FraserNet Magazine Media Kit
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Transcript of FraserNet Magazine Media Kit
MEDIA KIT
Harvard Professor and
Michelle & Barack Obama’s Mentor
FEATURED ARTICLE:
LEARN, EARN & RETURN: FINDING OUR WAY FORWARD AND BACK
FACTS & BENEFITS PowerNetworking The Online Magazine Facts
PowerNetworking The Online Magazine reaches over
1,000,000 Black professionals, business owners and com-
munity leaders in 50 U.S. markets and seven countries.
PowerNetworking The Magazine is a major Black publica-
tion with networking and business-to-business marketing
as its editorial focus.
The unique design of PowerNetworking The Magazine
allows corporate professionals, entrepreneurs and civic
leaders easy access to specific resources that may lead to
jobs, talent, customers and new business relationships.
PowerNetworking The Magazine is an extension of the
PowerNetworking Conference continuing the culture of
personal growth and development that has brought to-
gether thousands over the last 14 years.
Business Benefit
Corporate advertisers will receive year-round exposure
to some of the best and brightest professionals in the
world of business. The wide variety of business informa-
tion that PowerNetworking The Magazine provides en-
sures it will be read and used year around.
PowerNetworking The Online Magazine will provide expo-
sure for your advertisement to over 1,000,000 potential
buyers, both domestic and international.
PowerNetworking The Online Magazine has an expansive
circulation. Your advertisement will reach over 1,000,000
affluent Blacks.
Your advertisement will promote reciprocity from the
Black consumer.
Your company can share in the prestige of the
PowerNetworking Brand; it is held in the highest esteem
within the African-American Community.
Companies purchasing advertisements are also listed in a
special area in the valued partners section of the yearly
PowerNetworking Conference program .
In addition, companies can take advantage of many other
advertising opportunities offered by FraserNet. For more
information contact the FraserNet office at 216-496-1287
or 216-691-6686 x201.
DEMOGRAPHICS Age 25-54 (Average: 42)
Sex 54% Female 46% Male
Marital Status 59% Single 41% Married
Education 85% college educated 29% graduate degrees
Housing 64% own home/condo
Household Income 45%, $55,000—$74,000 33%, $75,000—$100,000 12%, $100,000+
Employment Status 67% Full-time 30% Self-Employed
Position 52% Executive 15% Manager/Supervisor 29% Prof./Specialist
Distinguished Circulation to Include
Black Clergy
Black Mayor’s Conference Members
Black State and Local Legislators
Business Policy Review Council
College and University Presidents
Congressional Black Caucus Members
Corporate CEOs and Senior Executives
Other Demographic Characteristics
89% Have Access to a Computer at Home and Work
53% Use the Internet Everyday
82% Have a VISA Card
61% Have a MasterCard
49% Have an American Express Card
30% Are Self-Employed The Last Six Months
59% Read Three to Six Books
88% Attended a Speech/Convention/Conference
77% Attended a Movie
68% Went on Vacation
86% Volunteered
45% Purchased Something on the Internet
Corporate Purchasing Agents
Executive Leadership Council
HBCU Presidents
Human Resources and Diversity Executives
Membership of 100 Black Men of America, Inc.
Membership of the National Black Mayors
NAACP Chapter Presidents
National Black Organization Presidents
National Urban League Chapter Presidents
CIRCULATION Electronic Circulation
1,000,000+
(Estimated total readership to
include: www.frasernet.com,
social media, email database
and organic traffic)
U.S. Cities Represented
(Partial Listing)
Albany , NY
Atlanta, GA
Austin, TX
Baltimore, MD
Baton Rouge, LA
Birmingham, AL
Boston, MA
Charleston, SC
Charlotte, NC
Chicago, IL
Cincinnati, OH
Cleveland, OH
Columbus, OH
Dallas/Fort Worth, TX
Dayton/Springfield, OH
Denver, CO
Detroit, MI
Fayetteville, NC
Gary, IN
Grand Rapids, MI
Greensboro/Winston-Salem,
NC
Houston, TX
Indianapolis, IN
Jackson, MS
Jacksonville, FL
Kansas City, MO
Knoxville, TN
Las Vegas, NV
Little Rock, AR
Los Angeles, CA
Louisville, KY
Memphis, TN
Miami/Fort Lauderdale, FL
Milwaukee, WI
Minneapolis, MN
Montgomery, AL
Nashville, TN
New Orleans, LA
New York, NY
Newark/Orange, NJ
Norfolk/Virginia Beach, VA
Omaha, NE
Orange County, CA
Orlando, FL
Philadelphia, PA
Phoenix, AZ
Pittsburgh, PA
Portland, OR
Raleigh/Durham, NC
Richmond, VA
Sacramento, CA
San Francisco/Oakland, CA
San Jose, CA
Seattle/Tacoma, WA
St. Louis, MO
Tallahassee, FL
Tampa, FL
Tucson, AZ
Washington, DC
Wilmington, DE
International Cities
Accra, Ghana
Birmingham, England
Kingston, Jamaica
Lagos, Nigeria
London, England
St. Thomas, Virgin Islands
Toronto, Canada
RATES & SPECIFICATIONS
Important Dates
Advertising Sales Close/ Materials Due:
May 15, 2015
Publishing Date:
June 1, 2015 Edition
Ad Sizes Corporate Small Business
Two Page Spread: 17”x 11” $4,500 $2,199
Full Page: 8”x11” $2,500 $1,199
Half Page $1,500 $799
Quarter Page N/A $599
Premium Positions
Covers: IF, IB, Back $3,500 $1,750
Other Specified Positions Rate plus 15%
*Multiple Issue Discounts And Premium Packages Available
(Platinum, Gold, Silver, Bronze). Call for information.
