Friske minibook

MINIBOOK

MARIA FR ISKE

ART IST / GRAPHIC DES IGNER / I LLUSTRATOR

34 Wynda le Road

Rocheste r NY

14617

www.mar ia f r i ske .com

mar ia f r i ske@yahoo .com

585.313 .7351

I’d like to invite you to preview a small sampling of my work. On the following pages you

will find a brief tour of my artistic career which includes graphic design, illustration and

fine art. For additional expanded mini-books on publication and art please contact me

via email at [email protected].

CONTENTS:

PRINT: AD, CD COVER, BROCHURE, FUN STUFF

PUBLICATIONS

BRANDING CAMPAIGN 1: WEB, GUIDE

BRANDING CAMPAIGN 2: WEB, AD, PUBLICATION, COLLATERALS

NOT FOR PROFIT

ILLUSTRATION: TRADITIONAL MEDIA, ELECTRONIC

FINE ART

DESIGN RESUME

ARTISIT’S BIO

WEB: Northeast Dental & Medical Supplywww.nedental.com

PRINT: Publication

NED Magazine, Quarter 1, 2013

NEDPHONE: 800.724.0720 | FAX: 866.NEDENTAL (866.633.3682) [Q:1 WINTER]

Also In This Issue:Toothbrush Specials PAGE 4

Value Corner PAGE 28

Implants PAGE 17

and a lot more!

Industries Leading Innovationsfor Hygiene Compliance

Featuring:INNOVATIONArticles throughouton proven productsand devices!

HYGIENE CHECKLISTWhat are the TOP TEN itemsthat are a must have in today’s dental office?PAGE 44

GLOVE LANE Find the perfectfit for your practice.PAGE 34

Brush up onhygiene

[QUARTERLY MAGAZINE]

740 DRIVING PARK AVEROCHESTER NY 14613

PRST STDUS POSTAGE

PAIDKENT, OH

PERMIT #15

NED

Product Showcase:Endodontics p29

Glove Lane p38

Waste Compliance p22

Handpieces p55

and a lot more!

Features: INSTRUMENTSHow to prevent certainmusculoskeletal disorders.page 20

TOP TEN CHECKLISTWhat are the must haveproducts will provide thebest ergonomic solutions?page 26

VALUE CORNER Six pages of valued products and deals.page 32

[Quarterly MaGaZINe]

740 Driving Park averochester nY 14613

PRST STDUS POSTAGE

PAIDKENT, OH

PERMIT #15

It couldn’t hurt!

THINK ERGONOMICS

the NeW PublicatioN from [Q3 2013: SUMMER] Phone: 800.724.0720

fax: 866.nedental (866.633.3682)

Cutting edge ergonomic solutions can make your

practice safer, healthier &more productive.

NED

Product Showcase:Waste Compliance p22

Endodontics p29

Value Corner p32

Gloves p38

Handpieces p55

+ more product specials!

Features: TECHNOLOGYWhat brings the greatestreturn on investment?page 16

THE SUNSHINE ACTWhat you need to know about this new law.page 48

GET SOCIALCutting edge tips and techniques to communicate with your patients.page 20

2013 TAXESCan section 179 help?page 50

Plus: ASK THE EXPERTA new column by Ross W. Nash DDSpage 47

[Quarterly MaGaZINe]


PRST STDUS POSTAGE

PAIDKENT, OH

PERMIT #15

build a betterbottom

line

WEB: nedental.com PhonE: 800.724.0720

fax: 866.nedental (866.633.3682)[Q4 2013: FALL | wINTER]

NED

Also In This Issue:Endodontic Products page 29

Value Corner page 32

Implant Related Products page 60

and a lot more!

Cutting edge products and practices that give you the upper hand in infection control.

Features: Defy ContaminationArticles on best practices for sterilization, sanitization, cleaning, glovesand much more!

toP ten CHeCKLiStWhat are the TOP TEN items that are a must have for infection control?page 26

GLoVe Lane Find the perfectfit for your practice.page 38

infection control[QuArterly MAGAZINe]


PRST STDUS POSTAGE

PAIDKENT, OH

PERMIT #15

taKe CHarGe of

the NeW PubliCatioN from

[Q2 2013: SPrinG] Phone: 800.724.0720

fax: 866.nedental (866.633.3682)

NED[QUARTERLY MAGAZINE]

740 DRIVING PARK AVEROCHESTER NY 14613

PRST STDUS POSTAGE

PAIDKENT, OH

PERMIT #15

[Q1 2014: WINTER]

Features: NEW YEARS RESOLUTIONSSet measurable, meaningful targets for the new year!PAGE 21

HEALTH & FITNESSWhat new and unique ideascan help make fitness fun?PAGE 23

BRIGHTEN A LIFEGive gifts that keep on giving.PAGE 43

TOP 10Ways to make 2014 the best year your practice has ever had.PAGE 26

Plus: ASK THE EXPERTA new column by Ross W. Nash DDSPAGE 47

Product Showcase:Waste Compliance P50

Endodontics P29

Value Corner P32

Gloves P38

Handpieces P55

+ more product specials!

