FONTAINEBLEAU | MIAMI, FL | OCT. 28-30 Managing the Business ...

TBM CONFERENCE 2014 | 1

FONTAINEBLEAU | MIAMI, FL | OCT. 28-30

Managing the Business of IT

“Find the line and focus on where you’re going…If you stare at the obstacles, you’ll run into them. TBM is about focusing on your success metrics.”

JIM SCHOLEFIELD, CTO, THE COCA-COLA COMPANY

2 | TBM CONFERENCE 2014


WELCOMEIN MY 25+ YEARS AS A CIO AND IT LEADER, I’ve never seen something so effective at changing the conversations with my business partners as Technology Business Management. Not only does TBM help us improve efficiency, it allows us to communicate our costs and consumption so that our business partners finally understand IT’s value.

One area where TBM proved invaluable for me was formulating my annual operating plan. Before TBM, we were simply asked to do more with less. With TBM, we knew what drove our IT spending and why. We started talking about tradeoffs. Greater efficiency was always part of the picture, but our plan was now based on facts – not emotion.

The Technology Business Management Council has been at the forefront of this change since our establishment as a nonprofit in April 2012. With over 1,300 technology leaders from the world’s most respected companies, we’re driving the standards and best practices for managing the business of IT. No one else is doing this.

Now it’s time for our second annual TBM Conference. Held at the Fontainebleau Hotel in Miami Beach, this year’s conference has doubled in size. It brings together Global 2000 CIOs, CTOs and CFOs — in a gorgeous venue — to learn from peers who have transformed their IT organizations with TBM.

Attendees have an unprecedented opportunity to:

• Forge new connections with IT leaders from around the world.• Glean new strategic insights and tactical tools to use with your business partners.• Learn about TBM, understand actual use cases and look ahead to the future.

Come join your fellow IT and finance leaders to network, connect, and learn how you can transform your IT organization and help your business to innovate. There is no better opportunity to do all of this than at the 2nd annual TBM Conference!

MIKE DREYERFormer CIO of VisaTBM Council Board Member

General: 1,300+ | Board: 15 | Principals: Authors: 80+ Underwriters: 4

MEMBERS

ORGANIZATION SIZEROLE

45%CXO

25%VP INFRA-OPS

15%CFO IT

15%OTHER

1-1KEMPLOYEES

1K-5KEMPLOYEES

5K-10KEMPLOYEES

10K+ EMPLOYEES

From Facebook to Goldman Sachs and Microsoft to Disney, the world’s most forward-thinking companies in nearly every industry are embracing a new discipline – Technology Business Management (TBM).

Proven to help technology leaders run the business of IT, TBM is changing the conversation about IT’s role in the enterprise by adopting business principles and processes, empowering the CIO to operate much like the CEO of an IT as a Service business.

The TBM Council convenes technology executives to collaborate on how to measure, optimize, and communicate business value. Our framework defines essential disciplines like cost transparency and benchmarking, service portfolio management, value-based scorecarding, demand-based IT planning, and more. Our innovative work has drawn the engagement of some of the nation’s leading institutions — including The Wall Street Journal, KPMG, and Vanderbilt University — who are exploring the link between IT initiatives and economic value. Unlike other executive forums, the TBM Council is the only one comprised of real-world IT leaders focused on solving the problem of how to create the most value by collaborating with business partners.

TBM COUNCIL OVERVIEW



FOUNDING COMPANIES

ACADEMIC ALLIANCES

Vanderbilt University

Columbia University



TBM COUNCIL BOARD of DIRECTORSThe Council is governed by a group of CIO Executive Directors whose mission is to establish a global standard of TBM knowledge and share it with the market. Founding members of the Technology Business Management Council Board of Directors are:

Debra BaileyCIO, Nationwide Building Society

Mike BensonCIO, DIRECTV

Mike DreyerFormer CIO, Visa

Christopher FurstCIO, Univision

Bill KrivoshikCIO, Time Warner

Jim ScholefieldCTO, The Coca-Cola

Company

Larry GodecCIO, First American

Ralph LouraCIO, Hewlett-Packard

Phuong TramCIO, DuPont

Sunny GuptaCEO, Apptio

Greg MorrisonCIO, Cox Enterprises

Rebecca JacobyCIO, Cisco

Tom MurphyCIO, University of

Pennsylvania

George WestermanResearch Scientist, MIT

Don Duet, Co-Head Technology

Division, Goldman Sachs


TBM COUNCIL ACADEMIC ADVISOR

The TBM Council is proud to welcome MIT’s George Westerman to its Board of Directors in his new position as Academic Advisor to the Council. Westerman currently serves as a Research Scientist with MIT’s Sloan School of Management. He is the co-author of 2009’s The Real Business of IT: How CIOs Create and Communicate Value and Leading Digital: Turning Technology Into Business Transformation, to be published this October. In his role as Academic Advisor, Westerman will work closely with the Council to advise the board on core content, influence the development of TBM-focused curriculum, and lead the Council’s research program. In particular, Westerman will be focused on exploring how the rapidly evolving digital economy has transformed the role of the CIO and the expectations of IT while introducing the Council’s mission to other academics and professionals.

