr Ritesh Bhatia (Cyber Crime Investigator,Cyber Security Expert and Data Privacy Consultant)made audience aware from Introduction to Deadlyand Dangerous Part of Internet – The DarkNet; he saidthat awareness is a must to prevent youth from fallinginto dark-web.

In the third plenary session, Mr Venkata Satish Guttula(Director, Security at Rediff.com India Ltd) discussedmatter related to Incident Response in presentvulnerable cyber world. At the last session, MrsShahla Khan (Cyber Security & GRC Consultant atTata Consultancy Services) spoke about Robotic &Cognitive Automation – Future of Cyber Defence. DrJigyasu Dubey, Convener of the Sajag-2018, saidIndore has always been a hub for education and incoming future it will grow more. Finally, he expressedsincere gratitude to all the guests and dignitaries formaking the conclave successful and erudite.

Aftermath of the Conclave

� Protect your Business from internal and externalCyber Threats

� Mitigate risk to reputation, people and financialperformance

� Understand the holistic nature of Cyber Securityand the political context

� Share situational awareness of the Threats

� Gain knowledge of legislation, compliancerequirements and consequences of breaches

� Know best practice strategy and policies

� Perceive Cyber Security roles and responsibilitiesthroughout the organization.

National Seminar on

Digitization: Challenges and Opportunities

(March 22, 2018)

A Seminar on “Digi t izat ion: Challenges andOpportunities” was organized by AIMS MP ChapterIndore and Shri Vaishnav Vidhyapeeth Vishwavidyalaya(SVVV), Indore on March 22, 2018. The inauguralceremony started with the welcome of the KeynoteSpeaker of the day, Mr Pushpendra Singh Jadon (CEO,Key Elements and Health, Pitara), by convener of theevent Dr Santosh Dhar. It was further followed by theLamp Lighting and Saraswati Vandana.

Dr Santosh Dhar briefed about the theme of the Seminar“Digitization of Indian Industries: Challenges andOpportunities”. She explained that Digitization hastouched our lives in every sphere. Digital technologieswill disrupt value chains, organizational structures,operational processes and revenue models. Uber, Airnband Netflix are the popular examples. Smartorganizations have recognized that introducing the newtechnology is not about hardware or software; it's about“Wetware”, i.e., Human Beings who can adapt changes.

The welcome address was given by Dr Upinder Dhar(VC, SVVV and Former President of AIMS). He narratedthe evolution and history of management education inIndia and AIMS. He also emphasized on need andimportance of employability skills. He also made theaudience aware that digitization can be considered as adouble-edged sword; so, we need to use it judiciously.

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Organizational culture and leadership plays a crucialrole in digital transformation.

The Keynote Speaker of the day, Mr Jadon discussedabout the IQ and the EQ levels. He said thatknowledge is essential but developing skills in today'scontemporary scenario is more necessary. Heexplained the audience that Digitization may result indownsizing and many people can lose their jobs. We,therefore, should not only focus on developing thecontemporary skills but also shall focus on developingthe skills required after 5-7 years. He emphasized thatskill-set shall be upgraded consistently dependingupon the need of the market. He in brief also explainedabout the Big Data Concept, Face book and Internet ofThings. He also expressed his views on the securityissues by the aforesaid technology.

Dr Vivek Kushwaha (Chairman, AIMS MP Chapter,Indore) proposed the words of thanks and suggestedthe students to make the right use of technology fortheir future growth. He also gave examples of thecompanies Amazon and Apple. Those companieswho have adopted change have survived while thosewho have lagged behind have not been able to sustainthe market share. He further added that studentsshould be aware regarding the recent market trendsand technology rather than just learning and muggingof their course curriculum.

The Seminar was coordinated by Dr Rajeev Shukla,Director, Shri Vaishnav School of Management, SVVV,Indore and Vice Chairman of AIMS M P Chapter. DrRishu Roy was the master of ceremony.

National Conclave “Pravah-2018”

(March 24, 2018)

Shri Vaishnav Vidhyapeeth Viswavidyalaya organizedthe National Conclave “PRAVAH 2018” on March 24,2018 at University Campus. Eminent Journalists,Prominent Media Educationists were the speakers in theevent. About 100 Media students from all over Indiaparticipated in the event. The main theme of theconclave was 'Journalism in the Age of New Media'. TheChief Guest for the inauguration ceremony was DrDeepak Vohra, Indian Diplomat and Special Advisor toPrime Minister, Lesotho and Guinea Bissau, LadakhAutonomous Hill, Kargil and Leh Councils.

The inauguration ceremony commenced with thelighting of the lamp by Chief Guest, Dr Deepak Vohra.Convener of Pravah 2018, Dr Mamta Ojha, briefed aboutthe Conclave and said “the objective of the Conclave is togenerate debate and discussions on the possibilities andchallenges before new media”. The Conclave wasdivided into two Plenary Sessions which were followedby Valedictory Session.