WEB: nedental.com PHONE: 800.724.0720

FAX: 866.NEDENTAL (866.633.3682)

PRINT: Publication

NED Magazine, Quarter 2-4, 2013, Quarter 1, 2014

FOCUS ON INFECTION CONTROL

feature

PLAY IT

On December 8, 2011, the Supreme Judicial Court of Massachusetts affirmed the final decision and order of the Board of Registration

in Dentistry suspending the license of a dentist who failed to conduct and record weekly spore testing. The dentist’s failure constituted dental malpractice.*

Biological Monitoring and Indicators With the results of that recent case, spore testing (biological monitoring) is more important than ever before. Spore testing uses highly resistant bacterial spores (Biological Indicators) to test sterilizers. Since spores are more resistant than other microbes, killing them should also kill the less resistant microbes on equipment. Biological Indicators are considered the benchmark for biological testing.

Sterility Monitoring Options: • Mail-in sterilization monitoring services to a 3rd party testing laboratory • In-office 24-hour monitoring systems• In-office 10-hour monitoring system by Crosstex

While some offices prefer to use a professional lab for 3rd party documentation, others appreciate the convenience that in-office processing provides without having to mail and wait for results. With the new 10 hour monitoring system, offices can now react even

20

safeSterilization failure can put your practice in jeopardy.

more quickly to address a problem and achieve peace of mind without having to wait or guess on results.

It should be noted, in-office monitoring systems can only be used with steam (autoclave) sterilizers; the mail-in monitoring services can provide results for steam, dry heat, chemical vapor, and EtO (ethylene oxide).

CDC Guidelines**According to the CDC correct functioning of sterilization cycles should be verified for each sterilizer by the periodic use of biological indicators. In addition, testing should occur at least weekly.

Play It SafeIn addition to conducting routine weekly biological monitoring, equipment users should perform biological monitoring for the following occurrences:

* For the entire summary of Stephen Chadwick vs. Board of Registration in Dentistry see case # SJC-10831 on the web. ** (2,9,134,243,278,279)

NE

D

MA

GA

ZI

NE

|

Q

2:

20

13

• Whenever a new type of packaging material or tray is used• After training new sterilization personnel• After a sterilizer has been repaired• After any change in the sterilizer loading procedures

PRINT: Publication

NED Magazine, Article, Quarter 2, 2013

partner with passionate professionalsD R I V I N G S A L E S . B U I L D I N G B R A N D S . D E L I V E R I N G R E S P O N S E .

solutions for youradvertising needs

A W I D E VA R I E T Y O F C A M PA I G N S TO M E E T

E V E RY S T R AT E G Y A N D B U D G E T

P R I N TPlace your information directly in the hands

of key purchasing decision makers at a wide

variety of dental offices, institutions and

government facilities.

• NED Quarterly Magazine

• Oversize Postcard Campaign

• Bi-monthly Fax Campaign

• Annual Catalog

• Statement Stuffers

D I G I TA LGive customers the ability to browse through

your products and promotions on their computers, tablets and mobile devices.

• Website Showcase and Feature Banner Ads with Landing Pages• Email Campaigns• Text Campaign• NEDS University

• NED Quarterly Magazine Digital Edition (with print ad)

F R E E S E RV I C E S Digital A free listing of your quarterly

specials on our website’s Specials section.

Box Stuffers We strive to give accurate

and current industry information to our

dentists. We can help you promote and

distribute samples, brochures and sell sheets

as package stuffers.*

* FREE if customized. See page 5 for more details.

Education. Integrity. Honesty. These are the hallmarks of our business and when

we send a communication, our customers pay attention. At Northeast Dental and Medical

Supply business as usual isn’t usual at all. We partner with our dentists and strive to

provide them with the most up-to-date information and innovation in the industry, so their

performance and knowledge better serves their patients.