GEORGE WESTERMANResearch Scientist, MIT

ACADEMIC ADVISOR



Key Takeaways

TBM CONFERENCE 2014Technology Business Management provides essential disciplines to enable fact-based decision making, improve business conversations, and create greater value. As the founder and technical advisor of the TBM Council, Apptio has been at the forefront of the effort to define these disciplines, from TBM roles and processes to KPIs, reports and data.

None of this would be possible without the CIOs, TBM leaders, TBM Council partners and Apptio experts who regularly contribute to this growing body of knowledge. At the conference, you’ll have the chance to hear from and speak with many of them.

As you read the list of key takeaways (right), you’ll see what makes TBM and this conference truly unique. There is no substitute for the knowledge you will gain at TBM Conference 2014.

CHRIS PICKPresident, TBM Council and CMO, Apptio


POSITION TO MANAGE SUPPLY & DEMAND• Accelerate the shift to delivering services and collaborating on value• Arm your people with facts about consumption, demand, cost, and efficiency• Shift to a portfolio-based approach for governing your resources

CREATE TRANSPARENCY FOR FACT-BASED DECISIONS• Model and report the TCO of infrastructure, applications, and services • Manage total spend on vendors, projects, labor, and other inputs• Fix missing data or poor data quality with reporting and processes

SHAPE DEMAND USING COST AND VALUE• Simplify cost allocations while delivering a bill of IT based on consumption• Collaborate on portfolio rationalization decisions with TCO and consumption facts• Trade cost for quality based on value and redirect savings to innovation or the bottom line

DRIVE A PERFORMANCE-BASED CULTURE• Establish, measure, and communicate KPIs that link to business value• Make TBM metrics a core part of regular business, operating, and strategy meetings• Use data and facts to supplement intuition when making important decisions

PLAN AND GOVERN FOR OPTIMUM VALUE• Use actual TCO insights to create an accurate, business-centric IT strategy and plan• More quickly identify and address the root causes of plan variances with transparency• Manage variances with business partners whether driven by consumption or unit cost

fluctuations

COST-EFFECTIVELY SUPPLY YOUR BUSINESS• Evaluate TCO, unit costs, and benchmarks to identify opportunities to reduce waste• Smartly source services (internal, external/cloud, or both) based on cost and consumption facts• Accelerate application rationalization and data center consolidation efforts

KEY TAKEAWAYS


THE THREE-DAY TBM CONFERENCE 2014 will focus on C-Suite alignment and transformational strategies shared by distinguished IT leaders and their business partners from Global 2000 companies. This conference provides an unprecedented opportunity to forge new connections with IT leaders from around the world and learn how others are using facts to make tough decisions that optimize business value.

AGENDA

Industry Workgroups: Invitation only

CIO Strategy Group:Invitation only

Welcome Reception: Sponsored by

CXO-delivered keynotes, panel discussions and

general sessions focused on IT transformation

TBM Awards Gala

CXO-delivered keynotes, panel discussions and

general sessions focused on strategic IT initiatives

IT leader breakouts

Conference Close Party: Sponsored by

PechaKucha keynote where TBM leaders rapidly

share their innovative reports and KPIs

Sponsor-delivered breakouts

IT leader & practitioner breakouts providing

tactical tools

October 27MONDAY

October 28TUESDAY

October 29WEDNESDAY

October 30THURSDAY

AGENDA

MONDAY October 27

TBM COUNCIL WORKGROUPS (Workgroup and Principal members only)1:00 – 5:00 PM• Energy• Financial Services• Health Services• Hospitality & Gaming• Insurance• Media & Entertainment• Technical Infrastructure Efficiency

CIO STRATEGY GROUP (By invitation only – Fontainebleau Penthouse) 2:00 – 4:00 PM

REGISTRATION OPEN 3:00 – 7:00 PM

WELCOME RECEPTION Sponsored by 6fusion and KPMG7:00 – 10:00 PM


REGISTRATION AND BREAKFAST 7:00 AM

WELCOME ADDRESS Rob Webb, Emcee, TBM ConferenceGeorge Westerman, Research Scientist, MIT

