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Franchise - No animations
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www.wafflebrothers.com
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Waffle Brothers HistoryJohn Power – Las Vegas, NevadaRod Dupen – Sydney, AustraliaSpent 1 ½ years perfecting the Original Waffle recipe (Liege)Summer of 2007: Rolled out concept to all Fairs and Festivals in Denver Metro Area, Farmers Markets and catering eventsFall of 2007: 1st Waffle cart put into action, spent the next years feeding the masses and promoting the Waffle Brothers brand1st restaurant established in 2010 – 4thrd and Corona
- Breakfast bagels, breakfast sandwiches, eggs, bacon, sausage, espresso, handcrafted lunch , sandwiches, gluten free and vegan edibles
Currently have 3 locations… More to come!!!
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Menu FareWaffles
- Original, Traditional, Whole Wheat, Gluten-Free, Vegan
30+ ToppingsMeats. Eggs, Breakfast and Bagel SandwichesEspresso and Coffee DrinkHandcrafted Lunch SandwichesSaladsGluten FreeVegan OptionsPub Style Only… Fried Chicken, Wings, Burgers, Fries, Aussie Meat Pies and Liquor
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The Three Waffle ModelsWaffle Brothers Three Models to Facilitate Growth in Territories
Express (QSR)Limited Menu and Seating: Kiosk, Carry Out Only, Concession StyleShopping Malls, Colleges/Universities, Sporting Events,
EntertainmentDistricts and AirportsApproximately 400 – 600 sq. ft.Cost (???)
Original (Fast Casual)Breakfast and Lunch MenuNeighborhoods, In-Line Retail, Locations with few surrounding
Breakfast Options (Suburban or Urban)Approximately 1,200 – 1,800 sq. ft.Cost (???)
Pub Style (Full Service)Breakfast, Lunch, Dinner including Chicken & WafflesRestaurant/Bar District, Highly Populated Urban Areas, Central
Business and Entertainment Districts, CasinosApproximately 1,500 – 3,000sq. ft.Cost (???)
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The Waffle Brothers Concept
A passion to serve handcrafted food to bring people from all over the world together in a
home-feel environment.Uniqueness: Products, service style
and approach combination of Waffles and Sandwiches, funky/fun
environment*****CHARISMATIC****
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John Power and Rod DupenThe Waffle Brothers
Fresh FruitWaffle Breakfast PlateBreakfast Bagel Sausage, Egg, Cheddar
Lunch SandwichMr. JonesTossed Salad
Ice Cream SundaeBananas, Ice Cream, Caramel, Walnuts
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America is Turning to Waffles!
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America is Turning to Waffles!
In 2006 there was only one Waffle Food Truck- This number has grown to 58 in 2012
In 2007 there were only 3 Waffle Carts in the United States; Waffle Brothers was the 4th!The number of restaurants claiming Waffles of Chicken & Waffles as their core business in 2009 was 35-40
- That number has grown to 110 in 2012
There are 12 Waffle Franchise opportunities in the world today, only 7 in the United States
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What Makes Waffle Brothers A Unique and Great Opportunity
Waffle Types (5), not including specials and variety of toppings (30+)
Fresh Fruit approach: Quality and Quantity
Combination of Waffles and Sandwiches, as well as Gluten Free and Vegan options… everyone is happy!
Imported from Belgium: Irons and Nib Sugar
Fun, Funky and Engaging environment; We love our people and it shows!!!
Relatively low start-up costs given the revenue generation opportunity
Abbreviated hours of operation (Original Model: 7am – 4 pm
Added revenue generation through catering services and bagged Waffles
Great Growth potential for Master Franchisees
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“The Way of the Waffle”Proven Systems, Support
and Training
Minimum 5 day training in Denver, COOnsite training and ongoing supportAssistance with lease negotiations and site selectionContinual development with promotions and best practicesMonthly calls for assistance in day-to-say operationsWebinars for updates on business practices and news Master Support training on how to run business at highest levelMaster Developer training, sales and support
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Single Unit
Franchise Fee: $40,000Total Minimum Start Up: $161,000
Additional Units Fee: $35,000Minimum Net Worth: $300,000
Minimum Cash Investment: $50,000
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Master Franchise
Territory Fee: $150,000-$335,000Total Investment: $???
Minimum Net Worth: $500,000Minimum Cash Investment: $65,000
Royalty Retained: 2.5%