Exploring Branding Options for a Family-based Luxury Retailer 2010
Foreign luxury retailer eyeing on entry into China
-
Upload
latelier-bnp-paribas -
Category
Business
-
view
1.529 -
download
1
description
Transcript of Foreign luxury retailer eyeing on entry into China
e-Commerce Insider I April
Foreign luxury retailer eyeing on entry into China
Article from e-Commerce Insider, the monthly report monitoring market trends in China
Foreign luxury retailers footprint in China
2011
2012
In Sep 2011, Yoox, Italian internet luxury retailing partner for leading fashion & design brands, launched its multi-brands online boutique in China In March 2012, Neiman Marcus
invested USD28 million Glamour-sales.com.cn. It might launch its own online website in the immediate future
On March 20th, Net-a Porter launched TheOutnet.cn.
It offers, like Outnet other international locations, seasonal discounts on fashion items from many designer brands such as Alexander McQueen, Burberry, and Jil Sander etc.
Brands & Retailers Strategy Updates
Up-To-Date Market Data – List of graphs & charts on e-commerce
Cross countries comparison for online shopping frequencies Cross countries comparison for online shoppers following
social media Foreign luxury retailers footprint in China
The transformation from Shouke to Theoutnet
China e-commerce frontline battle among key players
Table analysis for Dangdang newly strategic movements
History of Tecent’s e-commerce efforts
Tencent investment in e-commerce in 2011
What else are within e-Commerce Insider this month?
Get the full [email protected] This report will give you…
Internet
B2C Market
Topics covered in this report
Online Luxury
Social Commerc
e
Internet company insights
360buy.com Rakuten.cn
51buy.com Shangpin.com
Dangdang.com Shouke.com
eLong.com Suning.com
Ftuan.com thecorner.com
Ganji.com TheOutnet.cn
Gaopeng.com Tmall.comGlamour-sales.com.cn Shouke.com
Gome.com Suning.com
Paipai.com thecorner.com
Online Shopping
Social Media
Get the full [email protected]
More articles, More analysis
with e-Commerce Insider, your monthly report dedicated to the Chinese market
Exclusive market newsLatest available market dataNew consumers trendsBrands' strategyReview of new players
Each month
¥ 4 500 per month (excluding business tax, for a 1 year subscription plan)
¥ 4 500 per month (excluding business tax, for a 1 year subscription plan)
Who we are?
San Francisco
Shanghai
Paris
Asia Regional Office:Cloud Nine Plaza, 9/F 1118, West Yan'an Road200052 Shanghai - China(8621) 62818533
US Regional Office:2415, 3rd street - suite 231
San Francisco, CA 94107 - USA1(415) 8745525
Headquarter16, rue de Hanovre75002 Paris – France
L’Atelier is an independent consulting firm,
part of BNP Paribas Group.
Other available products Research- Customized
reports- Case studies
reports- Markets studies
Advisory- e-Commerce Advisory
- Market Entry Advisory
- Investment
Advisory Workshops - Promotional
events- Learning
Expeditions
Download corporate presentation