Opening KeynoteTBM IN THE EYES OF THE ENTERPRISE

Dennis Gilmore, CEO, First AmericanLarry Godec, SVP & CIO, First American

Networking Break

General SessionTHE NEW STYLE OF IT

Ramón Baez, SVP & Global CIO, HP

CIO PanelHOW TBM ENABLES AGILITY AND FACT-BASED DECISION MAKING WHEN UNDERGOING M&AModerated by ISG

Phuong Tram, CIO, DuPontChristopher Furst, CIO, UnivisionMike Benson, CIO, DIRECTVBill Krivoshik, CIO, Time Warner

Lunch

TUESDAY October 28

AGENDA


DAY1

AGENDA

FIRESIDE CHAT Sunny Gupta, CEO, ApptioAndy Jassy, SVP, Amazon Web Services

CIO Panel HOW IS YOUR EXECUTIVE BOARD DISCUSSING THE VALUE AND PERFORMANCE OF TECHNOLOGYModerated by KPMG

Les Ottolenghi, CIIO, Las Vegas SandsMike Brady, SVP & Chief Infrastructure Executive, Kaiser PermamenteMike Dreyer, Board Member, TBM CouncilHoward Rubin, President, Rubin Worldwide

Networking Break

General SessionENABLING A PRODUCTS PORTFOLIO TO BETTER SERVE THE BUSINESS

Don Duet, Co-Head, Technology Division, Goldman SachsCaroline Arnold, Managing Director, Technology Division, Goldman SachsSuzette Unger, CFO for Technology Division, Goldman Sachs

General SessionHOW TECHNOLOGY IS CHANGING GLOBAL COMMERCE

Dean Nelson, VP, Global Foundation Services, eBay

CLOSING REMARKS Rob Webb, Emcee, TBM Conference

TBM AWARDS GALA 7:00 – 10:30 PM



OPENING ADDRESS Rob Webb, Emcee, TBM Conference

Opening KeynoteTRANSFORMING DELL’S BUSINESS BY TRANSFORMING IT

Adriana Karaboutis, VP & Global CIO, Dell

INNOVATION SHOWCASE

Networking Break

INNOVATION SHOWCASES

CIO PanelLESSONS IN LEADERSHIP: DRIVING REAL TRANSFORMATION—AND REAL RESULTSModerated by: Brian Watson, Author, Confessions of a CIO

Lynden Tennison, CIO, Union PacificWayne Shurts, CTO, SyscoSteve Bandrowczak, SVP, Global Business Service, HP

Lunch Sponsored by Ramprate

WEDNESDAY October 29DAY

2


AGENDA

ELECTIVES FOCUSED ON PRACTICAL LESSONS & BEST PRACTICES INCLUDING WORKSHOPS, PANELS, AND ROUNDTABLES Expert material shared by IT leaders from:

CHOOSE ONE SESSION FROM THE FOLLOWING:


Steve Adams, Executive Director Corporate Finance

Shayne Estrada, IT Finance Director

Rafael Adaui, Manager, ITSM

Pedro Gallangos, IT Finance Director

Arthur Borges, IT Finance Manager

Ulka Wilson, Global IT Planning

Manager

Laura Bouvier, SVP ITBM

Suzanne Chartol, Director Service &

Performance

Jodi Hunter, VP, Strategic

Support Services

John Jarvis, Director, IT Finance

James LaPlaine, SVP Technology

Operations

Peter Letizia, VP, Finance

Chuck Niethold, VP, TBM & IT PPM

Eveline Oehrlich, VP, Research

Randall Pfeifer, VP, TBM


1

1

2

2

3

3

4

4

5

5

6

6

AGENDA

WEDNESDAY (CONTINUED)October 29DAY

2

ELECTIVES FOCUSED ON PRACTICAL LESSONS & BEST PRACTICES INCLUDING WORKSHOPS, PANELS, AND ROUNDTABLES Expert material shared by IT leaders from:


General SessionHOW THE ENTERPRISE IS DELIVERING AND MANAGING HYBRID SERVICES

Jim Scholefield, CTO, The Coca-Cola Company

CLOSING REMARKS Rob Webb, Emcee, TBM Conference

MIAMI NIGHTS CELEBRATION Sponsored by Apptio7:00 PM - Late


Peter Presland-Byrne,

VP Chief Architect

Carl Stumpf, Technology Controller

Donna Woodruff,

Director, TBM Office

Monica Jonas, SVP of Operations

Greg Panik, CFO IT

Mark Grimmelikhuijsen,

IT Service Management Lead

Drew Adam, Sr. Manager IT Planning

1 2 3 4 5 6

AGENDA

“An incredible experience for someone who is new to the TBM world and starting to lead the effort in their organization. The experience of those that go ahead makes the road seem less daunting.”

