Free Tools for the Real Estate Agent -...

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1 August 2013 CRS Free Tools for the Real Estate Agent Course Handout by the Houston Association of Realtors ® 3 Hours MCE Credit Course #: (03-00-015-25144)

Transcript of Free Tools for the Real Estate Agent -...

Page 1: Free Tools for the Real Estate Agent - HAR.comcontent.har.com/doc/edu/A5349726E0E2E07B4864D80EC7A1803994A8D583.pdfReal Estate Community- Ask a question or share your knowledge with

1 August 2013CRS

Free Tools for the Real Estate AgentCourse Handout by the Houston Association of Realtors®

3 Hours MCE Credit Course #: (03-00-015-25144)

Page 2: Free Tools for the Real Estate Agent - HAR.comcontent.har.com/doc/edu/A5349726E0E2E07B4864D80EC7A1803994A8D583.pdfReal Estate Community- Ask a question or share your knowledge with

2 August 2013

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Dashboard The Feedback button is always available should you have comments, questions or suggestions Quick Search allows for keyword search of the entire Members Only Portal Inbox shows leads, updates, special notices, Tweets, etc. Quick Access area has links to all the most frequently used tools for one click convenience

One click access to MLS Rotating ‘banner ads’ for various tools Videos such as the monthly market update

‘Stream’ of updates via the HAR social media sites

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3 August 2013

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MLS Section MLS Menu

Tempo MLS- Enter Tempo MLS

FIND MLS Search- See local and nationwide listings (The backside of Realtor.com)

MLS Data Co-Op Search- See local and nationwide listings

RPR- See local and nationwide listings

My Listings- View your active, pending, and sold listings

My Office’s Listings- View all of your office’s listings

MLS Violations- View any current MLS violations

Realtor Listing Distribution Chart- This image adds value to your listing presentations

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4 August 2013

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MLS Menu- cont’d.

MLS Data Input Sheets/ Forms- To assist you in collecting data to add to your listing

MLS Support Phone Numbers- Contact numbers for support

Fusion MLS Info- Link to Fusion online training

MLS Tools Menu

Instant CMA- Assists you in creating an accurate and impressive CMA for your clients

HomeSite- Create a beautiful and engaging listing website in minutes

Market Insight- Send clients the market information that they are looking for

Forms Manager- Access and download HAR, TAR, and TREC forms

Listing Traffic Report- View the amount of times your listings were viewed

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5 August 2013

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MLS Tools Menu- cont’d.

Open House Manager- Find and Enter Open Houses

Price Reductions- Edit if you would not like price reductions to be visible to the consumer

Marketing System (Flyers/Brochures)- Link to Hearst Direct website

Advertise w/ MyAgentAds.com- Link to Chron.com where you can advertise your business or your listing

713-REALTOR Property Hotline- Enable this tool to use in combination with 713-REALTOR signage

Pending Listings- Edit if you would not like a pending list to be visible to the consumer

School Zone Finder- Assists you in finding Houston school districts and zoning information

Geo Market Area Map- Consumer-centric descriptions for various parts of town

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6 August 2013

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SUPRA Menu

Supra Showing Report- Displays a list of Supra boxes and allows you to assign them to a listing

SUPRA Web Login- Link to Supra website

SUPRA Compatible Devices- List of compatible mobile devices

Supra Customer Service 1-877-699-6787

MLS Statistics & Reports Menu

MLS Market Statistics/ Analysis- Local Market Trends Reports

Statistical Reports Manager- This broker only tool allows brokers to see statistical information about their agents listings and performance

MLS Press Release- Link to latest market information

Top Producers List- Quarterly Top Producer Reports

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7 August 2013

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MLS Education Menu

MLS Training Courses- Link to register for MLS classes

MLS Online Rules Training Course- To be used as a training tool when an agent receives an MLS fine

MLS Rules & Regulations- A list of all of the MLS Rules

Top MLS Rules to Remember- The most often violated MLS rules

MLS Listing Status Definitions- The eight different listing status codes used by HAR

