From social media presence to public engagement - DelPHI 2016
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Transcript of From social media presence to public engagement - DelPHI 2016
From Social Media
Presence to Public
EngagementMathieu Plourde, IT Academic Technology Services
Delaware Public Humanities Institute (DelPHI)
June 13, 2016
Slides: bit.ly/delphi2016-sm
About
Mathieu PlourdeEd.D. in Educational Leadership CandidateM.B.A.
Educational Technologist/LMS Project LeaderIT-Academic Technology ServicesUniversity of Delaware
M. Plourde - DelPHI 2016 - June 13, 2016 2
www.google.com/
+MathieuPlourde
@mathplourdebit.ly/mathplourde
What do you do first
when you don’t
know something?(You Google it)
M. Plourde - DelPHI 2016 - June 13, 2016 5
What do you do first
when you don’t
know something?(You Google them)
M. Plourde - DelPHI 2016 - June 13, 2016 6
Google yourself!
If someone googled your name,
would they find you?
Yes.
No.
M. Plourde - DelPHI 2016 - June 13, 2016 7
Are you employable?
If someone found your social media profiles, would
they consider you a potential candidate?
Yes.
No.
OMG, no way!
M. Plourde - DelPHI 2016 - June 13, 2016 8
Overexposed
M. Plourde - DelPHI 2016 - June 13, 2016 9
youtu.be/jSdw9m3FskA
Social media usage
Your purpose for using social media
is mostly…
Personal.
Professional/academic.
M. Plourde - DelPHI 2016 - June 13, 2016 11
Hanging out online - Mimi Ito
youtu.be/WjR1dEz-G0g
M. Plourde - DelPHI 2016 - June 13, 2016 12
ME
INPUT
(Inbound)
OUTPUT
(Outbound)
MY STORAGE14
Where and who
you learn from.Where you
share what you
have learned.
Where you
keep stuff you
have learned.
M. Plourde - DelPHI 2016 - June 13, 2016
#monkeybrain
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“It's not information
overload - it's filter
failure” – Clay Shirky
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Don’t be a slave to email!
Apply the Getting Things Done process to your
inbox.
Use filters, tags, and folders.
Unsubscribe.
Move messages you’re not
required to take action
upon to another space.
Separate email account
RSS reader
M. Plourde - DelPHI 2016 - June 13, 2016 18
Remember the day
the Internet almost died?
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http://www.cnn.com/2009/TECH/06/26/michael.jackson.internet/index.html
Find your peers
1. Identify an association or conference in
your discipline.
2. Visit their website. Identify the social
media platform they use or promote.
3. Visit their social media streams. Identify
three people having conversations in
that stream.
4. Visit the profiles of those three people.
Who are they? Would you follow them?
Why or why not?
5. Share your gems!
M. Plourde - DelPHI 2016 - June 13, 2016 21
Finding relevant
conversations Gurus in your discipline and
their entourage
Books
Blogs
Professional associations
Conference and event
backchannels
#Hashtags and keywords
M. Plourde - DelPHI 2016 - June 13, 2016 22
Google Alerts
M. Plourde - DelPHI 2016 - June 13, 2016 23
http://www.google.com/alerts
Flipboard and Pulse.me
Mobile apps can push the news to you in a magazine
format
flipboard.com www.pulse.me
M. Plourde - DelPHI 2016 - June 13, 2016 24
Social bookmarking: Diigo
M. Plourde - DelPHI 2016 - June 13, 2016
Can you imagine having 8,000
bookmarks in your browser?
Browser
Add-On
http://www.diigo.com
Evernote
M. Plourde - DelPHI 2016 - June 13, 2016 28
• Personal note-taking application.
• Syncs on multiple devices.
• http://www.evernote.com/
Multiple devices
M. Plourde - DelPHI 2016 - June 13, 2016 30
Source: Geoff Livingston, Podcamp East presentation, Sept. 2012.
ME
INPUT
(Inbound)
OUTPUT
(Outbound)
MY STORAGE
(Circa 2007)
M. Plourde - DelPHI 2016 - June 13, 2016 31
If Information Was Made of Light…
EXTERNAL
INFORMATION
SOURCERECEIVED
INFORMATION
FORWARDED
INFORMATION
SHARED
INFORMATION
STORED
INFORMATION
If Information Was Made of Light…
EXTERNAL
INFORMATION
SOURCERECEIVED
INFORMATION
FORWARDED
INFORMATION
SHARED
INFORMATION
STORED
INFORMATION
CURATION
Social [blank]
Media
Content comes
at you
Networking
You make the
content and
connections
M. Plourde - DelPHI 2016 - June 13, 2016 34
The role of reciprocity
Reciprocal
Requires permission
from both participants.
