FOTE09 - Peter Robinson: A Pocket University: Open Content and Mobile Technology - Oxford on iTunesU
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Transcript of FOTE09 - Peter Robinson: A Pocket University: Open Content and Mobile Technology - Oxford on iTunesU
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A Pocket University
Peter RobinsonComputing ServicesOxford University
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Open Content and MobileTechnology - Oxford on iTunesU
Peter RobinsonComputing Services, Oxford UniversityBarry Cornelius, Steve Pierce & Carl Marshall
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Online talks, events, interviews and conferences
Story of itunes.ox.ac.uk
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Even august institutions..such as Oxford are embracing Web 2.0
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Institutional Change
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Up the Down Escalator
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Oxford ITDevolved federated landscape
■ 46 Colleges & Halls, 200+ departments, ? AV units ■ 100+ AD domains, eDirectory, other DS■ MIT) KDC only global source for authentication (not used globally!
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Oxford ITDevolved federated landscape
~ 500K emails a day ~ 72,000 IP hosts / PCs ~ 32,000 Usernames
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April 2008- Oct 2008 • Opportunity for Oxford to one of the first non-US universities in iTunesU
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April 2008- Oct 2008 • Opportunity for Oxford to one of the first non-US universities in iTunesU
• but Oxford had no■ central online audio-video repository■ budget
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Hidden Webcast Videos
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Transmission
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What is podcasting?
Image attributionshttp://www.ikony.w.inds.pl/images/ikony/Web_2_0_RSS_Icon_2_by_datamouse.jpghttp://www1.istockphoto.com/file_thumbview_approve/4510501/2/istockphoto_4510501-multimedia-icons-color.jpg
+ =
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What is podcasting?
Image attributionshttp://www.ikony.w.inds.pl/images/ikony/Web_2_0_RSS_Icon_2_by_datamouse.jpghttp://www1.istockphoto.com/file_thumbview_approve/4510501/2/istockphoto_4510501-multimedia-icons-color.jpg
+ =
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Whatever. Wherever. Whenever.
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0
20
40
60
80
100
PDA Mobile Phone DVD Player Memory Stick MP3 Player Digital Camera Video Camera Desktop Computer Laptop Computer
2004 2005 2006 2007 2008
Freshers Survey - Mobile is the norm
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020406080
100
PDA DVD Player MP3 Player Desktop Computer
Ow
ners
hip
(%)
2004 2005 2006 2007 2008
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Anatomy of a podcast
Podcast Feed
Podcast
Podcast
Podcast
Album ArtAlbumCollectionContainerFolder
RecordingsItemsMedia ItemsVideoFiles
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iTunes U in October 2008
Three bricks along the top - access to sites within iTunes U.Categories (on the left) - access to topic areas.There is a top downloads box (on the right) - quick access to popular recordings.Lower down on the left, link Universities & Colleges
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Oxford Podcast Community
http://users.ox.ac.uk/~busch/
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Devolved workflow via OxITEMS RSS Engine
FAQ - is it free and open ? Yes ! - RSS/MP3
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• Course Level
When you configure a tab, you tell it: The name of the tab; the URL of the RSS feed; how often to read the RSS feed; an e-mail address for reporting problems.
The listing of the tracks for the currently selected tab is taken daily from the RSS feed.
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http://rss.oucs.ox.ac.uk/mat/nanotechnology-video/rss20.xml
21s
Video podcast example
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http://rss.oucs.ox.ac.uk/engfac/podcasts-medieval/rss20.xml
Medieval English Lecture
Without visuals?
40s
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http://rss.oucs.ox.ac.uk/politics/german-politics-slides-video/rss20.xml
20s
A good compromise
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Generating new content• New material every week produced by depts• New conversational podcasts fit for the medium■ Inside Science■ Conversations with Philosophers■ Day to day coverage of the Credit Crunch■ Artshows by students■ Student poetry slams■ Students interviewing experts
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Pathways■ Taking the Grand Tour
■ 200 + members
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Legal
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Oxford on iTunes U launch
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iTunes U today
Album covers - access to OXITEMS podcast feeds within iTunes U.Divisions (on the top left) - access to topic areas.There is a top downloads box (on the right) - quick access to popular recordings.