Acceptable File Formats
Hi Res PNG or JPG
Resolution 300 dpi
*No other formats will be accepted.
Send files to:
Lisa Overton ([email protected])
Payment Options
Payments must be received in full by advertising sales close
date. Payment may be received by check, money order, Pay
Pal, or credit card.
Pay 30 days or more before advertising sales close
date and get 20% off.
Payment Contact
Lisa Overton ([email protected])
FraserNet, Inc.
2940 Noble Rd., Ste. 203, Cleveland, Ohio 44121
EXTRAS, TERMS, & CONDITIONS Terms and Conditions Advertising
1. All cancellations must be in writing and shall not be
considered accepted until confirmed by the publisher.
Cancellations or changes on orders will not be accepted
after advertising closing date. Copy changes must be
received by deadline day or the previous ad will run.
2. Ad changes or cancellations after the space deadline will be
billed at the full rate.
3. Every effort will be made to accommodate special position
request. However, the publisher reserves the right to deter-
mine final ad placement
Purchasing/Billing/ Shipping
1. To purchase an advertisement in PowerNetworking The
Online Magazine please contact: George Fraser at 216-496-
1287/[email protected]. Advertisers & agencies are
jointly responsible for payment of all ads. Payments are due
on or before indicated date. Send all correspondence and
payments to: Gregory Williams, Vice-Chairman & President,
FraserNet, Inc., 2940 Noble Road, Suite 203, Cleveland
Heights, OH 44121
Publisher’s Policy
The publisher reserves the right to refuse any advertising and
shall not be liable for damages if for any reason they fail to pub-
lish the advertisement. The publisher is not responsible for any
errors, key numbers or other type set by the advertiser. The
publisher reserves the right to place the word “advertisement”
or “advertorial” with copy that, in their opinion, resembles edi-
torial matter.
Advertising rates are subject to change. The publishers will
protect contract advertisers’ rates for 90 days following the
institution of new rates. All advertisements are accepted and
published by the publisher upon the representation that the
agency and/or advertiser are authorized to publish the entire
contents and subject matter thereof in consideration of the
publisher’s acceptance of such advertisements for publication,
the agency and/or advertiser will indemnify and save the pub-
lisher harmless from and against any loss or expense resulting
from claims or suits based upon the contents or subject matter
of such advertisements, including without limitation claims or
suits for libel, violation of right to privacy; plagiarism and copy-
right infringement.
Professional Organizations and Media Partners
Black organizations and Media Partners from a wide variety of na-
tional initiatives work together to promote, distribute PowerNet-
working The Online Magazine to include:
100 Black Men of America, Inc.
Atlanta Inquirer
Black Human Resource Net-work
Black Meeting & Tourism Magazine
BlackPR.com
BusinessNews USA
CaribNews
Congressional Black Caucus Foundation
Golf Digest
Gospel Today
Hope Today
Heart & Soul Magazine
Rolling Out Magazine
Minorities in Business Maga-zine
NAACP
National Urban League
National Alliance of Market Developers
National Assoc. of Black Ac-countants
National Black Chamber of Commerce
National Black MBA Associa-tion, Inc.
National Minority Supplier Development Council
Pathfinders Travel Magazine
Radio One
RealTimes, Inc.
The Black Collegian
The Network Journal
The WORD Network
Turning Point Magazine
Upscale Magazine
Uptown Magazine
Urban Call
Urban Financial Services Coalition
Urban Influence
Urban Trendsetters
World Christian Times
About FraserNet, Inc.
FraserNet is a global leadership network committed to eco-
nomic development through education, training, and em-
powerment for Black people. Its focus is to train, educate,
and equip Black people with new skills, new thinking, and
new approaches for personal, professional, and financial suc-
cess in the 21st Century.
Founded in 1988 by George C. Fraser, FraserNet believes in
developing continuing–relationships with forward thinking
individuals through ongoing growth and development op-
tions such as conferences, workshops, and long-term coach-
ing.