The welcome speech was given by Dr Upinder Dhar,Vice Chance l lo r, Shr i Va i shanv Vidyapee thVishwavidyalaya, Indore. In his speech, he explained theimportance of journalism and how the media plays animportant role in knowledge sharing. He also said thatthe electronic media has become very active now-a-days. He also emphasized on the issues andconsequences associated with the ethics in thejournalism and said that there is a need for understandingwhat is going to happen with the change in the formats ofknowledge sharing via newspaper and how to cope withthe issues associated with it. The Chancellor of ShriVaishnav Vidhyapeeth Viswavidyalaya, Shr iPurshottamdas Pasari briefed about the journey of ShriVaishnav Institutions and also stated that News plays avery important role in day to day life and Media hasimportant role in sharing the information with the peopleall around the world. The Chief Guest of the Ceremony,Dr Deepak Vohra took an interactive session andexplained that “Self confidence of people plays a veryimportant role in keeping the country ahead with rest ofthe world and the role of media is to strengthen the selfconfidence of the citizens of India and also media musthave that maturity as how to float the information so thatthe self confidence of the citizens never fades away. Healso emphasized that we must learn from our mistakesand move on and recited “Naraz Ho Niraash Mat Hona”and concluded his session with his three wishes “Rebirthin India, being Indian Ambassador again and his thirdwish was being associated with Shri VaishnavVishwavidalaya again. Shri Kamal Narayan Bhuradia,

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Secretary, Shri Vaishnav Vidhyapeeth Trust, proposedthe words of thanks.

The theme for Plenary Session-I was “New Media vsConventional Media” and the speakers for the Session-I were Shri Syeed Ansari Deputy Editor and Anchor-AajTak, Shri Vinay Singhal CEO, Wittyfeed, ShriMukesh Kumar, Professor and Senior Journalist. Thesession was chaired by Dr Santosh Dhar, Dean, FDSR,SVVV Indore.

Plenary Session-I commenced with welcoming ofGuests. Shri Syeed Ansari, Deputy Editor and Anchor-AajTak was the first speaker for the session. He said thatJournalism is mission rather than the profession andkeeping this view in the mind, media must think for themasses rather than becoming self centered. The mediamust keep its authenticity, credibility and honesty in itswork. The second speaker was Shri Vinay Singhal,CEO, Wittyfeed. In his deliberation, he pointed thatNew Media gives the platform for the freedom ofspeech and as compared to Conventional Media; youcan share more thoughts and opinions with newmedia. He connoted that New media viz Social Mediais the mind of Young India. The third session was takenby Shri Mukesh Kumar, Professor and Senior Journalist.He said that New Media is the filter to ConventionalMedia and the Traditional Media plays an importantrole in setting the mind for the use of new media. DrSantosh Dhar gave her concluding remarks thatstudents have lots of opportunities in the field ofjournalism.

The Theme for Plenary Session-II was “MobileJournalism: A New Way to Go”. The Speakers for theSession-II were Shri Akhilesh Sharma, Political Editor -NDTV, Dr Monica Verma Professor, MakhanlalChaturvedi Rashtriya Patrakarita Vishwavidyalaya,Bhopal, and Dr Surender Paul, Makhanlal ChaturvediRashtriya Patrakarita Vishwavidyalaya, Bhopal. TheSession was chaired by Prof K N Guruprasad, Director,SVIS, SVVV Indore.

In the Plenary Session-II, Prof K N Guruprasadaddressed the audience. The first speaker for thesession was Shri Akhilesh Sharma, PoliticalEditor–NDTV. He delivered the lecture on MobileJournalism and explained the concepts related toMobile Journalism. He also shared statistical datarelated to the digital boom in the Media Industry. Hesaid NDTV has started the use of MoJo i.e MobileJournalism in sharing the news and other activities topublic. Dr Monica Verma, Professor, MakhanlalChaturvedi Rashtriya Patrakarita Vishwavidyalaya,Bhopal emphasized the theoretical concept of MoJoand shared the history of MoJo with the audience in her

address. In her interactive session, she discussed theprecautions related to mobile journalism and suggestedsome measures to use it effectively.

The next speaker Dr Surender Paul, Professor, MakhanlalChaturvedi Rashtriya Patrakarita Vishwavidyalaya,Bhopal also shared his views related to New Media vizMobile Media with the students and took the interactivesessions with them. Mr Paul started his lecture with theABC of Journalism where A stands for accuracy andangle, B for brevity and balance and C for clarity ofthought and credibility. He discussed about the privacysetting and terms and conditions given by anyapplication and asked the audience to check them beforeuse. He gave the example of Gmail's privacy terms andconditions. He also advised the audience not to use freewi-fi and emphasized on the change of passwords of wi-firegularly.

In the Valedictory Session the Chief Guest was ShriJayprakash Chokse, Film Critic and Columnist. Thesession started with presentation of the report of the eventby Dr Roopa Shinde. Dr Upinder Dhar addressed theaudience and said that Pravah 2019 would be organizedon Feb 23, 2019. Shri Jayprakash Chokse said that thelecture must be delivered in the language which canclear all the dirt of mind of student and fill the mind withright content. He also said that his column for DainikBhaskar has entered 23 year in continuous writing inrd

spite of his serious illness a couple of times and shared hisviews and experiences related to New Media and alsofocused on mobile journalism. Dr Mamta Ojha deliveredthe vote of thanks and concluded the Conclave.