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Oxford Podcast FAQs• Free,Free,Free• Parallel Web portal
• iTunes U content is on Oxford servers• Content is not owned by Apple• Standards based - MP3/MPEG4• Material donated by academics• Free to download, subscribe and use
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Marketing
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1,000,00 downloads + No 1 hit
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Oxford Usage Statistics•1 million downloads in 10 mths• Popular feeds have 2,500+ downloads per week• 956 items in 186 RSS podcast feeds • Mainly 1 hr lectures• 75% audio only• Parallel Web Portal - 10% of downloads
• Stiglitz “Credit Crunch” talk• Romp through Philosophy• Building a business
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A million downloads in 10 mths
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Is iTunes Web2.0 ?
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The university commitment is considerable!
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How soon is now?
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Your own personal pocket university - A PLE
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Your own personal pocket university - A PLE
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• “Enterprise level podcasting”■ Partnership Oxford,Cambridge,Open
■ Friends - UCL, Reading, Nottingham, Brookes, Sheffield OpenCast etc
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JISC Steeple project
• Work on■ Aggregation■ Web Portals■ Servers - Encoding engines, but not capture■ Content management, workflow and legal processes
• Wiki etc - http://steeple.org.uk/
• Free manuals, guides, FAQs, code !
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• “Enterprise level podcasting” Oxford,Cambridge,Open
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Steeple Podcast Portal
Steeple - Bjoern Hassler, Peter Robinson,Carl Marshall 2009
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Steeple Podcast Portal
Steeple - Bjoern Hassler, Peter Robinson,Carl Marshall 2009
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Steeple Podcast Portal
Steeple - Bjoern Hassler, Peter Robinson,Carl Marshall 2009
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Steeple Podcast Portal
Steeple - Bjoern Hassler, Peter Robinson,Carl Marshall 2009
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Steeple Podcast Portal
Steeple - Bjoern Hassler, Peter Robinson,Carl Marshall 2009
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Steeple Podcast Portal
Steeple - Bjoern Hassler, Peter Robinson,Carl Marshall 2009
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Future = Open Content
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Oxford OpenSpires
New JISC 1 year project - Open Content Strand
Podcasting Open Educational Resources released under Creative Commons
Institutional Change - “Hearts and minds”
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Oxford OpenSpires
New JISC 1 year project - Open Content Strand
Podcasting Open Educational Resources released under Creative Commons
Institutional Change - “Hearts and minds”
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"1) a new approach to virtual education based on a corpus of open learning content: the UK must have a core of open access learning resources organised in a coherent way to support on-line and blended learning by all higher education institutions and to make it more widely available in non-HE environments.
This needs to be supported by national centres of excellence to provide quality control, essential updating, skills training, and research and development in educational technology, e-pedagogy and educational psychology. "
•ʻOn-line Innovation in Higher EducationʼProfessor Sir Ron Cooke, Chair of JISC Board, 2008
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Questions -Can we create a UK audio visual corpus? How would UK HE market it?The implications of Open content ?
"1) a new approach to virtual education based on a corpus of open learning content: the UK must have a core of open access learning resources organised in a coherent way to support on-line and blended learning by all higher education institutions and to make it more widely available in non-HE environments.
This needs to be supported by national centres of excellence to provide quality control, essential updating, skills training, and research and development in educational technology, e-pedagogy and educational psychology. "
•ʻOn-line Innovation in Higher EducationʼProfessor Sir Ron Cooke, Chair of JISC Board, 2008
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The implications of Open Content ?
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What do I get?
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Commitment to share■ (Hall, 2001) suggests four reasons ....
1. Personal need, or anticipated reciprocity: learner has a pre-existing expectation that he will receive actionable and useful information in return.
2. Reputation: learner feels he can improve his visibility and influence to others in the community, e.g. leading to more work or status in the future.
3. Altruism, or the perception of efficacy of the community in sharing knowledge as a ‘public good’, especially when contributions are seen as important, relevant and related to outcomes.
4. (Tangible) reward: learners negotiate to get some kind of more tangible asset (financial reward, bond, etc.) in return.
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http://www.creativecommons.org.uk/cclogolarge.png
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Future = Open Content+Community
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OpenStreetMap
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Crowd-sourcing
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WWI Poetry Digital Archive
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Galaxy Zoo - classify the stars
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virtual oxford
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m.ox.ac.uk
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m.ox.ac.uk
Erehwon Project & OXPOINTS (Fernando, Dutton, Rahtz .. )
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m.ox.ac.uk
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Future = Open Content+Community
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http://rss.oucs.ox.ac.uk/rusksch/pack2008-video/rss20.xml
32s
And then there is Art...