MIKE BENSON, CIO, DIRECTV



OPENING ADDRESS Rob Webb, Emcee, TBM Conference

KeynotePECHAKUCHA: RAPID-FIRE SHOW-AND-TELL OF TBM REPORTS AND KPIS

CME Group, Carl Stumpf, Technology Controller First American, Chuck Niethold, VP, IT PPM and TBM Molina Healthcare, John Jarvis, Director of IT Finance Fannie Mae, Suzanne Chartol, Director Service and Performance ManagementAutoTrader Group, Donna Woodruff, Director, TBM Office

Networking Break

SESSIONS Sessions focused on providing proven techniques for leveraging Apptio and related technologies to address tough challenges. Practical lessons and material delivered by Apptio experts, customers, and partners.

CONFERENCE ENDS 1:00 PM

THURSDAY October 30


DAY3

AGENDA


PECHAKUCHAペチャクチャ

PechaKucha or Pecha Kucha (Japanese: ペチャクチャ: [petɕa ku̥͍tɕa], chit-chat) is a presentation style in which 20 slides are shown for 20 seconds each (six minutes and 40 seconds in total). The format, which keeps presentations concise and fast-paced, powers multiple-speaker events called PechaKucha Mornings. During this unique session, TBM leaders will rapidly showcase their innovative TBM reports and KPIs in 70 minutes. These applied reports showcase critical data that help drive alignment by demonstrating the cost, quality, and value of IT across the business.

SLIDES SECONDS PER PRESENTER20 20 6:40

Carl Stumpf Technology Controller

Chuck NietholdVP, IT PPM & TBM

John Jarvis Director of IT

Finance

Suzanne Chartol Director Service &

Performance

Donna Woodruff Director, TBM

Office

Randall PfeiferVP, TBM


KEYNOTE & INDUSTRY LUMINARIES

TUESDAY

In this post-recession, pro-regulation, dependent-upon-technology environment, CIOs require different skills to communicate to business leaders; they require skills that enable fact-based decision making. In this insightful keynote, First American Financial CEO Dennis Gilmore recounts his organization’s odyssey through the 2008 financial crisis and how his team, led by CIO Larry Godec, utilized TBM to determine the answer to fundamental questions: Are we spending the right amount — or too little, or too much — on technology to continue to grow and compete?

Larry will then provide his perspective on how TBM enabled him to cut costs, grow innovation, and leverage technology to distinguish First American — a journey that earned him the prestigious Business Transformation Award at the 2013 inaugural TBM Conference.

Larry Godec is Senior Vice President & Chief Information Officer of First American. In that capacity, he leads all divisions within the technology portfolio including strategic planning, application development, security, R&D, governance, infrastructure, and data center operations that support and grow the business.

Dennis J. Gilmore is Chief Executive Officer of First American Financial Corporation and also serves as President of the company’s largest subsidiary, First American Title Insurance Company. Prior to the Title Insurance Company spin-off from The First American Corporation, Gilmore served as Chief Operating Officer for that company and was responsible for helping to establish the course of its operating and technology initiatives and managing its offshore operations.

KEYNOTE

TBM in the Eyes of the Enterprise

Dennis GilmoreCEO

Larry GodecSVP & CIO



Today the IT industry is changing and a new style of IT is emerging – in part due to trends such as big data, the cloud, mobility, and security. CIOs must effectively run the business while still investing in innovation to improve business outcomes. IT professionals must also become business leaders who are closely integrated with the business itself, not just IT. In this session, Ramón will speak about the importance of CIOs in developing a flexible, innovative culture and hiring the right people for success. He will also share his experience that proves it is only though collaboration that IT professionals and other leaders will ultimately improve business outcomes.

Ramón Baez is Senior Vice President & Global Chief Information Officer (CIO) of HP, responsible for the global information technology (IT) strategy and all of the company’s IT assets that support HP employees and help drive strategic company priorities. This includes worldwide application development, the company’s private cloud, IT security, data management, technology infrastructure, and telecommunication networks.

GENERAL SESSION

The New Style of IT

Ramón BaezSVP & Global CIO


It’s estimated that there will be over 35,000 M&A transactions this year. CIOs have an opportunity to play a key role in these transactions. How? By enabling board members to answer the three fundamental questions of any merger, acquisition or divestiture: How will this action grow revenue, decrease costs, and mitigate the risks of execution?