PRINT: Publication

2014 Media Kit, DIe Cut

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DR. NEDS HANDPIECE REPAIR

DR. NEDS HANDPIECE REPAIR Your Prescription to Better Handpiece Health

DR. NEDS HANDPIECE REPAIR• HANDPIECE REPAIR

• SMALL EQUIPMENT

• MEDICAL & DENTAL SUPPLIES

YOUR PRESCRIPTION TO BETTER HANDPIECE HEALTH

PRINT: Package

Dr. Neds Handpiece Repair, Triangle Box Design

PRINT: Publication

JCC Magazine, October Issue

PRINT: Publication

JCC Magazine, September Issue

PRINT: Ad2007 Guide, High Falls Film Festival

PRINT: CD cover

Steve Gadd and FriendsLive at the Blue Note, Japan, 2009

PRINT: Fun StuffCoasters

IDENTITY: Logo

PRINT: Brochure

Client: Post Central

a waya wayo f l o o k i n g a t

post productionpost production

“Say goodnight, Gracie.”

“Goodnight Gracie.”

Post Central, Inc.170-B Linden OaksRochester, NY 14625Phone: (716) 385-1530Fax: (716) 385-1554www.postcentral.com

i n t r o d u c e s . . .

NewNew

c e n t r a l

post

PRINT: Brochure

Client: Post Central

Fine´

finis

“Houston, we have a problem.”

is not the t ime to think about post

production.In the past, post-production was thought of exactly as

it was defined: after production. But more and more

producers, creative directors, and writers are thinking

post first and moving the traditional end to the

beginning. Why? To enhance their concepts with the

technology and talent that Post Central has to offer.

So, bring us in early.

1

“I coulda been a contender.”

Call (716) 385-1530

www.postcentral.com

End of story.

12

So, bring us in early.

Call (716) 385-1530

www.postcentral.com

WEB: Ce-tacwww.carsonemployeetraining.com

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WEB: AKZOCOMP TIA training site

CAMPAIGN: Entertainment

Website: www.terrifictoronto.comClient: The Delta Chelsea and Partners

dentertainmentTerrific!

Fall / Holiday SeaSon 2008

Toronto

live!All lit up - ’tis the seAsonto get your toronto

toronto theatre | shopping | entertainment | squish the fish | holiday happenings | accommodations


Publication: Toronto EntertainmentClient: The Delta Chelsea and Partners

Interior Pages? PDF available


Website: www.mybigrib.comClient: The Springut Group


Collaterals Client: The Springut Group


Publication: Weekend Magazine InsertClient: The Springut GroupInterior Pages? PDF available

4 BIG DAYS THURSDAY - SUNDAY JULY 10 - 13

www.MyBigRib.com

BAR-B-QUE AND BLUES FEST

The

BIG RIBBIG RIB

Fourteen smokin’ blues bands • Mouthwatering Ribs and Barbecue • Open air concerts in the park

With Musical Performances By...

Sarah Borges

Highland Park Festival Site

Corner of Highland and South Ave.

SERVING LUNCH AND DINNERAdmission Just $5! Lunchtime FREE!

Children 12 and under FREE!

Guy Forsyth

...And Many More!

With Musical Performances By...

...And Many More!ReverendPeyton

Roomful of Blues

Sarah Borges

Guy Forsyth

ReverendPeyton

Roomful of Blues


Print AdClient: The Springut Group

WEB: Not For ProfitClient: Rochester Contemporary Art Gallerywww.rochestercontemporary.org

PRINT: PostcardClient: Rochester Contemporary Art Gallery

ILLUSTRATION ElectronicEditiorial: FoodGannett Rochester Newspapers

ILLUSTRATION: Traditional MediaDog Prints

ILLUSTRATION Traditional Media

John Lee Hooker Was A Blues ManGuitar World

ILLUSTRATION Natural Media

Buddy GuyWeekend Magazine Cover

ILLUSTRATION Natural Media

Crowd StudyLake Effect Magazine Cover


Dr. MusicGannett Newspapers Editorial


Frederick Douglas, Amer-ICAN-heroGannett Newspapers Editorial

PAINTING

To MarketAcrylic, Oil, Ceramic on masonite

8 x 4 feet

Hartnett Gallery, University of Rochester, 2005

PAINTING

Neighborhood

Acrylic, Oil , Papier Mache on masonite8 feet by 4 feet

Finger Lakes Regional ExhibitionMemorial Art GalleryRochester NY, 1995

PAINTING

Three Vendors

Oil and Ceramic on Wood, 4 x 4’, Hartnett Gallery, University of Rochester, 2005

Rochester Public Market Centennial Anniversary Commemorative Image and Poster, 2006

MariaFriske

34 Wyndale Road

Rochester, N.Y. 14617

[email protected]

585.313.7351

mariafriske.com

Résumé

Designer • Artist • CreativeI’m an artist, designer, and creative director who brings strategy, art, design, stewardship, environments, and understanding to the table. Although my approach changes from project to project, medium to venue, it always involves telling a compelling story.

