Free Tools for the Real Estate Agent -...
Transcript of Free Tools for the Real Estate Agent -...
1 August 2013CRS
Free Tools for the Real Estate AgentCourse Handout by the Houston Association of Realtors®
3 Hours MCE Credit Course #: (03-00-015-25144)
2 August 2013
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Dashboard The Feedback button is always available should you have comments, questions or suggestions Quick Search allows for keyword search of the entire Members Only Portal Inbox shows leads, updates, special notices, Tweets, etc. Quick Access area has links to all the most frequently used tools for one click convenience
One click access to MLS Rotating ‘banner ads’ for various tools Videos such as the monthly market update
‘Stream’ of updates via the HAR social media sites
3 August 2013
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MLS Section MLS Menu
Tempo MLS- Enter Tempo MLS
FIND MLS Search- See local and nationwide listings (The backside of Realtor.com)
MLS Data Co-Op Search- See local and nationwide listings
RPR- See local and nationwide listings
My Listings- View your active, pending, and sold listings
My Office’s Listings- View all of your office’s listings
MLS Violations- View any current MLS violations
Realtor Listing Distribution Chart- This image adds value to your listing presentations
4 August 2013
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MLS Menu- cont’d.
MLS Data Input Sheets/ Forms- To assist you in collecting data to add to your listing
MLS Support Phone Numbers- Contact numbers for support
Fusion MLS Info- Link to Fusion online training
MLS Tools Menu
Instant CMA- Assists you in creating an accurate and impressive CMA for your clients
HomeSite- Create a beautiful and engaging listing website in minutes
Market Insight- Send clients the market information that they are looking for
Forms Manager- Access and download HAR, TAR, and TREC forms
Listing Traffic Report- View the amount of times your listings were viewed
5 August 2013
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MLS Tools Menu- cont’d.
Open House Manager- Find and Enter Open Houses
Price Reductions- Edit if you would not like price reductions to be visible to the consumer
Marketing System (Flyers/Brochures)- Link to Hearst Direct website
Advertise w/ MyAgentAds.com- Link to Chron.com where you can advertise your business or your listing
713-REALTOR Property Hotline- Enable this tool to use in combination with 713-REALTOR signage
Pending Listings- Edit if you would not like a pending list to be visible to the consumer
School Zone Finder- Assists you in finding Houston school districts and zoning information
Geo Market Area Map- Consumer-centric descriptions for various parts of town
6 August 2013
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SUPRA Menu
Supra Showing Report- Displays a list of Supra boxes and allows you to assign them to a listing
SUPRA Web Login- Link to Supra website
SUPRA Compatible Devices- List of compatible mobile devices
Supra Customer Service 1-877-699-6787
MLS Statistics & Reports Menu
MLS Market Statistics/ Analysis- Local Market Trends Reports
Statistical Reports Manager- This broker only tool allows brokers to see statistical information about their agents listings and performance
MLS Press Release- Link to latest market information
Top Producers List- Quarterly Top Producer Reports
7 August 2013
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MLS Education Menu
MLS Training Courses- Link to register for MLS classes
MLS Online Rules Training Course- To be used as a training tool when an agent receives an MLS fine
MLS Rules & Regulations- A list of all of the MLS Rules
Top MLS Rules to Remember- The most often violated MLS rules
MLS Listing Status Definitions- The eight different listing status codes used by HAR
MLS Information
MLS Latest Articles- Link to HARconnect.com
About HARMLS- An overview of our MLS systems
MLS Advisory Group- Link to view the current MLS Advisory Group Members
MLS Advisory Meeting Room- Used be MLS Advisory Group Members
8 August 2013
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Leads / Appointments Section Leads / Appointments Menu
Leads- This report all email leads delivered to you during the term of your listings on HAR.com
Appointment Manager- View listing and showing appointments
Phone Leads- Leads delivered to you via 713-REALTOR
My HomeFinder Bookmarks- View the number of times your listings have been bookmarked by a consumer
Online Agent Chat Transcripts- View chat transcript history from online agent chat tool
My Contacts- View all of your contacts
STAR Report- Personalized web statistics
9 August 2013
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Leads Settings Menu
Communication Preferences- Specify how you would like to be contacted by consumers
Lead Source- View all of the sources where your leads are coming from
My Account Section Membership Information Menu
My Contact Information- View and edit your personal information
My Membership Card- View and print your membership card
My Elected Officials- View the Elected Officials that correspond with your home address
Pay Dues Online- Make secure online payments
My Classes- View, cancel, or make inquiries about the classes you are registered for
10 August 2013
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Personalize Information Menu
Manage Your Profile/Bio- Provide information about yourself, your business, and your accomplishments
Manage Your Photo- Upload or change your headshot
Manage Your Profile Video- View and edit your profile video
Manage Your Designations- Add designations you have earned
Manage Social Media and External Links- Add URLs to allow consumers to “follow” you on your various social media platforms
Manage Your Languages/Cultures- Designate if you speak another language or specialize in another culture
Create Email Signature- Create a custom e-mail signature that you can use in various email platforms
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Communication Menu
My Communication Preferences- Specify how you would like to be contacted by consumers
Participation
My TREPAC Investments- View your year to date and previous year TREPAC contributions
My Volunteer Activities (HAR
Flame)- Add volunteer activities to your profile
Tools My Tools Menu
Consumer Research Panel- View the most recent statistics from an HAR consumer study
Manage Your Website- Create and edit your free member website
Real Estate Community- Ask a question or share your knowledge with realtor members and consumers
Manage Your Blog- Create and edit for free blog
12 August 2013
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My Tools Menu (cont.)
Create Email Signature- Create a custom e-mail signature that you can use in various email platforms
Manage Social Media and External Links- Add URLs to allow consumers to “follow” you on your various social media platforms
Social Networking Plug-in for MLS- Automatically generates alerts to followers of your new or updated listings
My Neighborhoods- Generate neighborhood inventory and statistics links to your website
Create/Manage Your Newsletter (Lead Gen)- Create and manage your free monthly newsletter
Digital Signatures- Realtor® How To’s- Link to educational information
Manage Your Client Experience Rating- Opt in and manage your Client Experience Rating account
Agent Self-Assessment Checklist- Checklist to help you in using all of the tools available to you
eLearning: HAR Tools- Link to training videos
13 August 2013
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Consumer Service Checklist- Customizable checklist to be used with your clients
Tools Available to Consumers- Shows all of the tools on HAR.com that are available to consumers
Tools For Your Non-HAR Site Menu
Featured Listings on Your Website
IDX Tools for Your Website
Widgets for Your Website
Neighborhood Links for your Website
Client Experience Rating Badges
Online Chat Tool for Your Website
14 August 2013
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Lead Capture Form: Contact Me
Lead Capture Form: Request a Home Value
Lead Capture Form: Request a CMA
Market Your Website Menu
Point to Your Domain Name- Used to have your personal domain name reflect your HAR website
Search Keywords and Ranking SEO- A research tool to assist with Search Engine Optimization
More
Inside HAR
Member Training
Member Services
15 August 2013
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Governmental Affairs
TREPAC
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