FROM FULL STACK DIGITAL MARKETING SOLUTION · paying ad budget to google / facebook / linkedin &...

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FULL STACK DIGITAL MARKETING SOLUTION FROM

Transcript of FROM FULL STACK DIGITAL MARKETING SOLUTION · paying ad budget to google / facebook / linkedin &...

Page 1: FROM FULL STACK DIGITAL MARKETING SOLUTION · paying ad budget to google / facebook / linkedin & showing your target audience various types of business ads like text ad on search

FULL STACK DIGITAL MARKETING SOLUTION

FROM

Page 2: FROM FULL STACK DIGITAL MARKETING SOLUTION · paying ad budget to google / facebook / linkedin & showing your target audience various types of business ads like text ad on search

#AACRO MODEL

IT’S OUR PROVEN DIGITAL MARKETING MODEL FOR PROMOTING YOUR BUSINESS

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DIGITAL MARKETING MIX

IT’S MIXING VARIOUS INTERNET BASED MARKETING ACTIVITIES BASED ON NATURE OF YOUR BUSINESS, YOUR

TARGET AUDIENCE, YOUR LOCATION & MARKETING BUDGET TO BRING RESULT & GIVE YOU BETTER RETURN

ON INVESTMENT

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TARGETED CHANNELS

THESE ARE INTERNET BASED PLATFORMS WHERE YOU TARGET POTENTIAL CUSTOMERS

WITH EFFECTIVE STRATEGIES FOR MAXIMIZING THE RESULT

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SEO - ALSO CALLED SEARCH ENGINE OPTIMIZATION

OPTIMIZE YOUR WEBSITE WITH BUSINESS KEYWORDS & CONTENT FOR IMPROVING

VISIBILITY IN SEARCH RANKING AND BRINGING ONLINE TRAFFIC ON WEBSITE FROM SEARCH

ENGINE LIKE GOOGLE

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EXAMPLE OF SEO

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CONTENT CREATION & MARKETING

THESE ARE BLOG, IMAGE, VIDEO, INFOGRAPHIC AND CONTENT OF MANY OTHER

FORMAT USED FOR BRINGING TRAFFIC TO WEBSITE, ENGAGING TARGET AUDIENCE WITH BUSINESS, INCREASING BRAND LOYALTY AND EVEN COMPELLING / MOTIVATING PEOPLE TO

SPREAD THE BRAND NAME

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EXAMPLE OF CONTENT MARKETING

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SOCIAL MEDIA OPTIMIZATION

THIS IS PROFESSIONALLY UTILIZING SOCIAL MEDIA PLATFORMS LIKE FACEBOOK, TWITTER,

LINKEDIN, INSTAGRAM, GOOGLE PLUS ETC FOR SPREADING BRAND NAME & TAPPING

POTENTIAL CUSTOMERS BY ENGAGING PEOPLE WITH SOCIAL MEDIA UPDATES FROM

BUSINESS PAGE

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EXAMPLE OF SOCIAL MEDIA OPTIMIZATION

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ONLINE PAID ADVERTISING

THIS IS AN INTERNET BASED MARKETING TECHNIQUE FOR INSTANTLY REACHING OUT TO TARGET AUDIENCE BY

PAYING AD BUDGET TO GOOGLE / FACEBOOK / LINKEDIN & SHOWING YOUR TARGET AUDIENCE VARIOUS TYPES OF

BUSINESS ADS LIKE TEXT AD ON SEARCH ENGINE, IMAGE AD ON VARIOUS POPULAR WEBSITES, VIDEO AD ON

YOUTUBE, MOBILE AD ON MOBILE APPS, SPONSORED POST ON FACEBOOK, INSTAGRAM ETC

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EXAMPLES OF ONLINE PAID ADVERTISING

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CONVERSION RATE OPTIMIZATION

THIS IS A TECHHNIQUE OF SMARTLY UTILIZING ALL POSSIBLE LEAD FUNNELS FOR MAXIMIZING

NUMBER OF SEMI-QUALIFIED OR QUALFIED LEADS, WHICH THE SALES TEAM OF YOUR BUSINESS CAN FURTHER PERSUADE TO

CONVERT

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EXAMPLES OF CONVERSION RATE OPTIMIZATION

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EMAIL MARKETING

SENDING EMAIL / NEWSLETTER TO TARGETED AUDIENCE WITH PRODUCT INFORMATION /

OFFER / COMPANY NEWS / ARTICLE ETC FOR BRINGING TRAFFIC TO WEBSITE OR OTHER

BUSINESS PAGES

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EXAMPLE OF EMAIL MARKETING

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MEDIA OUTREACH

PUBLISHING YOUR BUSINESS INFORMATION THROUGH INFORMATIVE CONTENT ON OTHER /

POPULAR 3RD PARTY WEBSITES FOR INCREASING POPULARITY OF YOUR BUSINESS

& BRINGING TRAFFIC TO YOUR BUSINESS PAGES OR GETTING ONLINE REFERENCE TO

YOUR BUSINESS FROM OTHER WEBSITES

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EXAMPLES OF MEDIA OUTREACH

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ONLINE REPUTATION MANAGEMENT

IT’S A TECHNIQUE OF MAINTAINING GOOD NAME / FAITH / VIBE / REPUTATION OF THE

BUSINESS THROUGH REVIEW / RATING / WRITEUP ETC ON INTERNET BASED

PLATFORMS AND MANAGING ANY NEGATIVITY WITH COUNTER STRATEGY

Misc. Other method (QR Code, WhatsApp, App Store optimization etc)

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EXAMPLE OF ONLINE REPUTATION MANAGEMENT

Misc. Other method (QR Code, WhatsApp, App Store optimization etc)

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MISC. OTHER METHOD (QR CODE, WHATSAPP, APP STORE OPTIMIZATION)

THESE ARE ADDITIONAL STRATEGIC DIGITAL MARKETING APPROACH DEPENDING ON

NATURE OF BUSINESS TO REACH TARGET AUDIENCE BY UTILIZING QR/BARCODE, WHATSAPP, APP STORE TECHNOLOGY

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HOPE THIS PRESENTATION GIVES YOU CLARITY OF OUR DIGITAL MARKETING MIX &

ASSOCIATED CHANNELS

THANK YOU FOR BELIEVING IN US!

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YOUR POINT OF CONTACT FOR ANY ASSISTANCE

HEN CHANPISEYSecretary to Chairman and Senior Consultant, Digital Marketing

+855 16 292 396, +855 12 292 [email protected]