Our panel of CIOs will discuss how TBM enables agility in M&A by providing clarity into contextual and core services, and by identifying the redundancies and synergies that are key to making fact-based decisions. DuPont and DIRECTV CIOs will discuss how TBM helped them define appropriate divestitures while Univision’s CIO will discuss how TBM helped determine the appropriate candidates for economic growth through acquisition.


TUESDAY(Continued)

CIO PANEL

How TBM Enables Agility and Fact-Based Decision Making When Undergoing M&A

MODERATED BY

DuPontPhuong Tram, CIO

UnivisionChristopher Furst, CIO

DIRECTVMike Benson, CIO

TIME WARNERBill Krivoshik, CIO


TBM is changing the way business partners understand the value of technology. This is a good and necessary outcome. But now there is a bigger question at hand: How is TBM changing the conversation all the way to the top?

Our panel outlines the metrics and performance conversations being held today by executive board members across industries. Find out whether your board views IT as an influencer and how it looks at IT investments in the context of the business. Learn how TBM can ensure that the conversation at the top is one of IT influence and not cost take-outs. Understand the external view of IT as a business differentiator in terms of efficiencies, revenue growth, and risk mitigation.


CIO PANEL

How is Your Executive Board Discussing the Value and Performance of Technology

MODERATED BY

Las Vegas Sands Les Ottolenghi, CIIO

Kaiser Permamente Mike Brady, SVP & Chief Infrastructure Executive

TBM Council Mike Dreyer, Board Member

Rubin Worldwide Howard Rubin, President



TUESDAY(Continued)

It is often said that TBM is a journey. For many, the journey is one of transforming from a technology-centric organization to a services-oriented organization. It’s about maturing along the way — in approach, methodology, and processes. Perhaps no one understands this journey better than Goldman Sachs. Don Duet, Co-head of the Technology Division at Goldman Sachs, shares how his team is creating a cost engine that enables application owners to choose the hosting products they need, at prices their businesses can afford. Joined by CFO of IT, Suzette Unger and Managing Director, Caroline Arnold, the trio describes what it takes for a team — and an organization — to mature as they work through this transformational initiative. Moving from cost transparency to product and rates management, this metamorphosis won Goldman Sachs the 2013 TBM Business Innovation Award.

GENERAL SESSION

Enabling a Products Portfolio to Better Serve the Business

Don Duet is Co-Head of the Technology Division. He chairs the Technology Division Operating Committee and serves on the Firm-wide Technology Risk Committee and the Technology Division Executive Committee.

Don Duet Co-Head, Technology Division

Caroline Arnold Managing Director,Technology Division

Suzette Unger CFO for Technology Division

Caroline Arnold is Managing Director of the Technology Division, focused on commercializing business practices across technology and creating a product-centric operating model for the division.

Suzette Unger is the Chief Financial Officer of the Technology Division, responsible for the Technology Finance, Technology Vendor Management and Business Development teams.



GENERAL SESSION

How Technology is Changing Global Commerce

Commerce makes the world go round and eBay is right in the middle of it. In 2013, eBay’s engine enabled more than $200 billion in global commerce volume. With over 600 million items for sale at any given second, eBay is one of the largest on-line marketplaces in the world. PayPal, with 148 million active users, is one of the largest and most trusted payments systems in the world. This unprecedented growth was achieved through innovations that disrupted the commerce landscape. These innovations drove unparalleled transaction volume which required the largest Big Data and High Performance Compute infrastructure expansion in eBay inc’s history. It also required a structured approach to run technology like a business. In this session, Dean will share eBay’s Digital Service Efficiency metric which measures the productivity of this global commerce engine through C-Level KPIs; performance, cost, environmental impact, and revenue.

Dean Nelson is Vice President of Global Foundation Services for eBay Inc, which enables more than $200 billion in global commerce volume each year. He is responsible for Strategy, Architecture, and Operational functions of eBay Inc’s Mission Critical Data Centers, Compute & Storage Hardware, Global Networking, and Network Security. Nelson is also a core member of the eBay Social Innovation team.

Dean Nelson VP, Global Foundation Services


WEDNESDAY


Adriana (Andi) Karaboutis was appointed Vice President & Global Chief Information Officer for Dell in November 2011. In this role, she is responsible for managing an efficient and innovative global IT enterprise focused on technology breakthroughs for the company and its customers.