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Navsahyadri Group of InstitutesPune

5 National Conference 'Quest–2018'th

“Skilling India & Entrepreneurship Development”

on 7 & 8 February 2018th th

Navsahyadri Group of Institutes – Faculty ofManagement has organised 5 national conferenceth

Quest 2018 on 7 & 8 February 2018. In the last 4th th

years, Navsahayadri Institute has put all the hardefforts in not only highlighting the contemporaryIssues of Business world, but also, with the help ofexperts, panelists, researchers and paper presenterstried to discuss brain storm and bring out the solutionfor the situations. To continue with the tradition, thetheme of the National conference was “Skilling India& Entrepreneurship Development”

The Conference aimed to provide a platform forresearchers to expand the knowledge base aboutvarious trends and methods in skilling India andentrepreneurship. Skill India is a campaign launchedby Government of India in 2015 which aim to trainover 40 crore people in India in different skills by2022 Creation of sustainable growth is a primeconcern of business owners. The “Skilling India”programme aimed at accelerating the pace of skilldeve lopmen t , c r ea t i ng new employmen topportunities and reforming India's archaic labourecosystem is a positive step. Yet the challenges facedby the Ministry of Skil l Development andEntrepreneurship (MSDE) are complex and varied. It isalso imperative that the MSDE focus on implementinga multi-skilling aspect to its training programmemoving forward. As job markets evolve atunprecedented rates, it is incumbent upon the MSDEto provide its trainees with more than one way to earna living. Additionally, the ministry should also explorethe possibility of programmes aimed at skilling andreskilling older “educated” populations that might beleft behind owing to disruption and technologicaladvances.

Furthermore, the curriculum and education systemoffered also needs to be overhauled. Industry sourcesclaim that close to 90% of trainees have limitedunderstanding of the business sectors they areentering. For many skill programme graduates, thetraining does very little to prepare them for their day-to-day jobs.

Targeted initiatives focused on updating skills canhelp ensure that the training benefits its intended

audience. A solutions-based approach, whereinstructors employ case studies and present relevantproblems, would provide students with a holisticeducation, allowing them to compete at both thenational and international levels.

Navsahyadri Institute of management invitedconceptual, empirical papers and case studies fromindustry personnel, researchers, academicians andstudents related to various themes of the conference.

The scope and area covered in the conference wasrelated to Skill India for unemployment alleviation andentrepreneurship development that will cover theparticipants from Management, IT, Engineering as wellindustry. It also helped the participant and students tounderstand different aspects related to Skilling andEntrepreneurship development.

The objectives of the conference were to identify anddescribe the conceptual framework of Skilling India andEntrepreneurship and to determine the significance ofSkilling India with reference to Indian economy.

Considering the fundamentally interdisciplinarycharacter of the conference theme, the sub-themes werefurther divided into Economics, Finance, HumanResource, Marketing, Operations, IT and ComputerSciences, Engineering and General Management.

On Day One, during the Inaugural Session, Dr Kuldip SCharak, Director, Navsahyadri MBA & ConferenceChairman has delivered the welcome address. Duringhis address, he highlighted the importance of the themeand requirement of Skilling India and Entrepreneurshipfor the development of the nation.

Chief Guest for the inaugural session, Mr TomioIsogai, ExManaging Director of Sharp India Ltd has addressed thegathering about a Combination of Indian Jugaad +Japanese team work concepts. According to him,Japanese Team work and accountability and IndianJugaad concept will create the manufacturing system inthe world. Keynote Speaker, Mr Gajanan Umarekar, SrManager, Cognizant Business Consulting elaborated theimportance of Risk Taking. He advised the gathering“Our dependence will put us into a scary situation.Exploring more makes this scary time exciting for all ofus”.

Guests of Honour Dr K S Anandram, Senior Director,International School of Business & Research, Bengaluruhighlighted the role of academicians in fulfilling

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industrial needs. According to him, Academicianshave to bridge the gap between education andindustrial requirements. Dr Parag Kalkar, Director,Sinhgad Institute of Management, Pune consideredpractice as a key of success. During his address, hesaid, “More you Sweat in Practice, Less you Bleed inWar”.

Hon Shri P N Suke, President, Navsahyadri EducationSociety and Mrs Sayali Suke, Vice President,Navsahyadri Education Society graced the InauguralSession with their auspicious presence.

In Plenary Session 1, Prof (Dr) Satish Sharma, DirectorGeneral & Professor, New Delhi has spoken about thedifference between employment and employability.Dr Anand Dadas, Director, Neville Wadia Institute ofManagement Studies & Research, Pune has advisedthe gathering “Your attitude can help you to gain therequired skills sets either to be the employee or to bean entrepreneur”. According to Dr SanjayDharmadhikari, Director, Dr D Y Patil Institute ofManagement, Talegaon, Pune, “We have to correlateentrepreneurship to risk and risk to money to besuccessful”.

In Plenary Session 2, Dr Devidas B Bharati, Director,Rajgad Institute of Management Research andDevelopment, Pune considered continuous hard workand dedication as key to success. Dr Tanaji Salve,Principal, DEA's Shankarrao Bhelke College,Nasarapur highlighted the importance of small andrural entrepreneurs in development of nation.

