Ford India - National Geographic: My Endeavour with Chetan Bhagat

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Exploring Gujarat in India with Chetan Bhagat Watch the show on July 7, 2013 at 7:00 p.m., India Standard Time All photographs and text by Ajay Jain [email protected] / http://kunzum.com Monday 10 June 13

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A storyteller is always looking around for inspiration in whatever he or she does - and that is what Chetan Bhagat seemed to have been doing while driving around Gujarat. I got the opportunity to travel with him while shooting for the MyEndeavour alterrain series being produced by Ford India and the National Geographic channel; Chetan was on a quest to meet the people of Gujarat, especially the Siddhi tribe of African origin living around the Gir National Park, to provide possible settings for a new book. According to Chetan, the real India lives in villages while he writes in English. It was his endeavour to gain insights to be able to write about this real India. Driving a Ford Endeavour alterrain edition (http://www.india.ford.com/suvs/endeavour), we sure met a diverse set of people - all with their own unique societies, cultures and lifestyles. These included the rural folk of Gujarat, self-help groups trying to improve the lot of the lesser privileged, the Maldharis of Gir, the Siddhis and more. It was literally like a series of house calls we were making. Of course, we also had our share of adventure along the way, driving through different terrains. These included dust tracks through forests, landscapes of near-desert like conditions, village roads, hilly tracks and more. We got to see a lot of colour and vibrancy too - rural folk spontaneously breaking into traditional singing, the dance of the Siddhis with their painted faces, workers making decorative earthen kitchen devices - it was all there. And in between, we grabbed a bite of the famed Gujarati cooking, often prepared with a touch of sweetness. Sounds inviting? Did you want to come along too? Would have loved to have you on board, but we could only take that many. Ford India did run a contest in advance, and a lucky winner got to ride along. But you don’t have to feel disappointed - tune in to National Geographic channel in India on July 7, 2013 at 7:00 p.m. for a drive with Chetan Bhagat. I am not telling you what you will get to view on the show. But here is a curtain-raiser; watch this space for more. You can also view more images at https://www.facebook.com/media/set/?set=a.10151353070315770.1073741837.108449295769. Watch the trailer on YouTube at http://www.youtube.com/watch?v=d56cs0yocYg.

Transcript of Ford India - National Geographic: My Endeavour with Chetan Bhagat

Page 1: Ford India - National Geographic: My Endeavour with Chetan Bhagat

Exploring Gujarat in India with Chetan BhagatWatch the show on July 7, 2013 at 7:00 p.m.,

India Standard Time

All photographs and text by Ajay [email protected] / http://kunzum.com

Monday 10 June 13

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Chetan Bhagat at a village near AhmedabadMonday 10 June 13

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The lady is checking out the alterrain in her village near Ahmedabad

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Any time is a good time for a chai break - even when the weather is 38 degrees Celsius

Monday 10 June 13

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Hello ladies, would you like to go for a drive in the Ford Endeavour alterrain edition?

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Everyone in this village seems interested in the Ford Endeavour

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Can you identify these traditional Gujarati dishes?Monday 10 June 13

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Is it back to school to learn a new language?

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Chetan Bhagat live on community radio in Gujarat

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Kite flying is a tradition in Gujarat - and the alterrain could not proceed without witnessing some kites in Ahmedabad

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Making a point, Chetan?Monday 10 June 13

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Driving though scrubby terrain

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These earthen jugs keep the water cool - and these ladies are giving it a cool look with their art. Want to order one? Visit http://mitticool.in.

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Ouch, what’s that? It’s a real nail. What’s it for? Tune into National Geographic on July 7, 2013 to know more

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On way to the Gir National Park

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Visiting a Maldhari village around Gir National Park

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At a Maldhari village in GirMonday 10 June 13

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A colourful Maldhari home in GirMonday 10 June 13

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Maldhari ladies sure are attractiveMonday 10 June 13

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Spotting the big cats in Gir

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What are the Siddhis painting their faces for?Monday 10 June 13

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Now, can you dance like this? ;)

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Atop a hill in GirMonday 10 June 13