Freedom Client Funnel - Attract Customers Now...12" " "...

1 WWW.FREEDOMCLIENTFUNNEL.COM


©Bret Gregory 2014

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THIS IS YOUR TIPPING POINT. I’m Bret Gregory. I’m about to share with you one of the biggest secrets that the top internet marketers and coaches are using to massively increase their profits and their reach. What I’m talking about is the tripwire sales funnel.

After interviewing hundreds of conscious entrepreneurs, I have found that there’s a nearly universal desire to simplify and automate business and income. You want to run your business efficiently and with ease. You need a solid foundation that sets you up for rapid growth without the burden of technological roadblocks.

I get it. Being an entrepreneur requires you to spin a lot of plates. Have you ever wished that there was a system that worked for you? Have you found yourself wondering how you can automate your sales funnels so that you can concentrate on other things and truly reap the benefits of time freedom, making money while you sleep? It’s not a myth. People are actually generating leads and income 24/7. This is how they are doing it.

A few years back, my life looked very different. I was working as a successful financial advisor when my world was forever changed. I lost my brother to lung cancer when he was just 34 years old. What a wake-‐‑up call. I sold my practice and dedicated my life to helping people heal by opening a wellness center in beautiful Costa Rica. Since then, I have grown the largest yoga Facebook page in the world with over 1.3 million “likes” and


became the first person to do over $1.5 Million in sales through Facebook contacts. But it didn’t happen overnight.

When I think of how much faster I may have reached that goal had I used a tripwire sales funnel early on, it’s tough to swallow! I wrote this book to save you a few years’ time and a lot of hard work. I’m tired of seeing people struggle. It is my mission to impact millions of people by helping entrepreneurs who do well by doing good; to help people who are in the business of helping people.

When I realized just how much and how quickly this strategy had catapulted my bottom line, I had to share it with you.

You owe it to yourself, and to the folks who need what you are selling, to put your work out there in a way that’s easy for you and can make a massive impact on them.

IT’S SIMPLE. IT’S EFFECTIVE. IT WILL CHANGE THE WAY YOU RUN YOUR BUSINESS.


HOW IT W ORKS

You might be thinking that anything that’s this effective must be tough and time consuming. I thought the same thing. It can be really intimidating to try something new in this vast landscape we call cyberspace.

I had heard of the tripwire sales funnel from a colleague named Ryan Diess. I heard him speak about this strategy many times, but despite listening to him share about the massive impact it had on his business, I held off; probably for the same reason you have held off. I assumed it was complex.

However after being in business for three years and feeling it was time for a growth spurt, I decided to give it a shot. And WOW. I wish I had done it from my first year in business. It has changed my company and my bottom line completely. Using this exact strategy, I grew my email list by 2700 people, and made $138,000 from just under $6k in Facebook ads. That is one heck of a profit! The best part is that it was easy to do. I am sharing the exact formula I used to get those results so that you can have that same kind of success.

This is what it looks like:


That’s it. With just a few steps, you can be reaching a much broader audience and automating your sales process. Let’s walk through each step together.

Remember, these images you are looking at represent the exact funnel that I used to generate over $138k in sales. Let’s get started.


STEP 1 – CREATE A COMPELLING FACEBOOK AD

This is the exact ad that I ran on Facebook, offering people free photo templates. Here’s why this works:

• We used a viral photo, meaning that it is a photo that most people will be attracted to. (you can download this and all of the other viral photos for your use at www.profitfbads.com)


• We used a compelling headline: “Download your FREE Viral Photo Templates.”

• It solves a major problem. We know that our client’s number one problem is that they aren’t getting enough engagement on Facebook. This is a FREE gift, (and everyone loves “free”) that actually solves their problem.

• We make a bold promise of “10x-‐‑100x more likes, leads and customers.” It’s bold, but it’s true and we stand behind it.

You’ve got to create a fb ad that uses a viral photo, a compelling headline and a promise to solve your client’s biggest problem.

Once they click on that ad, they move on to Step 2 in the funnel.


STEP 2- THE LANDING PAGE

This is a simple page that allows you to deliver on your promise and capture their email address so that they become a part of your database.


You want this page to be clean and simple. As you can see, the photo on our landing page matches the photo in our fb ad. You may also notice that the arrow in the viral photo is pointing directly at the information we want them to see.

My favorite resource for creating landing pages is www.leadpages.net. When the customer clicks “download,” they will be prompted to type their email address in order to receive their free resource. There is nothing else on this page that is clickable. The only action they can take is to leave their email address. And that is exactly how you want it!