Day 2 began with the Plenary Session 3, where Dr L KTripathy, Director, Global Business School & ReseachCentre & Dean, Faculty of Management, Dr D Y PatilVidyapeeth, Tathawade, Pune discussed about socialentrepreneur and fulfilling nation's requirement. DrRudra Rameshwar, Professor, L M Thapar School ofManagement, (Thapar University, Patiala) consideredinnovation as one of the major factor affecting growthof entrepreneurship in India. Dr Sushama Chaphalkar,Principal, SP College Jejuri, Founder Director, VidyaPratishthan Art, Science & Commerce College,Baramati explained the terminology calledBiopreneur. She addressed the gathering onopportunities of entrepreneurship in the field ofmicrobiology.

Dr Amrik Singh, CEO, Satya Group of Institutes,Faridabad, Hariyana, Dr Preeti M Kulkarni, Director,Navjeevan Institute of Management, Nasik, Dr RupeshJ Pa t i l , P r inc ipa l , Navshayadr i Group o fInstitutes–College of Engineering had chaired theTechnical Session. Participants presented their papersand got genuine feedback from the chair.

In valedictory session, Chairman, Dr E B Khedkar, ViceChancellor, Dr Ajinkya D Y Patil University, Punecorrelated the importance of Skilling, innovation andrural entrepreneurship for the development of India. Co-chairman, Dr Ripu R Sinha, Professor, S S Jain Subodh, PG Autonomous College, Jaipur and Director General atAsia Africa Development Council discussed his viewsabout Government initiatives like Make in India andStart-up India.

The participation certificates were distributed during thevaledictory session. Various participants, paperpresenters and paper publishers from different parts of thecountry were present during these 2 days of NationalConference.

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List of Resource Persons (Other Than Maharashtra State)

S No Name Designation & Organisation/Institute State

1 Shri TomioIsogai (Ex) MD Sharp India Ltd, Japan Japan

2 Dr K S Anandram Senior Director, International School of Business & BengaluruResearch, Bengaluru Karnataka

3 Dr Satish Sharma Director General & Professor, Maharaja Group of Colleges, New Delhi NCRUdaipur

4 Dr Rudra Rameshwar Professor, L M Thapar School of Management Patiala/ Mohali(Thapar University, Patiala) Punjab

5 Dr Amrik Singh CEO, Satya Group of Institute, Faridabad Faridabad Haryana

6 Dr Ripu Ranjan Sinha Professor, S S Jain Subodh, P G Autonomous College, Jaipur Jaipur Rajasthan

List of Resource Persons (From Maharashtra State)

S No Name Designation & Organisation/Institute

1 Mr TomioIsogai Ex Managing Director of Sharp India LtdAdjunct Faculty,Ajinkya DYPatil University, Pune

2 Mr GajananUmarekar Sr Manager, Cognizant Business Consulting, Pune

3 Dr Parag Kalkar Director, Sinhgad Institute of Management, Pune

4 Dr AnandDadas Director, Neville Wadia Institute of Management Studies & Research, Pune

5 Dr Sanjay Dharmadhikari Director, Dr DY Patil Institute of Management Talegaon, Pune

6 Dr D B Bharati Director, Rajgad Institute of Management Research and Development, Pune

7 Dr Tanaji Salve Principal, DEA’s Shankarrao Bhelke College Nasarapur

8 Dr L K Tripathy Director, Global Business School & Reseach Centre & Dean,Faculty of Management, Dr D Y Patil Vidyapeeth

9 Dr Sushama Chaphalkar Principal, SP College Jejuri, Founder Director,VidyaPratishthan Art,Science & Commerce College, Baramati

10 Dr Preeti Kulkarni Director, Navjeevan Institute of Management, Nasik

11 Dr R J Patil Principal, Navshayadri Group of Institutes – College of Engineering

12 Dr E B Khedkar Chancellor, Dr Ajinkya D Y Patil University, Pune

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Lala Lajpatrai Institute of ManagementMumbai

Seminar Proceedings of “Marketing in theConvergence Era”

Lala Lajpatrai Institute of Management (LLIM),Mumbai had organized the National Seminar on“Marketing in the Convergence Era” on 17 March,th

2018 in the institute auditorium.

Lala Lajpatrai Institute of Management (LLIM), one ofthe leading business schools in Mumbai, is wedded tothe task of providing quality management educationand research. LLIM endeavors to enhance students'innate potential and transform them into efficientperformers by equipping them with the appropriateknowledge, skill and attitude. As part of this overallvision of LLIM, national seminars are organized everyyear on topics which are relevant for the prevailingeconomic environment.

The world is being re-shaped by the convergence ofsocial, mobile, cloud, big data, community and otherpowerful forces. The combination of thesetechnologies unlocks an incredible opportunity forthe marketers to connect everything together in a newway. At the same time, the new paradigm posesmultiple challenges of how to create consumerengagement and enhance consumer experience.Thus, decoding consumer behaviour and engagingthem with the brand in this convergence era is achallenge. Against this backdrop, a national seminaron “Marketing in the Convergence Era” was organizedby Lala Lajpatrai Institute of Management (LLIM) on17 March, 2018 to deliberate and discuss on the waysth

and means of marketing in this new-age convergenceage.