Many enterprises are using technology to transform their businesses. But few are as impacted so thoroughly by IT – both internally and in the way they deliver customer value – as Dell. And few Dell executives have been so involved in that transformation as Andi Karaboutis. As Global CIO, she has led the creation of an integrated technology and business operations strategy to realign operations in support of Dell’s shift from a single source hardware provider to an end-to-end solutions provider. In this talk, Karaboutis will share how her team shifted to an IT service delivery model to serve this new business. With an improved focus on IT cost drivers and financial transparency, she established metrics that ensured accountability for 98% of costs while maintaining 98% SLA attainment. In doing so, her team is now delivering capabilities that many business executives can only dream about: cutting-edge data mining and mobility solutions that provide real-time information accessibility, decision-support, and self service for engineering, sales, marketing, service delivery, and fulfillment operations.

GENERAL SESSION

Transforming Dell’s Business by Transforming IT

Adriana Karaboutis VP & Global CIO



In today’s rapidly evolving business climate, companies must constantly contend with new challenges and aggressively pursue new opportunities. So often, that requires drastic shifts in the way businesses operate and more than ever, IT is driving those changes. Transformation is hard, and not everyone enjoys it. Come hear from three top executives — all of whom have “CIO-Plus” experience — who have driven dramatic changes in their businesses. In this interactive panel and Q&A session, these executives will share perspectives on leading transformations, getting buy-in and support from their fellow leaders, and truly driving change — all while getting results that are reshaping their industries.

CIO PANEL

Lessons in Leadership: Driving Real Transformation — and Real Results

MODERATED BY

Union Pacific Lynden Tennison, CIO

Sysco Wayne Shurts, CTO

HP Steve Bandrowczak, SVP, Global Business Service

Brian Watson IT Leadership Author, Editor & Analyst


WEDNESDAY


Whether or not the cloud enables efficiencies — in hardware, software, infrastructure scaling — is no longer the question. The question now is how to adopt critical applications to cloud environments. In this session TBM Board Member and CTO, Jim Scholefield will describe how he is doing just that at Coca-Cola.

Over two years, Jim consolidated Coca-Cola’s infrastructure and data centers into a shared services environment – a transformation that brought massive cost reductions and the ability to define a new service management framework. Last year, he continued the transformation with an infrastructure and application rationalization project that moved critical SAP applications to the cloud. The result? The ability to manage the cost, quality and value of hybrid cloud services offered to business partners.

Jim Scholefield is the Chief Technology Officer for The Coca-Cola Company. Jim is responsible for creating and executing worldwide information technology strategy and infrastructure across The Coca-Cola Company. This includes providing global leadership across the Coca-Cola enterprise on all technology matters.

GENERAL SESSION

How the Enterprise is Delivering and Managing Hybrid Services

Jim ScholefieldCTO


ADDITIONAL EXECUTIVE SPEAKERS

ROB WEBB Emcee, TBM Conference

Rob is a spokesperson for the TBM Council and brings his background of experience driving technology-enabled business transformations around the world. The scope of Webb’s global leadership responsibilities includes organizations with 1,000+ resources, $300 million budgets, and $50 million capital investments. Widely recognized as an expert in spearheading multi-million dollar cost reductions, exponential productivity gains, and new product innovation, Webb has also successfully managed Lean and Six Sigma programs, shared services, business integration, strategic outsourcing, and offshoring initiatives. His international skills have been sharpened through past executive experience with Accenture, General Electric, and Equifax, living and working in Europe, Japan, Greater China, and North America.

SUNNY GUPTA CEO, Apptio

Sunny is the Co-Founder, President and CEO of Apptio, responsible for company vision, strategic direction, planning, and execution. Sunny’s enterprise software career spans more than 20 years with roles in general management, strategic marketing, product management, and business development. Before founding Apptio, Sunny was Executive VP of Products at Opsware and was responsible for all of Opsware product businesses up to its acquisition by HP for over $1.6 billion.

ANDY JASSY SVP, Amazon Web Services and Amazon Infrastructure

Andy leads the Amazon Web Services business (AWS) and the Technology Infrastructure organization for Amazon.com. AWS has grown tremendously since its inception in 2006 and is now the underlying infrastructure for hundreds of thousands of businesses around the world. As a member of Amazon.com’s senior executive team since 2002, Jassy is also responsible for helping guide the company’s overall direction.

“TBM is key to being successful in my role. But I wouldn’t have been able to do it if I waited for everything to be just right. Don’t wait… just start.”

LARRY GODEC, CIO, FIRST AMERICAN



TBM HERO STORY

Nationwide Building Society

CHANGING BUSINESS CONVERSATIONS

“TBM has totally changed the conversations we’ve had across the business. The conversations with business owners are much more enriched now than they had been in the past. We can start to talk about the cost of decisions made in the business — around marketing, around card types, around particular requirements that flow through my organization — in a much more data-driven way.