ExperienceVice President Marketing, Northeast Dental & Medical Supply, Rochester, New York 2011-2014

Re-branded the company including all collateral materials and website design. Helped company grow to over three times yearly annual gross income. Responsible for design and implementation of all marketing materials including website, design and development of a quarterly magazine, corporate identity kit, media kit, advertising, postcards, fliers and brochures.

Freelance Graphic Design & Art Direction, Rochester, New York 1997 - 2011

Designed wide range of printed and multimedia projects, including books, brochures, manuals, posters, in-store displays, online videos, websites, DVDs and CDs. Selected clients: Kodak, Xerox, Getinge, Sage Rutty, RPO, Worksmart, Mountain West Bank, The Springut Group, Delta Chelsea & City of Toronto Partnership, Jewish Community Center of Greater Rochester, Post Central

Illustrator, Graphic Designer & Art Director, Gannett Rochester Newspapers, Rochester, New York 1987 - 1997

Designed, art directed and illustrated features and articles. Created page designs. Served as principal art director for Weekend Magazine and principal designer for the launch of the online edition. Created original art for national publications and companies, including: The New York Times Sunday Magazine, Chicago Tribune Sunday Magazine, Rolling Stone, The Detroit News, The Boston Globe, Fast Company, The Baltimore City Paper, The Detroit News, Entertainment Weekly, THIS, Guitar World, City Newspaper (Rochester), Scholastic Magazine, Taurins Design, The Royal Bank of Canada

Adjunct Professor, Rochester, New York 2001 - 2014

Monroe Community College, Design Professor, Vector Graphics, Web Graphics, Typography, Graphic Design 1University of Rochester, Painting Instructor, Introductory PaintingNazareth College, Design Professor, Advanced PaintingMonroe Community College, Design Professor, Desktop Publishing

ToolsAdobe Creative Suite (CS5), Photoshop, InDesign, Illustrator, Dreamweaver, Wordpress, Mac and Windows environments. Natural Media: Acrylics, Oils, Pencil, Pen & Ink, Scratchboard,.

Education1995 BA Nazareth College Rochester NY Studio Art (Magna Cum Laude) 1991 Monroe Community College Rochester NY Printmaking / Illustration 1985 Graphic Careers Rochester NY Graphic Design / Illustration 1984-1985 Syracuse University Syracuse NY Science / Art1983 AS Alfred State College Alfred NY Environmental Science / Art

Community ServiceArtist Row Chair & Founder, Charles Settlement House Board of Directors, Rochester Public Market Art Fair Project Facilitator, School Without Walls Middle School, Painting Teacher and Project Facilitator.

references available upon request

Maria Friske - Fine Art Bio

Maria Friske proudly declares herself an “American artist, a regionalist, even a localist.” Deeply inspired by a sense of community and place, her work conjures up the genus loci of natural features and landmarks. Her themes have encompassed the Finger Lakes region of New York State, the historic Rochester (NY) Public Market, and other Upstate Regions and Neighborhoods whose legacy has inspired, according to Friske, “America’s greatest hits.” These themes have included civil rights, women’s rights, and african and native american political, communal, musical and artistic legacies. Her innovative use of 3-dimensional objects, combined with an interest in mythic forms, results in a revelation and celebration of contemporary iconography that is designed to enchant by re-animating “common places” with a renewed spirit of community and shared values.

Educated at Syracuse and Alfred Colleges, after a brief sojourn in the sciences, Friske lived in Manhattan and Rochester launching a successful career in the commercial arts, which won her numerous awards and citations. In 1992 she began to submit fine artwork to exhibitions and again won accolades. In addition, education became another passion. She has served on the Fine Arts faculties of Nazareth College and the University of Rochester, and has served as a mentor and educator to “at risk” population children, not-for-profits, and other 6-12 population classrooms.

Active in community and arts initiatives, Friske has devoted considerable time to grass roots art organizations. In 2007 Friske was commissioned to design an outdoor mural by the Swillburg Neighborhood Association (Rochester, NY) through the Arts & Cultural Council’s Culture Builds Communities Block Grant Program. She is the founder and Director of Artists’ Row, the Rochester Public Market Annual Arts Fair.

Her work has been shown in galleries across Western New York State.

Friske minibook

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