Foodpro (2)
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Transcript of Foodpro (2)
Presented by:Tanuja PawarVivek Nair
INTERNATIONATIONAL BUSINESS
FOODPRO Pvt. Ltd.
FOODPRO Pvt. Ltd.
Pro-m’eat
Our vision is to be recognized for our quality on an international scale.
The mission is to promote meat exports worldwide and to consolidate our product in the markets where it is currently exported.
Our Vision and Mission
•People are more conscious about healthy and hygienic food.
•Good quality at low cost
•High initial investment
•Heavy maintenance
•People in these countries are more prone to meat consumption
•Tremendous hope for this particular industry
•Competitors in the market in both these countries
•Government policies
Strength WEAKNESS
THREATSOpportunity
SWOT Analysis
Poultry
Meat
PRODUCT
IRAQ CURRENCY
د. عIRAQI DINARS
UNITED KINGDOM
Pound
PRICE
1 INR = 23.71 IQD 1 INR = 0.013169 GBP
1 GBP = 75.94 INR 1 IQD = 0.042067 INR
IRAQ
Baghdad
Kut
Tikrit
Al Basrah
UNITED KINGDOM
London
Manchester
Liverpool
Glasgow
PLACE
PROMOTION
Communication Channels. ( Media, Newspaper, etc.)
Coupons
Distribution Channels. ( Distributors, Wholesalers, Retailers,
etc. )
SLEPT-W ANALYSIS• Socio-cultural
UK
Food habits: People are food savvy and are prone to take all types of food.
IRAQ
Food habits: Vegetables,lamb,rice,yogurt. Enjoy cooking fruits with beef and poultry.
• Legal
UK
With in the UK, there are two types of laws Criminal Law Civil Law
Iraq
At the time of registration, the
exporting company must describe its
activities with the term "General
Trade“:Law of Commerce No. 30 (1984)
The company must register with the
Customs:
Law of Customs No. 23 (1984)
• Economical
Iraq:Iraq's economy is dominated by the Oil sector, which is 95% of foreign exchange earnings.
UKUK is today the sixth-largest economy in the world and the third-largest in Europe after Germany and France.
• Political
UKThe United Kingdom is a unitary state under a constitutional monarchy. IraqThe federal government of Iraq is defined under the current Constitution as an Islamic, democratic, federal parliamentary republic.
Technology
UKHighly developed technology
IraqThe technology of Iraq is not that sound as main Trade is basically for petrolium and oil.
World Trade Organisation (WTO)
UKUK is a part of WTO
Iraq Iraq is not member of WTO
Forward Integration
o Value added Ethnic Indian meat products like Kabab, Korma etc.oDairy Products
Backward Integration
o Growing Cattleo Installing processing Units o Expanding business to Middle-east countries
FUTURE PLANS
www.themeatsite.com
www.iaiexpo.co.in
www.commerce.nic.in
www.docstoc.com
www.foreign-trade.in
REFERENCES