It’s changed the conversation with project teams. We now understand far better the cost of running the developments they are embarking upon, the costs of storage they are asking for, and the utilization around what they’ve requested. So now we can go back and challenge what they’ve requested.

And it’s changed the discussion with our architects. We’re giving them the cost basis from which to simplify our IT estate – something they’ve wanted to do forever – which they’ve struggled to justify. So we’re giving them cost levers to justify some of that.

So it’s challenging some of our long-held beliefs about the cost of IT. It’s driving a service-based discussion across the entire organization. It starts with your board and goes all the way down to your colleagues.”

Debra Bailey, Group Services Director,

Nationwide Building Society


Honoring Excellence and Innovation in Technology Business ManagementThe Technology Business Management Awards honor IT and finance leaders for their ingenuity, creativity, and contribution to Technology Business Management. The awards recognize the profound impact that these professionals have on their organizations by empowering operational excellence, business innovation, business transformation, TBM vision, and best practices.

CATEGORIES

Nominations will be accepted through Sunday, August 17, 2014. Winners will be revealed at the Technology Business Management Awards Ceremony on Tuesday, October 28, 2014.

Digital Innovator Award

Recognizing CXOs that think differently about

their business - through a digital innovation lens.

Infrastructure Trailblazer AwardRecognizing technology

leaders who have leveraged infrastructure engineering for a new

level of business results.

IT Transformation Award

Recognizing leaders who have transformed IT from a technology focused organization

into a strategic business partner.

IT Financial Pioneer Award Recognizing finance leaders who drive an IT financial strategy

that matches the new demands of the IT

organization.

TBM Champion Award

Recognizing TBM leaders at the forefront of institutionalizing TBM as a methodology within

their organizations.

TBM AWARDS


The TBM Council has appointed industry recognized technology executives, academics, and thought leaders to serve on the 2014 Technology Business Management Awards selection committee.

All finalists will receive a complimentary pass to the 2014 TBM Conference.

Ashar BaigResearch Director, GigaOm

Richard Gilbert CTO / SVP Technology Services, SunTrust Bank

Dean NelsonVP, Global Foundation

Services, eBay

Steve BatesPrincipal, Advisory KPMG

Larry GodecCIO, First American

Alan PeacockGroup CIO (Interim), Lloyds

Banking Group

Dale ChristianCIO, Bill & Melinda Gates Foundation

Nigel HughesPartner, Information Services

Group

George WestermanResearch Scientist,

MIT Sloan

Julie Flaschenriem CIO, Park Nicollet

Health Services

Romi Mahajan Angel Investor, Author,

IT Strategist

Brian WatsonIT Leadership Author,

Editor & Analyst

SELECTION COMMITTEE

TBM AWARDS

tbmconference.org/awards

MARTHA HELLERMartha Heller will serve as the Master of Ceremonies at this year’s Technology Business Management Awards Gala.

Currently the President of Heller Associates, a CIO recruiting firm, and contributing editor at CIO magazine, Heller has a long history of working with, and promoting the careers of, CIOs and technology leaders. She is a former managing director of the IT Leadership Practice at ZRG Partners, a global executive search firm, and the founder and former managing director of CIO magazine’s CIO Executive Council, a professional organization for CIOs.

SELECTION COMMITTEE CHAIR

TBM AWARDS


FONTAINEBLEAUMiami Beach, FL

Attend the IT transformation event of the year in beautiful South Miami Beach. The Fontainbleau Hotel reinvents the original vision of legendary architect Morris Lapidus. At Fontainbleau, striking design, contemporary art, music, fashion, and technology merge into a vibrant new kind of guest experience.

A landmark since its debut in 1954, Fontainebleau has been restored and transformed by a team of renowned architects and designers to create one of the world’s most dynamic destination resorts. HOTEL FACTS:• The Bodyguard, James Bond’s Goldfinger, The Sopranos, and The Birdcage

were all filmed at the hotel

• Went through a $1 billion reinvention in 2008

• The white marble floor in the lobby is decorated with black marble bows — the only signature that the architect, Lapidus, placed in the hotel. Lapidus wore bow-ties throughout his adult life

• Frank Sinatra hosted a welcome home party for Elvis Presley in the Grand Ballroom in 1960

• Liberace performed at the hotel’s grand opening. Groucho Marx proclaimed the hotel “the Eighth Wonder of the World”

• Frank Sinatra, Joey Bishop, Dean Martin, Red Skelton, and Sammy Davis Jr. all stayed and performed at the hotel

FONTAINEBLEAU HOTEL


MONDAY NIGHT

WELCOME RECEPTIONSPONSORED BY

EVENING EVENTS


7:00 – 10:00 PMJoin us dockside onboard the Floridian Princess yacht for a fun flavor of Miami. Savor Latin-inspired music, Mojitos and Cuban food on the water with the silhouette of downtown Miami as the evening backdrop.

