Gil: Zeimer’s Advertising ShoppeGil: Zeimer’s Advertising Shoppe

• Copywriting

• Editing

• Proofreading

• Audio Production

• Referral Evangelist

Gil Zeimer :: BackgroundGil Zeimer :: Background

Born & raised in San Francisco

1976: Became an advertising copywriter for a leading ad agency.

1995: Launched Zeimer’s Advertising Shoppe.

Hobbies: Scuba diving, skiing, hiking, reading.

A Few Family PhotosA Few Family Photos

A Few Zeimer Family PhotosA Few Zeimer Family Photos

PandaPanda Riley Riley

What I Write & What It CostsWhat I Write & What It Costs

I usually work on I usually work on a project fee based a project fee based

on a rate of $100/hour.on a rate of $100/hour.

Some examples…Some examples…

Website Referral:Website Referral: Edit 2 Websites, Edit 2 Websites, Packaging Copy, Packaging Copy, Sales Sheet & Sales Sheet & Ad Copy: Ad Copy: Japan Premium Japan Premium Corp., Tokyo Corp., Tokyo 45 hours =45 hours = $4,500 for $4,500 for five projects five projects

Referral: NCPHSReferral: NCPHS 3 Life Care 3 Life Care Communities: Communities: Write 3 Six-Page Write 3 Six-Page Newsletters Newsletters

7.5 hours = 7.5 hours = $750/newsletter $750/newsletter

Referral: Referral: NCPHS NCPHS 3 Life Care 3 Life Care Communities’ Communities’ Newsletters Newsletters

Example of Example of one article and one article and

cartoon by cartoon by “Fritz” Wall “Fritz” Wall

BNI Referral: BNI Referral: Lemur Lemur International: International: Product Product Brochure & Brochure & Sell Sheet Sell Sheet

16 hours =16 hours = $1,600 $1,600

Website Referral: Website Referral:

Music For Life Institute/ Music For Life Institute/ African Children’s Choir: African Children’s Choir: 50-Page Website, Radio, 50-Page Website, Radio,

Direct Mail & MoreDirect Mail & More

Partnering with Lauren Deane Evans Partnering with Lauren Deane Evans & Phil Siegel on these projects & Phil Siegel on these projects

Deadline: 2 ½ months Deadline: 2 ½ months

My SEO Rankings on GoogleMy SEO Rankings on Google

“Healthcare Copywriting” - #1 & 2“Healthcare Copywriting” - #1 & 2

“Email & Newsletter Copywriting” - #1“Email & Newsletter Copywriting” - #1

“Direct Response Copywriting” - #4“Direct Response Copywriting” - #4

“Financial Copywriting” – #4“Financial Copywriting” – #4

Referral Triggers Referral Triggers

Best referrals: • Graphic & Web designers/art directors• Ad agencies• Marketing and sales execs• Anyone who wants to enhance their Website with SEO keywords or with professionally written/edited materials

• Other certified green businesses

Industries I work with:• Healthcare • Packaged goods• Legal • Technology• Financial • Startups

www.zeimer.com www.zeimer.com

Any questions?

See samples at zeimer.com