From Empathy to Innovation: Design Thinking for Nonprofits #13NTCdt
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Transcript of From Empathy to Innovation: Design Thinking for Nonprofits #13NTCdt
From Empathy to Innovation:Design Thinking for Nonprofits#13NTCdt
Dana Mitroff SilversBetty Ray
Who We Are
Slide 2Design Thinking for Nonprofits
@dmitroff @EdutopiaBetty
Warm up!
Photo by Nancy WhiteCC BY-NC-SA 2.0
http://www.flickr.com/photos/choconancy/8017360279//
Gain experience with the complete design cycle
Apply to your work—next week!
Have fun!
Goals for today
your design challenge
Redesign the “Morning Experience”
What is design thinking?
Human-centered
Prototype-driven
Radically collaborative
Mindful of process
Instead of talking about it—let’s dig in! Find a partner…
your design challenge
Redesign the “Morning Experience”
Photo by Anirudh Rao http://www.flickr.com/photos/rao_anirudh/8230269857/
CC BY-NC-SA 2.0
Photo by glenmcbethlawhttp://www.flickr.com/photos/glenpooh/3147042293/
CC BY 2.0
Some prompts:
“What was the best…”
“What was the worst…
“Tell me the story of that…”
INTERVIEW your partner
4 minutes x 2
Some prompts:
“Tell me more about that.”
“Why?”“Why?”“Why?”“Why?”“Why?”
Now dig deeper…
3 minutes x 2
user
need
insight
USER + NEED + INSIGHT statement
user Sasha, a struggling/perfectionist first year elementary school principal
need needs to balance her desire to get ahead of the day with her need for a moment of calm and nourishment
insight because she has no time to plan and if her morning is scattered, the whole day can go down hill
Example
Give it a try
3 minutes on your own
SKETCH at least 5 different ideas
5 minutes on your own
SHARE your ideas
4 minutes x 2
BUILD quick + dirty prototypes
10 minutes on your own
TEST with your partner
5 minutes x 2
Share prototypes
Empathyfor real users
Collaboratingto work in new ways
Prototyping + iteratingover perfection
Key mindsets
How did the process work for you?
Reflection
I like…
I wish…
“Desert island” design thinking
Photo by chem7http://www.flickr.com/photos 88087720@N00/3048161328//
CC BY 2.0
Contact + resources
[email protected]@dmitroff
[email protected]@EdutopiaBetty
dschool.stanford.edu/use-our-methods/
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