STEP 3- THE SALES PAGE


This is your sales page. On this page we are letting them know where their free download is, (in their inbox) and offering additional value in the form of a video training and offering an opportunity to buy a 99% discounted product for only $7! Here’s what’s important about this page:

• The viral photo is repeated again. • Another compelling headline telling them exactly what they are

going to see • We are using the Kaizan LeadPage template here as it shows the

audience that they are on step 2 of 3 • We tie the promise on this page to their free download, in that we

are going to show them how to effectively use their free resource

The most important thing about this step is that you are going to offer them something of great value for just $7.

***It must be something that your audience needs. It must solve a problem for them. We knew our clients wanted profitable Facebook ads, and we knew they wanted a simple step by step system to help them figure it out.

Our call to action is clearly highlighted in a yellow box and we let them know that the offer is a major discount. Link this page to Facebook and invite your audience to comment. Social proof can provide a major boost in credibility and sales. Be sure to comment back! Engaging with your audience is the best way for you to grow your “know, like and trust factor.”


Once they have purchased your valuable offer for just $7, they move onto the next step.

STEP 4- CHECKOUT PAGE Now, your customer is ready to pay. They are excited about the deal they have gotten and are quite happy to hand over their $7. Here’s where they land.

A few things are happening here to further solidify the funnel:

• We clearly show the graphics of the product and bonuses they are purchasing


• We showed the slashed price of $997 right above the new and unbelievable price of just $7

• We wrote a quick paragraph to further illustrate the amazing deal they are getting

• We sweetened the deal by offering a 30 day guarantee

STEP 5- CALENDAR SCHEDULE Now that the customer has purchased, they are taken to a calendar. I use Acuity to manage my online calendar, but Time Trade, Appointmentcore and Vcita work well too. I am inviting them here to a 15 minute free strategy session. Why? Because this is where the upsell happens.


Remember, the end goal was never to sell them a $7 product, but to get them on the phone and, provided they are a legitimate free 15 minute strategy session. Which, if they are a great fit, approximately 40% upsell to my group 12 month Marketing Mastermind that sells for $399/month.

STEP 6- THE MEMBERS ONLY AREA They found you on Facebook. They downloaded your free resource. They purchased your $7 product and have set up their free 15 minute session. At that point they were asked to set up a member login. I use Kajabi to manage my “members only” content. You can find it at www.kajabinext.com. Now, in order to access their product, they must login in to this “members only” area of our website. This is where you house the content that they need to access.


You want them to consume the product and to ask for more. You want them to get comfortable returning to your site again and again. We establish trust and a solid relationship by creating this exclusive area that is only accessible to people who have purchased from us.

That’s the tripwire sales funnel. It’s that easy.

By now you can probably see that a tripwire sales funnel can be hugely beneficial to your bottom line and is the best way to get a plethora of your content into the hands of the people that need it most.

Still feeling a little intimidated? Take a look at the picture below. All you need to do to get started is to grab a pen and paper.


Remember, as long as you follow the steps, you can customize this to suit your needs and your unique talents. If you are not a fan of creating videos, take them from a fb ad to an ebook or an audio course instead. The important thing is that you grab them, capture their email address, provide value, make a $7 offer and get them on the phone for a one on one conversation and the upsell.

The tripwire is one of the favorite strategies that top earners use to automate their sales funnels. Once you set it up and start the ball rolling, you can capture leads and begin to sell products even while you are sleeping.

And that, is the ultimate time freedom.

To watch a step by step video and see exactly how we put our $138k funnel into play, visit www.freedomclientfunnel.com

I’m committed to helping conscious entrepreneurs like yourself make a massive impact in the marketplace and I now know firsthand that the tripwire sales funnel is the most effective way to do that. You want to make a difference. You want to make money. You need it to be easy.

This is the way to make your mark, build your foundation and set yourself up for profits once and for all.


Bret Gregory is passionate about health and wellness and teaching enlightened entrepreneurs how to thrive and grow their business using Facebook. Bret grew the largest yoga Facebook Page in the world with over 1.3 million likes and has organically grown over 2.4 million likes across 4 pages.

He was the first person ever to do over $1.5 million in sales to customers he met on Facebook way back in 2009, and is now developing a $40 Million super eco-‐‑friendly holistic health and wellness community in Costa Rica set to open in 2016.


Bret creates 6 and 7 figure income streams for conscious business owners. His mission is to help people who are in the business of helping people by teaching how to use Facebook to attract new customers now.

For more information visit www.attractcustomersnow.com

Freedom Client Funnel - Attract Customers Now...12" " "...

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