As per the traditions and rituals, the Seminar beganwith dignitaries lighting of the lamp and paying theirtribute to Shri Lala Lajpatraiji. The dignitaries of theinaugural session consisted of Dr Kalkar–Chief Guest,Dr V B Angadi–Director, LLIM, Dr Asha Aggarwal-Student Counselor & Dr H J Bhasin–HoD Marketingand MMS Coordinator. LLIM Chairman, Dr KamaljiGupta could not attend the Seminar due to someunavoidable commitments, however, reinforced hissupport and best wishes for the Seminar. Director, DrV B Angadi extended a warm welcome. Dr Angadiemphasized the relevance of the Seminar theme andalso highlighted the significant growth of the instituteover last few years.

LLIM is fortunate to have Dr Parag Kalkar as a Chief Guestfor the inaugural ceremony. Dr Parag Kalkar, Professor &Director at Sinhgad Institute of Management, Pune andRegional Vice President of AIMS inaugurated theNational Seminar and delivered an inaugural address.

Dr Kalkar is a reverent academician with over 21 years ofteaching experience and has been appointed by theUniversity of Pune on various academic councils andcommittees. Dr Kalkar discussed the changing role ofmarketing in the era of convergence. He furtherexplained how the convergence of technology,information, finance, gaming and telecom hastransformed the way we interact and undertake businesstransactions. He touched on different subjects like virtualreality, artificial intelligence, big data, green marketingetc. and prompted audience on the need to updatethemselves continuously in this ever-changingcompetitive era. Thus, his address laid an impeccablefoundation for the National Seminar by giving theperspective for other dignitaries.

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The second Speaker for the Seminar was MrPurushottam Kaushik, former Managing Director ofCISCO. He is currently working in a capacity of SeniorAdvisor in McKinsey and as Independent Director ofBhopal Smart City Development Corporation Ltd. MrPurushottam has been associated with Pune SmartCity Project to bring in industry connect to the project.He discussed the role of technology convergence withrespect to government projects like Smart Cities. Healso highlighted on various statistical data on internetpenetration, data consumption and e-commerce isgrowing in India and at global level. He alsoelucidated on the challenges forward as a marketer.The insights provided by him fascinated the entireaudience.

Mr Bhagyesh Kataria is working as a BusinessDevelopment Manager at Centre for MonitoringIndian Economy (CMIE). During his session, hefocussed on the importance of research and howmethods and data collection, interpretation, analysesthe most optimum solution for the clients. Heexplained different techniques of collecting data andenlightened audience the objectives of collecting andpublishing data. He also explained the managementstudents the importance of financial database in betterfinancial decision. The perspective shared by himwould be useful for the future managers.

Further, Mr Chintan Mehta, a young, dynamic mediaprofessional with over 10 years of rich experience inBrand Management and Integrated MarketingCommunication. Mr Mehta is currently working as aMarketing Manager with MTV and has worked onvarious high-rated shows like Roadies, Splits villa etc.He explained how Social Media Marketing hastransformed the marketing of a Television Show. Healso focused on Change and Speed of Change in thecontext of brand management. He urged students tokeep abreast with the technological changes.

Furthermore, Mr Sameer Nanjangud, Head, DigitalMarketing and CRM (Jeep, FIAT and Abarth) at FCAIndia Automobiles Pvt Ltd. enlightened audience onthe future of digital marketing. Mr Nanajangud, athorough marketing professional and an automobileenthusiast, passionately touched upon variousinnovative approaches used by some of the brands heworked on. Mr Nanjangud discussed on various waysof Social Media Marketing. With a jaw-droppingvideos, Mr Nanjangud enthralled the audience.

Mr Kohinoor Banerjee is an alumnus of Indian Instituteof Foreign Trade, New Delhi. He has 8 years of

experience in multiple functions including InternationalBusiness, B2B and B2C. He is currently spearheading theMumbai office for CEAT Ltd. He discussed about the'Brand Ring-fencing'and discussed on how the extendedphilosophy of a brand goes hand in hand with its coreproduct promise. The discussion revolved around thedomain of 'Extended Philosophy of the Brand'. Hesupported his explanation by giving an example of CEATLtd. He also cited an example of Amazon and how thebrand is ring fencing its online store business with onelarger philosophy of entertainment/leisure. He alsodeliberated about the challenges.

Post the keynote addresses by the speakers, LLIMstudents presented their research papers on some of theemerging areas in marketing under this changingparadigm. Students worked over a month to researchand make an audience engaging and informativepresentation. The presentations were judged by MrSameer Nanjangud and Mr Chintan Mehta onparameters as the contents, research undertaken andpresentation skills.

As Big Data is one of the most deliberated themes underconvergence, a groups consisting of AnirudhChowdhury and Shubham Chunne presented on BigData and its impact Marketing. Further, Amit Das andHardik Bhanushali presented on Data–DrivenMarketing. They discussed on how data analytics canpredict consumer behaviour accurately.

With several successful viral marketing campaigns, agroup consisting of Dipal Mehta and Yuthika Ramtekarpresented on Viral Marketing. They discussed some ofthe recent viral marketing campaigns.