TUESDAY NIGHT

TBM AWARDS GALA

EVENING EVENTS


7:00 – 10:30 PMEnjoy the TBM Awards Banquet under the stars at Fontainebleau. Taking place on the beachfront lawn, a memorable evening where your peers are truly recognized for their achievements within the IT industry. Additionally, participate in our fundraiser and auction throughout the evening to support the “Just Let Me Learn Foundation,” helping to raise funds to build a school in India, bringing education to children in poverty. Join us in a ‘make a wish’ lantern ceremony and end the night with lively music on the outdoor stage.

FUNDRAISING PARTNER


WEDNESDAY NIGHT

MIAMI NIGHTS CELEBRATIONSPONSORED BY

7:00 PM – LATECelebrate with us on the last night of the Conference - it’s party night! Dress to impress and bring your dancing shoes to the hottest location in Miami. Enjoy drinks, dancing, and entertainment around the pool – and with a live DJ known to share the stage with well-known celebrities, it’s time to take fun to the next level.

EVENING EVENTS


Apptio is the Leading Provider of TBM Software

The Time has Come for Purpose-Built SaaS Applications to Manage the Business of IT

Modern IT leaders must have applications built specifically to address their Technology Business

Management (TBM) needs. They’ve spent years struggling with other tools not meant for TBM, and now

it’s time for a change. They need a solution that integrates robust handling of fragmented data from

finance and IT, modern in-memory BI with interactive analytics, and pre-defined applications designed

specifically to manage TBM processes. Finally, it all needs to be unified around a standardized, best-

practice business model for IT. To learn more, please visit www.Apptio.com.


TBM HERO STORY


Kaiser Permanente

COST REDUCTION WITHOUT SACRIFICING QUALITY

“Just six months ago we were told we had to reduce IT spending. Yet as our membership and our business grows, along with things like images and mobile applications, we continue to experience tremendous growth in demand for our technology capabilities. How do you deliver on those growing demands and manage spending without sacrificing quality? The answer is you manage the business of IT, using facts that make tough decisions possible. Many IT executives operate without these essential facts. These include things like the TCO of your applications, how infrastructure is utilized, and how your business is consuming all of it. These facts help you

identify underutilized assets, assess value for cost, reshape business demand, and shift spending from run-the-business to grow-the-business. In other words, they can help you grow cost-effectively. As Chairman of the TBM Council Health Services Workgroup, I’ve talked to many other executives about this approach. It’s a transformational journey, and learning from one another helps accelerate our journey together.”

Mike Brady SVP & Chief Infrastructure Executive,

Kaiser Permanente


About Gigaom ResearchGigaom Research is the industry leader in emerging technology research and provides superior analysis based on real-time community input. Its network of 200+ independent analysts publishes new content that bridges the gap between breaking news and long-range research. Gigaom Research specializes in six distinct coverage areas including cloud, consumer, mobile, social, cleantech, buyer’s lens, and data.

About McKinsey & CompanyMcKinsey & Company is a global management consulting firm and trusted advisor to the world’s leading businesses, governments, and institutions. Its mission is to help leaders make distinctive, lasting, and substantial improvements in performance, and constantly build a great firm that attracts, develops, excites, and retains exceptional people.

MEDIA PARTNER

KNOWLEDGE PARTNER


PRINCIPAL MEMBERS

GOLD

CONFERENCE SPONSORS


CONFERENCE SPONSORS

SILVER

BRONZE

“The business is begging IT to step up. CIOs must invest strategically, while divesting and outsourcing those services and products that are commoditized.”

REBECCA JACOBY, SVP & CIO, CISCO



Once you register, your confirmation email will include hotel reservation directions.

All scheduled meals are covered in your conference pass fee.

A special TBM Conference rate of $259/night has been secured at the Fontainebleau.

REGISTER TODAY FOR THE ONLY EVENT FOCUSED ON MANAGING THE BUSINESS OF IT

Register now at tbmconference.org

CONFERENCE PASS RATES

HAVE QUESTIONS?

#TBMC14

$1,995 STANDARD PRICE

$1,495EARLY BIRD PRICE*

*through September 24

[email protected]

You’re part of the TBM movement. Help build momentum by tweeting your support of the conference —

“I’m managing the business of IT by attending @TBMcouncil #TBMC14 in Miami http://bit.ly/tbmconf”

FONTAINEBLEAU | MIAMI, FL | OCT. 28-30 Managing the Business ...

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