From Diorama to Digital: Video Solutions at the ROM
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Transcript of From Diorama to Digital: Video Solutions at the ROM
Engage The World…Online
From Diorama to Digital: Video Solutions at the ROM
Make it Modern, Make it Great AAM Annual Meeting, Philadelphia
May 3, 2009
From Diorama to Digital: Video Solutions at the ROM
Brian [email protected]
Twitter: briporter
Facebook: Brian Porter & Royal Ontario Museum
Randy [email protected]
Say Hello to Gordo:
New Media Resources•Information Technology Services
Web/database/network/systems
•Media ProductionsVideo/television/multimedia & exhibition/gallery AV
•Web DevelopmentFlash development, interface design, social media
•PublicationsCo-publishing/academic/catalogues
•Ivey Imaging CentrePhotography/scanning/copying/3D imaging
Rights and Reproductions –asset licensing
Digital Media Assets co-ordinator
ROM Video/Display Approaches
• Flash-based video kiosks & flat screens• Dataton Watchout - multi-screen digital production and display software system • HiDef media players/projection• Audio interactive kiosks and soundscapes• Audio guide tours• Immersive experiences utilizing light/sound• Digital signage
• Why do frogs love St. Patrick’s Day?
• It’s the only day they don’t have to change their outfits.
At Risk: Golden Toad
Schad Gallery of Biodiversity
Schad Gallery of Biodiversity
Three Core Themes
Three Major Zones
• Life is diverse• Life is
interconnected• Life is at risk
• Biodiversity Spine• Ecosystem Experiences• Earth Ranger Studio
Interactive Touch Screens
Overview• 12 high-tech interactive
multimedia screens throughout gallery
• More than 150 videos augment displays or story lines.
Schad Gallery of Biodiversity
Earth Rangers Studio
Schad Gallery of Biodiversity
• Power of One Show
• 15 Min. Multimedia• Snowy owls,
servals, lemurs & kestrels
• 200,000 visitors
Earth Rangers Trailer
Lighting racks
additional flat screens
103” flat screen
Social Media PlansDistinct Web Site
Video Content
• Video blog, Twitter, Flickr• Contests, polls, ants webcam
• Earth News, Green jobs• Behind the Scenes
• Embedded feed• Special channel
YouTube
From Diorama to Digital: Video Solutions at the ROM
Earth Treasures Gallery
EarthEarth Treasure
Digital Gallery
Touch-screen interface
• allows students to explore and manipulate virtual artifacts as they meet ROM curators and educators via screen projection
• another step in providing public onsite/online access to collections
Interactive Donor Wall
Interactive Donor Wall
Digital Signage
Lessons Learned• organize internally – be in-house strategic• invest in camera and microphone• repurpose content for other applications • post videos to YouTube & other video sites• think social media – video blogs, viral mkting• develop digital assets – rethink rights approach• watch/consult other (cultural) organizations• content first, polished perfection second…• Just Do It