MLS Information

MLS Latest Articles- Link to HARconnect.com

About HARMLS- An overview of our MLS systems

MLS Advisory Group- Link to view the current MLS Advisory Group Members

MLS Advisory Meeting Room- Used be MLS Advisory Group Members

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8 August 2013

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Leads / Appointments Section Leads / Appointments Menu

Leads- This report all email leads delivered to you during the term of your listings on HAR.com

Appointment Manager- View listing and showing appointments

Phone Leads- Leads delivered to you via 713-REALTOR

My HomeFinder Bookmarks- View the number of times your listings have been bookmarked by a consumer

Online Agent Chat Transcripts- View chat transcript history from online agent chat tool

My Contacts- View all of your contacts

STAR Report- Personalized web statistics

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9 August 2013

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Leads Settings Menu

Communication Preferences- Specify how you would like to be contacted by consumers

Lead Source- View all of the sources where your leads are coming from

My Account Section Membership Information Menu

My Contact Information- View and edit your personal information

My Membership Card- View and print your membership card

My Elected Officials- View the Elected Officials that correspond with your home address

Pay Dues Online- Make secure online payments

My Classes- View, cancel, or make inquiries about the classes you are registered for

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10 August 2013

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Personalize Information Menu

Manage Your Profile/Bio- Provide information about yourself, your business, and your accomplishments

Manage Your Photo- Upload or change your headshot

Manage Your Profile Video- View and edit your profile video

Manage Your Designations- Add designations you have earned

Manage Social Media and External Links- Add URLs to allow consumers to “follow” you on your various social media platforms

Manage Your Languages/Cultures- Designate if you speak another language or specialize in another culture

Create Email Signature- Create a custom e-mail signature that you can use in various email platforms

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11 August 2013

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Communication Menu

My Communication Preferences- Specify how you would like to be contacted by consumers

Participation

My TREPAC Investments- View your year to date and previous year TREPAC contributions

My Volunteer Activities (HAR

Flame)- Add volunteer activities to your profile

Tools My Tools Menu

Consumer Research Panel- View the most recent statistics from an HAR consumer study

Manage Your Website- Create and edit your free member website

Real Estate Community- Ask a question or share your knowledge with realtor members and consumers

Manage Your Blog- Create and edit for free blog

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12 August 2013

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My Tools Menu (cont.)

Create Email Signature- Create a custom e-mail signature that you can use in various email platforms

Manage Social Media and External Links- Add URLs to allow consumers to “follow” you on your various social media platforms

Social Networking Plug-in for MLS- Automatically generates alerts to followers of your new or updated listings

My Neighborhoods- Generate neighborhood inventory and statistics links to your website

Create/Manage Your Newsletter (Lead Gen)- Create and manage your free monthly newsletter

Digital Signatures- Realtor® How To’s- Link to educational information

Manage Your Client Experience Rating- Opt in and manage your Client Experience Rating account

Agent Self-Assessment Checklist- Checklist to help you in using all of the tools available to you

eLearning: HAR Tools- Link to training videos

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13 August 2013

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Consumer Service Checklist- Customizable checklist to be used with your clients

Tools Available to Consumers- Shows all of the tools on HAR.com that are available to consumers

Tools For Your Non-HAR Site Menu

Featured Listings on Your Website

IDX Tools for Your Website

Widgets for Your Website

Neighborhood Links for your Website

Client Experience Rating Badges

Online Chat Tool for Your Website

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14 August 2013

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Lead Capture Form: Contact Me

Lead Capture Form: Request a Home Value

Lead Capture Form: Request a CMA

Market Your Website Menu

Point to Your Domain Name- Used to have your personal domain name reflect your HAR website

Search Keywords and Ranking SEO- A research tool to assist with Search Engine Optimization

More

Inside HAR

Member Training

Member Services

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15 August 2013

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Governmental Affairs

TREPAC

Shop at Realtor Store