Non-reciprocal
You can follow someone
without them following
you back.
Top dog
M. Plourde - DelPHI 2016 - June 13, 2016 35
The role of reciprocity
Reciprocal
Fosters relationship.
Non-reciprocal
Fosters discovery.
M. Plourde - DelPHI 2016 - June 13, 2016 36
Setting boundaries
Define your personal and professional/academic spaces.
PROFESSIONALPERSONAL
M. Plourde - DelPHI 2016 - June 13, 2016 42
Focus on the Important/Not
Urgent too!
Covey, Stephen R. (2013-11-15). The 7 Habits of Highly Effective People: Powerful Lessons in Personal
Change (25th Anniversary Edition) (Kindle Location 2795). RosettaBooks. Kindle Edition.
M. Plourde - DelPHI 2016 - June 13, 2016 44
Personal Learning Networks
Attribution: Alec Couros (courosa) on Flickr.com
M. Plourde - DelPHI 2016 - June 13, 2016 45
Source: http://www.merriam-webster.com/dictionary/resilience
M. Plourde - DelPHI 2016 - June 13, 2016 46
Your PLN to the rescue
http://youtu.be/IZ83x2hUCP4
M. Plourde - DelPHI 2016 - June 13, 2016 47
danah boyd on her digital
presence
“There is some crappy stuff concerning me on the Internet— both stuff that I’ve
produced and stuff that’s been written about me by other people. […] My way of
coping with persistence is to create a living presence, frame my own story in an ongoing
way, and creating a digital self that is constantly evolving not to escape but to
mature”
—danah boyd (From Rheingold, Howard; Weeks, Anthony (2012-02-24). Net Smart (Kindle Locations 3085-3088). MIT Press. Kindle Edition.)
M. Plourde - DelPHI 2016 - June 13, 2016 48
Material culture = Win!
Credit: Photo restoration 4 by MattysFlicks on FlickrM. Plourde - DelPHI 2016 - June 13, 2016 50
Working Out Loud
https://www.702010forum.com/Posts/view/john-stepper-explains-the-concept-of-working-out-loud
M. Plourde - DelPHI 2016 - June 13, 2016 51
Carolyn Barry
M. Plourde - DelPHI 2016 - June 13, 2016 52
youtu.be/zMX3dbZrwtU
Amber Kerr
M. Plourde - DelPHI 2016 - June 13, 2016 54
youtu.be/C8T6VjtG0Ek
Jamin Wells
“Interactive sessions and
site visits to several
cultural institutions
hammered home the
seemingly obvious point
that Web 2.0 is a
central, arguably “the”
way to share academic
research with a broader
audience.”
M. Plourde - DelPHI 2016 - June 13, 2016 56
You’re The Expert!
Many years in school
Internships
Research papers
Presentations
A passion for your topic
M. Plourde - DelPHI 2016 - June 13, 2016 59
Yet…
People look at
you funny when
you talk about
your stuff…
M. Plourde - DelPHI 2016 - June 13, 2016 60
The Curse of Knowledge
“Once we know something, we find it hard to imagine what it was like not
to know. Our knowledge has ‘cursed’ us. And it becomes difficult for us to share our knowledge with
others, because we can’t readily re-create our listeners’ state of mind.”
Heath & Heath, Made to Stick, p. 20.
M. Plourde - DelPHI 2016 - June 13, 2016 62
The SUCCESs Method
Simplicity
Unexpectedness
Concreteness
Credibility
Emotional
Stories
M. Plourde - DelPHI 2016 - June 13, 2016 63
One Object, Different
Perspectives
Object
Components
History
ProximityMeaning
Personal Stories
M. Plourde - DelPHI 2016 - June 13, 2016 64
Enhanced Reality
M. Plourde - DelPHI 2016 - June 13, 2016 68
http://www.wikitude.com/app/
“The dispersion of the statue
guarantees the persistence of its
many divergent versions, stored on
hard drives and printed out
anywhere, at any time. How might
we characterize these copies? Will
the sculpture of King Uthal be
brought back to life? Perhaps, in
the same way that a meme is
alive.”-Paul Soulellis, The Distributed Monument
M. Plourde - DelPHI 2016 - June 13, 2016 71
Questions? Comments?
Mathieu PlourdeEd.D. in Educational Leadership CandidateM.B.A.
Educational Technologist/LMS Project LeaderIT-Academic Technology ServicesUniversity of Delaware
www.google.com/
+MathieuPlourde
@mathplourdebit.ly/mathplourde
Slides: bit.ly/delphi2016-sm