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With the surge of personal consumption of theentertainment contents through mobiles, the servicesof Netflix, Hotstar etc have seen a significant growth inrecent times. Thus, Ashwin Jaiswal and Sagar Mishrapresented their paper on Video on Demand Services.Some of the traditional elements of the marketing mixhave undergone evolution in current era of SocialMedia Marketing and have regained their importancein this convergence era. In this context, NikitaNalavade and Bhagvati Parab presented on InfluencerMarketing and Pritam Sawant & Siddhant Bhosalepresented on Storytelling in Content Marketing.

Convergence in marketing has led to integration ofVirtual Reality, Augmented Reality and Robotics in

VIVA Institute of Management and ResearchThane

marketing. Thus, another group consisting of NamrataShenoy and Pankaj Sawant discussed the role of Roboticsin marketing. Lastly, sustainability has been a majorconcern of the corporate world today. To address thisissue, Shivali Kanoongo and Amey Naykodi presentedon Green Marketing.

The Seminar was well attended by nearly 300 delegates.It was a rich learning experience by all and had led toknowledge creation for students, faculty members,researchers and practitioners in the field of marketing.

Valedictory session was concluded with vote of thanksby the National Seminar Convener Dr H J Bhasin.

A Mul t id i sc ip l ina ry Na t iona l Con fe rence“VISHLESHAN 2018”

VIVA Institute of Management and Research, Virar (E)arranged a National Conference - in“Vishleshan”association with University of Mumbai on Saturday,17 March 2018. The First half session started with theth

inauguration of the Journal followed by speeches ofkeynote speakers like Mr S N Padhye, Trustee ofVIVAIMR, expressed his views on disruptivetechnology and challenges in future, Mr BrijeshSharma, GST Superintendent & Intelligence,Government of India on Impact of Goods and ServiceTax and future Job Opportunities by GST and MrKishore Pradhan, CEO, Global Trade Consultancy &Co-Chairman, ASSOCHAM Global Factoring forumhighlighted on latest Trends in Management.

The post-lunch session mainly comprised of thepresentations from Professors and students of differentcolleges ranging topics from film making, consumerbehaviors, e-wallets, etc. Evaluators for the day wereProf (Dr) A P Pandey, Dr G D Giri, Dr JayashreeMeheta, Dr Samadhan Khamkar and after thepresentation “The Best Paper Award” was announced,followed by distribution of certificates and journals.All the participants and students participatedenthusiastically and the rich mesmerizing experiencewould go a long way in shaping their careers.

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VM Patel Institute of Management, Ganpat UniversityMehsana, Gujarat

GCeMP 2k18

Faculty of Management Studies, Ganpat Universityorganized GCeMP 2k18 -10th InternationalConference on Emerging Management Perspectives,Practices and Research Trends at V M Patel Institute ofManagement, Mehsana, Gujarat on March 17, 2018.The theme of the conference was Global BusinessManagement. The conference was supported byCentre for Advanced Research Studies, GanpatUniversity, John Energy Pvt Ltd and Bhagat Industries.The Kit was partly sponsored by Emerald Publishers.

Inauguration Ceremony

The conference was inaugurated by Shri Ganpat Patel,Hon'ble Patron-in-Chief & President of GanpatUniversity in the presence of Dr Mahendra Sharma(Director General, Ganpat University), Mr Anand APatel (Vice President, Ganpat University) and Dr AmitPatel (Registrar, Ganpat University). The Key Noteaddress was delivered by Prof Vishal Gupta (IndianInstitute of Management, Ahmedabad) on “DoingImpactful Management Research”.

Plenary sessions

Prof Pramod Paliwal, School of PetroleumManagement, PDPU, Gujarat has delivered a plenarysession on “Creating Global Indian Brand: Lessons forMarketers”. Another plenary session was delivered byDr Mayank Joshipura, School of BusinessManagement, NMIMS University, Mumbai on “SmartBeta: The Future of Institutional Investing”.

Conference Statistics� 76 Abstracts Received | 56 Full Papers Received� 48 Papers Presented� Total 8 Tracks� 3 Journals that offered publication opportunities:

o Journal of Global Marketing, Taylor & Franciso Journal of Indian Business Research, Emerald

Publishingo GF MR, UGC listed JournalJ

� 5 Best Research Paper Awards with Cash Prizes of Rs.30,000/- total

Track chairs & Awards48 papers were presented in total 8 tracks (4 paralleltracks in pre-lunch and post-lunch session each). Thetracks were judged by Dr Pramod Paliwal (SPM, PDPU),Dr Mayank Joshipura (NMIMS University, Mumbai), DrVipul Patel (Shanti Business School, Ahmedabad) andProf Nishith Bhatt (MBA Department, HNGU, Gujarat).Best research paper award, cash prize and certificatewas given to top five papers.

