Foundations of Entrepreneurial

Leadership Speaker Series

(Exit Strategy Summary)

Class 11 – Speaker Series / Harvest Strategy

MGT 190/290Prof Frey: Frey@gwu.edu

Source: Derived from an original PPT by Dr. Susan G Duffy, Simmons College

Today:• What’s due next week• Speakers

Class 11 – Speaker Series / Harvest Strategy

Preview• April 2 - Speakers

– Mgt & ops due

• April 9 – Harvest discussion + Pitch lab + Book club?– Mentor interview due + milestone, harvest, exec summary

draft

• April 16 – PRESENTATIONS (8) – Exec sum draft #2 due

• April 23 – PRESENTATIONS (8) – Feas Plan draft (total) due

• April 30 9-12 am – PRESENTATIONS (5) / Salon Series Mentor Breakfast– Mentor assmt due (Feas plan due by May 12 to MGT 315)

Class 11 – Speaker Series / Harvest Strategy

Anatomy of a Feasibility Plan1. Executive Summary2. Concept

A. Value PropositionB. Value Model

3. Industry/Context4. Market

A. GeneralB. Specific

5. CompetitionA. Direct/indirect B. Strategic

Differentiation

6. Financial InformationA. Startup CostsB. Pro Forma Income

StatementsC. Balance Sheet

7. Sources of Funding8. Management Team

(incl. advisory board)9. Operations10.Milestones11. Harvest Strategy

And…EXECUTIVE SUMMARY

DUE IN NEXT CLASS - Milestone chart- Harvest strategy- Exec summary

draft 1

You are here

Class 11 – Speaker Series / Harvest Strategy

Develop Milestone CalendarWhat goals should be reached to know

that this process is on track?

What is the projected date of completion for each goal?

Can the milestone be linked to financial indicator (funds, sales)?

Class 11 – Speaker Series / Harvest Strategy

Activity Date Significance

Class 11 – Speaker Series / Harvest Strategy

How will investors be paid?What is the exit strategy for venture?

Keep: “Closely held” ventureSellMergeBe acquired

Class 11 – Speaker Series / Harvest Strategy

Executive Summary – the top 1 to 2 points from each section of your plan

- Idea: If someone read ONLY this, they would “get it” and like it.

- Tip: Highlight your strongest information and assets in bold/shading

Draft #1 due next week in class, you will re-do it for the week after

• Susan Apgood– Co-Founder and President, News Generation

• Michael Goldstein– Founder and President, www.ContentNow.com

• Susan Jones– Professor, Clinical Law & Director and Supervising

Attorney, Small Business & Community Economic Development Clinic (SBCED Clinic)

• Julie Silard Kantor– Vice President, National Foundation for Teaching

Entrepreneurship (NFTE)

Class 11 – Speaker Series / Harvest Strategy

Highlight of topics covered to date:• Thinking entrepreneurially• Your personal strengths,

weaknesses• Your passions and interests• Reflections on female

leaders• Ideas & myths about

entrepreneurship • PITCH & “PMP”• Your personal “pitch” – bio• Doing research• Networking• Negotiation• Communication • Financial Literacy labs

• Mentoring – your ideal• Mentoring – peer• Mentoring – outside of class

• Readings• Speakers

• Plan-Concept development• Plan-Industry context• Plan-Market and

Competition• Plan-Financials• Plan-Mgt & Ops• Plan-Harvest Strategy• Grad students: Book Club

Class 11 – Speaker Series / Harvest Strategy