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Alumni Speaks Club (Alumni Lecture Series)

This business school offers an opportunity to learnfrom doers to impart sustainable practical skills fromalumni of V M Patel Institute of Management. Twosessions have been organized by V M Patel Institute ofManagement in the month of April 2018. The detailsare as follow:

Prof Rajen Purohit, Chairperson, Centre forContinuing Education, Ganpat University shared hisexpert talk on "New Age Digital Marketing" to improvethe digital media know-how of MBA students. (April 9,2018)

Mr Dhinal Baxi, Founder & CEO, Brands-n-Spacesdelivered an expert session on "Franchising: anopportunity" and shared his expertise with MBAstudents about how to get success using franchising as abusiness model. (April 20, 2018)

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SOUTHERN REGION

R V Institute of ManagementBangalore

INNOVIZ 2018 Management Fest at RVIM

R V Institute of Management, Bangalore organizedINNOVIZ 2018 Management Fest on April 13, 2018for Undergraduate Students. 150 students from 20colleges all over Karnataka had participated in the fest.The events were related to entrepreneurship, CSR,Photography, Mad Ads, Fashion Show and GroupDance.

As a part of CSR Events students performed street playon the theme - Food Wastage and WomenEmpowerment. In their play they created awarenessabout not to waste food. Relating to women safety,they raised their voice to tell that “when women arealone it is not the opportunity, but responsibility ofevery man to protect women”. Also they informed thatin many homes girl child is restricted to come out andgrow and explore new careers and profession to showtheir ability and talent. Ballari Business College,Ballari won the overall championship.

Chief Guests, Sri Manju Mandavya, Renowned FilmDirector and Sri Manikant Kadri, Renowned MusicDirector gave away the prizes to the winners. Theprogramme was presided by CA Dr Vishnu BharathAlampalli, Trustee, Rashtreeya Sikshana Samithi Trustand Chairman, Governing Council, RVIM. DrPurushottam Bung, Director, RVIM welcomed thegathering and spoke on the theme of the ManagementFest - INNOVATION in INNOVIZ -- Students can learnbeyond classroom in real life. Innoviz is the platformfor students to learn.

NIPM Foundation Day Celebrations at RVIM

National Institute of Personal Management, KarnatakaChapter in Association with R V Institute ofManagement, organized NIPM Foundation DayCelebrations – Employees First, Customers Next onMarch 17, 2018 in Campus Seminar Hall. MrSivakumar Vekateswaran, Chief Human ResourceOfficer, IIMB delivered the Key Note Address. MrAshoka Thammayya, Chairman, NIPM, KarnatakaChapter & Director-HR & Country Social Relations,Schneider Electric India Pvt Ltd and NIPM Memberswere present. Dr Purushottam Bung, Director, RVIMgreeted the faculty and students after inauguration ofthe Student Chapter of NIPM in RVIM Campus.

NIPM Foundation Day Celebrations 2018-L-RMr Sivakumar Vekateswaran, Chief Human Resource Officer, IIMB,

Mr Ashoka Thammayya, ChairmanNIPM-Karnataka Chapter, Dr Purushottam Bung, Director, RVIM

Self-Discovery Workshop at RVIM

A self-discovery workshop was conducted by IBEDO onSaturday 10 March 2018 for the students of secondsemester. The workshop was conducted by Mr ParagPatankar, Social Entrepreneur and Ex-Director & SiteLead at Cisco and Senior Director at Oracle with MsRadhika Mukund, Former Director at Oracle. Theworkshop had a lot of activities by the end of which thestudents had to derive their action plan.

Self-Discovery Workshop - Ms Radhika Mukund, Former Directorat Oracle and Mr Parag Patankar, Social Entrepreneurinteract with

students of II Semester MBA

International Women's Day Celebrations at RVIM

RVIM organized Panel Discussion on the Theme: “Ki-KA- The Reality and the Myth” on March 8, 2018 to markInternational Women's Day. Ki is a highly motivated andcareer driven woman. She aims to become successful inthe business world and also leads more women tobecome career-minded, instead of just accepting the

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traditional fate of a housewife. Ka is a man who has noreal aspirations to hold a day job or be permanentlyemployed. He wishes to be a 'house-husband',having been inspired by the life that his mother livedas a housewife.

Panelists were Ms Manasa Jagadeesh, CharteredAccountant, Ms Jagadishwari, Chairperson Training(AWAKE), Ms Jyoti Pahadsingh, Co-Founder,GreenBug, Ms Vijayashree S R, Network Engineer,VMware.

The panelists touched important issues in the societyand also shared their career challenges. The paneldiscussion was moderated by Dr Anupama Malagi,Associate Professor, RVIM. Students presented a skitand musical rendering to mark the occasion. Theposters and theme of cultural programme sensitizedvarious issues faced by women in the society. DrPurushottam Bung, Director, RVIM greeted allWomen on the occasion. Col (Retd) Asoka, Director,Training Development, Rashtreeya Sikshana SamithiTrust graced the occasion and greeted all.

Director, Staff and Students took part in the CandleLight March held in the evening and studentsperformed street play en route. The programme waswitnessed by a huge public gathering.

Women's Day - Huge public gathering witnessed theStreet Play performed during Candle Light March

PSG Institute of ManagementCoimbatore

Awards

PSG Institute of Management was ranked 33rd in theNIRF ranking by MHRD for Management Schools inApril 2018.

Commencement Program - April 27, 2018

The commencement program 2018 was organized onApril 27, 2018. Sri L Gopalakrishnan, Managing Trustee,PSG Institutions presided over. Mr Robert G Burgess,Honorable Consul General, US Consulate, Chennai wasthe Chief Guest and Dr Hassan Hassab Elnaby, InterimDean, College of Business and Innovation, University ofToledo was the Guest of Honor. Dr R Nandagopal,Director, PSGIM gave the welcoming remarks. TheHonorable Consul General distributed the certificates tothe graduating students. He also delivered thecommencement address and presented awards forspecial recognition. Dr Hassan Hassab Elnaby felicitatedthe graduating students.

Commencement Program at PSGIM

Friends of Police-Student Wing Inauguration April 9,2018

The student wing of the "Friends of Police" wasinaugurated at PSG Institute of Management on April 9,2018. Dr Pradeep V Phillip, IPS, Additional DirectorGeneral of Police, Civil Supplies CID, Founder ofFriends of Police inaugurated the student wing andspoke to the students on the benefits of joining Friends ofPolice. Dr R Nandagopal, Director, PSGIM presidedover the function. He also felicitated the PGDM studentswho were instrumental in starting the wing at PSGIM.

Annual Day - March 9, 2018

PSGIM celebrated its annual day with grandeur onMarch 9, 2018. Dr Palanivel Thiaga Rajan, MLA ofMadurai Central Constituency and Member, PublicAccounts Committee, TN Legislative Assembly was the

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Chief Guest. The function was presided over by Sri LGopalakrishnan, Managing Trustee, PSG & Sons'Charities Trust. Dr R Nandagopal welcomed thegathering. Dr Palanivel Thiaga Rajan enthralled theaudience with his interesting speech. He distributedawards to members of students council, class toppers,and students who were actively involved in thevarious club activities. The class representatives of allthe batches were also honored for their contributions.The I year students entertained their seniors and theaudience with various cultural programs. Thefunction ended with "Sweet Memories" a nostalgicvideo of events in which the outgoing batch wereinvolved, while they were in campus.

Annual Day at PSGIM

International Women's Day - March 8, 2018

The PSG Management Alumni Association celebratedthe International Women's Day on March 8, 2018. MrPeter Arockiam, Chairman, PSGMAA welcomed thega ther ing . A panel d i scuss ion on womenempowerment was moderated by Ms Tharini Priya,Alumni of PSGIM. Ms Karuna Sagari, Director, BakthiNathya Niketan, Ms Ranjana Singhal, Partner, That's YFood and Dr Gayathri, Apollo Dental Hospital werethe panelists. They indulged in an interestingdiscussion which was an eye opener for the audience.PSGMAA also honored Dr Deepa, Faculty PSGIM andMs P Suganthi, Receptionist, PSGIM for receiving the"Woman Achiever of the Year" award from the PSG &Sons' Charities Trust. Dr Mansurali, Joint Secretary,PSGMAAdelivered the vote of thanks.

International Women's Day at PSGIM

Synchrona - The Marketing Alchemy Workshop - March2-3, 2018

PSGIM organized a two-day Marketing AlchemyWorkshop named "Synchrona" during March 2-3, 2018.Dr R Nandagopal welcomed the gathering. Mr SNarayanan, Whole-time Director, Bimetal Bearings IndiaLtd inaugurated the workshop. Mr Senthil Ganesh,Country Manager-Marketing, Gorlon India SwitchgearsLtd, Mr Ramesh Chandran, CEO, Bio basics, Mr Austin-Brand management and Value stream consultant, MrDeepak Viswanath-CEO Merestone constructions, MrNandagopal Nair, Vice President , CorporateCommunications, V-Guard, Mr Kautsav Das, CEO, Ralphand Das, Bangalore, Mr Ganesh Srinivas, ChiefConsultant, Vcommunications, Chennai, Mr KarthikSahoo, CEO Brandland.in and Mr Pratap Singh, Head-Marketing Elgi Ultra Industries, Coimbatore were thespeakers for the sessions on Recent trends in marketing,Re-defining market segments, Responsive marketing andAccessing new markets. Dr Umesh Chandrasekar, DrJoshua Selvakumar, Dr R S Sathyanarayanan and Dr MSathish also shared their insights on the topics with morethan 50 participants from industry and academia.

Synchrona-The Marketing Alchemy Workshop

I Mark 2018-March 1-4, 2018

PSGIM was the organizing and venue partner for theIndia Design Mark 2018. The event symbolizes productexcellence in form, function, quality, safety,sustainability and innovation and communicates thatthe product is usable, durable, aesthetically appealingand socially responsible. The team from PSGIMcoordinated the program from start to end right fromreceiving the products to exhibiting them. Overall, it wasa good management experience for the faculty andstudents who were part of the organizing team.

Address for Correspondence and Contact:

Mr M Venkateshwarlu

Executive Secretary

Association of Indian Management SchoolsHead Office : D No 6-3-668/10/76 First Floor, Near Sri Kalyana Venkateshwara Swamy Temple

Durganagar Colony, Punjagutta, Hyderabad 500 082. Telangana. Tel: 040-23417875/76Email: [email protected]

Ms Rupinder Kaur ChandiokATMA National Coordinator

Flat No. B–5, Ashiyana, Triveni Coop Housing SocietyPune Office:

Bhau Patil Road, Bopodi, Pune – 411 020, Maharashtra. Mob : 9810152053Email: [email protected]

Web: www.aims.org.in

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